{"global":{"lastError":{},"locale":"en","locales":{"data":[{"id":"de","name":"Deutsch"},{"id":"en","name":"English"}],"loading":false,"error":false},"currency":{"id":49,"name":"EUR"},"currencies":{"data":[{"id":49,"name":"EUR"},{"id":124,"name":"RUB"},{"id":153,"name":"UAH"},{"id":155,"name":"USD"}],"loading":false,"error":false},"translations":{"implementations":{"categories":{"ru":"Категории","_type":"localeString","en":"Categories"},"more":{"ru":"Узнать больше","_type":"localeString","en":"Learn more"},"sort-title-asc":{"_type":"localeString","en":"From A to Z","ru":"От А до Я"},"sort-title-desc":{"en":"From Z to A","ru":"от Я до А","_type":"localeString"},"sort-rating-asc":{"_type":"localeString","en":"Rating ascending","ru":"По возрастанию рейтинга"},"sort-rating-desc":{"en":"Rating descending","ru":"По убыванию рейтинга","_type":"localeString"},"sort-discount-asc":{"en":"Rebate ascending","ru":"По возрастанию скидки","_type":"localeString"},"sort-discount-desc":{"ru":"По убыванию скидки","_type":"localeString","en":"Rebate descending"},"user":{"ru":"Пользователь","_type":"localeString","en":"User"},"vendor":{"ru":"Производитель","_type":"localeString","en":"Vendor"},"supplier":{"ru":"Поставщик","_type":"localeString","en":"Supplier"},"status":{"ru":"Статус","_type":"localeString","en":"Status"},"product":{"en":"Product","ru":"Продукт","_type":"localeString"},"no-results":{"en":"No results found. We didn't find any results with the filter you selected.","ru":"По вашему запросу ничего не найдено, попробуйте изменить запрос.","_type":"localeString"},"with-reference":{"en":"With reference","ru":"С референсом","_type":"localeString"},"items-found":{"ru":"Внедрений найдено","_type":"localeString","en":"Deployments found"},"canceled":{"_type":"localeString","en":"Canceled","ru":"Отменено"},"deal-canceled":{"ru":"Сделка отменена","_type":"localeString","en":"Deal canceled"},"deal-closed":{"ru":"Сделка закрыта","_type":"localeString","en":"Deal closed"},"deal-in-progress":{"ru":"Сделка в процессе","_type":"localeString","en":"Deal in progress"},"deal-is-planned":{"ru":"Сделка планируется","_type":"localeString","en":"Deal is planned"},"finished":{"ru":"Завершено","_type":"localeString","en":"Finished"},"in-process":{"ru":"Ведется","_type":"localeString","en":"In Process"},"planned":{"_type":"localeString","en":"Planned","ru":"Планируется"},"proof-of-concept":{"en":"Proof of concept","ru":"Пилотный проект","_type":"localeString"},"stopped":{"en":"Stopped","ru":"Остановлено","_type":"localeString"},"date":{"ru":"Дата внедрения","_type":"localeString","en":"Deployment date"},"roi":{"ru":"ROI","_type":"localeString","en":"ROI"},"implementations-fetching-error":{"ru":"Произошла ошибка. Перезагрузите пожалуйста страницу.","_type":"localeString","en":"An error has occurred. Please reload the page."}},"header":{"help":{"ru":"Помощь","_type":"localeString","en":"Help","de":"Hilfe"},"how":{"de":"Wie funktioniert es","ru":"Как это работает","_type":"localeString","en":"How does it works"},"login":{"de":"Einloggen","ru":"Вход","_type":"localeString","en":"Log in"},"logout":{"ru":"Выйти","_type":"localeString","en":"Sign out"},"faq":{"ru":"FAQ","_type":"localeString","en":"FAQ","de":"FAQ"},"references":{"ru":"Мои запросы","_type":"localeString","en":"Requests","de":"References"},"solutions":{"ru":"Возможности","_type":"localeString","en":"Solutions"},"find-it-product":{"en":"Selection and comparison of IT product","ru":"Подбор и сравнение ИТ продукта","_type":"localeString"},"autoconfigurator":{"en":" Price calculator","ru":"Калькулятор цены","_type":"localeString"},"comparison-matrix":{"_type":"localeString","en":"Comparison Matrix","ru":"Матрица сравнения"},"roi-calculators":{"_type":"localeString","en":"ROI calculators","ru":"ROI калькуляторы"},"b4r":{"ru":"Бонус за референс","_type":"localeString","en":"Bonus for reference"},"business-booster":{"ru":"Развитие бизнеса","_type":"localeString","en":"Business boosting"},"catalogs":{"ru":"Каталоги","_type":"localeString","en":"Catalogs"},"products":{"ru":"Продукты","_type":"localeString","en":"Products"},"implementations":{"ru":"Внедрения","_type":"localeString","en":"Deployments"},"companies":{"_type":"localeString","en":"Companies","ru":"Компании"},"categories":{"_type":"localeString","en":"Categories","ru":"Категории"},"for-suppliers":{"ru":"Поставщикам","_type":"localeString","en":"For suppliers"},"blog":{"ru":"Блог","_type":"localeString","en":"Blog"},"agreements":{"ru":"Сделки","_type":"localeString","en":"Deals"},"my-account":{"ru":"Мой кабинет","_type":"localeString","en":"My account"},"register":{"ru":"Зарегистрироваться","_type":"localeString","en":"Register"},"comparison-deletion":{"ru":"Удаление","_type":"localeString","en":"Deletion"},"comparison-confirm":{"_type":"localeString","en":"Are you sure you want to delete","ru":"Подтвердите удаление"},"search-placeholder":{"_type":"localeString","en":"Enter your search term","ru":"Введите поисковый запрос"},"my-profile":{"en":"My profile","ru":"Мои данные","_type":"localeString"},"about":{"en":"About Us","_type":"localeString"},"it_catalogs":{"_type":"localeString","en":"IT catalogs"},"roi4presenter":{"_type":"localeString","en":"Roi4Presenter"},"roi4webinar":{"_type":"localeString","en":"Pitch Avatar"},"sub_it_catalogs":{"_type":"localeString","en":"Find IT product"},"sub_b4reference":{"en":"Get reference from user","_type":"localeString"},"sub_roi4presenter":{"_type":"localeString","en":"Make online presentations"},"sub_roi4webinar":{"_type":"localeString","en":"Create an avatar for the event"},"catalogs_new":{"_type":"localeString","en":"Products"},"b4reference":{"_type":"localeString","en":"Bonus4Reference"},"it_our_it_catalogs":{"en":"Our IT Catalogs","_type":"localeString"},"it_products":{"_type":"localeString","en":"Find and compare IT products"},"it_implementations":{"_type":"localeString","en":"Learn implementation reviews"},"it_companies":{"_type":"localeString","en":"Find vendor and company-supplier"},"it_categories":{"_type":"localeString","en":"Explore IT products by category"},"it_our_products":{"_type":"localeString","en":"Our Products"},"it_it_catalogs":{"_type":"localeString","en":"IT catalogs"}},"footer":{"copyright":{"de":"Alle rechte vorbehalten","ru":"Все права защищены","_type":"localeString","en":"All rights reserved"},"company":{"en":"My Company","de":"Über die Firma","ru":"О компании","_type":"localeString"},"about":{"de":"Über uns","ru":"О нас","_type":"localeString","en":"About us"},"infocenter":{"de":"Infocenter","ru":"Инфоцентр","_type":"localeString","en":"Infocenter"},"tariffs":{"de":"Tarife","ru":"Тарифы","_type":"localeString","en":"Subscriptions"},"contact":{"de":"Kontaktiere uns","ru":"Связаться с нами","_type":"localeString","en":"Contact us"},"marketplace":{"_type":"localeString","en":"Marketplace","de":"Marketplace","ru":"Marketplace"},"products":{"en":"Products","de":"Produkte","ru":"Продукты","_type":"localeString"},"compare":{"en":"Pick and compare","de":"Wähle und vergleiche","ru":"Подобрать и сравнить","_type":"localeString"},"calculate":{"_type":"localeString","en":"Calculate the cost","de":"Kosten berechnen","ru":"Расчитать стоимость"},"get_bonus":{"en":"Bonus