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The field is considered a subset of visual communication and communication design, but sometimes the term &quot;graphic design&quot; is used synonymously. Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts, and page layout techniques to create visual compositions. Common uses of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), wayfinding or environmental design, advertising, web design, communication design, product packaging, and signage.\r\nGraphic design is applied to everything visual, from road signs to technical schematics, from interoffice memorandums to reference manuals.\r\nDesign can aid in selling a product or idea. It is applied to products and elements of company identity such as logos, colors, packaging and text as part of branding (see also advertising). Branding has become increasingly more important in the range of services offered by graphic designers. Graphic designers often form part of a branding team.\r\nGraphic design is applied in the entertainment industry in decoration, scenery and visual story telling. Other examples of design for entertainment purposes include novels, vinyl album covers, comic books, DVD covers, opening credits and closing credits in filmmaking, and programs and props on stage. This could also include artwork used for T-shirts and other items screenprinted for sale.\r\nFrom scientific journals to news reporting, the presentation of opinion and facts is often improved with graphics and thoughtful compositions of visual information - known as information design. Newspapers, magazines, blogs, television and film documentaries may use graphic design. With the advent of the web, information designers with experience in interactive tools are increasingly used to illustrate the background to news stories. Information design can include data visualization, which involves using programs to interpret and form data into a visually compelling presentation, and can be tied in with information graphics.","materialsDescription":"<span style=\"font-weight: bold;\">What is graphic design and what does it include?</span>\r\nGraphic design is a design process that combines text and graphics in a way that is intended to communicate a specific message.\r\n<span style=\"font-weight: bold;\">Where is graphic design used?</span>\r\nYou will find graphic design in company logos, printed materials like brochures, posters, signs, greeting cards, postcards, business cards, billboards and ads. Advances in technology have brought us the digital environment complete with websites, online ads, virtual brochures and presentations, and so very much more.\r\n<span style=\"font-weight: bold;\">What do graphic designers use to create these designs?</span>\r\nGraphic designers can use hand-illustrated designs as well as computer-aided designs thanks to a wide range of software with nearly endless digital design tools. The availability of software like Adobe Illustrator and Photoshop have become staples of the graphic designer.\r\n<span style=\"font-weight: bold;\">What can a graphic designer do that I can’t do?</span>\r\nA graphic designer does more than just put their creative skills to work. Though most graphic designers are intuitively creative already, they have generally spent time studying numerous design principles. It’s vital to understand how to use design elements to transmit the required messages and values as well as evoke a certain feeling in the viewer. As a visual communicator, they leverage these design elements and use concepts such as color, typography, space, balance, form and lines to create their visual message.\r\nSome graphic designers are also able to understand the more technical aspects of the design required to create digital assets for a company. For example, a web designer is often able to create wireframes, workflows, and sitemaps and understand how to develop easy navigation for the user experience.\r\n<span style=\"font-weight: bold;\">What else does a graphic designer accomplish as part of the work they produce for a client?</span>\r\nBesides turning their client’s vision, brand image and value proposition into a graphic display, a designer will undertake many specialty tasks as part of a graphic design project. The specialty tasks include collaborating on the concept (usually with a team), attending meetings about the project, paying attention to what customers are clicking on, doing presentations that explain the various potential designs, revising designs, and preparing asset files for others on the team and for client use.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Graphics_Design.png","alias":"graphics-design"},"577":{"id":577,"title":"Advertisement Design","description":" The term &quot;advertising design&quot; refers to the synthesis of marketing, psychology, creativity and design - integral parts in the development of visual advertising tools.\r\nIf just a design is the creation of a beautiful picture, then an advertising design is the creation of a beautiful picture that brings its owner money. For an advertisement to work, &quot;move the trade&quot; - it must be based on the Idea that would affect the customers of the Customer. Moreover, it would have worked as planned and planned.\r\nThe sphere of design-design is currently carried out within the framework of already established traditions, but innovations in this area are primarily related to the search for specific, interesting, original graphic ways of expressing advertising ideas that contribute to a more effective impact on the consumer, one of which is the use of metaphor in creating an advertising image. It is not by chance that design in the broad sense means “the original train of thought, a new layout idea, a beautiful design”. The realization of a creative goal as the development of an advertising concept for a product or service in our time is an indispensable condition for performing advertising functions.","materialsDescription":" Advertising design is a project activity aimed at developing visualization tools for an advertising image of a product as part of a creative strategy for an advertising campaign.\r\nThe visualization of the advertising image is achieved mostly with the help of design graphics.\r\nAdvertising image is a complex, multifaceted phenomenon, the study of which can be carried out from different positions: economics and marketing, psychotechnologies and perception problems, methods of its creation, etc.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Advertisement_Design.png","alias":"advertisement-design"},"593":{"id":593,"title":"Mobile Software Development","description":" Mobile app development is the act or process by which a mobile app is developed for mobile devices, such as personal digital assistants, enterprise digital assistants or mobile phones. These applications can be pre-installed on phones during manufacturing platforms, or delivered as web applications using server-side or client-side processing (e.g., JavaScript) to provide an &quot;application-like&quot; experience within a Web browser. Application software developers also must consider a long array of screen sizes, hardware specifications, and configurations because of intense competition in mobile software and changes within each of the platforms. Mobile app development has been steadily growing, in revenues and jobs created. A 2013 analyst report estimates there are 529,000 direct app economy jobs within the EU 28 members, 60% of which are mobile app developers.\r\nAs part of the development process, mobile user interface (UI) design is also essential in the creation of mobile apps. Mobile UI considers constraints, contexts, screen, input, and mobility as outlines for design. The user is often the focus of interaction with their device, and the interface entails components of both hardware and software. User input allows for the users to manipulate a system, and device's output allows the system to indicate the effects of the users' manipulation. Mobile UI design constraints include limited attention and form factors, such as a mobile device's screen size for a user's hand(s). Mobile UI contexts signal cues from user activity, such as location and scheduling that can be shown from user interactions within a mobile app. Overall, mobile UI design's goal is mainly for an understandable, user-friendly interface. The UI of mobile apps should: consider users' limited attention, minimize keystrokes, and be task-oriented with a minimum set of functions. This functionality is supported by mobile enterprise application platforms or integrated development environments (IDEs).\r\nMobile UIs, or front-ends, rely on mobile back-ends to support access to enterprise systems. The mobile back-end facilitates data routing, security, authentication, authorization, working off-line, and service orchestration. This functionality is supported by a mix of middleware components including mobile app server, mobile backend as a service (MBaaS), and service-oriented architecture (SOA) infrastructure. ","materialsDescription":" <span style=\"font-weight: bold;\">What is the native app development?</span>\r\nUnlike websites and web applications, native mobile apps don’t run in the browser. You need to download them from platform-specific app stores such as Apple’s App Store and Google Play. After installation, you can access each app by tapping its respective icon on the screen of your device.\r\nNative app development requires different skills and technologies than mobile website development. You don’t have to worry about browser behavior and compatibility. You can use the native features of mobile OSs to deliver the user experience and implement the functionalities of your app.\r\n<span style=\"font-weight: bold;\">What is the difference between a native mobile app and a hybrid app?</span>\r\nMobile apps have two types: native and hybrid apps. At first glance, both have similar features and design but the underlying technology is different. As the name suggests, hybrid apps are a combination of web apps and native mobile apps. You can build them using web technologies: HTML, CSS, and JavaScript. You can also upload them to app stores and users can install them as native Android or iOS applications.\r\nThe main advantages of hybrid apps are portability and the simplicity of development. You only have to write the code once and your hybrid app will run on different operating systems. You can use hybrid frameworks like Ionic and Apache Cordova to create cross-platform hybrid applications. By contrast, native mobile apps have to be written in platform-specific languages such as Java, Swift, or Objective-C.\r\nNative mobile apps can access the built-in features of smartphones such as the camera and microphone by default. If you have a hybrid app you need to rely on plugins like Cordova plugins to use the native capabilities of the user’s device.\r\nHybrid apps also depend on WebViews to render their user interfaces. WebViews are in-app browsers that allow mobile applications to access and display web content. This is how Android and iOS devices are able to run hybrid apps built with HTML, CSS, and JavaScript as native mobile applications.\r\n<span style=\"font-weight: bold;\">What are the benefits of native mobile app development?</span>\r\nAlthough hybrid apps are easier and cheaper to develop, native mobile apps have many benefits, too.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Better performance</span></span>\r\nNative mobile apps directly interact with native APIs without depending on middleware such as plugins and WebViews. As there are fewer dependencies, native mobile apps are faster and more responsive than hybrid apps. This is especially important for performance-centric apps like games and graphic-heavy applications.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Consistent look and feel</span></span>\r\nAs native mobile apps are developed using native SDKs (software development kits), their UIs look consistent with their platform. This ensures a better user experience, as there are no discrepancies between the OS and app design.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Immediate access to new features</span></span>\r\nNative mobile apps can immediately access the latest iOS or Android features. As web technologies can’t directly use native APIs, hybrid apps have to wait until there’s a plugin that supports the new feature.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Better compliance with app store guidelines</span></span>\r\nBecause of their architecture, native mobile apps comply better with app store guidelines. In 2017, Apple restricted its submission guidelines. Since then, they have begun to reject apps that rely too much on WebViews, such as Ionic View that allowed developers to test their Ionic applications. As it’s likely that app stores will continue cracking down on hybrid apps, native mobile apps are also a more future-proof investment.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Mobile_Software_Development.png","alias":"mobile-software-development"},"595":{"id":595,"title":"iOS Software Development","description":"iOS is Apple’s mobile OS that runs on an iPhone, iPad, iPod Touch hardware. Apple provides tools and resources for creating iOS apps and accessories for these devices. As an iOS developer, you can program in native languages such as Swift or Objective-C or build cross-platform native applications using React Native (JavaScript) or Xamarin (C# &amp; F#).<span style=\"font-weight: bold; \"></span>\r\n<span style=\"font-weight: bold; \">Developer Requirements.</span> To develop iOS apps, you need a Mac computer running the latest version of Xcode. Xcode is Apple’s IDE (Integrated Development Environment) for both Mac and iOS apps. Xcode is the graphical interface you'll use to write iOS apps. Xcode includes the iOS SDK, tools, compilers, and frameworks you need specifically to design, develop, write code, and debug an app for iOS. For native mobile app development on iOS, Apple suggests using the modern Swift programming language. It is important to note that Xcode only runs on Mac OS X and the only supported way to develop iOS apps. Like desktop software, iOS development software are designed using a range of programming languages and frameworks.<span style=\"font-weight: bold; \"></span>\r\n<span style=\"font-weight: bold; \">iOS software development kit. </span>Mobile iOS app creation software requires access to software development kits (SDKs) that provide an environment through which programmers can design and test code in a simulated mobile environment. Some iOS SDK essentials are the Cocoa Touch frameworks that include the UIKit, GameKit, PushKit, Foundation Kit, and MapKit. These frameworks and others allow you manipulate the iPhone or iPad camera, add voice interaction using SiriKit, explore music with MusicKit, expand viewing and listening via AirPlay 2, and even add iMessage Business Chat to your application. iOS 11 added the power of machine learning with Core ML and augmented reality (AR) experiences with ARKit.\r\n<p id=\"Beta_Testing\" style=\" color:#232f3e; \"><span style=\"font-weight: bold; \">Beta Testing.</span> <span style=\"font-weight: normal; \">Once you have built and tested (using XCTest framework or iOS Unit test) your app, you can invite users to your apps and collect feedback using TestFlight prior to deploying to the App Store. This is a good time for testing Push Notifications, data storage using Core Data, and making network calls to 3rd party APIs. To get going, you simply upload a beta build of your app, and use iTunes Connect to add the name and email of testers. <br /></span></p>\r\n<p id=\"Beta_Testing\" style=\" color:#232f3e; \"><span style=\"font-weight: bold; \">Cloud Testing.</span><span style=\"font-weight: normal; \">Testing your iOS app on real devices is critically important since the performance of the real device, different operating system versions, modifications made by manufacturer and carriers firmware may lead to unexpected issues with your app. Testing on real device gives you a more accurate understanding of how your users interact with your app. On the other hand, obtaining physical devices for testing is a logistical challenge. This is where cloud testing comes into play. With cloud testing, you can test your application on real devices that are accessible on the cloud. <br /></span></p>\r\n<p id=\"Beta_Testing\" style=\" color:#232f3e; \"><span style=\"font-weight: bold; \">Deployment.</span> <span style=\"font-weight: normal; \">Once you have built, tested, and beta tested your iOS app, you can deploy to the App Store. At this point, you must join the Apple Developer Program. As a member, you’ll get access to beta iOS app development software, advanced app capabilities, extensive beta testing tools, and app analytics.</span></p>\r\n\r\n","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: bold; \">What are the advantages of iOS App Development?</span></h1>\r\n<ul><li><span style=\"font-weight: bold;\">iOS is easy to use interface.</span> Apple’s iPhone becomes the dream of many smartphone users, providing high customer service and become a market leader for offering unmatched devices. You can attract your Apple users easily if an application will be created on a synchronized environment Apple’s platform. These special flexible User Interface of the features of the iOS app can make your business application more desirable and boost up their sales and earn maximum benefits.</li><li><span style=\"font-weight: bold;\">iOS has more security.</span> iOS platform offers its users stay safe from external threats which is the best part and advantage of this platform. While developing an app for the business, providing a powerful shield against malware, virus and other internet threats for app development of a business. iOS applications are secured applications, allows effortless transaction facilities app without spending more time on testing different devices.</li><li>For <span style=\"font-weight: bold;\">business</span>, there are multiple options available in the highly popular iOS app making software market, this is because important to attract new customers to increase sales and chance to empower your business in the global market. The web is not a safe place for so thanks to a well-developed iPhone app Development Company can increase their availability and protect your customer’s information. With an iOS mobile app, always been an attractive device to the public with constant acknowledgment from App Store and business can flourish on a regular basis.</li><li>iOS users are usually <span style=\"font-weight: bold;\">happy users,</span> an efficiently developed iOS app helps to promote your brand or your organization to enhance productivity with profitability services to reach your targeted audience. iOS application builds a strong relationship with customers and clients, and the great audience to deliver your product and solutions to achieve their goals. Better the application is, strong would be the relationship with the superior brand in consumer electronics.</li><li>iOS applications are <span style=\"font-weight: bold;\">innovation </span>and the latest technology used globally and this can help your business to expand the most secure way. With best iOS app development software is accepted globally, you may transforming traditional business processes in a modern way and find customers from every part of the world.</li></ul>\r\n<h1 class=\"align-center\">What is IDE?