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Video production (the creation of such advertising messages) is a very complex creative process that requires the work of many specialists. Well-designed video advertising sets the company apart from the competition, emphasizes the advantages of a particular product and leads to successful business development.\r\nCreating videos is a wise and right decision to make yourself known and about your business. Today, technology is developing rapidly, therefore, to be always in demand, you need to keep up with innovations. 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The peculiarity of training videos is that they should be as simple and clear as possible.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Viral.</span></span> Such unattractive title these videos received for the speed of distribution. By their content, viral videos attract attention and arouse the desire of viewers to distribute them further. However, the main purpose of such videos is to draw attention to information that is not directly related to the video itself and may be contained at the end of the video or in the description.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Social.</span></span> Such videos are created in order to highlight a particular social phenomenon and draw the attention of a large number of people to it. Social videos are usually designed to evoke strong emotions, often negative ones.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Video Art.</span></span> This category of videos does not have a specific purpose. Video art is pure art, so there are no rules and restrictions.\r\nTypically, promotional videos last about 30 seconds. During this time, it is necessary to attract the attention of viewers, interest them and encourage them to make a purchase. Therefore, this type of product promotion should be:\r\n<ul><li>unusual and interesting;</li><li>bright and memorable;</li><li>efficient and selling.</li></ul>\r\n<span style=\"font-weight: bold;\">Steps for creating a video:</span>\r\n<span style=\"font-weight: bold;\">Pre-production</span> - determination of goals, audience, product features, campaign budget and task completion period. At this stage, important work such as:\r\n<ul><li>video concept development;</li><li>script creation;</li><li>storyboard story;</li><li>casting;</li><li>choice of location;</li><li>selection of costumes, props;</li><li>selection of equipment for shooting;</li><li>approval of the director and cameraman.</li></ul>\r\n<span style=\"font-weight: bold;\">Production</span> - direct shooting advertising.\r\n<span style=\"font-weight: bold;\">Post-production</span> - processing the footage (editing, dubbing, mixing audio from video, adding special effects, etc.).","materialsDescription":"<span style=\"font-weight: bold;\"> What are the commercials for ads?</span>\r\n<ul><li>Video screensaver - a short plot based on 2D and 3D graphics.</li><li>Advertising plot - serves to promptly inform the audience (for example, talks about the opening of a new cafe).</li><li>A simple video clip is created using computer graphics (both two-dimensional and three-dimensional).</li><li>Production video - advertising involving actors.</li><li>Cartoon video - equally well accepted by both children and adults.</li><li>Animation movie - can be made in the form of 3D or Flash-animation.</li></ul>\r\n<span style=\"font-weight: bold;\">What are the benefits of commercials?</span>\r\n<ul><li>An advertising video has the main advantage - it is an appeal directly to the audience. Today, most people pay attention only to audiovisual information, so the creation of promotional videos makes you better in the eyes of the consumer against the background of competitors;</li><li>The second advantage is brevity. Media-dependent people perceive visual information so quickly that it’s impossible to interest them in a long video. Therefore, it is necessary to invest in five to ten minutes;</li><li>The third advantage is the availability of video and audio accompaniment. In today's world, regular text advertisements are ineffective;</li><li>Accessibility - everyone has access to the Internet today, so it will be easy to find your video clip;</li><li>Developing a video requires a special creative approach.</li></ul>\r\n<span style=\"font-weight: bold;\">What makes up the cost of the video?</span>\r\nDifferent videos vary significantly in price, however, the creation of any of them requires financial investments.\r\nYou can approximately calculate the cost of a video based on the following indicators:\r\n<ul><li>the depth of study of the target audience and competitors;</li><li>number of shooting days;</li><li>the location of the shooting and the complexity of the scenery;</li><li>the presence of graphics, animation and special effects;</li><li>fees of all persons involved in the development and shooting of the video.