for reference","de":"Holen Sie sich einen Rabatt","ru":"Бонус за референс","_type":"localeString"},"salestools":{"de":"Salestools","ru":"Salestools","_type":"localeString","en":"Salestools"},"automatization":{"en":"Settlement Automation","de":"Abwicklungsautomatisierung","ru":"Автоматизация расчетов","_type":"localeString"},"roi_calcs":{"ru":"ROI калькуляторы","_type":"localeString","en":"ROI calculators","de":"ROI-Rechner"},"matrix":{"_type":"localeString","en":"Comparison matrix","de":"Vergleichsmatrix","ru":"Матрица сравнения"},"b4r":{"_type":"localeString","en":"Rebate 4 Reference","de":"Rebate 4 Reference","ru":"Rebate 4 Reference"},"our_social":{"_type":"localeString","en":"Our social networks","de":"Unsere sozialen Netzwerke","ru":"Наши социальные сети"},"subscribe":{"_type":"localeString","en":"Subscribe to newsletter","de":"Melden Sie sich für den Newsletter an","ru":"Подпишитесь на рассылку"},"subscribe_info":{"ru":"и узнавайте первыми об акциях, новых возможностях и свежих обзорах софта","_type":"localeString","en":"and be the first to know about promotions, new features and recent software reviews"},"policy":{"en":"Privacy Policy","ru":"Политика конфиденциальности","_type":"localeString"},"user_agreement":{"_type":"localeString","en":"Agreement","ru":"Пользовательское соглашение "},"solutions":{"ru":"Возможности","_type":"localeString","en":"Solutions"},"find":{"ru":"Подбор и сравнение ИТ продукта","_type":"localeString","en":"Selection and comparison of IT product"},"quote":{"ru":"Калькулятор цены","_type":"localeString","en":"Price calculator"},"boosting":{"en":"Business boosting","ru":"Развитие бизнеса","_type":"localeString"},"4vendors":{"en":"4 vendors","ru":"поставщикам","_type":"localeString"},"blog":{"ru":"блог","_type":"localeString","en":"blog"},"pay4content":{"en":"we pay for content","ru":"платим за контент","_type":"localeString"},"categories":{"_type":"localeString","en":"categories","ru":"категории"},"showForm":{"ru":"Показать форму","_type":"localeString","en":"Show form"},"subscribe__title":{"ru":"Раз в месяц мы отправляем дайджест актуальных новостей ИТ мира!","_type":"localeString","en":"We send a digest of actual news from the IT world once in a month!"},"subscribe__email-label":{"ru":"Email","_type":"localeString","en":"Email"},"subscribe__name-label":{"_type":"localeString","en":"Name","ru":"Имя"},"subscribe__required-message":{"en":"This field is required","ru":"Это поле обязательное","_type":"localeString"},"subscribe__notify-label":{"_type":"localeString","en":"Yes, please, notify me about news, events and propositions","ru":"Да, пожалуйста уведомляйте меня о новостях, событиях и предложениях"},"subscribe__agree-label":{"ru":"Подписываясь на рассылку, вы соглашаетесь с %TERMS% и %POLICY% и даете согласие на использование файлов cookie и передачу своих персональных данных*","_type":"localeString","en":"By subscribing to the newsletter, you agree to the %TERMS% and %POLICY% and agree to the use of cookies and the transfer of your personal data"},"subscribe__submit-label":{"en":"Subscribe","ru":"Подписаться","_type":"localeString"},"subscribe__email-message":{"en":"Please, enter the valid email","ru":"Пожалуйста, введите корректный адрес электронной почты","_type":"localeString"},"subscribe__email-placeholder":{"_type":"localeString","en":"username@gmail.com","ru":"username@gmail.com"},"subscribe__name-placeholder":{"ru":"Имя Фамилия","_type":"localeString","en":"Last, first name"},"subscribe__success":{"_type":"localeString","en":"You are successfully subscribed! Check you mailbox.","ru":"Вы успешно подписаны на рассылку. Проверьте свой почтовый ящик."},"subscribe__error":{"_type":"localeString","en":"Subscription is unsuccessful. Please, try again later.","ru":"Не удалось оформить подписку. Пожалуйста, попробуйте позднее."},"roi4presenter":{"en":"Roi4Presenter","de":"roi4presenter","ru":"roi4presenter","_type":"localeString"},"it_catalogs":{"_type":"localeString","en":"IT catalogs"},"roi4webinar":{"en":"Pitch Avatar","_type":"localeString"},"b4reference":{"_type":"localeString","en":"Bonus4Reference"}},"breadcrumbs":{"home":{"_type":"localeString","en":"Home","ru":"Главная"},"companies":{"ru":"Компании","_type":"localeString","en":"Companies"},"products":{"en":"Products","ru":"Продукты","_type":"localeString"},"implementations":{"ru":"Внедрения","_type":"localeString","en":"Deployments"},"login":{"_type":"localeString","en":"Login","ru":"Вход"},"registration":{"en":"Registration","ru":"Регистрация","_type":"localeString"},"b2b-platform":{"en":"B2B platform for IT buyers, vendors and suppliers","ru":"Портал для покупателей, поставщиков и производителей ИТ","_type":"localeString"}},"comment-form":{"title":{"ru":"Оставить комментарий","_type":"localeString","en":"Leave comment"},"firstname":{"ru":"Имя","_type":"localeString","en":"First name"},"lastname":{"en":"Last name","ru":"Фамилия","_type":"localeString"},"company":{"ru":"Компания","_type":"localeString","en":"Company name"},"position":{"en":"Position","ru":"Должность","_type":"localeString"},"actual-cost":{"ru":"Фактическая стоимость","_type":"localeString","en":"Actual cost"},"received-roi":{"ru":"Полученный ROI","_type":"localeString","en":"Received ROI"},"saving-type":{"ru":"Тип экономии","_type":"localeString","en":"Saving type"},"comment":{"ru":"Комментарий","_type":"localeString","en":"Comment"},"your-rate":{"ru":"Ваша оценка","_type":"localeString","en":"Your rate"},"i-agree":{"ru":"Я согласен","_type":"localeString","en":"I agree"},"terms-of-use":{"ru":"С пользовательским соглашением и политикой конфиденциальности","_type":"localeString","en":"With user agreement and privacy policy"},"send":{"en":"Send","ru":"Отправить","_type":"localeString"},"required-message":{"ru":"{NAME} - это обязательное поле","_type":"localeString","en":"{NAME} is required filed"}},"maintenance":{"title":{"en":"Site under maintenance","ru":"На сайте проводятся технические работы","_type":"localeString"},"message":{"en":"Thank you for your understanding","ru":"Спасибо за ваше понимание","_type":"localeString"}},"filters":{"from":{"en":"from","ru":"от","_type":"localeString"},"to":{"en":"to","ru":"до","_type":"localeString"},"filter-price-title":{"en":"Filter by price","ru":"Фильтр по цене","_type":"localeString"},"view-type-label":{"ru":"Вид","_type":"localeString","en":"View"},"sort-type-label":{"ru":"Сортировка","_type":"localeString","en":"Sorting"},"category":{"ru":"Категория","_type":"localeString","en":"Category"},"follow":{"_type":"localeString","en":"Follow","ru":"Следить"},"add-product":{"ru":"Добавить продукт","_type":"localeString","en":"Add Product"},"show-all":{"ru":"Показать все","_type":"localeString","en":"Show all"},"filter-toggle":{"ru":"Фильтр","_type":"localeString","en":"Filter"},"clear-button":{"ru":"Очистить","_type":"localeString","en":"Сlear"},"delivery-type-field":{"ru":"Тип поставки","_type":"localeString","en":"Delivery type"},"product-categories-field":{"en":"product categories","ru":"категориz продуктаhjle","_type":"localeString"},"providers-field":{"ru":"Поставщик, производитель","_type":"localeString","en":"Providers"},"business-tasks-field":{"en":"Business