</h1>\r\nIDE is the acronym for Integrated Development Environment. This contains a set of tools, resources and programming essentials within itself. It helps software/web/ mobile app developers to create new programs. This is a comprehensive solution for creating software or mobile app independently. These resources make development, deployment and debugging processes very simple. Choosing an IDE for iPhone app development is dependent on the budget, kind of programming language you prefer, etc. There are so many functionalities in an IDE that gives you a lot of benefits for app development.\r\nThe IDE makes strategies and streamlines the development phase for your entire team. It has many tools for automation, programming, debugging, compiling and for interpretation. There are three general types of IDE available. They are cloud-based, software as a service (SaaS) type and installing on the server type. IDE for iOS application development software is preferred bycompanies to reduce development time and costs. It helps in accurate testing and easy coding. Integration is also possible with these IDEs. It is as simple as a word processing program used by developers to create robust mobile applications.<br /> ","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_iOS_Software_Development.png","alias":"ios-software-development"},"597":{"id":597,"title":"Android Software Application","description":" Android software development is the process by which new applications are created for devices running the Android operating system. Google states that &quot;Android apps can be written using Kotlin, Java, and C++ languages&quot; using the Android software development kit (SDK), while using other languages is also possible. All non-JVM languages, such as Go, JavaScript, C, C++ or assembly, need the help of JVM language code, that may be supplied by tools, likely with restricted API support. Some languages/programming tools allow cross-platform app support, i.e. for both Android and iOS. Third party tools, development environments and language support have also continued to evolve and expand since the initial SDK was released in 2008. In addition, with major business entities like Walmart, Amazon, Bank of America etc. eyeing to engage and sell through mobiles, mobile application development is witnessing a transformation.\r\nAndroid was created by the Open Handset Alliance, which is led by Google. The early feedback on developing applications for the Android platform was mixed. Issues cited include bugs, lack of documentation, inadequate QA infrastructure, and no public issue-tracking system. In December 2007, MergeLab mobile startup founder Adam MacBeth stated, &quot;Functionality is not there, is poorly documented or just doesn't work... It's clearly not ready for prime time.&quot; Despite this, Android-targeted applications began to appear the week after the platform was announced. The first publicly available application was the Snake game.\r\nA preview release of the Android SDK was released on November 12, 2007. On July 15, 2008, the Android Developer Challenge Team accidentally sent an email to all entrants in the Android Developer Challenge announcing that a new release of the SDK was available in a &quot;private&quot; download area. The email was intended for winners of the first round of the Android Developer Challenge. The revelation that Google was supplying new SDK releases to some developers and not others (and keeping this arrangement private) led to widely reported frustration within the Android developer community at the time.\r\nOn August 18, 2008, the Android 0.9 SDK beta was released. This release provided an updated and extended API, improved development tools and an updated design for the home screen. Detailed instructions for upgrading are available to those already working with an earlier release. On September 23, 2008, the Android 1.0 SDK (Release 1) was released. According to the release notes, it included &quot;mainly bug fixes, although some smaller features were added.&quot; It also included several API changes from the 0.9 version. Multiple versions have been released since it was developed.\r\nOn December 5, 2008, Google announced the first Android Dev Phone, a SIM-unlocked and hardware-unlocked device that is designed for advanced developers. It was a modified version of HTC's Dream phone. While developers can use regular consumer devices to test and use their applications, some developers may choose a dedicated unlocked or no-contract device.\r\nAs of July 2013, more than one million applications have been developed for Android, with over 25 billion downloads. A June 2011 research indicated that over 67% of mobile developers used the platform, at the time of publication. Android smartphone shipments are forecast to exceed 1.2 billion units in 2018 with an 85% market share.","materialsDescription":" <span style=\"font-weight: bold;\">Where does Android come from?</span>\r\nIt comes from Google, who actually acquired Android in 2005 (no, Google didn't invent it). The search giant performs regular updates along with an annual major update.\r\nThe operating system is based on the Linux kernel – if you have friends who work in IT, you may have heard of it. This is the GNU / Linux operating system based structure, which is a unix type system (portable operating system, multitasking and multi-user). The Linux kernel is one of the most prominent examples of free software.\r\n<span style=\"font-weight: bold;\">Why does Android look different on each phone?</span>\r\nAndroid doesn't look different on every device, but it does have a number of different versions. Android is open-source, which means that manufacturers are free to customize the software and make it their own.\r\nThe 'purest' version of Android is often referred to as 'stock Android' and it's often preferred by the Android community: it's the original software as Google intended.\r\nOther user interfaces (UI) include Samsung's TouchWiz, Sony's Xperia, and Huawei's Emotion. See what they all look like in our Android UI comparison.\r\n<span style=\"font-weight: bold;\">What are the advantages of Android?</span>\r\nChoice. For example, if you want iOS, you have a choice of iPhone, iPhone or iPhone. If you go for Android there are stacks of great devices to choose from, from cheap and cheerful handsets to really impressive flagships. Those flagships are often cheaper than the equivalent Apple devices, too.\r\nAndroid’s choice isn’t just about hardware. It’s about everything else too. Android is incredibly easy to customize, both in terms of how it looks and how it works, and the various app stores aren’t as tightly controlled as its rivals’ stores, like Apple.\r\n<span style=\"font-weight: bold;\">What’s with the candy names?</span>\r\nEach new version of Android gets a code name based on consecutive letters of the alphabet. The most recent version is known as Marshmallow because it is the Android M release. Previous versions have included Lollipop, KitKat, Jelly Bean and Gingerbread.\r\n<span style=\"font-weight: bold;\">What’s the best thing about Android?</span>\r\nOptions, many options. With Android, you have hundreds of gadgets at your disposal, the cheapest, the most expensive and innovative market. Android is also incredibly customizable, both in their roles, as in his appearance. You can really make a unique mobile experience for yourself with this OS.\r\n<span style=\"font-weight: bold;\">What’s the worst thing about Android?</span>\r\nGetting updates. In many cases, manufacturers don’t seem to care about providing software updates for devices they’ve already sold you. Even when they do provide updates they take their sweet time about it. That’s why some consider rooting: you can download the updates yourself and apply them instead of waiting for the manufacturer to get around to it.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Android_Software_Application.png","alias":"android-software-application"},"615":{"id":615,"title":"Web Development","description":" Web development is the work involved in developing a website for the Internet (World Wide Web) or an intranet (a private network). Web development can range from developing a simple single static page of plain text to complex web-based internet applications (web apps), electronic businesses, and social network services. A more comprehensive list of tasks to which web development commonly refers, may include web engineering, web design, web content development, client liaison, client-side/server-side scripting, web server and network security configuration, and e-commerce development.\r\nAmong web professionals, &quot;web development&quot; usually refers to the main non-design aspects of building websites: writing markup and coding. Web development may use content management systems (CMS) to make content changes easier and available with basic technical skills.\r\nFor larger organizations and businesses, web development teams can consist of hundreds of people (web developers) and follow standard methods like Agile methodologies while developing websites. Smaller organizations may only require a single permanent or contracting developer, or secondary assignment to related job positions such as a graphic designer or information systems technician. Web development may be a collaborative effort between departments rather than the domain of a designated department. There are three kinds of web developer specialization: front-end developer, back-end developer, and full-stack developer. Front-end developers are responsible for behavior and visuals that run in the user browser, while back-end developers deal with the servers.\r\nSince the commercialization of the web, web development has been a growing industry. The growth of this industry is being driven by businesses wishing to use their website to advertise and sell products and services to customers.\r\nThere are many open source tools for web development such as BerkeleyDB, GlassFish, LAMP (Linux, Apache, MySQL, PHP) stack and Perl/Plack. This has kept the cost of learning web development to a minimum. Another contributing factor to the growth of the industry has been the rise of easy-to-use WYSIWYG web-development software, such as Adobe Dreamweaver, BlueGriffon and Microsoft Visual Studio. Knowledge of HyperText Markup Language (HTML) or of programming languages is still required to use such software, but the basics can be learned and implemented quickly.\r\nAn ever-growing set of tools and technologies have helped developers build more dynamic and interactive websites. Further, web developers now help to deliver applications as web services which were traditionally only available as applications on a desk-based computer. This has allowed for many opportunities to decentralize information and media distribution. Examples can be seen with the rise of cloud services such as Adobe Creative Cloud, Dropbox and Google Drive. These web services allow users to interact with applications from many locations, instead of being tied to a specific workstation for their application environment.\r\nExamples of dramatic transformation in communication and commerce led by web development include e-commerce. Online auction sites such as eBay have changed the way consumers find and purchase goods and services. Online retailers such as Amazon.com and Buy.com (among many others) have transformed the shopping and bargain-hunting experience for many consumers. Another example of transformative communication led by web development is the blog. Web applications such as WordPress and Movable Type have created blog-environments for individual websites. The increased usage of open-source content management systems and enterprise content management systems has extended web development's impact at online interaction and communication.\r\nWeb development has also impacted personal networking and marketing. Websites are no longer simply tools for work or for commerce, but serve more broadly for communication and social networking. Web sites such as Facebook and Twitter provide users with a platform to communicate and organizations with a more personal and interactive way to engage the public.","materialsDescription":" <span style=\"font-weight: bold; \">What is the Priority of a Web Developer?</span>\r\nTo answer the question “What is a web developer?”, we must first look at what a web developer does and how they do it.\r\nA web developer or programmer is someone who takes a web design – which has been created by either a client or a design team – and turns it into a website. They do this by writing lines and lines of complicated code, using a variety of languages. Web developers have quite a difficult job, because they essentially have to take a language we understand, such as English, and translate it into a language that a computer understands, such as Python or HTML.\r\nAs you can imagine, this can take a lot of time and effort and requires an intricate understanding of various programming languages and how they are used. Different types of developers specialize in different areas, which means that large web projects are usually a collaboration between several different developers.\r\n<span style=\"font-weight: bold; \">What Types Of Web Developers Are There?</span>\r\nUnfortunately, the question “What does a web developer do?” doesn’t have one simple answer. As noted above, there are some different types of web developers, each of which focuses on a different aspect of the creation of a website.\r\nTo understand what is a web developer it is crucial to know that the three main types of developers are front-end, back-end, and full-stack. Front-end developers are responsible for the parts of a website that people see and interact with, back-end developers are responsible for the behind the scenes code that controls how a website loads and runs, and full-stack developers do a bit of everything.\r\n<span style=\"font-weight: bold; \">Front-End Developer</span>\r\nA front-end developer is someone who takes a client or design team’s website design and writes the code needed to implement it on the web. A decent front-end web developer will be fluent in at least three programming languages – HTML, CSS, and JavaScript.\r\nHTML allows them to add content to a website while splitting it into headings, paragraphs, and tables. CSS lets a decent developer style the content and change things like colors, sizes, and borders. JavaScript allows the inclusion of interactive elements, such as push buttons. We will go into more detail about these languages later.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">So, what do web developers do when they work on the front end of a website?</span></span>\r\n<ul><li>What is a web developer responsible for is that they make sure that all of the content that is needed for the website is clear, visible, and found in the right place. In some cases front-end developers may also have content writing skills, allowing them to create the content for the website as they go.</li><li>They make sure that the right colors are in the right places, especially concerning text colors, background colors, and headers. Some of the best front-end developers are also very good designers, allowing them to tweak things as they go.</li><li>They make sure that all outbound links are correctly formatted, that all buttons work properly, and that the website is responsive and attractive. Mobile design is usually a big part of the job, while it is also important to make sure that a website will display correctly on all web browsers.</li></ul>\r\n<span style=\"font-weight: bold;\">Back-End Developer</span>\r\nWhile it may seem like front-end developers have a difficult job making sure that a website looks great, works well, and contains the correct content, back-end developers have it much worse. While front-end developers are responsible for client-side programming, back-end developers have to deal with the server-side.\r\nThis means that they have to create the code and programs which power the website’s server, databases, and any applications that it contains. The most important thing as a back-end developer is the ability to be able to create a clean, efficient code that does what you want it to in the quickest way possible. Since website speed is a major consideration when it comes to search engine optimization (SEO), it is a large factor when developing the back-end.\r\nTo fully explain what is a web developer it is essential to know that back-end developers use a wide range of different server-side languages to build complicated programs. Some of the most popular languages used include PHP, Python, Java, and Ruby. JavaScript is also becoming increasingly widespread as a back-end development language, while SQL is commonly used to manage and analyze data in website databases.\r\nSince different websites have different needs, a back-end developer must be flexible, able to create different programs, and they absolutely must have a clear, in-depth understanding of the languages that they use. This is very important to make sure that they can come up with the most efficient method of creating the required program while making sure that it is secure, scalable, and easy to maintain.\r\n<span style=\"font-weight: bold;\">Full-Stack Developer</span>\r\nIf you are looking for a quick, simple answer to the question “What is a web developer?”, then a full-stack developer is probably the closest thing that you’re going to get. Full-stack developers understand both front and back-end strategies and processes, which means that they are perfectly positioned to oversee the entire process.\r\nIn the case of small websites that don’t have a huge development budget, a full-stack developer will often be employed to build the entire website. In this case, it is extremely important for them to have a complete, in-depth understanding of both front and back-end development and how they work.\r\nLearning full-stack development techniques has a huge range of benefits, including:\r\n<ul><li>You will end up with the knowledge to be able to create an entire website on your own. This makes you a lot more employable, increasing your job security in the future.</li><li>As a full-stack developer, you will understand the connections between the front and back-ends of a website, allowing you do build efficient and effective programs for all parts of the website.</li><li>Full-stack developers are often employed to oversee large projects for big web development companies. Positions like this are likely to be paid more than standard web development positions, making them more attractive to developers. Full-stack defines what is a web developer.</li></ul>\r\nAlthough most developers start with either front or back-end specializations, there are a lot of reasons why you should consider branching out and learning both. It will make you a lot more employable, will give you a greater understanding of the whole concept of what is web development, and will make it easier for you to create entire websites on your own.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Web_Development.png","alias":"web-development"},"717":{"id":717,"title":"Consulting","description":" Even large international companies often face difficulties in their work. This may be due to both external factors and internal problems. Most often, problems arise because of price fluctuations in the market, the appearance or departure of a competitor, but firms also have difficulties with the relations themselves between employees within the enterprise. Because of this, there is no opportunity and strength within the company to fight for their survival, therefore an excellent solution, in this case, would be to use consulting services.