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A quarter of a billion cars and some 25 billion devices will join the IoT by 2020. That means that cars, homes, and public spaces will join credit cards and PCs on the list of things that speak the same language. It also means they’ll join the list of things that can be hacked. \r\nRubicon Labs is solving that problem with an IoT identity platform.\r\nZero-knowledge keys are Rubicon Labs’ core innovation. We uniquely couple a keyed one-way hash function with a secure memory space. This creates a provisionable vault with a key whose value is unknown, but still usable by the device. Our devices can construct zero-knowledge systems for digital identity and secure communication. 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It is sometimes referred to as &quot;on-demand software&quot;, and was formerly referred to as &quot;software plus services&quot; by Microsoft.\r\n SaaS services is typically accessed by users using a thin client, e.g. via a web browser. SaaS software solutions has become a common delivery model for many business applications, including office software, messaging software, payroll processing software, DBMS software, management software, CAD software, development software, gamification, virtualization, accounting, collaboration, customer relationship management (CRM), Management Information Systems (MIS), enterprise resource planning (ERP), invoicing, human resource management (HRM), talent acquisition, learning management systems, content management (CM), Geographic Information Systems (GIS), and service desk management. SaaS has been incorporated into the strategy of nearly all leading enterprise software companies.\r\nSaaS applications are also known as <span style=\"font-weight: bold;\">Web-based software</span>, <span style=\"font-weight: bold;\">on-demand software</span> and<span style=\"font-weight: bold;\"> hosted software</span>.\r\nThe term &quot;Software as a Service&quot; (SaaS) is considered to be part of the nomenclature of cloud computing, along with Infrastructure as a Service (IaaS), Platform as a Service (PaaS), Desktop as a Service (DaaS),managed software as a service (MSaaS), mobile backend as a service (MBaaS), and information technology management as a service (ITMaaS).\r\nBecause SaaS is based on cloud computing it saves organizations from installing and running applications on their own systems. That eliminates or at least reduces the associated costs of hardware purchases and maintenance and of software and support. The initial setup cost for a SaaS application is also generally lower than it for equivalent enterprise software purchased via a site license.\r\nSometimes, the use of SaaS cloud software can also reduce the long-term costs of software licensing, though that depends on the pricing model for the individual SaaS offering and the enterprise’s usage patterns. In fact, it’s possible for SaaS to cost more than traditional software licenses. This is an area IT organizations should explore carefully.<br />SaaS also provides enterprises the flexibility inherent with cloud services: they can subscribe to a SaaS offering as needed rather than having to buy software licenses and install the software on a variety of computers. The savings can be substantial in the case of applications that require new hardware purchases to support the software.<br /><br /><br /><br />","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: normal;\">Who uses SaaS?</span></h1>\r\nIndustry analyst Forrester Research notes that SaaS adoption has so far been concentrated mostly in human resource management (HRM), customer relationship management (CRM), collaboration software (e.g., email), and procurement solutions, but is poised to widen. Today it’s possible to have a data warehouse in the cloud that you can access with business intelligence software running as a service and connect to your cloud-based ERP like NetSuite or Microsoft Dynamics.The dollar savings can run into the millions. And SaaS installations are often installed and working in a fraction of the time of on-premises deployments—some can be ready in hours. \r\nSales and marketing people are likely familiar with Salesforce.com, the leading SaaS CRM software, with millions of users across more than 100,000 customers. Sales is going SaaS too, with apps available to support sales in order management, compensation, quote production and configure, price, quoting, electronic signatures, contract management and more.\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal;\">Why SaaS? Benefits of software as a service</span></h1>\r\n<ul><li><span style=\"font-weight: bold;\">Lower cost of entry</span>. With SaaS solution, you pay for what you need, without having to buy hardware to host your new applications. Instead of provisioning internal resources to install the software, the vendor provides APIs and performs much of the work to get their software working for you. The time to a working solution can drop from months in the traditional model to weeks, days or hours with the SaaS model. In some businesses, IT wants nothing to do with installing and running a sales app. In the case of funding software and its implementation, this can be a make-or-break issue for the sales and marketing budget, so the lower cost really makes the difference.