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Video_Design.png","alias":"video-design"},"577":{"id":577,"title":"Advertisement Design","description":" The term &quot;advertising design&quot; refers to the synthesis of marketing, psychology, creativity and design - integral parts in the development of visual advertising tools.\r\nIf just a design is the creation of a beautiful picture, then an advertising design is the creation of a beautiful picture that brings its owner money. For an advertisement to work, &quot;move the trade&quot; - it must be based on the Idea that would affect the customers of the Customer. Moreover, it would have worked as planned and planned.\r\nThe sphere of design-design is currently carried out within the framework of already established traditions, but innovations in this area are primarily related to the search for specific, interesting, original graphic ways of expressing advertising ideas that contribute to a more effective impact on the consumer, one of which is the use of metaphor in creating an advertising image. It is not by chance that design in the broad sense means “the original train of thought, a new layout idea, a beautiful design”. The realization of a creative goal as the development of an advertising concept for a product or service in our time is an indispensable condition for performing advertising functions.","materialsDescription":" Advertising design is a project activity aimed at developing visualization tools for an advertising image of a product as part of a creative strategy for an advertising campaign.\r\nThe visualization of the advertising image is achieved mostly with the help of design graphics.\r\nAdvertising image is a complex, multifaceted phenomenon, the study of which can be carried out from different positions: economics and marketing, psychotechnologies and perception problems, methods of its creation, etc.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Advertisement_Design.png","alias":"advertisement-design"}},"branches":"Information Technology","companyUrl":"https://cinema-friends.com/","countryCodes":["UKR"],"certifications":[],"isSeller":true,"isSupplier":true,"isVendor":false,"presenterCodeLng":"","seo":{"title":"Cinema-Friends","keywords":"","description":" Сinema Friends Production - production company from Ukraine. Our goal is to create high-quality video content to promote your ideas.\r\nThroughout its history, humanity accumulates knowledge. Cinema-Firends Production - know how to use them to create high-quali","og:title":"Cinema-Friends","og:description":" Сinema Friends Production - production company from Ukraine. Our goal is to create high-quality video content to promote your ideas.\r\nThroughout its history, humanity accumulates knowledge. Cinema-Firends Production - know how to use them to create high-quali","og:image":"https://old.roi4cio.com/uploads/roi/company/Cinema-Friends_Logo.png"},"eventUrl":"","vendorPartners":[],"supplierPartners":[],"vendoredProducts":[],"suppliedProducts":[{"id":5651,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/Cinema-Friends_Logo.png","logo":true,"scheme":false,"title":"Cinema-Friends Advertising video production","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"cinema-friends-advertising-video-production","companyTitle":"Cinema-Friends","companyTypes":["supplier"],"companyId":8571,"companyAlias":"cinema-friends","description":"Making video advertising for posting on Internet platforms and other web-resources is called video advertisement.\r\n<span style=\"font-weight: bold; \">Why it’s worth paying attention to this trend?</span>\r\n<ul><li><span style=\"font-weight: bold; \">Interactivity.</span> You probably could see a funny promotional video on YouTube or Vimeo. You liked it - you clicked a thumb up button and even wrote a laudatory comment. You were unhappy or outraged - and now the number of dislikes under the video begins to grow rapidly. The rise of views, likes, comments, and ongoing discussions of your video on the web give the most accurate picture of the advertising perception.</li><li><span style=\"font-weight: bold; \">Visibility of the results.</span> Any video hosting or other online resource gives advertisers clear numbers on views, comments, likes ... and referrals to their site. Tracking the effectiveness of funds invested in such video advertising becomes simpler.</li><li><span style=\"font-weight: bold; \">Accurate hit to the target audience.</span> Social networks and other Internet resources provide maximum demographic information to advertisers: region, gender, age, interests (tracked by likes and views of other videos). Thus, you may not worry that the views will be “merged” to the wrong users.</li><li><span style=\"font-weight: bold; \">Low price for placement.</span> Video advertisement cost is not cheap, as well as in the case of creating any high-quality video content. But in most cases, their placement in the network and sharing on various resources is way lower than the price of television ads.</li><li><span style=\"font-weight: bold; \">Diversity.