\r\nConsulting is a type of service, which essentially means consulting. One company or person provides services in solving certain problems to another company.\r\nThe issues that can be solved with the help of consulting are very diverse. Sometimes it can be a whole complex of tasks, and sometimes it is provided only in a narrow area. For example, accounting consulting is the involvement of a specialized company or employee to solve accounting problems. That is why, when they talk about the concept of consulting, there is no clear definition.\r\nConsulting services are the solution of organizational or managerial tasks within a firm with the help of external specialists. Professional consultants in a particular area are invited to work at a company. Experts evaluate the condition, see the cause of the problems and create a system for solving these errors.\r\nThe company turns to consulting, not only in the case when experiencing difficulties in development. Often the manager decides on the expansion, so an urgent need to increase the number of specialists. But even if hiring them to work, then it will be necessary to spend more months on training, control over the execution of tasks, and only after that set challenging tasks for them. And in a developing company there is not so much time.<br />Consulting firms are specialized companies that provide consulting services. There can work a staff of staff who simultaneously collaborate with different organizations.","materialsDescription":" <span style=\"font-weight: bold;\">What are the types of consulting services?</span>\r\nThere are basic types of consulting services:\r\n<link https://roi4cio.com/en/categories/category/it-Consulting/ - external-link-new-window \"Opens internal link in current window\"><span style=\"font-weight: bold;\">IT consulting</span></link> is one of the newest and most sought-after types of consulting in Ukraine. This advice and assistance in the field of information technology. In fact, IT-consulting solves all the issues related to the Internet and information business processes.\r\n<span style=\"font-weight: bold;\">Marketing consulting.</span> Not all companies can afford to open a marketing department or hire a professional employee who will solve these issues. And today it is necessary to engage in advertising, because this is the only way to stay on the market and be a leader. In many cases, marketing consulting services are provided along with IT consulting.\r\n<span style=\"font-weight: bold;\">Legal consulting</span> is related to the solution of current tasks that are related to the state law. This will allow to properly evaluate the activities of the company and make the most profitable decisions. Legal advice is especially important during the expansion of the enterprise when it is necessary to open new branches or enter into agreements with intermediaries and suppliers.\r\n<span style=\"font-weight: bold;\">Financial consulting</span> - services that are associated with the effective management of funds, the distribution of the budget within the company, as well as proper external investments.\r\n<span style=\"font-weight: bold;\">Personnel consulting</span> assumes the establishment of internal relations between employees, the selection of new professionals who will meet the requirements of the company.\r\n<span style=\"font-weight: bold;\">Who is engaged in consulting services?</span>\r\nThe task of consultants consulting firms include:\r\n<ul><li>Search for problems within the company.</li><li>Analysis of the enterprise.</li><li>Development of strategies and programs to solve the problems found.</li><li>Advice on any issues: management, accounting, logistics, finance, etc.</li></ul>\r\nConsultants have all the necessary knowledge to help small, medium or large businesses solve problems and quickly adapt to a constantly changing market or regularly growing competition.\r\nIn particular, consultants of consulting companies have the following knowledge:\r\n<ul><li>computer science (computer skills and various software);</li><li>marketing and advertising;</li><li>finance and accounting;</li><li>sales and management;</li><li>logistics and investment.</li></ul>\r\nThey must also understand personnel issues, environmental issues, as well as computer technology, basic software and more.\r\n<span style=\"font-weight: bold;\">When it is advisable to resort to consulting services:</span>\r\n<ol><li>If there are disagreements between partners in the business regarding the further development of the company, production, marketing, investments, etc.</li><li>When a business is in a critical situation, for example, on the verge of bankruptcy or bankruptcy, and the manager or entrepreneur is not able to solve the problems and save the company.</li><li>With the expansion of the business and its scaling. When work is planned on other regions of the country or even entering the international market.</li><li>When you need to find fresh ideas for the rapid promotion of a new service, product or product.</li><li>When the need arises to conduct an audit of a business to understand how effective it is and what are the future prospects in the current state of affairs.</li><li>When you plan to sell a business and you need to check all the important points.</li><li>In the absence of new ideas for the promotion of business, products, services or goods. Or to develop a new product, instead of an outdated or lost consumer demand.</li></ol>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Consulting.png","alias":"consulting"},"795":{"id":795,"title":"Marketing - software","description":"The departments of marketing companies use marketing software to market actively on various web channels via websites, email, social networks, and to automate daily tasks. The benefit here is this type of software allows you to personalize diverse marketing campaigns.\r\nThere are main types of marketing software such as advanced marketing automation, workflow automation, and marketing intelligence. The essential features of marketing software are: analytics, social media marketing, email marketing, team collaboration, phone call tracking, lead scoring and nurturing.\r\nMarketing solutions can be used by companies of all sizes and in all sectors, and they are most welcome in small-scale teams that wish to simplify the process of running challenging marketing campaigns.","materialsDescription":" <span style=\"font-weight: bold;\">What is marketing software?</span>\r\nMarketing software refers to tools that help businesses successfully execute campaigns, tap into their target markets and convert leads into sales. Companies, regardless of size, can benefit from marketing tools, allowing them to maximize their resources and get rid of repetitive tasks. They are also very useful in expanding businesses’ reach and allow companies to focus on more pressing matters.\r\n<span style=\"font-weight: bold;\">Why Use Marketing Software?</span>\r\nWhy to use marketing software, you might ask. Whether you are looking for ways to better manage your marketing campaign, make the most out of your resources, or improve your lead nurturing process, having good marketing software is a great way to improve your operations. Here are some of the advantages of marketing software:\r\n<ul><li><span style=\"font-weight: bold;\">Reduces Tedious Tasks.</span> If we focus on the definition of marketing software, we should be able to conclude that it is meant to eliminate repetitive duties that take up a huge fraction of your daily routine. Tasks such as compiling your clients’ information, sending emails to your leads, and scheduling the posting of content can be time-consuming and while they are important, they leave you with little time to focus on tasks that demand your immediate, undivided attention. By utilizing content marketing systems, resource optimization programs, and other marketing software; you can eliminate the hassle of juggling everything manually, allowing you to delegate more important responsibilities to your staff.</li><li><span style=\"font-weight: bold;\">Streamlines Marketing Efforts.</span> Marketing campaigns require the simultaneous use of multiple channels to communicate with your target audience.&nbsp; Marketing software solutions are designed to help you coordinate various programs in a single, easy-to-manage platform. This means you no longer have to jump from system to system to execute your campaign seamlessly. Most of these applications also offer a full suite of tools that let you manage content, nurture leads, and measure your campaign efforts accurately, promptly, and efficiently.</li><li><span style=\"font-weight: bold;\">Improves Accountability.</span> When it comes to monitoring or analyzing lead conversions and marketing campaigns, accountability plays an important role. With the use of marketing software, you can eliminate the risk of human error and make sure you get all the statistics you need at a glance.</li><li><span style=\"font-weight: bold;\">Makes Customer Management Easier.</span> Developing relationships with potential clients at each phase of the sales process is crucial to helping your business thrive. However, this is not as simple as convincing prospects to purchase products or keeping them posted on your offers. Attracting and retaining clientele are extensive processes wherein you must pinpoint the people who will most likely need your services, listen to their concerns, and respond to them on time every time they contact you. By using a CRM software or lead nurturing system, you can effortlessly schedule email campaigns, reply to leads promptly, build a better online presence, and keep tabs on current customers.</li><li><span style=\"font-weight: bold;\">Document Progress Faster.</span> Tracking your leads, resources, content, and campaign success rates may sound easy at first, but it won’t be as simple when you are dealing with multiple campaigns, handling hundreds of customers, and creating an extensive amount of content all at the same time. Using marketing systems, your company can become more agile in its varied campaign initiatives. You can quickly create accurate progress reports that help you assess the effectiveness of your strategies and determine how to improve them in the future.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Marketing_software.png","alias":"marketing-software"}},"branches":"Information Technology","companySizes":"1 to 50 Employees","companyUrl":"https://www.buzzbizz.biz/","countryCodes":["USA"],"certifications":[],"isSeller":true,"isSupplier":true,"isVendor":true,"presenterCodeLng":"","seo":{"title":"Buzzbizz Creative","keywords":"","description":"Buzzbizz Creative is a company which offers a one-stop solution for marketing, freeing up entrepreneurs to focus on what they do best. We believe that local businesses are the backbone of our economy and our services give entrepreneurs an upper hand when compe","og:title":"Buzzbizz Creative","og:description":"Buzzbizz Creative is a company which offers a one-stop solution for marketing, freeing up entrepreneurs to focus on what they do best. We believe that local businesses are the backbone of our economy and our services give entrepreneurs an upper hand when compe","og:image":"https://old.roi4cio.com/uploads/roi/company/buzzbizz_creative.png"},"eventUrl":"","vendorPartners":[],"supplierPartners":[],"vendoredProducts":[{"id":3130,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/buzzbizz_creative.png","logo":true,"scheme":false,"title":"Buzzbizz Creative Software Development","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"buzzbizz-creative-razrabotka-po","companyTitle":"Buzzbizz Creative","companyTypes":["supplier","vendor"],"companyId":5066,"companyAlias":"buzzbizz-creative","description":"Small business owners often struggle with the complexities of marketing. Buzzbizz Creative offers a one-stop solution for marketing, freeing up entrepreneurs to focus on what they do best. We believe that local businesses are the backbone of our economy and our services give entrepreneurs an upper hand when competing in today’s big box, corporate marketplace. Buzzbizz Creative hosts an in-house full spectrum media production team who work hand-in-hand with our mass media and digital marketing specialists which saves you time energy and money the marketing process.\r\n<span style=\"font-weight: bold;\">OUR SERVICES</span>\r\n<span style=\"font-weight: bold;\">Web Development</span>\r\nWeb development can be a daunting task for any business. The ever-changing success matrix and technology surrounding the craft can make it a full-time job for any successful entrepreneur.\r\nMany creative and strategy focused agencies do not involve web developers until after they have ironed out the web design with the client first. Buzzbizz Creative utilizes a team of in-house experts in marketing strategy, graphic design, and digital marketing strategy to deliver effective websites for our clients.\r\n<span style=\"font-weight: bold;\">Graphic Design</span>\r\nGraphic design touches just about every aspect of our lives. From the clothes you wear, to the food you eat, there is a graphic designer behind the scenes making the world around you what it is.\r\nIn marketing, your graphics are the spokesperson for your brand. Your spokesperson needs to be clear, concise, and on point with your message. At Buzzbizz Creative, we take brand consistency seriously and we believe that your graphic designer is ultimately responsible for that consistency while continually finding new ways to bring excitement to your brand.\r\n<span style=\"font-weight: bold;\">Video Production</span>\r\nWhether you are a seasoned pro or it’s your first time working with a video production studio, our methodology to crafting fantastic stories is very straightforward: recognize the purpose of your video, assign the best creatives to your project, then follow our proven process to produce creative, effectual and effective videos.\r\n<span style=\"font-weight: bold;\">Audio Production</span>\r\nAudio Production can bring so many things to life. On the web, a brilliantly produced podcast can bring validity to a speaker. Soundtracks can make or break any video production. Of course, the theater of the mind within radio is all made real with the expert ears of professional audio engineers.\r\nBuzzbizz Creative believes that the art of audio is nothing to take lightly. That’s why when other production studios keep with their antiquated equipment and tout purism, we keep pushing forward, investing in the best equipment to make the best recording studio Anchorage has. While constantly learning new techniques that help your production sing loud and clear.\r\n<span style=\"font-weight: bold;\">Printing Services</span>\r\nEverything we work on must come to fruition in the form of a tangible format. Consider your collaboration of ideas, without a way to make them tangible you have no format no starting point. That’s where we come in! We’re here to be the best shop for printing Anchorage has seen.\r\nAt Buzzbizz Creative we believe that the medium you print your brand on is as important as your brand itself. When we are looking at what materials we print your brand on such as business cards, we take into consideration both aesthetics and tactile properties. If it doesn’t feel right, it will not be received right with the potential clients you are marketing to. So trust us to make your brand not only look good but feel good as well.\r\n<span style=\"font-weight: bold;\">Marketing Services</span>\r\nWhen dealing with marketing, there aren’t magic beans that giant beanstalks leafed with dollar bills. Instead, successful marketing comes from careful consideration between products and people, unraveling how the two relate. While figuring out the best way to connect products and people by tracking everything so you know what worked and what didn’t. Keeping everything under one roof gives you better quality control and a more fluid production process resulting in more effective marketing campaigns giving you the highest yield on your investment. Buzzbizz Creative is unique because we merge the successful marketing techniques with an award-winning in-house creative team.\r\n<span style=\"font-weight: bold;\">Digital Marketing</span>\r\nThe art of digital marketing is changing at an ever-increasing speed. It isn’t enough to just send out an email occasionally and stay up on the reviews you gather on Yelp. This new age of marketing is a complex web of platforms that interact with potential and current clients in different phases of the sales cycle. It is our job at Buzzbizz Creative to help navigate these complex catacombs across the world wide web. Based on a strictly needs-based business model, you’ll be assured that your account managers will only present tools that will help in the overall goal of converting visitors to customers.","shortDescription":"Buzzbizz Creative hosts an in-house full spectrum media production team who works with mass media and digital marketing specialists which saves you time energy and money the marketing process.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":18,"sellingCount":8,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Buzzbizz Creative Software Development","keywords":"","description":"Small business owners often struggle with the complexities of marketing. Buzzbizz Creative offers a one-stop solution for marketing, freeing up entrepreneurs to focus on what they do best. We believe that local businesses are the backbone of our economy and ou","og:title":"Buzzbizz Creative Software Development","og:description":"Small business owners often struggle with the complexities of marketing. Buzzbizz Creative offers a one-stop solution for marketing, freeing up entrepreneurs to focus on what they do best. We believe that local businesses are the backbone of our economy and ou","og:image":"https://old.roi4cio.com/fileadmin/user_upload/buzzbizz_creative.png"},"eventUrl":"","translationId":3131,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":577,"title":"Advertisement Design","alias":"advertisement-design","description":" The term &quot;advertising design&quot; refers to the synthesis of marketing, psychology, creativity and design - integral parts in the development of visual advertising tools.\r\nIf just a design is the creation of a beautiful picture, then an advertising design is the creation of a beautiful picture that brings its owner money. For an advertisement to work, &quot;move the trade&quot; - it must be based on the Idea that would affect the customers of the Customer. Moreover, it would have worked as planned and planned.\r\nThe sphere of design-design is currently carried out within the framework of already established traditions, but innovations in this area are primarily related to the search for specific, interesting, original graphic ways of expressing advertising ideas that contribute to a more effective impact on the consumer, one of which is the use of metaphor in creating an advertising image. It is not by chance that design in the broad sense means “the original train of thought, a new layout idea, a beautiful design”. The realization of a creative goal as the development of an advertising concept for a product or service in our time is an indispensable condition for performing advertising functions.","materialsDescription":" Advertising design is a project activity aimed at developing visualization tools for an advertising image of a product as part of a creative strategy for an advertising campaign.\r\nThe visualization of the advertising image is achieved mostly with the help of design graphics.