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Reduced time to benefit/rapid prototyping</span>. In the SaaS model, the software application is already installed and configured. Users can provision the server for the cloud and quickly have the application ready for use. This cuts the time to benefit and allows for rapid demonstrations and prototyping. With many SaaS companies offering free trials, this means a painless proof of concept and discovery phase to prove the benefit to the organization. </li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Pay as you go</span>. SaaS business software gives you the benefit of predictable costs both for the subscription and to some extent, the administration. Even as you scale, you can have a clear idea of what your costs will be. This allows for much more accurate budgeting, especially as compared to the costs of internal IT to manage upgrades and address issues for an owned instance.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">The SaaS vendor is responsible for upgrades, uptime and security</span>. Under the SaaS model, since the software is hosted by the vendor, they take on the responsibility for maintaining the software and upgrading it, ensuring that it is reliable and meeting agreed-upon service level agreements, and keeping the application and its data secure.&nbsp; While some IT people worry about Software as a Service security outside of the enterprise walls, the likely truth is that the vendor has a much higher level of security than the enterprise itself would provide. Many will have redundant instances in very secure data centers in multiple geographies.&nbsp; Also, the data is being automatically backed up by the vendor, providing additional security and peace of mind. Because of the data center hosting, you’re getting the added benefit of at least some disaster recovery. Lastly, the vendor manages these issues as part of their core competencies—let them.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Integration and scalability.</span> Most SaaS apps are designed to support some amount of customization for the way you do business. SaaS vendors create APIs to allow connections not only to internal applications like ERPs or CRMs but also to other SaaS providers. One of the terrific aspects of integration is that orders written in the field can be automatically sent to the ERP. Now a salesperson in the field can check inventory through the catalog, write the order in front of the customer for approval, send it and receive confirmation, all in minutes. And as you scale with a SaaS vendor, there’s no need to invest in server capacity and software licenses. </li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Work anywhere</span>. Since the software is hosted in the cloud and accessible over the internet, users can access it via mobile devices wherever they are connected. This includes checking customer order histories prior to a sales call, as well as having access to real time data and real time order taking with the customer.</li></ul>\r\n<p class=\"align-left\">&nbsp;</p>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/SaaS__1_.png","alias":"saas-software-as-a-service"},"178":{"id":178,"title":"IoT - Internet of Things","description":"The Internet of things (IoT) is the extension of Internet connectivity into physical devices and everyday objects. Embedded with electronics, Internet connectivity, and other forms of hardware (such as sensors), these devices can communicate and interact with others over the Internet, and they can be remotely monitored and controlled.\r\nThe definition of the Internet of things has evolved due to the convergence of multiple technologies, real-time analytics, machine learning, commodity sensors, and embedded systems. Traditional fields of embedded systems, wireless sensor networks, control systems, automation (including home and building automation). and others all contribute to enabling the Internet of things. In the consumer market, IoT technology is most synonymous with products pertaining to the concept of the &quot;smart home&quot;, covering devices and appliances (such as lighting fixtures, thermostats, home security systems and cameras, and other home appliances) that support one or more common ecosystems, and can be controlled via devices associated with that ecosystem, such as smartphones and smart speakers.\r\nThe IoT concept has faced prominent criticism, especially in regards to privacy and security concerns related to these devices and their intention of pervasive presence.","materialsDescription":"<span style=\"font-weight: bold;\">What is the Internet of Things (IoT)?</span>\r\nThe Internet of things refers to the network of things (physical objects) that can be connected to the Internet to collect and share data without human-to-human or human-to-computer interaction.\r\n<span style=\"font-weight: bold;\">Why is it called the Internet of Things?</span>\r\nThe term Internet of things was coined by Kevin Ashton in 1999. Stemming from Kevin Ashton’s experience with RFID, the term Internet of things originally described the concept of tagging every object in a person’s life with machine-readable codes. This would allow computers to easily manage and inventory all of these things.