tasks","ru":"Бизнес задачи","_type":"localeString"},"problems-field":{"_type":"localeString","en":"Problems","ru":"Проблемы"},"with-discounts-checkbox":{"en":"With discounts","ru":"Со скидками","_type":"localeString"},"expert-price-checkbox":{"ru":"Конфигуратор","_type":"localeString","en":"Configurator"},"roi-calculator-checkbox":{"ru":"ROI-калькулятор","_type":"localeString","en":"ROI-calculator"},"apply-filter-button":{"ru":"Применить фильтр","_type":"localeString","en":"Apply filter"},"sorting-toggle":{"ru":"Сортировка","_type":"localeString","en":"Sorting"},"show-all-button":{"ru":"Показать все","_type":"localeString","en":"Show all"},"suggest-product-button":{"en":"Suggest product","ru":"Предложить продукт","_type":"localeString"},"with-projects-label":{"_type":"localeString","en":"With deployments","ru":"С внедрениями"},"bonus-4-reference":{"en":"Bonus 4 Reference","ru":"Бонус за референс","_type":"localeString"},"product-categories":{"ru":"Категории продуктов","_type":"localeString","en":"Product Categories"},"countries":{"_type":"localeString","en":"Countries","ru":"Страны"},"seller":{"ru":"Продавец","_type":"localeString","en":"Seller"},"vendors":{"ru":"Производители продуктов пользователя","_type":"localeString","en":"User products vendors"},"suppliers":{"ru":"Поставщики пользователя","_type":"localeString","en":"User suppliers"},"business-process":{"en":"Problems","ru":"Проблемы","_type":"localeString"},"business-objectives":{"en":"Business tasks","ru":"Бизнес задачи","_type":"localeString"},"branch":{"ru":"Отрасль","_type":"localeString","en":" Branch"},"users":{"en":"Users","ru":"Пользователи","_type":"localeString"},"status":{"ru":"Статус","_type":"localeString","en":"Status"},"info-source":{"_type":"localeString","en":"Info source","ru":"Информационный ресурс"},"with-reference-checkbox":{"ru":"С референсами","_type":"localeString","en":"With reference"},"show-deal-checkbox":{"ru":"Показывать сделки с noname","_type":"localeString","en":"Show deal with noname"},"roi-checkbox":{"ru":"ROI","_type":"localeString","en":"ROI"},"problems":{"ru":"Проблемы","_type":"localeString","en":"Problems"},"find":{"ru":"Выполнить поиск","_type":"localeString","en":"Find"},"deal-date":{"_type":"localeString","en":"Date","ru":"Дата"},"try-button":{"ru":"Попробовать AI (Beta)","_type":"localeString","en":"Try AI (Beta)"},"hide":{"ru":"Скрыть","_type":"localeString","en":"Hide"},"company-size":{"ru":"Размер компании","_type":"localeString","en":"Company size"},"add-company":{"en":"Add company","ru":"Добавить компанию","_type":"localeString"},"add-implementation":{"en":"Add deployment","ru":"Добавить внедрение","_type":"localeString"},"sort-title-asc":{"ru":"От А до Я","_type":"localeString","en":"From A to Z"},"sort-title-desc":{"ru":"От Я до А","_type":"localeString","en":"From Z to A"},"sellers-field":{"ru":"Поставщики, Производители","_type":"localeString","en":"Sellers"},"supply-types":{"ru":"Тип поставки","_type":"localeString","en":"Supply type"},"with-comments-checkbox":{"en":"With comments","ru":"С комментариями","_type":"localeString"},"supplier":{"ru":"Поставщик","_type":"localeString","en":"Supplier"},"vendor":{"ru":"Производитель","_type":"localeString","en":"Vendor"},"user":{"en":"User","ru":"Пользователь","_type":"localeString"},"company-type":{"_type":"localeString","en":"Company type","ru":"Тип компании"},"partners-field":{"_type":"localeString","en":"Partners","ru":" Партнеры"},"customers":{"ru":"Покупатели","_type":"localeString","en":"Customers"},"product-supplier":{"ru":"Поставщик продукта","_type":"localeString","en":"Product supplier"},"product-vendor":{"en":"Product vendor","ru":"Производитель продукта","_type":"localeString"},"implementation-date":{"ru":"Дата внедрения","_type":"localeString","en":"Deployment date"},"canceled":{"en":"Canceled","ru":"Отменено","_type":"localeString"},"deal-canceled":{"_type":"localeString","en":"Deal canceled","ru":"Сделка отменена"},"deal-closed":{"ru":"Сделка закрыта","_type":"localeString","en":"Deal closed"},"deal-in-progress":{"ru":"Сделка в процессе","_type":"localeString","en":"Deal in progress"},"deal-is-planned":{"ru":"Сделка планируется","_type":"localeString","en":"Deal is planned"},"finished":{"en":"Finished","ru":"Завершено","_type":"localeString"},"in-process":{"ru":"Ведется","_type":"localeString","en":"In Process"},"planned":{"ru":"Планируется","_type":"localeString","en":"Planned"},"proof-of-concept":{"_type":"localeString","en":"Proof of concept","ru":"Пилотный проект"},"stopped":{"ru":"Остановлено","_type":"localeString","en":"Stopped"},"competencies":{"_type":"localeString","en":"Competencies","ru":"Компетенции"}}},"translationsStatus":{"implementations":"success","filters":"success"},"sections":{"implementations-text-block":{"label":"catalog-implementations-text-block","body":{"_type":"localeBlock","en":[{"_type":"block","style":"normal","_key":"0e40f9075bd0","markDefs":[],"children":[{"_type":"span","marks":[],"text":"The ROI4CIO Deployment Catalog is a database of software, hardware, and IT service implementations. Find implementations by vendor, supplier, user, business tasks, problems, status, filter by the presence of ROI and reference.","_key":"0e40f9075bd00"}]}],"ru":[{"style":"normal","_key":"1435aa042111","markDefs":[],"children":[{"marks":[],"text":"Каталог внедрений ROI4CIO - это база данных о внедрениях программного обеспечения, оборудования и ИТ-услуг. Находите внедрения по вендору, поставщику, пользователю, бизнес-задачам, проблемам, статусу, фильтруйте по наличию ROI и референса.","_key":"1435aa0421110","_type":"span"}],"_type":"block"}]}}},"sectionsStatus":{"implementations-text-block":"success"},"pageMetaData":{"implementations":{"translatable_meta":[{"name":"og:title","translations":{"ru":"Внедрения","_type":"localeString","en":"Deployments"}},{"name":"og:description","translations":{"en":"Implementations","ru":"Каталог внедрений различных видов программного обеспечения, ИТ проектов. Результаты внедрений ИТ, результаты, референсы, ROI","_type":"localeString"}},{"translations":{"_type":"localeString","en":"Implementations","ru":"Внедрения"},"name":"title"},{"name":"description","translations":{"en":"Implementations description","ru":"Описание внедрений","_type":"localeString"}},{"translations":{"ru":"Внедрения ключевые слова","_type":"localeString","en":"Implementations keywords"},"name":"keywords"}],"title":{"ru":"ROI4CIO: Внедрения","_type":"localeString","en":"ROI4CIO: Implementations"},"meta":[{"content":"https://roi4cio.com/fileadmin/templates/roi4cio/image/roi4cio-logobig.jpg","name":"og:image"},{"content":"website","name":"og:type"}]}},"pageMetaDataStatus":{"implementations":"success"},"subscribeInProgress":false,"subscribeError":false},"auth":{"inProgress":false,"error":false,"checked":true,"initialized":false,"user":{},"role":null,"expires":null},"products":{"productsByAlias":{},"aliases":{},"links":{},"meta":{},"loading":false,"error":null,"useProductLoading":false,"sellProductLoading":false,"templatesById":{},"comparisonByTemplateId":{}},"filters":{"filterCriterias":{"loading":false,"error":null,"data":{"price":{"min":0,"max":6000},"users":{"loading":false,"error":null,"ids":[],"values":{}},"suppliers":{"loading":false,"error":null,"ids":[],"values":{}},"vendors":{"loading":false,"error":null,"ids":[],"values":{}},"roles":{"id":200,"title":"Roles","values":{"1":{"id":1,"title":"User","translationKey":"user"},"2":{"id":2,"title":"Supplier","translationKey":"supplier"},"3":{"id":3,"title":"Vendor","translationKey":"vendor"}}},"categories":{"flat":[],"tree":[]},"countries":{"loading":false,"error":null,"ids":[],"values":{}}}},"showAIFilter":false},"companies":{"companiesByAlias":{},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"implementations":{"implementationsByAlias":{"salesforce-commerce-cloud-for-clothing-brand":{"id":403,"title":"Salesforce Commerce Cloud for clothing brand","description":"Seeking to deliver a more relevant, personalized experience to its shoppers, Icebreaker adopts Commerce Cloud Einstein, a fully-integrated artificial intelligence engine that creates personalized product recommendations for both known and anonymous shoppers at multiple points in their journey.