\r\nAdvertising image is a complex, multifaceted phenomenon, the study of which can be carried out from different positions: economics and marketing, psychotechnologies and perception problems, methods of its creation, etc.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Advertisement_Design.png"},{"id":601,"title":"Custom Software Development","alias":"custom-software-development","description":" Custom software (also known as bespoke software or tailor-made software) is software that organization for some specific organization or another user. As such, it can be contrasted with the use of software packages developed for the mass market, such as commercial off-the-shelf (COTS) software, or existing free software.\r\nSince custom software is developed for a single customer it can accommodate that customer's particular preferences and expectations. Custom software may be developed in an iterative process, allowing all nuances and possible hidden risks to be taken into account, including issues which were not mentioned in the original requirement specifications (which are, as a rule, never perfect). In particular, the first phase in the software development process may involve many departments, materchode including marketing, engineering, research and development and general management.\r\nLarge companies commonly use custom software for critical functions, including content management, inventory management, customer management, human resource management, or otherwise to fill the gaps present in the existing software packages. Often such software is legacy software, developed before COTS or free software packages offering the required functionality became available.\r\nCustom software development is often considered expensive compared to off-the-shelf solutions or products. This can be true if one is speaking of typical challenges and typical solutions. However, it is not always true. In many cases, COTS software requires customization to correctly support the buyer's operations. The cost and delay of COTS customization can even add up to the expense of developing custom software. Cost is not the only consideration, however, as the decision to opt for custom software often includes the requirement for the purchaser to own the source code, to secure the possibility of future development or modifications to the installed system.\r\nAdditionally, COTS comes with upfront license costs which vary enormously but sometimes run into the millions (in terms of dollars). Furthermore, the big software houses that release COTS products revamp their product very frequently. Thus a particular customization may need to be upgraded for compatibility every two to four years. Given the cost of customization, such upgrades also turn out to be expensive, as a dedicated product release cycle will have to be earmarked for them.\r\nThe decision to build custom software or go for a COTS implementation would usually rest on one or more of the following factors:\r\n<ul><li>Finances - both cost and benefit: The upfront license cost for COTS products mean that a thorough cost-benefit analysis of the business case needs to be done. However it is widely known that large custom software projects cannot fix all three of scope, time/cost and quality constant, so either the cost or the benefits of a custom software project will be subject to some degree of uncertainty - even disregarding the uncertainty around the business benefits of a feature that is successfully implemented.</li><li>Supplier - In the case of COTS, is the supplier likely to remain in business long, and will there be adequate support and customization available? Alternatively, will there be a realistic possibility of getting support and customization from third parties? In the case of custom software, software development may be outsourced or done in-house. If it is outsourced, the question is: is the supplier reputable, and do they have a good track record?</li><li>Time to market: COTS products usually have a quicker time to market</li><li>Size of implementation: COTS comes with standardization of business processes and reporting. For a global or national organization, these can bring in gains in cost savings, efficiency and productivity, if the branch offices are all willing and able to use the same COTS without heavy customizations (which is not always a given).</li></ul>","materialsDescription":" <span style=\"font-weight: bold;\">Why is custom software such a large investment?</span>\r\nBuilding a custom web application is a time-consuming endeavor. It takes time to learn the processes of your business, to gather requirements, to flesh out your needs, and to build the software. Put simply, time is money.\r\nWhile it’s a large investment, by investing in custom software, you’ll own the code instead of having a long-term licensing agreement with another software company.\r\n<span style=\"font-weight: bold;\">How could my business benefit from custom software?</span>\r\nA custom business software solution increases process efficiency through process automation. When business processes are properly automated, they minimize the waste in time and resources that the original processes contained.\r\nThink of it this way: with software that already exists, you have to modify your process to meet software capabilities. With custom software, you can build a system around the existing processes you have in place. You took a lot of time to develop those processes, so why should you revamp your business?\r\n<span style=\"font-weight: bold;\">What is IP and how important is it that I own it?</span>\r\nIP stands for Intellectual Property. When you deal with anything creative, you have to think about copyright and the intellectual property on that work and that includes the creation of software code.\r\nThis gets back to the question of buying vs. building. If there is an existing solution that can suit your needs just fine, then it makes sense to buy, but the software developer owns the code and you are basically licensing the software from there. However, if you need a specialized solution that is customized to your needs and decide to go the custom development route, then the question of who owns the code is an important one.\r\n<span style=\"font-weight: bold;\">I’m thinking about hiring someone offshore; what should I watch out for?</span>\r\nIn short, everything. Language barriers and lack of proximity lead to breakdowns in communication and quality. Do yourself a favor and stay local.\r\nOn a related note, if you’re thinking about hiring for the position internally, think about this: it takes around three people to complete a successful custom software project. If you hire someone internally, their salary might cost what it would take to build with us, and you get a whole team when you work with us. Plus, if your software developer decides to leave, they take their knowledge with them. If one of our team members leave, our whole team shares the knowledge so you’re not left in the dark.\r\n<span style=\"font-weight: bold;\">If things don’t go well, am I sunk?</span>\r\nWe make communication and transparency are top priorities so this doesn’t happen. Right out of the gate we work hard to make sure that not only the project is a good fit, but the relationship with the client is as well. Through each step of the process and the build, we keep you in the loop weekly so you know what to expect and what is happening, but a good development company should have places in their process/relationship where you can cleanly exit. Make sure you know what the process is for leaving and what those different ‘leaving’ options are.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Custom_Software_Development.png"},{"id":593,"title":"Mobile Software Development","alias":"mobile-software-development","description":" Mobile app development is the act or process by which a mobile app is developed for mobile devices, such as personal digital assistants, enterprise digital assistants or mobile phones. These applications can be pre-installed on phones during manufacturing platforms, or delivered as web applications using server-side or client-side processing (e.g., JavaScript) to provide an &quot;application-like&quot; experience within a Web browser. Application software developers also must consider a long array of screen sizes, hardware specifications, and configurations because of intense competition in mobile software and changes within each of the platforms. Mobile app development has been steadily growing, in revenues and jobs created. A 2013 analyst report estimates there are 529,000 direct app economy jobs within the EU 28 members, 60% of which are mobile app developers.\r\nAs part of the development process, mobile user interface (UI) design is also essential in the creation of mobile apps. Mobile UI considers constraints, contexts, screen, input, and mobility as outlines for design. The user is often the focus of interaction with their device, and the interface entails components of both hardware and software. User input allows for the users to manipulate a system, and device's output allows the system to indicate the effects of the users' manipulation. Mobile UI design constraints include limited attention and form factors, such as a mobile device's screen size for a user's hand(s). Mobile UI contexts signal cues from user activity, such as location and scheduling that can be shown from user interactions within a mobile app. Overall, mobile UI design's goal is mainly for an understandable, user-friendly interface. The UI of mobile apps should: consider users' limited attention, minimize keystrokes, and be task-oriented with a minimum set of functions. This functionality is supported by mobile enterprise application platforms or integrated development environments (IDEs).\r\nMobile UIs, or front-ends, rely on mobile back-ends to support access to enterprise systems. The mobile back-end facilitates data routing, security, authentication, authorization, working off-line, and service orchestration. This functionality is supported by a mix of middleware components including mobile app server, mobile backend as a service (MBaaS), and service-oriented architecture (SOA) infrastructure. ","materialsDescription":" <span style=\"font-weight: bold;\">What is the native app development?</span>\r\nUnlike websites and web applications, native mobile apps don’t run in the browser. You need to download them from platform-specific app stores such as Apple’s App Store and Google Play. After installation, you can access each app by tapping its respective icon on the screen of your device.\r\nNative app development requires different skills and technologies than mobile website development. You don’t have to worry about browser behavior and compatibility. You can use the native features of mobile OSs to deliver the user experience and implement the functionalities of your app.\r\n<span style=\"font-weight: bold;\">What is the difference between a native mobile app and a hybrid app?</span>\r\nMobile apps have two types: native and hybrid apps. At first glance, both have similar features and design but the underlying technology is different. As the name suggests, hybrid apps are a combination of web apps and native mobile apps. You can build them using web technologies: HTML, CSS, and JavaScript. You can also upload them to app stores and users can install them as native Android or iOS applications.\r\nThe main advantages of hybrid apps are portability and the simplicity of development. You only have to write the code once and your hybrid app will run on different operating systems. You can use hybrid frameworks like Ionic and Apache Cordova to create cross-platform hybrid applications. By contrast, native mobile apps have to be written in platform-specific languages such as Java, Swift, or Objective-C.\r\nNative mobile apps can access the built-in features of smartphones such as the camera and microphone by default. If you have a hybrid app you need to rely on plugins like Cordova plugins to use the native capabilities of the user’s device.\r\nHybrid apps also depend on WebViews to render their user interfaces. WebViews are in-app browsers that allow mobile applications to access and display web content. This is how Android and iOS devices are able to run hybrid apps built with HTML, CSS, and JavaScript as native mobile applications.\r\n<span style=\"font-weight: bold;\">What are the benefits of native mobile app development?</span>\r\nAlthough hybrid apps are easier and cheaper to develop, native mobile apps have many benefits, too.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Better performance</span></span>\r\nNative mobile apps directly interact with native APIs without depending on middleware such as plugins and WebViews. As there are fewer dependencies, native mobile apps are faster and more responsive than hybrid apps. This is especially important for performance-centric apps like games and graphic-heavy applications.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Consistent look and feel</span></span>\r\nAs native mobile apps are developed using native SDKs (software development kits), their UIs look consistent with their platform. This ensures a better user experience, as there are no discrepancies between the OS and app design.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Immediate access to new features</span></span>\r\nNative mobile apps can immediately access the latest iOS or Android features. As web technologies can’t directly use native APIs, hybrid apps have to wait until there’s a plugin that supports the new feature.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Better compliance with app store guidelines</span></span>\r\nBecause of their architecture, native mobile apps comply better with app store guidelines. In 2017, Apple restricted its submission guidelines. Since then, they have begun to reject apps that rely too much on WebViews, such as Ionic View that allowed developers to test their Ionic applications. As it’s likely that app stores will continue cracking down on hybrid apps, native mobile apps are also a more future-proof investment.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Mobile_Software_Development.png"},{"id":597,"title":"Android Software Application","alias":"android-software-application","description":" Android software development is the process by which new applications are created for devices running the Android operating system. Google states that &quot;Android apps can be written using Kotlin, Java, and C++ languages&quot; using the Android software development kit (SDK), while using other languages is also possible. All non-JVM languages, such as Go, JavaScript, C, C++ or assembly, need the help of JVM language code, that may be supplied by tools, likely with restricted API support. Some languages/programming tools allow cross-platform app support, i.e. for both Android and iOS. Third party tools, development environments and language support have also continued to evolve and expand since the initial SDK was released in 2008. In addition, with major business entities like Walmart, Amazon, Bank of America etc. eyeing to engage and sell through mobiles, mobile application development is witnessing a transformation.\r\nAndroid was created by the Open Handset Alliance, which is led by Google. The early feedback on developing applications for the Android platform was mixed. Issues cited include bugs, lack of documentation, inadequate QA infrastructure, and no public issue-tracking system. In December 2007, MergeLab mobile startup founder Adam MacBeth stated, &quot;Functionality is not there, is poorly documented or just doesn't work... It's clearly not ready for prime time.&quot; Despite this, Android-targeted applications began to appear the week after the platform was announced. The first publicly available application was the Snake game.\r\nA preview release of the Android SDK was released on November 12, 2007. On July 15, 2008, the Android Developer Challenge Team accidentally sent an email to all entrants in the Android Developer Challenge announcing that a new release of the SDK was available in a &quot;private&quot; download area. The email was intended for winners of the first round of the Android Developer Challenge. The revelation that Google was supplying new SDK releases to some developers and not others (and keeping this arrangement private) led to widely reported frustration within the Android developer community at the time.\r\nOn August 18, 2008, the Android 0.9 SDK beta was released. This release provided an updated and extended API, improved development tools and an updated design for the home screen. Detailed instructions for upgrading are available to those already working with an earlier release. On September 23, 2008, the Android 1.0 SDK (Release 1) was released. According to the release notes, it included &quot;mainly bug fixes, although some smaller features were added.&quot; It also included several API changes from the 0.9 version. Multiple versions have been released since it was developed.\r\nOn December 5, 2008, Google announced the first Android Dev Phone, a SIM-unlocked and hardware-unlocked device that is designed for advanced developers. It was a modified version of HTC's Dream phone. While developers can use regular consumer devices to test and use their applications, some developers may choose a dedicated unlocked or no-contract device.\r\nAs of July 2013, more than one million applications have been developed for Android, with over 25 billion downloads. A June 2011 research indicated that over 67% of mobile developers used the platform, at the time of publication. Android smartphone shipments are forecast to exceed 1.2 billion units in 2018 with an 85% market share.","materialsDescription":" <span style=\"font-weight: bold;\">Where does Android come from?</span>\r\nIt comes from Google, who actually acquired Android in 2005 (no, Google didn't invent it). The search giant performs regular updates along with an annual major update.\r\nThe operating system is based on the Linux kernel – if you have friends who work in IT, you may have heard of it. This is the GNU / Linux operating system based structure, which is a unix type system (portable operating system, multitasking and multi-user). The Linux kernel is one of the most prominent examples of free software.\r\n<span style=\"font-weight: bold;\">Why does Android look different on each phone?</span>\r\nAndroid doesn't look different on every device, but it does have a number of different versions. Android is open-source, which means that manufacturers are free to customize the software and make it their own.\r\nThe 'purest' version of Android is often referred to as 'stock Android' and it's often preferred by the Android community: it's the original software as Google intended.\r\nOther user interfaces (UI) include Samsung's TouchWiz, Sony's Xperia, and Huawei's Emotion. See what they all look like in our Android UI comparison.\r\n<span style=\"font-weight: bold;\">What are the advantages of Android?</span>\r\nChoice. For example, if you want iOS, you have a choice of iPhone, iPhone or iPhone. If you go for Android there are stacks of great devices to choose from, from cheap and cheerful handsets to really impressive flagships. Those flagships are often cheaper than the equivalent Apple devices, too.\r\nAndroid’s choice isn’t just about hardware. It’s about everything else too. Android is incredibly easy to customize, both in terms of how it looks and how it works, and the various app stores aren’t as tightly controlled as its rivals’ stores, like Apple.