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An advanced CX tool lets you craft compelling customer experience surveys, anticipate potential risks based on previous customer experiences,&nbsp; and distribute data to the right departments.\r\nSoGoCX is SoGoSurvey’s comprehensive customer experience platform that is designed to help companies identify pain points that could adversely affect customer experience and, ultimately, revenues.\r\nThe software also works perfectly with third-party applications. Integrations with Salesforce, Zapier, Asana, and more help you deliver data faster and generate more meaningful results.\r\n<h4 class=\"align-center\"><span style=\"font-weight: bold;\">Overview of SoGoSurvey Benefits</span></h4>\r\n<ul><li><span style=\"font-weight: bold;\">Advanced CX Tools</span></li></ul>\r\nSoGoSurvey offers multi-channel feedback across the customer journey so you can provide consistent and individually-tailored responses in all touchpoints. Through integrations, you can also easily centralize operational and CX data to give you insights on the best strategies and actions to take. The software also comes with a smart Net Promoter Score (NPS) to help you identify and prioritize at-risk customers.\r\n<ul><li><span style=\"font-weight: bold;\">Analyze Employee Data</span></li></ul>\r\nAnother nifty feature of the platform is its employee experience management system, which lets you foster a better workplace and improve employee retention. SoGoSurvey EX opens a strong communication channel between management and employees with its employee surveys, assessments, real-time behavior trends, and data-rich employee experience reports.\r\n<ul><li><span style=\"font-weight: bold;\">Create Powerful Surveys</span></li></ul>\r\nTo create meaningful surveys, the application lets you choose from a variety of question types like image choice, symbol rating scale, matrix grid, and NPS questions. Text Box questions allow participants to answer questions in their own language, balancing qualitative and quantitative data from your surveys. SoGoSurvey provides numerous templates and questions for all your survey requirements. You can also optimize your surveys so that participants can access them from any device and increase response rates.\r\n<ul><li><span style=\"font-weight: bold;\">Smart Question Creation</span></li></ul>\r\nWhen you create surveys with the tool, it makes sure that you ask the right questions at the right time by pre-populating your surveys with questions that remain hidden until they are needed to be asked. This is further complemented by a feature that lets you create matrix grid questions.\r\n<ul><li><span style=\"font-weight: bold;\">Ease-of-Use</span></li></ul>\r\nThe software is widely known for its ease-of-use. With its drag-and-drop tools and pre-built templates, survey creation is made simpler and faster. You don’t need to have extensive knowledge of Javascript or coding skills to create your own surveys and quizzes. It comes with a survey template bank to accelerate the survey creation process. In addition, you can incorporate your own style and add your logo to your survey forms.\r\n<ul><li><span style=\"font-weight: bold;\">Data Security</span></li></ul>\r\nThe vendor puts emphasis on the safety of your survey data with its top-of-the-line security technologies. Each element of the software is protected by the vendor’s Tier-3 data centers, internal and external audits, detailed protocols and continuous training. 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Online consumer panels are also used extensively for carrying out surveys but the quality is considered inferior because the panelists are regular contributors and tend to be fatigued. However, when estimating the measurement quality (defined as product of reliability and validity) using a multitrait-mutlimethod approach (MTMM), some studies found a quite reasonable quality and even that the quality of a series of questions in an online opt-in panel (Netquest) was very similar to the measurement quality for the same questions asked in the European Social Survey (ESS), which is a face-to-face survey.\r\nSome studies have compared the quality of face-to-face surveys and/or telephone surveys with that of online surveys, for single questions, but also for more complex concepts measured with more than one question (also called Composite Scores or Index). Focusing only on probability-based surveys (also for the online ones), they found overall that the face-to-face (using show-cards) and web surveys have quite similar levels of measurement quality, whereas the telephone surveys were performing worse. Other studies comparing paper-and-pencil questionnaires with web-based questionnaires showed that employees preferred online survey approaches to the paper-and-pencil format. There are also concerns about what has been called &quot;ballot stuffing&quot; in which employees make repeated responses to the same survey. Some employees are also concerned about privacy. Even if they do not provide their names when responding to a company survey, can they be certain that their anonymity is protected? Such fears prevent some employees from expressing an opinion.","materialsDescription":" <span style=\"font-weight: bold;\">What does Online Survey mean?</span>\r\nAn online survey is a questionnaire that the target audience can complete over the Internet. Online surveys are usually created as Web forms with a database to store the answers and statistical software to provide analytics. People are often encouraged to complete online surveys by an incentive such as being entered to win a prize.\r\nCompanies often use online surveys to gain a deeper understanding of their customers’ tastes and opinions. Like traditional surveys, online surveys can be used in two basic ways: To provide more data on customers, including everything from basic demographic information (age, education level and so on) to social data (causes, clubs or activities the customer supports) To create a survey about a specific product, service or brand in order to find out how consumers are reacting to it. 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