&nbsp;\r\n\r\n<span style=\"font-weight: bold;\">Why Commerce Cloud?</span>\r\nIn an A/B test against their existing predictive recommendation engine, Icebreaker found that its shoppers clicked on Commerce Cloud Einstein’s Product Recommendations 40% more often, leading to 28% more revenue from recommended products and an 11% overall increase in average order value.&nbsp; By adopting Commerce Cloud Einstein, Icebreaker also eliminated integration and implementation costs, boosted cross-selling and upselling opportunities, and personalized the customer experience even further.&nbsp;\r\n\r\n<span style=\"font-weight: bold; font-style: italic;\">“If you’re not using this, you’re missing out on quite an opportunity.” - Brian Hoven, Global Head of eCommerce, Icebreaker</span>","alias":"salesforce-commerce-cloud-for-clothing-brand","roi":0,"seo":{"title":"Salesforce Commerce Cloud for clothing brand","keywords":"Commerce, Cloud, Icebreaker, more, personalized, shoppers, their, engine","description":"Seeking to deliver a more relevant, personalized experience to its shoppers, Icebreaker adopts Commerce Cloud Einstein, a fully-integrated artificial intelligence engine that creates personalized product recommendations for both known and anonymous shoppers at","og:title":"Salesforce Commerce Cloud for clothing brand","og:description":"Seeking to deliver a more relevant, personalized experience to its shoppers, Icebreaker adopts Commerce Cloud Einstein, a fully-integrated artificial intelligence engine that creates personalized product recommendations for both known and anonymous shoppers at"},"deal_info":"","user":{"id":4150,"title":"Icebreaker","logoURL":"https://old.roi4cio.com/uploads/roi/company/Icebreaker.png","alias":"icebreaker","address":"","roles":[],"description":"Icebreaker is a privately held merino wool outdoor and sport clothing designer and manufacturer, headquartered in Auckland, New Zealand. It was founded in 1995 by Jeremy Moon and now supplies its clothing to more than 4,700 stores in 50 countries. The company began by specialising in the production of merino base layer long underwear. ","companyTypes":[],"products":{},"vendoredProductsCount":0,"suppliedProductsCount":0,"supplierImplementations":[],"vendorImplementations":[],"userImplementations":[],"userImplementationsCount":1,"supplierImplementationsCount":0,"vendorImplementationsCount":0,"vendorPartnersCount":0,"supplierPartnersCount":0,"b4r":0,"categories":{},"companyUrl":"https://icebreaker.com/","countryCodes":[],"certifications":[],"isSeller":false,"isSupplier":false,"isVendor":false,"presenterCodeLng":"","seo":{"title":"Icebreaker","keywords":"clothing, Icebreaker, merino, stores, countries, more, than, company","description":"Icebreaker is a privately held merino wool outdoor and sport clothing designer and manufacturer, headquartered in Auckland, New Zealand. It was founded in 1995 by Jeremy Moon and now supplies its clothing to more than 4,700 stores in 50 countries. The company ","og:title":"Icebreaker","og:description":"Icebreaker is a privately held merino wool outdoor and sport clothing designer and manufacturer, headquartered in Auckland, New Zealand. It was founded in 1995 by Jeremy Moon and now supplies its clothing to more than 4,700 stores in 50 countries. The company ","og:image":"https://old.roi4cio.com/uploads/roi/company/Icebreaker.png"},"eventUrl":""},"supplier":{"id":4146,"title":"Salesforce.com","logoURL":"https://old.roi4cio.com/uploads/roi/company/Salesforce.png","alias":"salesforcecom","address":"","roles":[],"description":"Salesforce.com, Inc. (styled in its logo as salesƒorce; abbreviated usually as SF or SFDC) is an American cloud computing company headquartered in San Francisco, California. Though its revenue comes from a customer relationship management (CRM) product, Salesforce also sells commercial applications of social networking through acquisition and internal development.\r\nSalesforce.com's customer relationship management (CRM) service is broken down into several broad categories: Commerce Cloud, Sales Cloud, Service Cloud, Data Cloud (including Jigsaw), Marketing Cloud, Community Cloud (including Chatter), Analytics Cloud, App Cloud, and IoT with over 100,000 customers.\r\nSalesforce is the primary enterprise offering within the Salesforce platform. It provides companies with an interface for case management and task management, and a system for automatically routing and escalating important events. The Salesforce customer portal provides customers the ability to track their own cases, includes a social networking plug-in that enables the user to join the conversation about their company on social networking websites, provides analytical tools and other services including email alert, Google search, and access to customers' entitlement and contracts. \r\nSource:&nbsp;https://en.wikipedia.org/wiki/Salesforce.com","companyTypes":[],"products":{},"vendoredProductsCount":7,"suppliedProductsCount":7,"supplierImplementations":[],"vendorImplementations":[],"userImplementations":[],"userImplementationsCount":0,"supplierImplementationsCount":5,"vendorImplementationsCount":5,"vendorPartnersCount":0,"supplierPartnersCount":2,"b4r":0,"categories":{},"companyUrl":"https://www.salesforce.com/","countryCodes":[],"certifications":[],"isSeller":false,"isSupplier":false,"isVendor":false,"presenterCodeLng":"","seo":{"title":"Salesforce.com","keywords":"Salesforce, commercial, applications, social, sells, also, relationship, networking","description":"Salesforce.com, Inc. (styled in its logo as salesƒorce; abbreviated usually as SF or SFDC) is an American cloud computing company headquartered in San Francisco, California. Though its revenue comes from a customer relationship management (CRM) product, Salesf","og:title":"Salesforce.com","og:description":"Salesforce.com, Inc. (styled in its logo as salesƒorce; abbreviated usually as SF or SFDC) is an American cloud computing company headquartered in San Francisco, California. Though its revenue comes from a customer relationship management (CRM) product, Salesf","og:image":"https://old.roi4cio.com/uploads/roi/company/Salesforce.png"},"eventUrl":""},"vendors":[{"id":4146,"title":"Salesforce.com","logoURL":"https://old.roi4cio.com/uploads/roi/company/Salesforce.png","alias":"salesforcecom","address":"","roles":[],"description":"Salesforce.com, Inc. (styled in its logo as salesƒorce; abbreviated usually as SF or SFDC) is an American cloud computing company headquartered in San Francisco, California. Though its revenue comes from a customer relationship management (CRM) product, Salesforce also sells commercial applications of social networking through acquisition and internal development.