\r\nThe term IoT today has evolved to a much broader prospect. It now encompasses ubiquitous connectivity, devices, sensors, analytics, machine learning, and many other technologies.\r\n<span style=\"font-weight: bold;\">What is an IoT solution?</span>\r\nAn IoT solution is a combination of devices or other data sources, outfitted with sensors and Internet connected hardware to securely report information back to an IoT platform. This information is often a physical metric which can help users answer a question or solve a specific problem.\r\n<span style=\"font-weight: bold;\">What is an IoT Proof of Concept (PoC)?</span>\r\nThe purpose of a PoC is to experiment with a solution in your environment, collect data, and evaluate performance from a set timeline on a set budget. A PoC is a low-risk way to introduce IoT to an organization.\r\n<span style=\"font-weight: bold;\">What is an IoT cloud platform?</span>\r\nAn IoT platform provides users with one or more of these key elements — visualization tools, data security features, a workflow engine and a custom user interface to utilize the information collected from devices and other data sources in the field. These platforms are based in the cloud and can be accessed from anywhere.\r\n<span style=\"font-weight: bold;\">What is industrial equipment monitoring?</span>\r\nIndustrial equipment monitoring uses a network of connected sensors - either native to a piece of equipment or retrofitted - to inform owners/operators of a machine’s output, component conditions, need for service or impending failure. Industrial equipment monitoring is an IoT solution which can utilize an IoT platform to unify disparate data and enable decision-makers to respond to real-time data.<br /><br />","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/IoT_-_Internet_of_Things.png","alias":"iot-internet-of-things"},"540":{"id":540,"title":"Security Hardware","description":"Hardware security as a discipline originated out of cryptographic engineering and involves hardware design, access control, secure multi-party computation, secure key storage, ensuring code authenticity and measures to ensure that the supply chain that built the product is secure, among other things.\r\nA hardware security module (HSM) is a physical computing device that safeguards and manages digital keys for strong authentication and provides cryptoprocessing. These modules traditionally come in the form of a plug-in card or an external device that attaches directly to a computer or network server.\r\nSome providers in this discipline consider that the key difference between hardware security and software security is that hardware security is implemented using &quot;non-Turing-machine&quot; logic (raw combinatorial logic or simple state machines). One approach, referred to as &quot;hardsec&quot;, uses FPGAs to implement non-Turing-machine security controls as a way of combining the security of hardware with the flexibility of software.\r\nHardware backdoors are backdoors in hardware. Conceptionally related, a hardware Trojan (HT) is a malicious modification of an electronic system, particularly in the context of an integrated circuit.\r\nA physical unclonable function (PUF) is a physical entity that is embodied in a physical structure and is easy to evaluate but hard to predict. Further, an individual PUF device must be easy to make but practically impossible to duplicate, even given the exact manufacturing process that produced it. In this respect, it is the hardware analog of a one-way function. The name &quot;physically unclonable function&quot; might be a little misleading as some PUFs are clonable, and most PUFs are noisy and therefore do not achieve the requirements for a function. Today, PUFs are usually implemented in integrated circuits and are typically used in applications with high-security requirements.\r\nMany attacks on sensitive data and resources reported by organizations occur from within the organization itself.","materialsDescription":"<span style=\"font-weight: bold;\">What is hardware information security?</span>\r\nHardware means various types of devices (mechanical, electromechanical, electronic, etc.), which solve information protection problems with hardware. They impede access to information, including through its disguise. The hardware includes: noise generators, surge protectors, scanning radios and many other devices that &quot;block&quot; potential channels of information leakage or allow them to be detected. The advantages of technical means are related to their reliability, independence from subjective factors and high resistance to modification. The weaknesses include a lack of flexibility, relatively large volume and mass and high cost. The hardware for information protection includes the most diverse technical structures in terms of operation, device and capabilities, which ensure the suppression of disclosure, protection against leakage and counteraction to unauthorized access to sources of confidential information.\r\n<span style=\"font-weight: bold;\">Where is the hardware used to protect information?