</span> When you create advertising videos for the Internet, you already know they usually are not limited by any kind of timing. This allows you to provide your target audience with useful and entertaining content for any purpose, in any format: promo videos, viral videos, training videos, interviews, a report on the promotional event, etc.</li></ul>\r\n<span style=\"font-weight: bold; \">How Do We Work with a Client?</span>\r\nVideo advertising agency Cinema Friends, provide a full specter of video advertising production services that includes:\r\n<ul><li>Analysis of the company and its marketing environment; according to its results, we create the advertisement video project;</li><li>Pre-production: generation of ideas, development of the concept of the video and its storyboard, scriptwriting, casting, search for a site or field locations, preparation of scenery, etc.</li><li>Shooting the video.</li><li>Postproduction: editing, sound editing, adding visual effects, color correction.</li></ul>\r\nDo you feel a need for likes, shares, and discussion of your products or services? Video advertising production company Cinema Friends creates video ads for all types of business. Succeed with us!\r\n<span style=\"font-weight: bold;\">What about the price for advertising video production?</span>\r\nThe price for making advertising is determined at the script development stage. It’s formed according to:\r\n<ul><li>The complexity of the idea;</li><li>Video distribution sources: media resources or social networks;</li><li>The number of filming locations;</li><li>The cost of hiring actors and extras;</li><li>Amount of time the crew spends on shooting video ads and post-production.</li></ul>\r\nWhen our team takes on the production of advertising, the prices may vary; the video advertising cost depends only on your wishes and what result you’d like to get in the end.\r\nWant to see your products or services liked, shared, and discussed? Order a video advertisement! Video advertising production studio Cinema Friends makes advertising videos for various types of companies. Reach success with us!","shortDescription":"Video ad is an indispensable tool for any company that heads to the future because it's the Internet and everything that is happening here today that set the trends for the entire advertising industry","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":8,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Cinema-Friends Advertising video production","keywords":"","description":"Making video advertising for posting on Internet platforms and other web-resources is called video advertisement.\r\n<span style=\"font-weight: bold; \">Why it’s worth paying attention to this trend?</span>\r\n<ul><li><span style=\"font-weight: bold; \">Interactivity.","og:title":"Cinema-Friends Advertising video production","og:description":"Making video advertising for posting on Internet platforms and other web-resources is called video advertisement.\r\n<span style=\"font-weight: bold; \">Why it’s worth paying attention to this trend?</span>\r\n<ul><li><span style=\"font-weight: bold; \">Interactivity.","og:image":"https://old.roi4cio.com/fileadmin/user_upload/Cinema-Friends_Logo.png"},"eventUrl":"","translationId":5652,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":565,"title":"Design","alias":"design","description":" Design is the activity of designing the aesthetic properties of industrial products (“artistic design”), as well as the result of this activity (for example, in such phrases as “car design”).\r\nIt is believed that in a broader sense, the design is not only intended for artistic design, but should also be involved in solving broader social and technical problems of the functioning of production, consumption, and the existence of people in the objective environment, by rational construction of its visual and functional properties.\r\nThe theoretical basis of design is technical aesthetics.\r\nThe term “industrial design” was approved by the decision of the first General Assembly of the ICSID (International Council of Societies of Industrial Design, International Council of Industrial Design Organizations) in 1959; The term “design” is a professional abbreviation of the term “industrial design”.\r\nDesigner - artist-designer, a person engaged in artistic and technical activities in various industries (including an architect, designer, illustrator, poster and other advertising graphics designer, web designer).\r\nThe word &quot;design&quot; English-language literature of the beginning of the XXI century, and understands the style, and the project, and design, and actually &quot;design&quot; - a professional activity, along with architecture or engineering design.","materialsDescription":" <span style=\"font-weight: bold;\">Design object</span>\r\nThe object of design can be almost any new technical industrial product (set, ensemble, complex, system) in any sphere of life activity of people, where human communication is socially and culturally conditioned.\r\n<span style=\"font-weight: bold;\">The main categories of the design object are:</span>\r\nThe image is an ideal representation of the object, an artistic-figurative model created by the designer’s imagination.