\r\nSalesforce.com's customer relationship management (CRM) service is broken down into several broad categories: Commerce Cloud, Sales Cloud, Service Cloud, Data Cloud (including Jigsaw), Marketing Cloud, Community Cloud (including Chatter), Analytics Cloud, App Cloud, and IoT with over 100,000 customers.\r\nSalesforce is the primary enterprise offering within the Salesforce platform. It provides companies with an interface for case management and task management, and a system for automatically routing and escalating important events. The Salesforce customer portal provides customers the ability to track their own cases, includes a social networking plug-in that enables the user to join the conversation about their company on social networking websites, provides analytical tools and other services including email alert, Google search, and access to customers' entitlement and contracts. \r\nSource:&nbsp;https://en.wikipedia.org/wiki/Salesforce.com","companyTypes":[],"products":{},"vendoredProductsCount":7,"suppliedProductsCount":7,"supplierImplementations":[],"vendorImplementations":[],"userImplementations":[],"userImplementationsCount":0,"supplierImplementationsCount":5,"vendorImplementationsCount":5,"vendorPartnersCount":0,"supplierPartnersCount":2,"b4r":0,"categories":{},"companyUrl":"https://www.salesforce.com/","countryCodes":[],"certifications":[],"isSeller":false,"isSupplier":false,"isVendor":false,"presenterCodeLng":"","seo":{"title":"Salesforce.com","keywords":"Salesforce, commercial, applications, social, sells, also, relationship, networking","description":"Salesforce.com, Inc. (styled in its logo as salesƒorce; abbreviated usually as SF or SFDC) is an American cloud computing company headquartered in San Francisco, California. Though its revenue comes from a customer relationship management (CRM) product, Salesf","og:title":"Salesforce.com","og:description":"Salesforce.com, Inc. (styled in its logo as salesƒorce; abbreviated usually as SF or SFDC) is an American cloud computing company headquartered in San Francisco, California. Though its revenue comes from a customer relationship management (CRM) product, Salesf","og:image":"https://old.roi4cio.com/uploads/roi/company/Salesforce.png"},"eventUrl":""}],"products":[{"id":1364,"logo":false,"scheme":false,"title":"Salesforce Commerce Cloud","vendorVerified":0,"rating":"2.10","implementationsCount":1,"suppliersCount":0,"alias":"salesforce-commerce-cloud","companyTypes":[],"description":"\r\n\r\n\r\n<span style=\"font-weight: bold;\">Deliver a seamless shopping experience across all channels.</span> Move to market faster, connect with more customers, and create personalized experiences across mobile, social, digital, and store through the power of cloud-based unified commerce. <span style=\"font-weight: bold;\">Conquer personalization.</span> Delight shoppers and automate merchandising with Einstein's AI capabilities — no data scientist required! Woven into the fabric of Commerce Cloud, Einstein provides merchandising insights, time-saving task automation, and personalized shopping tailored to every click. <span style=\"font-weight: bold;\">Speed up your operations.</span> Take advantage of market opportunities faster with the speed and agility of the cloud. Launch new sites, create all-new consumer experiences, bring stores online, adopt new features, and integrate partner technologies in record time, without the usual complexities. <span style=\"font-weight: bold;\">Go global in record time.</span> Launch new sites and explore new geographies quickly and easily with unified multisite management and built-in localization capabilities — even when multiple brands, languages, and currencies are involved. <span style=\"font-weight: bold;\">Delight shoppers with constant innovation.</span> Regularly deliver new, exciting customer experiences without delays or dependencies. Enjoy seamless upgrades, an open standards-based dev environment, and a rich ecosystem of technology partners — all powered through the cloud. <span style=\"font-weight: bold;\">Integrate with the #1 CRM for retail.</span> Sell, service, and market faster with Salesforce. Commerce Cloud is an integral part of the Salesforce Intelligent Customer Success Platform that includes world-class solutions for marketing, customer service, community, and more.","shortDescription":"Salesforce Commerce is an online CRM solution that unify mobile, social, web, and store with built-in predictive intelligence, mobile-first design, and the agility of the cloud.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":11,"sellingCount":8,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Salesforce Commerce Cloud","keywords":"with, faster, Salesforce, market, experiences, Cloud, Commerce, merchandising","description":"\r\n\r\n\r\n<span style=\"font-weight: bold;\">Deliver a seamless shopping experience across all channels.</span> Move to market faster, connect with more customers, and create personalized experiences across mobile, social, digital, and store through the power of clo","og:title":"Salesforce Commerce Cloud","og:description":"\r\n\r\n\r\n<span style=\"font-weight: bold;\">Deliver a seamless shopping experience across all channels.</span> Move to market faster, connect with more customers, and create personalized experiences across mobile, social, digital, and store through the power of clo"},"eventUrl":"","translationId":1365,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":71,"title":"CRM - Customer Relationship Management","alias":"crm-customer-relationship-management","description":"<span style=\"font-weight: bold;\">Customer service</span> is the provision of service to customers before, during and after a purchase. The perception of success of such interactions is dependent on employees &quot;who can adjust themselves to the personality of the guest&quot;. Customer service concerns the priority an organization assigns to customer service relative to components such as product innovation and pricing. In this sense, an organization that values good customer service may spend more money in training employees than the average organization or may proactively interview customers for feedback.\r\nA <span style=\"font-weight: bold;\">customer support</span> is a range of customer services to assist customers in making cost effective and correct use of a product. It includes assistance in planning, installation, training, trouble shooting, maintenance, upgrading, and disposal of a product. These services even may be done at customer's side where he/she uses the product or service. In this case it is called &quot;at home customer services&quot; or &quot;at home customer support.