</span>\r\nHardware information protection is used to solve the following problems:\r\n<ul><li>conducting special studies of technical means of ensuring production activity for the presence of possible channels of information leakage;</li><li>identification of information leakage channels at various objects and in premises;</li><li>localization of information leakage channels;</li><li>search and detection of industrial espionage tools;</li><li>countering unauthorized access to confidential information sources and other actions.</li></ul>\r\n<span style=\"font-weight: bold;\">What is the classification of information security hardware?</span>\r\nAccording to the functional purpose, the hardware can be classified into detection tools, search tools and detailed measurements and active and passive countermeasures. At the same time, according to their technical capabilities, information protection tools can be general-purpose, designed for use by non-professionals in order to obtain preliminary (general) estimates, and professional complexes that allow for a thorough search, detection and precision measurement of all the characteristics of industrial espionage equipment. As an example of the former, we can consider a group of IP electromagnetic radiation indicators, which have a wide range of received signals and rather low sensitivity. As a second example - a complex for the detection and direction finding of radio bookmarks, designed to automatically detect and locate radio transmitters, radio microphones, telephone bookmarks and network radio transmitters.<br /><br />","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Security_Hardware.png","alias":"security-hardware"},"834":{"id":834,"title":"IoT - Internet of Things Security","description":" IoT security is the technology area concerned with safeguarding connected devices and networks in the internet of things (IoT).\r\nIoT involves adding internet connectivity to a system of interrelated computing devices, mechanical and digital machines, objects, animals and/or people. Each &quot;thing&quot; is provided a unique identifier and the ability to automatically transfer data over a network. Allowing devices to connect to the internet opens them up to a number of serious vulnerabilities if they are not properly protected.\r\nIoT security has become the subject of scrutiny after a number of high-profile incidents where a common IoT device was used to infiltrate and attack the larger network. Implementing security measures is critical to ensuring the safety of networks with IoT devices connected to them.\r\nIoT security hacks can happen in any industry, from smart home to a manufacturing plant to a connected car. The severity of impact depends greatly on the individual system, the data collected and/or the information it contains.\r\nAn attack disabling the brakes of a connected car, for example, or on a connected health device, such as an insulin pump hacked to administer too much medication to a patient, can be life-threatening. Likewise, an attack on a refrigeration system housing medicine that is monitored by an IoT system can ruin the viability of a medicine if temperatures fluctuate. Similarly, an attack on critical infrastructure -- an oil well, energy grid or water supply -- can be disastrous.\r\nSo, a robust IoT security portfolio must allow protecting devices from all types of vulnerabilities while deploying the security level that best matches application needs. Cryptography technologies are used to combat communication attacks. Security services are offered for protecting against lifecycle attacks. Isolation measures can be implemented to fend off software attacks. And, finally, IoT security should include tamper mitigation and side-channel attack mitigation technologies for fighting physical attacks of the chip.","materialsDescription":" <span style=\"font-weight: bold;\">What are the key requirements of IoT Security?</span>\r\nThe key requirements for any IoT security solution are:\r\n<ul><li>Device and data security, including authentication of devices and confidentiality and integrity of data</li><li>Implementing and running security operations at IoT scale</li><li>Meeting compliance requirements and requests</li><li>Meeting performance requirements as per the use case</li></ul>\r\n<span style=\"font-weight: bold;\">What do connected devices require to participate in the IoT Securely?</span>\r\nTo securely participate in the IoT, each connected device needs a unique identification – even before it has an IP address. This digital credential establishes the root of trust for the device’s entire lifecycle, from initial design to deployment to retirement.\r\n<span style=\"font-weight: bold;\">Why is device authentication necessary for the IoT?</span>\r\nStrong IoT device authentication is required to ensure connected devices on the IoT can be trusted to be what they purport to be. Consequently, each IoT device needs a unique identity that can be authenticated when the device attempts to connect to a gateway or central server. With this unique ID in place, IT system administrators can track each device throughout its lifecycle, communicate securely with it, and prevent it from executing harmful processes. If a device exhibits unexpected behavior, administrators can simply revoke its privileges.\r\n<span style=\"font-weight: bold;\">Why is secure manufacturing necessary for IoT devices?</span>\r\nIoT devices produced through unsecured manufacturing processes provide criminals opportunities to change production runs to introduce unauthorized code or produce additional units that are subsequently sold on the black market.