\r\n<span style=\"font-weight: bold;\">What’s with the candy names?</span>\r\nEach new version of Android gets a code name based on consecutive letters of the alphabet. The most recent version is known as Marshmallow because it is the Android M release. Previous versions have included Lollipop, KitKat, Jelly Bean and Gingerbread.\r\n<span style=\"font-weight: bold;\">What’s the best thing about Android?</span>\r\nOptions, many options. With Android, you have hundreds of gadgets at your disposal, the cheapest, the most expensive and innovative market. Android is also incredibly customizable, both in their roles, as in his appearance. You can really make a unique mobile experience for yourself with this OS.\r\n<span style=\"font-weight: bold;\">What’s the worst thing about Android?</span>\r\nGetting updates. In many cases, manufacturers don’t seem to care about providing software updates for devices they’ve already sold you. Even when they do provide updates they take their sweet time about it. That’s why some consider rooting: you can download the updates yourself and apply them instead of waiting for the manufacturer to get around to it.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Android_Software_Application.png"},{"id":595,"title":"iOS Software Development","alias":"ios-software-development","description":"iOS is Apple’s mobile OS that runs on an iPhone, iPad, iPod Touch hardware. Apple provides tools and resources for creating iOS apps and accessories for these devices. As an iOS developer, you can program in native languages such as Swift or Objective-C or build cross-platform native applications using React Native (JavaScript) or Xamarin (C# &amp; F#).<span style=\"font-weight: bold; \"></span>\r\n<span style=\"font-weight: bold; \">Developer Requirements.</span> To develop iOS apps, you need a Mac computer running the latest version of Xcode. Xcode is Apple’s IDE (Integrated Development Environment) for both Mac and iOS apps. Xcode is the graphical interface you'll use to write iOS apps. Xcode includes the iOS SDK, tools, compilers, and frameworks you need specifically to design, develop, write code, and debug an app for iOS. For native mobile app development on iOS, Apple suggests using the modern Swift programming language. It is important to note that Xcode only runs on Mac OS X and the only supported way to develop iOS apps. Like desktop software, iOS development software are designed using a range of programming languages and frameworks.<span style=\"font-weight: bold; \"></span>\r\n<span style=\"font-weight: bold; \">iOS software development kit. </span>Mobile iOS app creation software requires access to software development kits (SDKs) that provide an environment through which programmers can design and test code in a simulated mobile environment. Some iOS SDK essentials are the Cocoa Touch frameworks that include the UIKit, GameKit, PushKit, Foundation Kit, and MapKit. These frameworks and others allow you manipulate the iPhone or iPad camera, add voice interaction using SiriKit, explore music with MusicKit, expand viewing and listening via AirPlay 2, and even add iMessage Business Chat to your application. iOS 11 added the power of machine learning with Core ML and augmented reality (AR) experiences with ARKit.\r\n<p id=\"Beta_Testing\" style=\" color:#232f3e; \"><span style=\"font-weight: bold; \">Beta Testing.</span> <span style=\"font-weight: normal; \">Once you have built and tested (using XCTest framework or iOS Unit test) your app, you can invite users to your apps and collect feedback using TestFlight prior to deploying to the App Store. This is a good time for testing Push Notifications, data storage using Core Data, and making network calls to 3rd party APIs. To get going, you simply upload a beta build of your app, and use iTunes Connect to add the name and email of testers. <br /></span></p>\r\n<p id=\"Beta_Testing\" style=\" color:#232f3e; \"><span style=\"font-weight: bold; \">Cloud Testing.</span><span style=\"font-weight: normal; \">Testing your iOS app on real devices is critically important since the performance of the real device, different operating system versions, modifications made by manufacturer and carriers firmware may lead to unexpected issues with your app. Testing on real device gives you a more accurate understanding of how your users interact with your app. On the other hand, obtaining physical devices for testing is a logistical challenge. This is where cloud testing comes into play. With cloud testing, you can test your application on real devices that are accessible on the cloud. <br /></span></p>\r\n<p id=\"Beta_Testing\" style=\" color:#232f3e; \"><span style=\"font-weight: bold; \">Deployment.</span> <span style=\"font-weight: normal; \">Once you have built, tested, and beta tested your iOS app, you can deploy to the App Store. At this point, you must join the Apple Developer Program. As a member, you’ll get access to beta iOS app development software, advanced app capabilities, extensive beta testing tools, and app analytics.</span></p>\r\n\r\n","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: bold; \">What are the advantages of iOS App Development?</span></h1>\r\n<ul><li><span style=\"font-weight: bold;\">iOS is easy to use interface.</span> Apple’s iPhone becomes the dream of many smartphone users, providing high customer service and become a market leader for offering unmatched devices. You can attract your Apple users easily if an application will be created on a synchronized environment Apple’s platform. These special flexible User Interface of the features of the iOS app can make your business application more desirable and boost up their sales and earn maximum benefits.</li><li><span style=\"font-weight: bold;\">iOS has more security.</span> iOS platform offers its users stay safe from external threats which is the best part and advantage of this platform. While developing an app for the business, providing a powerful shield against malware, virus and other internet threats for app development of a business. iOS applications are secured applications, allows effortless transaction facilities app without spending more time on testing different devices.</li><li>For <span style=\"font-weight: bold;\">business</span>, there are multiple options available in the highly popular iOS app making software market, this is because important to attract new customers to increase sales and chance to empower your business in the global market. The web is not a safe place for so thanks to a well-developed iPhone app Development Company can increase their availability and protect your customer’s information. With an iOS mobile app, always been an attractive device to the public with constant acknowledgment from App Store and business can flourish on a regular basis.</li><li>iOS users are usually <span style=\"font-weight: bold;\">happy users,</span> an efficiently developed iOS app helps to promote your brand or your organization to enhance productivity with profitability services to reach your targeted audience. iOS application builds a strong relationship with customers and clients, and the great audience to deliver your product and solutions to achieve their goals. Better the application is, strong would be the relationship with the superior brand in consumer electronics.</li><li>iOS applications are <span style=\"font-weight: bold;\">innovation </span>and the latest technology used globally and this can help your business to expand the most secure way. With best iOS app development software is accepted globally, you may transforming traditional business processes in a modern way and find customers from every part of the world.</li></ul>\r\n<h1 class=\"align-center\">What is IDE?</h1>\r\nIDE is the acronym for Integrated Development Environment. This contains a set of tools, resources and programming essentials within itself. It helps software/web/ mobile app developers to create new programs. This is a comprehensive solution for creating software or mobile app independently. These resources make development, deployment and debugging processes very simple. Choosing an IDE for iPhone app development is dependent on the budget, kind of programming language you prefer, etc. There are so many functionalities in an IDE that gives you a lot of benefits for app development.\r\nThe IDE makes strategies and streamlines the development phase for your entire team. It has many tools for automation, programming, debugging, compiling and for interpretation. There are three general types of IDE available. They are cloud-based, software as a service (SaaS) type and installing on the server type. IDE for iOS application development software is preferred bycompanies to reduce development time and costs. It helps in accurate testing and easy coding. Integration is also possible with these IDEs. It is as simple as a word processing program used by developers to create robust mobile applications.<br /> ","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_iOS_Software_Development.png"},{"id":615,"title":"Web Development","alias":"web-development","description":" Web development is the work involved in developing a website for the Internet (World Wide Web) or an intranet (a private network). Web development can range from developing a simple single static page of plain text to complex web-based internet applications (web apps), electronic businesses, and social network services. A more comprehensive list of tasks to which web development commonly refers, may include web engineering, web design, web content development, client liaison, client-side/server-side scripting, web server and network security configuration, and e-commerce development.\r\nAmong web professionals, &quot;web development&quot; usually refers to the main non-design aspects of building websites: writing markup and coding. Web development may use content management systems (CMS) to make content changes easier and available with basic technical skills.\r\nFor larger organizations and businesses, web development teams can consist of hundreds of people (web developers) and follow standard methods like Agile methodologies while developing websites. Smaller organizations may only require a single permanent or contracting developer, or secondary assignment to related job positions such as a graphic designer or information systems technician. Web development may be a collaborative effort between departments rather than the domain of a designated department. There are three kinds of web developer specialization: front-end developer, back-end developer, and full-stack developer. Front-end developers are responsible for behavior and visuals that run in the user browser, while back-end developers deal with the servers.\r\nSince the commercialization of the web, web development has been a growing industry. The growth of this industry is being driven by businesses wishing to use their website to advertise and sell products and services to customers.\r\nThere are many open source tools for web development such as BerkeleyDB, GlassFish, LAMP (Linux, Apache, MySQL, PHP) stack and Perl/Plack. This has kept the cost of learning web development to a minimum. Another contributing factor to the growth of the industry has been the rise of easy-to-use WYSIWYG web-development software, such as Adobe Dreamweaver, BlueGriffon and Microsoft Visual Studio. Knowledge of HyperText Markup Language (HTML) or of programming languages is still required to use such software, but the basics can be learned and implemented quickly.\r\nAn ever-growing set of tools and technologies have helped developers build more dynamic and interactive websites. Further, web developers now help to deliver applications as web services which were traditionally only available as applications on a desk-based computer. This has allowed for many opportunities to decentralize information and media distribution. Examples can be seen with the rise of cloud services such as Adobe Creative Cloud, Dropbox and Google Drive. These web services allow users to interact with applications from many locations, instead of being tied to a specific workstation for their application environment.\r\nExamples of dramatic transformation in communication and commerce led by web development include e-commerce. Online auction sites such as eBay have changed the way consumers find and purchase goods and services. Online retailers such as Amazon.com and Buy.com (among many others) have transformed the shopping and bargain-hunting experience for many consumers. Another example of transformative communication led by web development is the blog. Web applications such as WordPress and Movable Type have created blog-environments for individual websites. The increased usage of open-source content management systems and enterprise content management systems has extended web development's impact at online interaction and communication.\r\nWeb development has also impacted personal networking and marketing. Websites are no longer simply tools for work or for commerce, but serve more broadly for communication and social networking. Web sites such as Facebook and Twitter provide users with a platform to communicate and organizations with a more personal and interactive way to engage the public.","materialsDescription":" <span style=\"font-weight: bold; \">What is the Priority of a Web Developer?</span>\r\nTo answer the question “What is a web developer?”, we must first look at what a web developer does and how they do it.\r\nA web developer or programmer is someone who takes a web design – which has been created by either a client or a design team – and turns it into a website. They do this by writing lines and lines of complicated code, using a variety of languages. Web developers have quite a difficult job, because they essentially have to take a language we understand, such as English, and translate it into a language that a computer understands, such as Python or HTML.\r\nAs you can imagine, this can take a lot of time and effort and requires an intricate understanding of various programming languages and how they are used. Different types of developers specialize in different areas, which means that large web projects are usually a collaboration between several different developers.\r\n<span style=\"font-weight: bold; \">What Types Of Web Developers Are There?</span>\r\nUnfortunately, the question “What does a web developer do?” doesn’t have one simple answer. As noted above, there are some different types of web developers, each of which focuses on a different aspect of the creation of a website.\r\nTo understand what is a web developer it is crucial to know that the three main types of developers are front-end, back-end, and full-stack. Front-end developers are responsible for the parts of a website that people see and interact with, back-end developers are responsible for the behind the scenes code that controls how a website loads and runs, and full-stack developers do a bit of everything.\r\n<span style=\"font-weight: bold; \">Front-End Developer</span>\r\nA front-end developer is someone who takes a client or design team’s website design and writes the code needed to implement it on the web. A decent front-end web developer will be fluent in at least three programming languages – HTML, CSS, and JavaScript.\r\nHTML allows them to add content to a website while splitting it into headings, paragraphs, and tables. CSS lets a decent developer style the content and change things like colors, sizes, and borders. JavaScript allows the inclusion of interactive elements, such as push buttons. We will go into more detail about these languages later.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">So, what do web developers do when they work on the front end of a website?</span></span>\r\n<ul><li>What is a web developer responsible for is that they make sure that all of the content that is needed for the website is clear, visible, and found in the right place. In some cases front-end developers may also have content writing skills, allowing them to create the content for the website as they go.</li><li>They make sure that the right colors are in the right places, especially concerning text colors, background colors, and headers. Some of the best front-end developers are also very good designers, allowing them to tweak things as they go.</li><li>They make sure that all outbound links are correctly formatted, that all buttons work properly, and that the website is responsive and attractive. Mobile design is usually a big part of the job, while it is also important to make sure that a website will display correctly on all web browsers.</li></ul>\r\n<span style=\"font-weight: bold;\">Back-End Developer</span>\r\nWhile it may seem like front-end developers have a difficult job making sure that a website looks great, works well, and contains the correct content, back-end developers have it much worse. While front-end developers are responsible for client-side programming, back-end developers have to deal with the server-side.\r\nThis means that they have to create the code and programs which power the website’s server, databases, and any applications that it contains. The most important thing as a back-end developer is the ability to be able to create a clean, efficient code that does what you want it to in the quickest way possible. Since website speed is a major consideration when it comes to search engine optimization (SEO), it is a large factor when developing the back-end.\r\nTo fully explain what is a web developer it is essential to know that back-end developers use a wide range of different server-side languages to build complicated programs. Some of the most popular languages used include PHP, Python, Java, and Ruby. JavaScript is also becoming increasingly widespread as a back-end development language, while SQL is commonly used to manage and analyze data in website databases.\r\nSince different websites have different needs, a back-end developer must be flexible, able to create different programs, and they absolutely must have a clear, in-depth understanding of the languages that they use. This is very important to make sure that they can come up with the most efficient method of creating the required program while making sure that it is secure, scalable, and easy to maintain.\r\n<span style=\"font-weight: bold;\">Full-Stack Developer</span>\r\nIf you are looking for a quick, simple answer to the question “What is a web developer?”, then a full-stack developer is probably the closest thing that you’re going to get. Full-stack developers understand both front and back-end strategies and processes, which means that they are perfectly positioned to oversee the entire process.\r\nIn the case of small websites that don’t have a huge development budget, a full-stack developer will often be employed to build the entire website. In this case, it is extremely important for them to have a complete, in-depth understanding of both front and back-end development and how they work.\r\nLearning full-stack development techniques has a huge range of benefits, including:\r\n<ul><li>You will end up with the knowledge to be able to create an entire website on your own. This makes you a lot more employable, increasing your job security in the future.</li><li>As a full-stack developer, you will understand the connections between the front and back-ends of a website, allowing you do build efficient and effective programs for all parts of the website.</li><li>Full-stack developers are often employed to oversee large projects for big web development companies. Positions like this are likely to be paid more than standard web development positions, making them more attractive to developers. Full-stack defines what is a web developer.