&quot;\r\nRegarding technology, products such as mobile phones, televisions, computers, software products or other electronic or mechanical goods, it is termed technical support. \r\nCustomer service may be provided by a person (e.g., sales and service representative), or by automated means, such as kiosks, Internet sites, and apps.\r\n<span style=\"font-weight: bold;\">CRM </span>(Customer Relationship Management) is an approach to manage a company's interaction with current and potential customers. It uses data analysis about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.\r\nOne important aspect of the CRM approach is the systems of CRM that compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. Through the CRM approach and the systems used to facilitate it, businesses learn more about their target audiences and how to best cater to their needs.\r\nCRM helps users focus on their organization’s relationships with individual people including customers, service users, colleagues, or suppliers.\r\nWhen people talk about customer relationship management system, they might mean any of three things: \r\n<ul><li><span style=\"font-weight: bold;\">CRM as Technology</span>: This is a technology product, often in the cloud, that teams use to record, report and analyse interactions between the company and users. This is also called a CRM system or solution.</li><li><span style=\"font-weight: bold;\">CRM as a Strategy</span>: This is a business’ philosophy about how relationships with customers and potential customers should be managed.&nbsp; </li><li><span style=\"font-weight: bold;\">CRM as a Process</span>: Think of this as a system a business adopts to nurture and manage those relationships.</li></ul>\r\n<br /><br /><br />","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: normal;\">Why is CRM important?</span></h1>\r\nCRM management system enables a business to deepen its relationships with customers, service users, colleagues, partners and suppliers.\r\nForging good relationships and keeping track of prospects and customers is crucial for customer acquisition and retention, which is at the heart of a CRM’s function. You can see everything in one place — a simple, customizable dashboard that can tell you a customer’s previous history with you, the status of their orders, any outstanding customer service issues, and more.\r\nGartner predicts that by 2021, CRM technology will be the single largest revenue area of spending in enterprise software. If your business is going to last, you know that you need a strategy for the future. For forward-thinking businesses, CRM is the framework for that strategy.\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal;\">What are the benefits of CRM?</span></h1>\r\nBy collecting and organising data about customer interactions, making it accessible and actionable for all, and facilitating analysis of that data, CRM offers many benefits and advantages.<br />The benefits and advantages of CRM include:\r\n<ul><li>Enhanced contact management</li><li>Cross-team collaboration</li><li>Heightened productivity</li><li>Empowered sales management</li><li>Accurate sales forecasting</li><li>Reliable reporting</li><li>Improved sales metrics</li><li>Increased customer satisfaction and retention</li><li>Boosted marketing ROI</li><li>Enriched products and services</li></ul>\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal;\">What are the key features of most popular CRM software programs?</span></h1>\r\nWhile many CRM solutions differ in their specific value propositions — depending on your business size, priority function, or industry type — they usually share some core features. These, in fact, are the foundation of any top CRM software, without which you might end up using an inferior app or an over-rated address book. So, let’s discuss the key features you need to look for when figuring out the best CRM software for your business.\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Contact management</span>. The best CRM solutions aren’t just an address book that only organizes contact details. It manages customer data in a centralized place and gives you a 360-degree view of your customers. You should be able to organize customers’ personal information, demographics, interactions, and transactions in ways that are meaningful to your goals or processes. Moreover, a good contact management feature lets you personalize your outreach campaign. By collecting personal, social, and purchase data, it will help you to segment target audience groups in different ways.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Reporting and dashboards</span>. These features of customer relationship management allow you to use analytics to interpret customer data. Reporting is very useful if you want to consolidate disparate data and churn out insights in different visualizations. This lets you make better decisions or proactively deal with market trends and customer behavioral patterns. The more visual widgets a CRM software has, the better you can present reports. Furthermore, a best customer relationship management software will generate real-time data, making reporting more accurate and timely. Reporting also keeps you tab on sales opportunities like upsell, resell, and cross-sell, especially when integrated with e-commerce platforms.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Lead management</span>. These features let you manage leads all the way to win-loss stage. They pave a clear path to conversion, so you can quickly assess how the business is performing. One of the main three legs that comprises the best client relationship management software (the other two being contact management and reporting), lead management unburdens the sales team from follow-ups, tracking, and repetitive tasks.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Deals and tasks</span>. Deals and tasks are closely associated with leads. Deals are leads at the negotiation stage, so it’s critical to keep a close eye on their associated tasks for a higher chance of conversion.<br />CRM software tools should also let you track both deals and tasks in their respective windows or across the sales stages. Whether you’re viewing a contact or analyzing the sales pipeline, you should be able to immediately check the deal’s tasks and details. Deals and tasks should also have user permissions to protect leaks of sensitive data. Similarly, alerts are critical to tasks so deadlines are met. Notifications are usually sent via email or prominently displayed on the user’s dashboard.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Campaign management</span>. Solid CRM software will integrate this feature to enable marketing processes from outreach concept to A/B testing to deployment and to post analysis. This will allow you to sort campaigns to target segments in your contacts and define deployment strategies. You will also be able to define metrics for various channels, then plow back the insights generated by post-campaign analytics into planning more campaigns.