\r\nOne way to secure manufacturing processes is to use hardware security modules (HSMs) and supporting security software to inject cryptographic keys and digital certificates and to control the number of units built and the code incorporated into each.\r\n<span style=\"font-weight: bold;\">Why is code signing necessary for IoT devices?</span>\r\nTo protect businesses, brands, partners, and users from software that has been infected by malware, software developers have adopted code signing. In the IoT, code signing in the software release process ensures the integrity of IoT device software and firmware updates and defends against the risks associated with code tampering or code that deviates from organizational policies.\r\nIn public key cryptography, code signing is a specific use of certificate-based digital signatures that enables an organization to verify the identity of the software publisher and certify the software has not been changed since it was published.\r\n<span style=\"font-weight: bold;\">What is IoT PKI?</span>\r\nToday there are more things (devices) online than there are people on the planet! Devices are the number one users of the Internet and need digital identities for secure operation. As enterprises seek to transform their business models to stay competitive, rapid adoption of IoT technologies is creating increasing demand for Public Key Infrastructures (PKIs) to provide digital certificates for the growing number of devices and the software and firmware they run.\r\nSafe IoT deployments require not only trusting the devices to be authentic and to be who they say they are, but also trusting that the data they collect is real and not altered. If one cannot trust the IoT devices and the data, there is no point in collecting, running analytics, and executing decisions based on the information collected.\r\nSecure adoption of IoT requires:\r\n<ul><li>Enabling mutual authentication between connected devices and applications</li><li>Maintaining the integrity and confidentiality of the data collected by devices</li><li>Ensuring the legitimacy and integrity of the software downloaded to devices</li><li>Preserving the privacy of sensitive data in light of stricter security regulations</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/iot.png","alias":"iot-internet-of-things-security"},"852":{"id":852,"title":"Network security","description":" Network security consists of the policies and practices adopted to prevent and monitor unauthorized access, misuse, modification, or denial of a computer network and network-accessible resources. Network security involves the authorization of access to data in a network, which is controlled by the network administrator. Users choose or are assigned an ID and password or other authenticating information that allows them access to information and programs within their authority. Network security covers a variety of computer networks, both public and private, that are used in everyday jobs; conducting transactions and communications among businesses, government agencies and individuals. Networks can be private, such as within a company, and others which might be open to public access. Network security is involved in organizations, enterprises, and other types of institutions. It does as its title explains: it secures the network, as well as protecting and overseeing operations being done. The most common and simple way of protecting a network resource is by assigning it a unique name and a corresponding password.\r\nNetwork security starts with authentication, commonly with a username and a password. Since this requires just one detail authenticating the user name — i.e., the password—this is sometimes termed one-factor authentication. With two-factor authentication, something the user 'has' is also used (e.g., a security token or 'dongle', an ATM card, or a mobile phone); and with three-factor authentication, something the user 'is' is also used (e.g., a fingerprint or retinal scan).\r\nOnce authenticated, a firewall enforces access policies such as what services are allowed to be accessed by the network users. Though effective to prevent unauthorized access, this component may fail to check potentially harmful content such as computer worms or Trojans being transmitted over the network. Anti-virus software or an intrusion prevention system (IPS) help detect and inhibit the action of such malware. An anomaly-based intrusion detection system may also monitor the network like wireshark traffic and may be logged for audit purposes and for later high-level analysis. Newer systems combining unsupervised machine learning with full network traffic analysis can detect active network attackers from malicious insiders or targeted external attackers that have compromised a user machine or account.\r\nCommunication between two hosts using a network may be encrypted to maintain privacy.