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Although Facebook has benefits and disadvantages, it can be an indispensable tool for business users.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Communication in Facebook</span></span>\r\nAlthough critics claim that Facebook isolates people from one another by putting users behind a computer screen, an article in Psychology Today explains that Facebook allows members to quickly and efficiently exchange information they once held private. For business users, this open communication channel means that customers can ask questions they may feel uncomfortable asking in person or even over the phone. 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