<br />Recurring outreach efforts can also be automated. For instance, you can set to instantly appropriate content to contacts based on their interest or send tiered autoresponders based on campaign feedback.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Email management</span>. By integrating with popular email clients like Gmail and Outlook, CRM solutions can capture email messages and sort important details that can be saved in contacts or synced with leads. They can also track activities like opened emails, forwarded emails, clicked links, and downloaded files. Emails can also be qualified for prospecting.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Social media management. </span>Popular CRM systems feature an integrated social media management where you can view different social media pages from the CRM’s interface. This is a convenient way to post, reply on, and manage all your pages. Likewise, this feature gives you a better perspective on how customers are interacting with your brand. A glean of their likes and dislikes, interests, shares, and public conversations helps you to assess customer biases and preferences. Customers are also increasingly using social media to contact companies; hence, a good CRM should alert you for brand mentions.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Mobile access</span>. With more users accessing apps via mobile devices, many vendors have been prioritizing mobile-first platforms. Emergence Capital Partners study found over 300 mobile-first apps so far and CRM is definitely one their targets. Many CRM solutions have both Android and iOS apps. Mobile access works in two ways to be highly appreciated: accessing data and inputting data while on location. Field sales with the latest sales information on hand may be able to interest prospects better. Conversely, sales reps can quickly update deals across the pipeline even as they come off a client meeting.</li></ul>\r\n\r\n","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/CRM_-_Customer_Relationship_Management.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]}],"countries":[],"startDate":"0000-00-00","endDate":"0000-00-00","dealDate":"0000-00-00","price":0,"status":"finished","statusLabel":"Finished","isImplementation":true,"isAgreement":false,"confirmed":1,"implementationDetails":{"businessObjectives":{"id":14,"title":"Business objectives","translationKey":"businessObjectives","options":[{"id":7,"title":"Improve Customer Service"},{"id":252,"title":"Increase Customer Base"},{"id":253,"title":"Expand Sales Geography"},{"id":262,"title":"Support Customers"},{"id":4,"title":"Reduce Costs"}]},"businessProcesses":{"id":11,"title":"Business process","translationKey":"businessProcesses","options":[{"id":340,"title":"Low quality of customer service"},{"id":388,"title":"Failure to attract new customers"},{"id":389,"title":"Customer attrition"},{"id":390,"title":"Low quality of customer support"}]}},"categories":[{"id":71,"title":"CRM - Customer Relationship Management","alias":"crm-customer-relationship-management","description":"<span style=\"font-weight: bold;\">Customer service</span> is the provision of service to customers before, during and after a purchase. The perception of success of such interactions is dependent on employees &quot;who can adjust themselves to the personality of the guest&quot;. Customer service concerns the priority an organization assigns to customer service relative to components such as product innovation and pricing. In this sense, an organization that values good customer service may spend more money in training employees than the average organization or may proactively interview customers for feedback.\r\nA <span style=\"font-weight: bold;\">customer support</span> is a range of customer services to assist customers in making cost effective and correct use of a product. It includes assistance in planning, installation, training, trouble shooting, maintenance, upgrading, and disposal of a product. These services even may be done at customer's side where he/she uses the product or service. In this case it is called &quot;at home customer services&quot; or &quot;at home customer support.&quot;\r\nRegarding technology, products such as mobile phones, televisions, computers, software products or other electronic or mechanical goods, it is termed technical support. \r\nCustomer service may be provided by a person (e.g., sales and service representative), or by automated means, such as kiosks, Internet sites, and apps.\r\n<span style=\"font-weight: bold;\">CRM </span>(Customer Relationship Management) is an approach to manage a company's interaction with current and potential customers. It uses data analysis about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.\r\nOne important aspect of the CRM approach is the systems of CRM that compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. Through the CRM approach and the systems used to facilitate it, businesses learn more about their target audiences and how to best cater to their needs.\r\nCRM helps users focus on their organization’s relationships with individual people including customers, service users, colleagues, or suppliers.\r\nWhen people talk about customer relationship management system, they might mean any of three things: \r\n<ul><li><span style=\"font-weight: bold;\">CRM as Technology</span>: This is a technology product, often in the cloud, that teams use to record, report and analyse interactions between the company and users. This is also called a CRM system or solution.</li><li><span style=\"font-weight: bold;\">CRM as a Strategy</span>: This is a business’ philosophy about how relationships with customers and potential customers should be managed.&nbsp; </li><li><span style=\"font-weight: bold;\">CRM as a Process</span>: Think of this as a system a business adopts to nurture and manage those relationships.</li></ul>\r\n<br /><br /><br />","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: normal;\">Why is CRM important?</span></h1>\r\nCRM management system enables a business to deepen its relationships with customers, service users, colleagues, partners and suppliers.\r\nForging good relationships and keeping track of prospects and customers is crucial for customer acquisition and retention, which is at the heart of a CRM’s function. You can see everything in one place — a simple, customizable dashboard that can tell you a customer’s previous history with you, the status of their orders, any outstanding customer service issues, and more.\r\nGartner predicts that by 2021, CRM technology will be the single largest revenue area of spending in enterprise software. If your business is going to last, you know that you need a strategy for the future. For forward-thinking businesses, CRM is the framework for that strategy.\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal;\">What are the benefits of CRM?</span></h1>\r\nBy collecting and organising data about customer interactions, making it accessible and actionable for all, and facilitating analysis of that data, CRM offers many benefits and advantages.