\r\n<ul><li> Function - the work that the product must perform, as well as the semantic, sign and value role of the thing.</li><li>Morphology - the structure, the structure of the shape of the product, organized in accordance with its function, material and method of manufacture, embodying the designer's intent.</li><li>Technological form - morphology, embodied in the method of industrial production of the thing-object of the design-design as a result of artistic understanding of technology.</li><li>Aesthetic value is a special value of an object revealed by a person in a situation of aesthetic perception, emotional, sensory experience and assessment of the degree of conformity of an object to the aesthetic ideal of a subject.</li></ul>\r\n<span style=\"font-weight: bold;\">Techniques for finding a design solution:</span>\r\n<ul><li>Exhibition modeling</li><li>Museum situational modeling</li><li>Reincarnation or borrowing position</li><li>Person projection into the projected object</li><li>Scenario modeling</li><li>Game Situational Modeling</li><li>Mathematical and physical modeling of the dynamics of an object in the environment</li><li>Generative Design</li></ul>\r\n<span style=\"font-weight: bold;\">Varieties of design:</span>\r\n<ul><li>Animation design</li><li>Architectural design</li><li>Web design</li><li>Game design</li><li>Graphic design</li><li>Urban design</li><li>Interior Design</li><li>Clothing design</li><li>Ceremony Design</li><li>Sound design</li><li>Information design</li><li>Book design</li><li>Landscape Design</li><li>Parametric design</li><li>Print design</li><li>Interaction design</li><li>Software design</li><li>Industrial Design</li><li>Light design</li><li>Transport design</li><li>Futurodesign</li><li>Ecodesign</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Design.png"},{"id":577,"title":"Advertisement Design","alias":"advertisement-design","description":" The term &quot;advertising design&quot; refers to the synthesis of marketing, psychology, creativity and design - integral parts in the development of visual advertising tools.\r\nIf just a design is the creation of a beautiful picture, then an advertising design is the creation of a beautiful picture that brings its owner money. For an advertisement to work, &quot;move the trade&quot; - it must be based on the Idea that would affect the customers of the Customer. Moreover, it would have worked as planned and planned.\r\nThe sphere of design-design is currently carried out within the framework of already established traditions, but innovations in this area are primarily related to the search for specific, interesting, original graphic ways of expressing advertising ideas that contribute to a more effective impact on the consumer, one of which is the use of metaphor in creating an advertising image. It is not by chance that design in the broad sense means “the original train of thought, a new layout idea, a beautiful design”. The realization of a creative goal as the development of an advertising concept for a product or service in our time is an indispensable condition for performing advertising functions.","materialsDescription":" Advertising design is a project activity aimed at developing visualization tools for an advertising image of a product as part of a creative strategy for an advertising campaign.\r\nThe visualization of the advertising image is achieved mostly with the help of design graphics.\r\nAdvertising image is a complex, multifaceted phenomenon, the study of which can be carried out from different positions: economics and marketing, psychotechnologies and perception problems, methods of its creation, etc.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Advertisement_Design.png"},{"id":575,"title":"Video Design","alias":"video-design","description":" A <span style=\"font-weight: bold;\">videoclip making</span> is one of the most effective means of advertising. Video production (the creation of such advertising messages) is a very complex creative process that requires the work of many specialists. Well-designed video advertising sets the company apart from the competition, emphasizes the advantages of a particular product and leads to successful business development.\r\nCreating videos is a wise and right decision to make yourself known and about your business. Today, technology is developing rapidly, therefore, to be always in demand, you need to keep up with innovations. Creating videos from videos requires certain skills and efforts.\r\nThere are several types of videos:\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Presentation.</span></span> These are videos that talk about a product, service, company, etc. Their main goal is to demonstrate the main advantages.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Image.</span></span> Such videos differ from presentation videos in that they do not sell or present anything, but only create the right image. Their main task is to evoke certain emotions associated with a product, person or company.