\r\nHoneypots, essentially decoy network-accessible resources, may be deployed in a network as surveillance and early-warning tools, as the honeypots are not normally accessed for legitimate purposes. Techniques used by the attackers that attempt to compromise these decoy resources are studied during and after an attack to keep an eye on new exploitation techniques. Such analysis may be used to further tighten security of the actual network being protected by the honeypot. A honeypot can also direct an attacker's attention away from legitimate servers. A honeypot encourages attackers to spend their time and energy on the decoy server while distracting their attention from the data on the real server. Similar to a honeypot, a honeynet is a network set up with intentional vulnerabilities. Its purpose is also to invite attacks so that the attacker's methods can be studied and that information can be used to increase network security. A honeynet typically contains one or more honeypots.","materialsDescription":" <span style=\"font-weight: bold;\">What is Network Security?</span>\r\nNetwork security is any action an organization takes to prevent malicious use or accidental damage to the network’s private data, its users, or their devices. The goal of network security is to keep the network running and safe for all legitimate users.\r\nBecause there are so many ways that a network can be vulnerable, network security involves a broad range of practices. These include:\r\n<ul><li><span style=\"font-weight: bold;\">Deploying active devices:</span> Using software to block malicious programs from entering, or running within, the network. Blocking users from sending or receiving suspicious-looking emails. Blocking unauthorized use of the network. Also, stopping the network's users accessing websites that are known to be dangerous.</li><li><span style=\"font-weight: bold;\">Deploying passive devices:</span> For instance, using devices and software that report unauthorized intrusions into the network, or suspicious activity by authorized users.</li><li><span style=\"font-weight: bold;\">Using preventative devices:</span> Devices that help identify potential security holes, so that network staff can fix them.</li><li><span style=\"font-weight: bold;\">Ensuring users follow safe practices:</span> Even if the software and hardware are set up to be secure, the actions of users can create security holes. Network security staff is responsible for educating members of the organization about how they can stay safe from potential threats.</li></ul>\r\n<span style=\"font-weight: bold;\">Why is Network Security Important?</span>\r\nUnless it’s properly secured, any network is vulnerable to malicious use and accidental damage. Hackers, disgruntled employees, or poor security practices within the organization can leave private data exposed, including trade secrets and customers’ private details.\r\nLosing confidential research, for example, can potentially cost an organization millions of dollars by taking away competitive advantages it paid to gain. While hackers stealing customers’ details and selling them to be used in fraud, it creates negative publicity and public mistrust of the organization.\r\nThe majority of common attacks against networks are designed to gain access to information, by spying on the communications and data of users, rather than to damage the network itself.\r\nBut attackers can do more than steal data. They may be able to damage users’ devices or manipulate systems to gain physical access to facilities. This leaves the organization’s property and members at risk of harm.\r\nCompetent network security procedures keep data secure and block vulnerable systems from outside interference. This allows the network’s users to remain safe and focus on achieving the organization’s goals.\r\n<span style=\"font-weight: bold;\">Why Do I Need Formal Education to Run a Computer Network?</span>\r\nEven the initial setup of security systems can be difficult for those unfamiliar with the field. A comprehensive security system is made of many pieces, each of which needs specialized knowledge.\r\nBeyond setup, each aspect of security is constantly evolving. New technology creates new opportunities for accidental security leaks, while hackers take advantage of holes in security to do damage as soon as they find them. Whoever is in charge of the network’s security needs to be able to understand the technical news and changes as they happen, so they can implement safety strategies right away.\r\nProperly securing your network using the latest information on vulnerabilities helps minimize the risk that attacks will succeed. Security Week reported that 44% of breaches in 2014 came from exploits that were 2-4 years old.\r\nUnfortunately, many of the technical aspects of network security are beyond those who make hiring decisions. So, the best way an organization can be sure that their network security personnel are able to properly manage the threats is to hire staff with the appropriate qualifications.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Network_security.png","alias":"network-security"}},"branches":"Information Technology","companySizes":"1 to 50 Employees","companyUrl":"https://www.rubiconlabs.io/","countryCodes":["USA"],"certifications":[],"isSeller":true,"isSupplier":true,"isVendor":true,"presenterCodeLng":"","seo":{"title":"Rubicon Labs","keywords":"","description":" Rubicon Labs, is a cybersecurity company founded by veterans of Apple and Broadcom with offices in San Francisco, California and Austin, Texas.\r\nCyberwarfare is widespread in the cloud and now going kinetic. 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