Facebook Messenger Platform

Problems that solves

Low quality of customer service

High costs of routine operations

No automated business processes

No support for mobile and remote users

Low employee productivity

High costs of IT personnel

Failure to attract new customers

Customer attrition

Low quality of customer support

High costs


Reduce Costs

Enhance Staff Productivity

Improve Customer Service

Increase Customer Base

Expand Sales Geography

Support Customers

Enhance Competitive Ability

Facebook Messenger Platform

Facebook chatbots are used for answering, mass and personal mailings in Facebook Messenger.


How does the Messenger Platform work? When a person texts your business on Messenger, their message is sent to the Facebook server. The Facebook server then sends webhooks to your business server, where your Messenger App is hosted. Using the Send API, your app can respond to the person on Messenger. In this way, you can construct guided conversations to lead people through an automated flow or build an app to serve as a bridge between your agents and your business presence on Messenger. The Messenger Platform does not require any payment to use. It is meant for businesses to handle inquiries from their customers. Once you build your experience for your customers to interact with, you can then leverage Click-to-Messenger Ads to bring people to your experience.

Scheme of work

 Scheme of work

User features

Roles of Interested Employees

Chief Executive Officer

Chief Information Officer

Chief Sales Officer

Operational Manager

Sales Management

Marketing Management


Organizational Features

Web-based customer portal

Mobile users

Internet access is available for employees

Social networks are used