</li></ul>\r\nAlthough most developers start with either front or back-end specializations, there are a lot of reasons why you should consider branching out and learning both. It will make you a lot more employable, will give you a greater understanding of the whole concept of what is web development, and will make it easier for you to create entire websites on your own.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Web_Development.png"},{"id":795,"title":"Marketing - software","alias":"marketing-software","description":"The departments of marketing companies use marketing software to market actively on various web channels via websites, email, social networks, and to automate daily tasks. The benefit here is this type of software allows you to personalize diverse marketing campaigns.\r\nThere are main types of marketing software such as advanced marketing automation, workflow automation, and marketing intelligence. The essential features of marketing software are: analytics, social media marketing, email marketing, team collaboration, phone call tracking, lead scoring and nurturing.\r\nMarketing solutions can be used by companies of all sizes and in all sectors, and they are most welcome in small-scale teams that wish to simplify the process of running challenging marketing campaigns.","materialsDescription":" <span style=\"font-weight: bold;\">What is marketing software?</span>\r\nMarketing software refers to tools that help businesses successfully execute campaigns, tap into their target markets and convert leads into sales. Companies, regardless of size, can benefit from marketing tools, allowing them to maximize their resources and get rid of repetitive tasks. They are also very useful in expanding businesses’ reach and allow companies to focus on more pressing matters.\r\n<span style=\"font-weight: bold;\">Why Use Marketing Software?</span>\r\nWhy to use marketing software, you might ask. Whether you are looking for ways to better manage your marketing campaign, make the most out of your resources, or improve your lead nurturing process, having good marketing software is a great way to improve your operations. Here are some of the advantages of marketing software:\r\n<ul><li><span style=\"font-weight: bold;\">Reduces Tedious Tasks.</span> If we focus on the definition of marketing software, we should be able to conclude that it is meant to eliminate repetitive duties that take up a huge fraction of your daily routine. Tasks such as compiling your clients’ information, sending emails to your leads, and scheduling the posting of content can be time-consuming and while they are important, they leave you with little time to focus on tasks that demand your immediate, undivided attention. By utilizing content marketing systems, resource optimization programs, and other marketing software; you can eliminate the hassle of juggling everything manually, allowing you to delegate more important responsibilities to your staff.</li><li><span style=\"font-weight: bold;\">Streamlines Marketing Efforts.</span> Marketing campaigns require the simultaneous use of multiple channels to communicate with your target audience.&nbsp; Marketing software solutions are designed to help you coordinate various programs in a single, easy-to-manage platform. This means you no longer have to jump from system to system to execute your campaign seamlessly. Most of these applications also offer a full suite of tools that let you manage content, nurture leads, and measure your campaign efforts accurately, promptly, and efficiently.</li><li><span style=\"font-weight: bold;\">Improves Accountability.</span> When it comes to monitoring or analyzing lead conversions and marketing campaigns, accountability plays an important role. With the use of marketing software, you can eliminate the risk of human error and make sure you get all the statistics you need at a glance.</li><li><span style=\"font-weight: bold;\">Makes Customer Management Easier.</span> Developing relationships with potential clients at each phase of the sales process is crucial to helping your business thrive. However, this is not as simple as convincing prospects to purchase products or keeping them posted on your offers. Attracting and retaining clientele are extensive processes wherein you must pinpoint the people who will most likely need your services, listen to their concerns, and respond to them on time every time they contact you. By using a CRM software or lead nurturing system, you can effortlessly schedule email campaigns, reply to leads promptly, build a better online presence, and keep tabs on current customers.</li><li><span style=\"font-weight: bold;\">Document Progress Faster.</span> Tracking your leads, resources, content, and campaign success rates may sound easy at first, but it won’t be as simple when you are dealing with multiple campaigns, handling hundreds of customers, and creating an extensive amount of content all at the same time. Using marketing systems, your company can become more agile in its varied campaign initiatives. You can quickly create accurate progress reports that help you assess the effectiveness of your strategies and determine how to improve them in the future.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Marketing_software.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]}],"suppliedProducts":[{"id":3130,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/buzzbizz_creative.png","logo":true,"scheme":false,"title":"Buzzbizz Creative Software Development","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"buzzbizz-creative-razrabotka-po","companyTitle":"Buzzbizz Creative","companyTypes":["supplier","vendor"],"companyId":5066,"companyAlias":"buzzbizz-creative","description":"Small business owners often struggle with the complexities of marketing. Buzzbizz Creative offers a one-stop solution for marketing, freeing up entrepreneurs to focus on what they do best. We believe that local businesses are the backbone of our economy and our services give entrepreneurs an upper hand when competing in today’s big box, corporate marketplace. Buzzbizz Creative hosts an in-house full spectrum media production team who work hand-in-hand with our mass media and digital marketing specialists which saves you time energy and money the marketing process.\r\n<span style=\"font-weight: bold;\">OUR SERVICES</span>\r\n<span style=\"font-weight: bold;\">Web Development</span>\r\nWeb development can be a daunting task for any business. The ever-changing success matrix and technology surrounding the craft can make it a full-time job for any successful entrepreneur.\r\nMany creative and strategy focused agencies do not involve web developers until after they have ironed out the web design with the client first. Buzzbizz Creative utilizes a team of in-house experts in marketing strategy, graphic design, and digital marketing strategy to deliver effective websites for our clients.\r\n<span style=\"font-weight: bold;\">Graphic Design</span>\r\nGraphic design touches just about every aspect of our lives. From the clothes you wear, to the food you eat, there is a graphic designer behind the scenes making the world around you what it is.\r\nIn marketing, your graphics are the spokesperson for your brand. Your spokesperson needs to be clear, concise, and on point with your message. At Buzzbizz Creative, we take brand consistency seriously and we believe that your graphic designer is ultimately responsible for that consistency while continually finding new ways to bring excitement to your brand.\r\n<span style=\"font-weight: bold;\">Video Production</span>\r\nWhether you are a seasoned pro or it’s your first time working with a video production studio, our methodology to crafting fantastic stories is very straightforward: recognize the purpose of your video, assign the best creatives to your project, then follow our proven process to produce creative, effectual and effective videos.\r\n<span style=\"font-weight: bold;\">Audio Production</span>\r\nAudio Production can bring so many things to life. On the web, a brilliantly produced podcast can bring validity to a speaker. Soundtracks can make or break any video production. Of course, the theater of the mind within radio is all made real with the expert ears of professional audio engineers.\r\nBuzzbizz Creative believes that the art of audio is nothing to take lightly. That’s why when other production studios keep with their antiquated equipment and tout purism, we keep pushing forward, investing in the best equipment to make the best recording studio Anchorage has. While constantly learning new techniques that help your production sing loud and clear.\r\n<span style=\"font-weight: bold;\">Printing Services</span>\r\nEverything we work on must come to fruition in the form of a tangible format. Consider your collaboration of ideas, without a way to make them tangible you have no format no starting point. That’s where we come in! We’re here to be the best shop for printing Anchorage has seen.\r\nAt Buzzbizz Creative we believe that the medium you print your brand on is as important as your brand itself. When we are looking at what materials we print your brand on such as business cards, we take into consideration both aesthetics and tactile properties. If it doesn’t feel right, it will not be received right with the potential clients you are marketing to. So trust us to make your brand not only look good but feel good as well.\r\n<span style=\"font-weight: bold;\">Marketing Services</span>\r\nWhen dealing with marketing, there aren’t magic beans that giant beanstalks leafed with dollar bills. Instead, successful marketing comes from careful consideration between products and people, unraveling how the two relate. While figuring out the best way to connect products and people by tracking everything so you know what worked and what didn’t. Keeping everything under one roof gives you better quality control and a more fluid production process resulting in more effective marketing campaigns giving you the highest yield on your investment. Buzzbizz Creative is unique because we merge the successful marketing techniques with an award-winning in-house creative team.\r\n<span style=\"font-weight: bold;\">Digital Marketing</span>\r\nThe art of digital marketing is changing at an ever-increasing speed. It isn’t enough to just send out an email occasionally and stay up on the reviews you gather on Yelp. This new age of marketing is a complex web of platforms that interact with potential and current clients in different phases of the sales cycle. It is our job at Buzzbizz Creative to help navigate these complex catacombs across the world wide web. Based on a strictly needs-based business model, you’ll be assured that your account managers will only present tools that will help in the overall goal of converting visitors to customers.","shortDescription":"Buzzbizz Creative hosts an in-house full spectrum media production team who works with mass media and digital marketing specialists which saves you time energy and money the marketing process.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":18,"sellingCount":8,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Buzzbizz Creative Software Development","keywords":"","description":"Small business owners often struggle with the complexities of marketing. Buzzbizz Creative offers a one-stop solution for marketing, freeing up entrepreneurs to focus on what they do best. We believe that local businesses are the backbone of our economy and ou","og:title":"Buzzbizz Creative Software Development","og:description":"Small business owners often struggle with the complexities of marketing. Buzzbizz Creative offers a one-stop solution for marketing, freeing up entrepreneurs to focus on what they do best. We believe that local businesses are the backbone of our economy and ou","og:image":"https://old.roi4cio.com/fileadmin/user_upload/buzzbizz_creative.png"},"eventUrl":"","translationId":3131,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":577,"title":"Advertisement Design","alias":"advertisement-design","description":" The term &quot;advertising design&quot; refers to the synthesis of marketing, psychology, creativity and design - integral parts in the development of visual advertising tools.\r\nIf just a design is the creation of a beautiful picture, then an advertising design is the creation of a beautiful picture that brings its owner money. For an advertisement to work, &quot;move the trade&quot; - it must be based on the Idea that would affect the customers of the Customer. Moreover, it would have worked as planned and planned.\r\nThe sphere of design-design is currently carried out within the framework of already established traditions, but innovations in this area are primarily related to the search for specific, interesting, original graphic ways of expressing advertising ideas that contribute to a more effective impact on the consumer, one of which is the use of metaphor in creating an advertising image. It is not by chance that design in the broad sense means “the original train of thought, a new layout idea, a beautiful design”. The realization of a creative goal as the development of an advertising concept for a product or service in our time is an indispensable condition for performing advertising functions.","materialsDescription":" Advertising design is a project activity aimed at developing visualization tools for an advertising image of a product as part of a creative strategy for an advertising campaign.\r\nThe visualization of the advertising image is achieved mostly with the help of design graphics.\r\nAdvertising image is a complex, multifaceted phenomenon, the study of which can be carried out from different positions: economics and marketing, psychotechnologies and perception problems, methods of its creation, etc.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Advertisement_Design.png"},{"id":601,"title":"Custom Software Development","alias":"custom-software-development","description":" Custom software (also known as bespoke software or tailor-made software) is software that organization for some specific organization or another user. As such, it can be contrasted with the use of software packages developed for the mass market, such as commercial off-the-shelf (COTS) software, or existing free software.\r\nSince custom software is developed for a single customer it can accommodate that customer's particular preferences and expectations. Custom software may be developed in an iterative process, allowing all nuances and possible hidden risks to be taken into account, including issues which were not mentioned in the original requirement specifications (which are, as a rule, never perfect). In particular, the first phase in the software development process may involve many departments, materchode including marketing, engineering, research and development and general management.\r\nLarge companies commonly use custom software for critical functions, including content management, inventory management, customer management, human resource management, or otherwise to fill the gaps present in the existing software packages. Often such software is legacy software, developed before COTS or free software packages offering the required functionality became available.\r\nCustom software development is often considered expensive compared to off-the-shelf solutions or products. This can be true if one is speaking of typical challenges and typical solutions. However, it is not always true. In many cases, COTS software requires customization to correctly support the buyer's operations. The cost and delay of COTS customization can even add up to the expense of developing custom software. Cost is not the only consideration, however, as the decision to opt for custom software often includes the requirement for the purchaser to own the source code, to secure the possibility of future development or modifications to the installed system.\r\nAdditionally, COTS comes with upfront license costs which vary enormously but sometimes run into the millions (in terms of dollars). Furthermore, the big software houses that release COTS products revamp their product very frequently. Thus a particular customization may need to be upgraded for compatibility every two to four years. Given the cost of customization, such upgrades also turn out to be expensive, as a dedicated product release cycle will have to be earmarked for them.\r\nThe decision to build custom software or go for a COTS implementation would usually rest on one or more of the following factors:\r\n<ul><li>Finances - both cost and benefit: The upfront license cost for COTS products mean that a thorough cost-benefit analysis of the business case needs to be done. However it is widely known that large custom software projects cannot fix all three of scope, time/cost and quality constant, so either the cost or the benefits of a custom software project will be subject to some degree of uncertainty - even disregarding the uncertainty around the business benefits of a feature that is successfully implemented.</li><li>Supplier - In the case of COTS, is the supplier likely to remain in business long, and will there be adequate support and customization available? Alternatively, will there be a realistic possibility of getting support and customization from third parties? In the case of custom software, software development may be outsourced or done in-house. If it is outsourced, the question is: is the supplier reputable, and do they have a good track record?</li><li>Time to market: COTS products usually have a quicker time to market</li><li>Size of implementation: COTS comes with standardization of business processes and reporting. For a global or national organization, these can bring in gains in cost savings, efficiency and productivity, if the branch offices are all willing and able to use the same COTS without heavy customizations (which is not always a given).</li></ul>","materialsDescription":" <span style=\"font-weight: bold;\">Why is custom software such a large investment?</span>\r\nBuilding a custom web application is a time-consuming endeavor. It takes time to learn the processes of your business, to gather requirements, to flesh out your needs, and to build the software. Put simply, time is money.\r\nWhile it’s a large investment, by investing in custom software, you’ll own the code instead of having a long-term licensing agreement with another software company.\r\n<span style=\"font-weight: bold;\">How could my business benefit from custom software?</span>\r\nA custom business software solution increases process efficiency through process automation. When business processes are properly automated, they minimize the waste in time and resources that the original processes contained.\r\nThink of it this way: with software that already exists, you have to modify your process to meet software capabilities. With custom software, you can build a system around the existing processes you have in place. You took a lot of time to develop those processes, so why should you revamp your business?\r\n<span style=\"font-weight: bold;\">What is IP and how important is it that I own it?</span>\r\nIP stands for Intellectual Property. When you deal with anything creative, you have to think about copyright and the intellectual property on that work and that includes the creation of software code.