\r\nEducational. The purpose of the video is to convey new information to the viewer or talk about certain rules. The peculiarity of training videos is that they should be as simple and clear as possible.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Viral.</span></span> Such unattractive title these videos received for the speed of distribution. By their content, viral videos attract attention and arouse the desire of viewers to distribute them further. However, the main purpose of such videos is to draw attention to information that is not directly related to the video itself and may be contained at the end of the video or in the description.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Social.</span></span> Such videos are created in order to highlight a particular social phenomenon and draw the attention of a large number of people to it. Social videos are usually designed to evoke strong emotions, often negative ones.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Video Art.</span></span> This category of videos does not have a specific purpose. Video art is pure art, so there are no rules and restrictions.\r\nTypically, promotional videos last about 30 seconds. During this time, it is necessary to attract the attention of viewers, interest them and encourage them to make a purchase. Therefore, this type of product promotion should be:\r\n<ul><li>unusual and interesting;</li><li>bright and memorable;</li><li>efficient and selling.</li></ul>\r\n<span style=\"font-weight: bold;\">Steps for creating a video:</span>\r\n<span style=\"font-weight: bold;\">Pre-production</span> - determination of goals, audience, product features, campaign budget and task completion period. At this stage, important work such as:\r\n<ul><li>video concept development;</li><li>script creation;</li><li>storyboard story;</li><li>casting;</li><li>choice of location;</li><li>selection of costumes, props;</li><li>selection of equipment for shooting;</li><li>approval of the director and cameraman.</li></ul>\r\n<span style=\"font-weight: bold;\">Production</span> - direct shooting advertising.\r\n<span style=\"font-weight: bold;\">Post-production</span> - processing the footage (editing, dubbing, mixing audio from video, adding special effects, etc.).","materialsDescription":"<span style=\"font-weight: bold;\"> What are the commercials for ads?</span>\r\n<ul><li>Video screensaver - a short plot based on 2D and 3D graphics.</li><li>Advertising plot - serves to promptly inform the audience (for example, talks about the opening of a new cafe).</li><li>A simple video clip is created using computer graphics (both two-dimensional and three-dimensional).</li><li>Production video - advertising involving actors.</li><li>Cartoon video - equally well accepted by both children and adults.</li><li>Animation movie - can be made in the form of 3D or Flash-animation.</li></ul>\r\n<span style=\"font-weight: bold;\">What are the benefits of commercials?</span>\r\n<ul><li>An advertising video has the main advantage - it is an appeal directly to the audience. Today, most people pay attention only to audiovisual information, so the creation of promotional videos makes you better in the eyes of the consumer against the background of competitors;</li><li>The second advantage is brevity. Media-dependent people perceive visual information so quickly that it’s impossible to interest them in a long video. Therefore, it is necessary to invest in five to ten minutes;</li><li>The third advantage is the availability of video and audio accompaniment. In today's world, regular text advertisements are ineffective;</li><li>Accessibility - everyone has access to the Internet today, so it will be easy to find your video clip;</li><li>Developing a video requires a special creative approach.</li></ul>\r\n<span style=\"font-weight: bold;\">What makes up the cost of the video?</span>\r\nDifferent videos vary significantly in price, however, the creation of any of them requires financial investments.\r\nYou can approximately calculate the cost of a video based on the following indicators:\r\n<ul><li>the depth of study of the target audience and competitors;</li><li>number of shooting days;</li><li>the location of the shooting and the complexity of the scenery;</li><li>the presence of graphics, animation and special effects;</li><li>fees of all persons involved in the development and shooting of the video.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Video_Design.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]}],"partnershipProgramme":null}},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"implementations":{"implementationsByAlias":{},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"agreements":{"agreementById":{},"ids":{},"links":{},"meta":{},"loading":false,"error":null},"comparison":{"loading":false,"error":false,"templatesById":{},"comparisonByTemplateId":{},"products":[],"selectedTemplateId":null},"presentation":{"type":null,"company":{},"products":[],"partners":[],"formData":{},"dataLoading":false,"dataError":false,"loading":false,"error":false},"catalogsGlobal":{"subMenuItemTitle":""}}