<br />The benefits and advantages of CRM include:\r\n<ul><li>Enhanced contact management</li><li>Cross-team collaboration</li><li>Heightened productivity</li><li>Empowered sales management</li><li>Accurate sales forecasting</li><li>Reliable reporting</li><li>Improved sales metrics</li><li>Increased customer satisfaction and retention</li><li>Boosted marketing ROI</li><li>Enriched products and services</li></ul>\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal;\">What are the key features of most popular CRM software programs?</span></h1>\r\nWhile many CRM solutions differ in their specific value propositions — depending on your business size, priority function, or industry type — they usually share some core features. These, in fact, are the foundation of any top CRM software, without which you might end up using an inferior app or an over-rated address book. So, let’s discuss the key features you need to look for when figuring out the best CRM software for your business.\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Contact management</span>. The best CRM solutions aren’t just an address book that only organizes contact details. It manages customer data in a centralized place and gives you a 360-degree view of your customers. You should be able to organize customers’ personal information, demographics, interactions, and transactions in ways that are meaningful to your goals or processes. Moreover, a good contact management feature lets you personalize your outreach campaign. By collecting personal, social, and purchase data, it will help you to segment target audience groups in different ways.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Reporting and dashboards</span>. These features of customer relationship management allow you to use analytics to interpret customer data. Reporting is very useful if you want to consolidate disparate data and churn out insights in different visualizations. This lets you make better decisions or proactively deal with market trends and customer behavioral patterns. The more visual widgets a CRM software has, the better you can present reports. Furthermore, a best customer relationship management software will generate real-time data, making reporting more accurate and timely. Reporting also keeps you tab on sales opportunities like upsell, resell, and cross-sell, especially when integrated with e-commerce platforms.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Lead management</span>. These features let you manage leads all the way to win-loss stage. They pave a clear path to conversion, so you can quickly assess how the business is performing. One of the main three legs that comprises the best client relationship management software (the other two being contact management and reporting), lead management unburdens the sales team from follow-ups, tracking, and repetitive tasks.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Deals and tasks</span>. Deals and tasks are closely associated with leads. Deals are leads at the negotiation stage, so it’s critical to keep a close eye on their associated tasks for a higher chance of conversion.<br />CRM software tools should also let you track both deals and tasks in their respective windows or across the sales stages. Whether you’re viewing a contact or analyzing the sales pipeline, you should be able to immediately check the deal’s tasks and details. Deals and tasks should also have user permissions to protect leaks of sensitive data. Similarly, alerts are critical to tasks so deadlines are met. Notifications are usually sent via email or prominently displayed on the user’s dashboard.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Campaign management</span>. Solid CRM software will integrate this feature to enable marketing processes from outreach concept to A/B testing to deployment and to post analysis. This will allow you to sort campaigns to target segments in your contacts and define deployment strategies. You will also be able to define metrics for various channels, then plow back the insights generated by post-campaign analytics into planning more campaigns.<br />Recurring outreach efforts can also be automated. For instance, you can set to instantly appropriate content to contacts based on their interest or send tiered autoresponders based on campaign feedback.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Email management</span>. By integrating with popular email clients like Gmail and Outlook, CRM solutions can capture email messages and sort important details that can be saved in contacts or synced with leads. They can also track activities like opened emails, forwarded emails, clicked links, and downloaded files. Emails can also be qualified for prospecting.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Social media management. </span>Popular CRM systems feature an integrated social media management where you can view different social media pages from the CRM’s interface. This is a convenient way to post, reply on, and manage all your pages. Likewise, this feature gives you a better perspective on how customers are interacting with your brand. A glean of their likes and dislikes, interests, shares, and public conversations helps you to assess customer biases and preferences. Customers are also increasingly using social media to contact companies; hence, a good CRM should alert you for brand mentions.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Mobile access</span>. With more users accessing apps via mobile devices, many vendors have been prioritizing mobile-first platforms. Emergence Capital Partners study found over 300 mobile-first apps so far and CRM is definitely one their targets. Many CRM solutions have both Android and iOS apps. Mobile access works in two ways to be highly appreciated: accessing data and inputting data while on location. Field sales with the latest sales information on hand may be able to interest prospects better. Conversely, sales reps can quickly update deals across the pipeline even as they come off a client meeting.</li></ul>\r\n\r\n","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/CRM_-_Customer_Relationship_Management.png"}],"additionalInfo":{"budgetNotExceeded":"","functionallyTaskAssignment":"","projectWasPut":"","price":0,"source":{"url":"https://www.demandware.com/clients/ice-breaker?utm_source=sf_com&utm_medium=ov_body&utm_content=ice_breaker&utm_campaign=sf_web?d=7010M000001y7px","title":"Web-site of vendor"}},"comments":[],"referencesCount":0}},"aliases":{"1":["salesforce-commerce-cloud-for-clothing-brand"]},"links":{"first":"http://b4r_be/api/implementations?page=1","last":"http://b4r_be/api/implementations?page=1","prev":null,"next":null},"meta":{"current_page":1,"from":1,"last_page":1,"path":"http://b4r_be/api/implementations","per_page":20,"to":1,"total":1},"loading":false,"error":null},"agreements":{"agreementById":{},"ids":{},"links":{},"meta":{},"loading":false,"error":null},"comparison":{"loading":false,"error":false,"templatesById":{},"comparisonByTemplateId":{},"products":[],"selectedTemplateId":null},"presentation":{"type":null,"company":{},"products":[],"partners":[],"formData":{},"dataLoading":false,"dataError":false,"loading":false,"error":false},"catalogsGlobal":{"subMenuItemTitle":""}}