\r\nThis gets back to the question of buying vs. building. If there is an existing solution that can suit your needs just fine, then it makes sense to buy, but the software developer owns the code and you are basically licensing the software from there. However, if you need a specialized solution that is customized to your needs and decide to go the custom development route, then the question of who owns the code is an important one.\r\n<span style=\"font-weight: bold;\">I’m thinking about hiring someone offshore; what should I watch out for?</span>\r\nIn short, everything. Language barriers and lack of proximity lead to breakdowns in communication and quality. Do yourself a favor and stay local.\r\nOn a related note, if you’re thinking about hiring for the position internally, think about this: it takes around three people to complete a successful custom software project. If you hire someone internally, their salary might cost what it would take to build with us, and you get a whole team when you work with us. Plus, if your software developer decides to leave, they take their knowledge with them. If one of our team members leave, our whole team shares the knowledge so you’re not left in the dark.\r\n<span style=\"font-weight: bold;\">If things don’t go well, am I sunk?</span>\r\nWe make communication and transparency are top priorities so this doesn’t happen. Right out of the gate we work hard to make sure that not only the project is a good fit, but the relationship with the client is as well. Through each step of the process and the build, we keep you in the loop weekly so you know what to expect and what is happening, but a good development company should have places in their process/relationship where you can cleanly exit. Make sure you know what the process is for leaving and what those different ‘leaving’ options are.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Custom_Software_Development.png"},{"id":593,"title":"Mobile Software Development","alias":"mobile-software-development","description":" Mobile app development is the act or process by which a mobile app is developed for mobile devices, such as personal digital assistants, enterprise digital assistants or mobile phones. These applications can be pre-installed on phones during manufacturing platforms, or delivered as web applications using server-side or client-side processing (e.g., JavaScript) to provide an &quot;application-like&quot; experience within a Web browser. Application software developers also must consider a long array of screen sizes, hardware specifications, and configurations because of intense competition in mobile software and changes within each of the platforms. Mobile app development has been steadily growing, in revenues and jobs created. A 2013 analyst report estimates there are 529,000 direct app economy jobs within the EU 28 members, 60% of which are mobile app developers.\r\nAs part of the development process, mobile user interface (UI) design is also essential in the creation of mobile apps. Mobile UI considers constraints, contexts, screen, input, and mobility as outlines for design. The user is often the focus of interaction with their device, and the interface entails components of both hardware and software. User input allows for the users to manipulate a system, and device's output allows the system to indicate the effects of the users' manipulation. Mobile UI design constraints include limited attention and form factors, such as a mobile device's screen size for a user's hand(s). Mobile UI contexts signal cues from user activity, such as location and scheduling that can be shown from user interactions within a mobile app. Overall, mobile UI design's goal is mainly for an understandable, user-friendly interface. The UI of mobile apps should: consider users' limited attention, minimize keystrokes, and be task-oriented with a minimum set of functions. This functionality is supported by mobile enterprise application platforms or integrated development environments (IDEs).\r\nMobile UIs, or front-ends, rely on mobile back-ends to support access to enterprise systems. The mobile back-end facilitates data routing, security, authentication, authorization, working off-line, and service orchestration. This functionality is supported by a mix of middleware components including mobile app server, mobile backend as a service (MBaaS), and service-oriented architecture (SOA) infrastructure. ","materialsDescription":" <span style=\"font-weight: bold;\">What is the native app development?</span>\r\nUnlike websites and web applications, native mobile apps don’t run in the browser. You need to download them from platform-specific app stores such as Apple’s App Store and Google Play. After installation, you can access each app by tapping its respective icon on the screen of your device.\r\nNative app development requires different skills and technologies than mobile website development. You don’t have to worry about browser behavior and compatibility. You can use the native features of mobile OSs to deliver the user experience and implement the functionalities of your app.\r\n<span style=\"font-weight: bold;\">What is the difference between a native mobile app and a hybrid app?</span>\r\nMobile apps have two types: native and hybrid apps. At first glance, both have similar features and design but the underlying technology is different. As the name suggests, hybrid apps are a combination of web apps and native mobile apps. You can build them using web technologies: HTML, CSS, and JavaScript. You can also upload them to app stores and users can install them as native Android or iOS applications.\r\nThe main advantages of hybrid apps are portability and the simplicity of development. You only have to write the code once and your hybrid app will run on different operating systems. You can use hybrid frameworks like Ionic and Apache Cordova to create cross-platform hybrid applications. By contrast, native mobile apps have to be written in platform-specific languages such as Java, Swift, or Objective-C.\r\nNative mobile apps can access the built-in features of smartphones such as the camera and microphone by default. If you have a hybrid app you need to rely on plugins like Cordova plugins to use the native capabilities of the user’s device.\r\nHybrid apps also depend on WebViews to render their user interfaces. WebViews are in-app browsers that allow mobile applications to access and display web content. This is how Android and iOS devices are able to run hybrid apps built with HTML, CSS, and JavaScript as native mobile applications.\r\n<span style=\"font-weight: bold;\">What are the benefits of native mobile app development?</span>\r\nAlthough hybrid apps are easier and cheaper to develop, native mobile apps have many benefits, too.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Better performance</span></span>\r\nNative mobile apps directly interact with native APIs without depending on middleware such as plugins and WebViews. As there are fewer dependencies, native mobile apps are faster and more responsive than hybrid apps. This is especially important for performance-centric apps like games and graphic-heavy applications.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Consistent look and feel</span></span>\r\nAs native mobile apps are developed using native SDKs (software development kits), their UIs look consistent with their platform. This ensures a better user experience, as there are no discrepancies between the OS and app design.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Immediate access to new features</span></span>\r\nNative mobile apps can immediately access the latest iOS or Android features. As web technologies can’t directly use native APIs, hybrid apps have to wait until there’s a plugin that supports the new feature.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Better compliance with app store guidelines</span></span>\r\nBecause of their architecture, native mobile apps comply better with app store guidelines. In 2017, Apple restricted its submission guidelines. Since then, they have begun to reject apps that rely too much on WebViews, such as Ionic View that allowed developers to test their Ionic applications. As it’s likely that app stores will continue cracking down on hybrid apps, native mobile apps are also a more future-proof investment.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Mobile_Software_Development.png"},{"id":597,"title":"Android Software Application","alias":"android-software-application","description":" Android software development is the process by which new applications are created for devices running the Android operating system. Google states that &quot;Android apps can be written using Kotlin, Java, and C++ languages&quot; using the Android software development kit (SDK), while using other languages is also possible. All non-JVM languages, such as Go, JavaScript, C, C++ or assembly, need the help of JVM language code, that may be supplied by tools, likely with restricted API support. Some languages/programming tools allow cross-platform app support, i.e. for both Android and iOS. Third party tools, development environments and language support have also continued to evolve and expand since the initial SDK was released in 2008. In addition, with major business entities like Walmart, Amazon, Bank of America etc. eyeing to engage and sell through mobiles, mobile application development is witnessing a transformation.\r\nAndroid was created by the Open Handset Alliance, which is led by Google. The early feedback on developing applications for the Android platform was mixed. Issues cited include bugs, lack of documentation, inadequate QA infrastructure, and no public issue-tracking system. In December 2007, MergeLab mobile startup founder Adam MacBeth stated, &quot;Functionality is not there, is poorly documented or just doesn't work... It's clearly not ready for prime time.&quot; Despite this, Android-targeted applications began to appear the week after the platform was announced. The first publicly available application was the Snake game.\r\nA preview release of the Android SDK was released on November 12, 2007. On July 15, 2008, the Android Developer Challenge Team accidentally sent an email to all entrants in the Android Developer Challenge announcing that a new release of the SDK was available in a &quot;private&quot; download area. The email was intended for winners of the first round of the Android Developer Challenge. The revelation that Google was supplying new SDK releases to some developers and not others (and keeping this arrangement private) led to widely reported frustration within the Android developer community at the time.\r\nOn August 18, 2008, the Android 0.9 SDK beta was released. This release provided an updated and extended API, improved development tools and an updated design for the home screen. Detailed instructions for upgrading are available to those already working with an earlier release. On September 23, 2008, the Android 1.0 SDK (Release 1) was released. According to the release notes, it included &quot;mainly bug fixes, although some smaller features were added.&quot; It also included several API changes from the 0.9 version. Multiple versions have been released since it was developed.\r\nOn December 5, 2008, Google announced the first Android Dev Phone, a SIM-unlocked and hardware-unlocked device that is designed for advanced developers. It was a modified version of HTC's Dream phone. While developers can use regular consumer devices to test and use their applications, some developers may choose a dedicated unlocked or no-contract device.\r\nAs of July 2013, more than one million applications have been developed for Android, with over 25 billion downloads. A June 2011 research indicated that over 67% of mobile developers used the platform, at the time of publication. Android smartphone shipments are forecast to exceed 1.2 billion units in 2018 with an 85% market share.","materialsDescription":" <span style=\"font-weight: bold;\">Where does Android come from?</span>\r\nIt comes from Google, who actually acquired Android in 2005 (no, Google didn't invent it). The search giant performs regular updates along with an annual major update.\r\nThe operating system is based on the Linux kernel – if you have friends who work in IT, you may have heard of it. This is the GNU / Linux operating system based structure, which is a unix type system (portable operating system, multitasking and multi-user). The Linux kernel is one of the most prominent examples of free software.\r\n<span style=\"font-weight: bold;\">Why does Android look different on each phone?</span>\r\nAndroid doesn't look different on every device, but it does have a number of different versions. Android is open-source, which means that manufacturers are free to customize the software and make it their own.\r\nThe 'purest' version of Android is often referred to as 'stock Android' and it's often preferred by the Android community: it's the original software as Google intended.\r\nOther user interfaces (UI) include Samsung's TouchWiz, Sony's Xperia, and Huawei's Emotion. See what they all look like in our Android UI comparison.\r\n<span style=\"font-weight: bold;\">What are the advantages of Android?</span>\r\nChoice. For example, if you want iOS, you have a choice of iPhone, iPhone or iPhone. If you go for Android there are stacks of great devices to choose from, from cheap and cheerful handsets to really impressive flagships. Those flagships are often cheaper than the equivalent Apple devices, too.\r\nAndroid’s choice isn’t just about hardware. It’s about everything else too. Android is incredibly easy to customize, both in terms of how it looks and how it works, and the various app stores aren’t as tightly controlled as its rivals’ stores, like Apple.\r\n<span style=\"font-weight: bold;\">What’s with the candy names?</span>\r\nEach new version of Android gets a code name based on consecutive letters of the alphabet. The most recent version is known as Marshmallow because it is the Android M release. Previous versions have included Lollipop, KitKat, Jelly Bean and Gingerbread.\r\n<span style=\"font-weight: bold;\">What’s the best thing about Android?</span>\r\nOptions, many options. With Android, you have hundreds of gadgets at your disposal, the cheapest, the most expensive and innovative market. Android is also incredibly customizable, both in their roles, as in his appearance. You can really make a unique mobile experience for yourself with this OS.\r\n<span style=\"font-weight: bold;\">What’s the worst thing about Android?</span>\r\nGetting updates. In many cases, manufacturers don’t seem to care about providing software updates for devices they’ve already sold you. Even when they do provide updates they take their sweet time about it. That’s why some consider rooting: you can download the updates yourself and apply them instead of waiting for the manufacturer to get around to it.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Android_Software_Application.png"},{"id":595,"title":"iOS Software Development","alias":"ios-software-development","description":"iOS is Apple’s mobile OS that runs on an iPhone, iPad, iPod Touch hardware. Apple provides tools and resources for creating iOS apps and accessories for these devices. As an iOS developer, you can program in native languages such as Swift or Objective-C or build cross-platform native applications using React Native (JavaScript) or Xamarin (C# &amp; F#).<span style=\"font-weight: bold; \"></span>\r\n<span style=\"font-weight: bold; \">Developer Requirements.</span> To develop iOS apps, you need a Mac computer running the latest version of Xcode. Xcode is Apple’s IDE (Integrated Development Environment) for both Mac and iOS apps. Xcode is the graphical interface you'll use to write iOS apps. Xcode includes the iOS SDK, tools, compilers, and frameworks you need specifically to design, develop, write code, and debug an app for iOS. For native mobile app development on iOS, Apple suggests using the modern Swift programming language. It is important to note that Xcode only runs on Mac OS X and the only supported way to develop iOS apps. Like desktop software, iOS development software are designed using a range of programming languages and frameworks.<span style=\"font-weight: bold; \"></span>\r\n<span style=\"font-weight: bold; \">iOS software development kit. </span>Mobile iOS app creation software requires access to software development kits (SDKs) that provide an environment through which programmers can design and test code in a simulated mobile environment. Some iOS SDK essentials are the Cocoa Touch frameworks that include the UIKit, GameKit, PushKit, Foundation Kit, and MapKit. These frameworks and others allow you manipulate the iPhone or iPad camera, add voice interaction using SiriKit, explore music with MusicKit, expand viewing and listening via AirPlay 2, and even add iMessage Business Chat to your application. iOS 11 added the power of machine learning with Core ML and augmented reality (AR) experiences with ARKit.\r\n<p id=\"Beta_Testing\" style=\" color:#232f3e; \"><span style=\"font-weight: bold; \">Beta Testing.</span> <span style=\"font-weight: normal; \">Once you have built and tested (using XCTest framework or iOS Unit test) your app, you can invite users to your apps and collect feedback using TestFlight prior to deploying to the App Store. This is a good time for testing Push Notifications, data storage using Core Data, and making network calls to 3rd party APIs. To get going, you simply upload a beta build of your app, and use iTunes Connect to add the name and email of testers. <br /></span></p>\r\n<p id=\"Beta_Testing\" style=\" color:#232f3e; \"><span style=\"font-weight: bold; \">Cloud Testing.</span><span style=\"font-weight: normal; \">Testing your iOS app on real devices is critically important since the performance of the real device, different operating system versions, modifications made by manufacturer and carriers firmware may lead to unexpected issues with your app. Testing on real device gives you a more accurate understanding of how your users interact with your app. On the other hand, obtaining physical devices for testing is a logistical challenge. This is where cloud testing comes into play. With cloud testing, you can test your application on real devices that are accessible on the cloud. <br /></span></p>\r\n<p id=\"Beta_Testing\" style=\" color:#232f3e; \"><span style=\"font-weight: bold; \">Deployment.</span> <span style=\"font-weight: normal; \">Once you have built, tested, and beta tested your iOS app, you can deploy to the App Store. At this point, you must join the Apple Developer Program. As a member, you’ll get access to beta iOS app development software, advanced app capabilities, extensive beta testing tools, and app analytics.</span></p>\r\n\r\n","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: bold; \">What are the advantages of iOS App Development?</span></h1>\r\n<ul><li><span style=\"font-weight: bold;\">iOS is easy to use interface.</span> Apple’s iPhone becomes the dream of many smartphone users, providing high customer service and become a market leader for offering unmatched devices. You can attract your Apple users easily if an application will be created on a synchronized environment Apple’s platform. These special flexible User Interface of the features of the iOS app can make your business application more desirable and boost up their sales and earn maximum benefits.</li><li><span style=\"font-weight: bold;\">iOS has more security.</span> iOS platform offers its users stay safe from external threats which is the best part and advantage of this platform. While developing an app for the business, providing a powerful shield against malware, virus and other internet threats for app development of a business. iOS applications are secured applications, allows effortless transaction facilities app without spending more time on testing different devices.</li><li>For <span style=\"font-weight: bold;\">business</span>, there are multiple options available in the highly popular iOS app making software market, this is because important to attract new customers to increase sales and chance to empower your business in the global market. The web is not a safe place for so thanks to a well-developed iPhone app Development Company can increase their availability and protect your customer’s information. With an iOS mobile app, always been an attractive device to the public with constant acknowledgment from App Store and business can flourish on a regular basis.</li><li>iOS users are usually <span style=\"font-weight: bold;\">happy users,</span> an efficiently developed iOS app helps to promote your brand or your organization to enhance productivity with profitability services to reach your targeted audience. iOS application builds a strong relationship with customers and clients, and the great audience to deliver your product and solutions to achieve their goals. Better the application is, strong would be the relationship with the superior brand in consumer electronics.</li><li>iOS applications are <span style=\"font-weight: bold;\">innovation </span>and the latest technology used globally and this can help your business to expand the most secure way. With best iOS app development software is accepted globally, you may transforming traditional business processes in a modern way and find customers from every part of the world.</li></ul>\r\n<h1 class=\"align-center\">What is IDE?</h1>\r\nIDE is the acronym for Integrated Development Environment. This contains a set of tools, resources and programming essentials within itself. It helps software/web/ mobile app developers to create new programs. This is a comprehensive solution for creating software or mobile app independently. These resources make development, deployment and debugging processes very simple. Choosing an IDE for iPhone app development is dependent on the budget, kind of programming language you prefer, etc. There are so many functionalities in an IDE that gives you a lot of benefits for app development.\r\nThe IDE makes strategies and streamlines the development phase for your entire team. It has many tools for automation, programming, debugging, compiling and for interpretation. There are three general types of IDE available. They are cloud-based, software as a service (SaaS) type and installing on the server type. IDE for iOS application development software is preferred bycompanies to reduce development time and costs. It helps in accurate testing and easy coding. Integration is also possible with these IDEs. It is as simple as a word processing program used by developers to create robust mobile applications.<br /> ","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_iOS_Software_Development.png"},{"id":615,"title":"Web Development","alias":"web-development","description":" Web development is the work involved in developing a website for the Internet (World Wide Web) or an intranet (a private network). Web development can range from developing a simple single static page of plain text to complex web-based internet applications (web apps), electronic businesses, and social network services. A more comprehensive list of tasks to which web development commonly refers, may include web engineering, web design, web content development, client liaison, client-side/server-side scripting, web server and network security configuration, and e-commerce development.\r\nAmong web professionals, &quot;web development&quot; usually refers to the main non-design aspects of building websites: writing markup and coding. Web development may use content management systems (CMS) to make content changes easier and available with basic technical skills.\r\nFor larger organizations and businesses, web development teams can consist of hundreds of people (web developers) and follow standard methods like Agile methodologies while developing websites. Smaller organizations may only require a single permanent or contracting developer, or secondary assignment to related job positions such as a graphic designer or information systems technician. Web development may be a collaborative effort between departments rather than the domain of a designated department. There are three kinds of web developer specialization: front-end developer, back-end developer, and full-stack developer. Front-end developers are responsible for behavior and visuals that run in the user browser, while back-end developers deal with the servers.\r\nSince the commercialization of the web, web development has been a growing industry. The growth of this industry is being driven by businesses wishing to use their website to advertise and sell products and services to customers.\r\nThere are many open source tools for web development such as BerkeleyDB, GlassFish, LAMP (Linux, Apache, MySQL, PHP) stack and Perl/Plack. This has kept the cost of learning web development to a minimum. Another contributing factor to the growth of the industry has been the rise of easy-to-use WYSIWYG web-development software, such as Adobe Dreamweaver, BlueGriffon and Microsoft Visual Studio. Knowledge of HyperText Markup Language (HTML) or of programming languages is still required to use such software, but the basics can be learned and implemented quickly.\r\nAn ever-growing set of tools and technologies have helped developers build more dynamic and interactive websites. Further, web developers now help to deliver applications as web services which were traditionally only available as applications on a desk-based computer. This has allowed for many opportunities to decentralize information and media distribution. Examples can be seen with the rise of cloud services such as Adobe Creative Cloud, Dropbox and Google Drive. These web services allow users to interact with applications from many locations, instead of being tied to a specific workstation for their application environment.\r\nExamples of dramatic transformation in communication and commerce led by web development include e-commerce. Online auction sites such as eBay have changed the way consumers find and purchase goods and services. Online retailers such as Amazon.com and Buy.com (among many others) have transformed the shopping and bargain-hunting experience for many consumers. Another example of transformative communication led by web development is the blog. Web applications such as WordPress and Movable Type have created blog-environments for individual websites. The increased usage of open-source content management systems and enterprise content management systems has extended web development's impact at online interaction and communication.\r\nWeb development has also impacted personal networking and marketing. Websites are no longer simply tools for work or for commerce, but serve more broadly for communication and social networking. Web sites such as Facebook and Twitter provide users with a platform to communicate and organizations with a more personal and interactive way to engage the public.","materialsDescription":" <span style=\"font-weight: bold; \">What is the Priority of a Web Developer?</span>\r\nTo answer the question “What is a web developer?”, we must first look at what a web developer does and how they do it.\r\nA web developer or programmer is someone who takes a web design – which has been created by either a client or a design team – and turns it into a website. They do this by writing lines and lines of complicated code, using a variety of languages. Web developers have quite a difficult job, because they essentially have to take a language we understand, such as English, and translate it into a language that a computer understands, such as Python or HTML.\r\nAs you can imagine, this can take a lot of time and effort and requires an intricate understanding of various programming languages and how they are used. Different types of developers specialize in different areas, which means that large web projects are usually a collaboration between several different developers.\r\n<span style=\"font-weight: bold; \">What Types Of Web Developers Are There?</span>\r\nUnfortunately, the question “What does a web developer do?” doesn’t have one simple answer. As noted above, there are some different types of web developers, each of which focuses on a different aspect of the creation of a website.\r\nTo understand what is a web developer it is crucial to know that the three main types of developers are front-end, back-end, and full-stack. Front-end developers are responsible for the parts of a website that people see and interact with, back-end developers are responsible for the behind the scenes code that controls how a website loads and runs, and full-stack developers do a bit of everything.\r\n<span style=\"font-weight: bold; \">Front-End Developer</span>\r\nA front-end developer is someone who takes a client or design team’s website design and writes the code needed to implement it on the web. A decent front-end web developer will be fluent in at least three programming languages – HTML, CSS, and JavaScript.\r\nHTML allows them to add content to a website while splitting it into headings, paragraphs, and tables. CSS lets a decent developer style the content and change things like colors, sizes, and borders. JavaScript allows the inclusion of interactive elements, such as push buttons. We will go into more detail about these languages later.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">So, what do web developers do when they work on the front end of a website?</span></span>\r\n<ul><li>What is a web developer responsible for is that they make sure that all of the content that is needed for the website is clear, visible, and found in the right place. In some cases front-end developers may also have content writing skills, allowing them to create the content for the website as they go.</li><li>They make sure that the right colors are in the right places, especially concerning text colors, background colors, and headers. Some of the best front-end developers are also very good designers, allowing them to tweak things as they go.</li><li>They make sure that all outbound links are correctly formatted, that all buttons work properly, and that the website is responsive and attractive. Mobile design is usually a big part of the job, while it is also important to make sure that a website will display correctly on all web browsers.</li></ul>\r\n<span style=\"font-weight: bold;\">Back-End Developer</span>\r\nWhile it may seem like front-end developers have a difficult job making sure that a website looks great, works well, and contains the correct content, back-end developers have it much worse. While front-end developers are responsible for client-side programming, back-end developers have to deal with the server-side.\r\nThis means that they have to create the code and programs which power the website’s server, databases, and any applications that it contains. The most important thing as a back-end developer is the ability to be able to create a clean, efficient code that does what you want it to in the quickest way possible. Since website speed is a major consideration when it comes to search engine optimization (SEO), it is a large factor when developing the back-end.\r\nTo fully explain what is a web developer it is essential to know that back-end developers use a wide range of different server-side languages to build complicated programs. Some of the most popular languages used include PHP, Python, Java, and Ruby. JavaScript is also becoming increasingly widespread as a back-end development language, while SQL is commonly used to manage and analyze data in website databases.\r\nSince different websites have different needs, a back-end developer must be flexible, able to create different programs, and they absolutely must have a clear, in-depth understanding of the languages that they use. This is very important to make sure that they can come up with the most efficient method of creating the required program while making sure that it is secure, scalable, and easy to maintain.\r\n<span style=\"font-weight: bold;\">Full-Stack Developer</span>\r\nIf you are looking for a quick, simple answer to the question “What is a web developer?”, then a full-stack developer is probably the closest thing that you’re going to get. Full-stack developers understand both front and back-end strategies and processes, which means that they are perfectly positioned to oversee the entire process.\r\nIn the case of small websites that don’t have a huge development budget, a full-stack developer will often be employed to build the entire website. In this case, it is extremely important for them to have a complete, in-depth understanding of both front and back-end development and how they work.\r\nLearning full-stack development techniques has a huge range of benefits, including:\r\n<ul><li>You will end up with the knowledge to be able to create an entire website on your own. This makes you a lot more employable, increasing your job security in the future.</li><li>As a full-stack developer, you will understand the connections between the front and back-ends of a website, allowing you do build efficient and effective programs for all parts of the website.</li><li>Full-stack developers are often employed to oversee large projects for big web development companies. Positions like this are likely to be paid more than standard web development positions, making them more attractive to developers. Full-stack defines what is a web developer.</li></ul>\r\nAlthough most developers start with either front or back-end specializations, there are a lot of reasons why you should consider branching out and learning both. It will make you a lot more employable, will give you a greater understanding of the whole concept of what is web development, and will make it easier for you to create entire websites on your own.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Web_Development.png"},{"id":795,"title":"Marketing - software","alias":"marketing-software","description":"The departments of marketing companies use marketing software to market actively on various web channels via websites, email, social networks, and to automate daily tasks. The benefit here is this type of software allows you to personalize diverse marketing campaigns.\r\nThere are main types of marketing software such as advanced marketing automation, workflow automation, and marketing intelligence. The essential features of marketing software are: analytics, social media marketing, email marketing, team collaboration, phone call tracking, lead scoring and nurturing.\r\nMarketing solutions can be used by companies of all sizes and in all sectors, and they are most welcome in small-scale teams that wish to simplify the process of running challenging marketing campaigns.","materialsDescription":" <span style=\"font-weight: bold;\">What is marketing software?</span>\r\nMarketing software refers to tools that help businesses successfully execute campaigns, tap into their target markets and convert leads into sales. Companies, regardless of size, can benefit from marketing tools, allowing them to maximize their resources and get rid of repetitive tasks. They are also very useful in expanding businesses’ reach and allow companies to focus on more pressing matters.\r\n<span style=\"font-weight: bold;\">Why Use Marketing Software?</span>\r\nWhy to use marketing software, you might ask. Whether you are looking for ways to better manage your marketing campaign, make the most out of your resources, or improve your lead nurturing process, having good marketing software is a great way to improve your operations. Here are some of the advantages of marketing software:\r\n<ul><li><span style=\"font-weight: bold;\">Reduces Tedious Tasks.</span> If we focus on the definition of marketing software, we should be able to conclude that it is meant to eliminate repetitive duties that take up a huge fraction of your daily routine. Tasks such as compiling your clients’ information, sending emails to your leads, and scheduling the posting of content can be time-consuming and while they are important, they leave you with little time to focus on tasks that demand your immediate, undivided attention. By utilizing content marketing systems, resource optimization programs, and other marketing software; you can eliminate the hassle of juggling everything manually, allowing you to delegate more important responsibilities to your staff.</li><li><span style=\"font-weight: bold;\">Streamlines Marketing Efforts.</span> Marketing campaigns require the simultaneous use of multiple channels to communicate with your target audience.&nbsp; Marketing software solutions are designed to help you coordinate various programs in a single, easy-to-manage platform. This means you no longer have to jump from system to system to execute your campaign seamlessly. Most of these applications also offer a full suite of tools that let you manage content, nurture leads, and measure your campaign efforts accurately, promptly, and efficiently.</li><li><span style=\"font-weight: bold;\">Improves Accountability.</span> When it comes to monitoring or analyzing lead conversions and marketing campaigns, accountability plays an important role. With the use of marketing software, you can eliminate the risk of human error and make sure you get all the statistics you need at a glance.</li><li><span style=\"font-weight: bold;\">Makes Customer Management Easier.</span> Developing relationships with potential clients at each phase of the sales process is crucial to helping your business thrive. However, this is not as simple as convincing prospects to purchase products or keeping them posted on your offers. Attracting and retaining clientele are extensive processes wherein you must pinpoint the people who will most likely need your services, listen to their concerns, and respond to them on time every time they contact you. By using a CRM software or lead nurturing system, you can effortlessly schedule email campaigns, reply to leads promptly, build a better online presence, and keep tabs on current customers.</li><li><span style=\"font-weight: bold;\">Document Progress Faster.</span> Tracking your leads, resources, content, and campaign success rates may sound easy at first, but it won’t be as simple when you are dealing with multiple campaigns, handling hundreds of customers, and creating an extensive amount of content all at the same time. Using marketing systems, your company can become more agile in its varied campaign initiatives. You can quickly create accurate progress reports that help you assess the effectiveness of your strategies and determine how to improve them in the future.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Marketing_software.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]}],"partnershipProgramme":null}},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"implementations":{"implementationsByAlias":{},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"agreements":{"agreementById":{},"ids":{},"links":{},"meta":{},"loading":false,"error":null},"comparison":{"loading":false,"error":false,"templatesById":{},"comparisonByTemplateId":{},"products":[],"selectedTemplateId":null},"presentation":{"type":null,"company":{},"products":[],"partners":[],"formData":{},"dataLoading":false,"dataError":false,"loading":false,"error":false},"catalogsGlobal":{"subMenuItemTitle":""}}