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Aventri is the global leader in cloud-based analytics and data-driven end-to-end event management and venue sourcing solutions.
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However, in the case of virtual events, there’s little room for ambiguity – they are as they sound – events that take place completely online. Supported by specialist AV technology, virtual events negate the need for a physical location and work to bring people together virtually from across the world. Whilst a virtual event can’t replace the power and value of in-person interactions, they’re an effective tool that can be an engaging and immersive alternative to delivering business content and information.\r\n<span style=\"font-weight: bold; \">How many people can attend a virtual event?</span>\r\nVirtual events have the capacity to facilitate large audience numbers: from hundreds of thousands to thousands, hundreds or smaller groups. Understanding, from the outset, what you want to achieve from your event and the complexity of the program, will provide a good guide to how many attendees should be invited.\r\n<span style=\"font-weight: bold; \">How do attendees gain access to a virtual event?</span>\r\nIn theory, this is an easy one to answer: attendees will receive an invite with access details, which will allow them to enter the virtual event on the date and time outlined. However, before this happens, there are some important things for you to consider first, including:\r\n<ul><li>Are you charging an entry fee for the event?</li><li>Will the event be live, on-demand or a combination of the two?</li><li>How will you market your event, so your audience knows it’s taking place and want to be part of it?</li><li>Is your audience tech-savvy? Might they need a pre-event virtual guide/tour, so they are familiar with how to join and the features of a virtual event set up?</li></ul>\r\nHaving questions like these answered will define the platform required, help maximize attendance and optimize your delegates overall experience of the virtual event offering.\r\n<span style=\"font-weight: bold; \">What are the main benefits of a virtual event?</span>\r\n<ul><li><span style=\"font-weight: bold; \">Scope:</span> Whilst not all events will suit a virtual treatment, many programs can be adapted into a digital format. It really comes down to your objectives and whether or not these can be achieved through holding an online event.</li><li><span style=\"font-weight: bold; \">Accessibility:</span> Expand the reach of your brand without the need for travel. Not only can virtual events connect you with a global audience in real-time, but with event recording, event content can be made available on-demand; providing more opportunities for people to consume your content at a time that suits their schedule best. What’s more, all that attendees and speakers need to attend/talk is a computer, laptop, or mobile device and a good, reliable internet connection.</li><li><span style=\"font-weight: bold; \">Engagement:</span> In-person events are unrivaled in their ability to engage and facilitate real human-to-human connections through creative interactions. For this reason, you might be concerned that virtual events can’t engage audiences. Whilst there’s no escaping the fact that there are limitations vs face-to-face meetings, there are lots of potentials to mix rich content with live polling, Q&As and whiteboards to keep engagement levels high throughout sessions. Social media can also be employed as a great engagement tool – use event hashtags, encourage attendees to post images of their highlights from the event, and get imaginative with other ways a sense of community can be created via social channels.</li><li><span style=\"font-weight: bold; \">Multiple or Single Content Experiences:</span> As with physical events, virtual events offer the opportunity to run multiple content streams concurrently; allowing different speakers to host sessions simultaneously and giving attendees the option to select sessions most relevant to them. If this isn’t required for your event, then a multiple single content experience may be a better fit.</li><li><span style=\"font-weight: bold; \">Networking:</span> While there’s no escaping the fact that in-person events are the most conducive way to network and make meaningful business connections, networking can still be factored into a virtual event program. Give attendees the chance to schedule one-on-one time or assemble into group breakouts, where they can speak to each other, your team, sponsors or speakers over the internet. A range of tools can be used to ensure attendees can leverage the best from their interactions.</li><li><span style=\"font-weight: bold; \">Insight:</span> The metrics and data insights that can be captured from virtual event platforms can help measure ROI and success against pre-defined KPIs. Information derived can be used to articulate if your event was successful and to influence future event decision making.</li></ul>\r\n<span style=\"font-weight: bold; \">Is there a potential to incorporate sponsorship?</span>\r\nYes. Virtual event spaces, presentations and other assets can be customised to reflect your branding and the branding of any sponsors you may partner with. This maximises brand exposure and maintains a sponsor revenue stream coming into your event.\r\n<span style=\"font-weight: bold;\">Can virtual events be used as part of a hybrid event strayegy?</span>\r\nAbsolutely. Incorporating virtual events with a holistic approach can be a good way to enhance your existing event strategy. 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Aventri’s event management platform is built to have the power and flexibility that global enterprises need but with the ease of use and scalability that event planners love. \r\n<b>Attract and engage attendees at every step of the event journey </b>\r\nPromote and communicate with your target audience while creating a streamlined workflow for your team to produce exceptional events at scale. \r\n<ul> <li>From email marketing, event registration, attendee surveys, and more, our event management software covers every step of the event journey. </li> <li>Offer mobile-responsive on brand registration site that includes registration categories that resonate with your attendees, exhibitors, and sponsors. </li> <li>Inform and engage attendees with a mobile event app that give your attendees access to view their personal agendas, read speaker bios, message one another, make in-app purchases, and much more. </li> <li>Gain event visibility and awareness by creating a tailored online presence with a dynamic event website that fully aligns with your brand and resonates with your attendees, exhibitors, and sponsors. </li> <li>Expand brand awareness, promote your meetings and events, and target the right audiences by creating email marketing campaigns. </li> </ul>\r\n<b>Deliver engaging hybrid and virtual events </b>\r\nSave time and enjoy the flexibility of a fully integrated virtual event platform. Plan, promote, analyze and execute all your virtual, hybrid and in-person events. \r\n<ul> <li>Leverage the power of one integrated platform to manage both virtual and in-person events or hybrid events. </li> <li>Create amazing virtual experiences for any event with features including live & on-demand streaming and community moderation. </li> <li>Build meaningful connections by providing a lobby where your attendees can hang out before or in between sessions. </li> <li>Get unprecedented insights into virtual event performance such as session data, attendee behavioral data and much more. </li> <li>Broadcast confidentially with our dedicated global security team continually monitoring and responding to potential vulnerabilities and threats to our technology infrastructure. </li> </ul>\r\n<b>Invest in the ultimate experience for your corporate meetings program </b>\r\nStrategically manage global meetings across all departments and channels with Aventri's Strategic Meetings Management tools. \r\n<ul> <li>Gain a clear picture of your organization’s spend and leverage supplier negotiations with real-time insights into your meetings budget and easily predict future event costs to help make smarter decisions. </li> <li>Create tasks, assign ownership, and develop timelines that provide an overview of your meeting and event and help you measure progress. </li> <li>Simplify venue sourcing with access to 225k+ hotels globally, with an average response time of 7.26 hours. </li> <li>Deliver relevant sessions and evaluate the attendee experience by submitting, reviewing and approving all event abstracts in one place. </li> <li>Increase transparent collaboration with all stakeholders, internal or external, and optimize planning efficiency with our SMM tools, such as venue sourcing and the Enterprise Calendar. </li> </ul>\r\n<b>Understand what your attendees value and take action </b>\r\nRecognize key investment areas that build brand equity and visualize how your event campaigns are performing with real-time event analytics. \r\n<ul> <li>Utilizing Aventri's many onsite solutions, understand what has the most value to your attendees, determine the most trending sessions, exhibitors and activations. </li> <li>Follow-up and analyze engagement between attendees, exhibitors, and sponsors with lead retrieval solutions to drive revenue and increase ROI. </li> <li>Regulate and manage attendee flow with attendee access to ensure event efficiency by utilizing Aventri's variety of hardware methods such as tap n' go pods, tabletop readers or handheld devices. </li> <li>Increase attendee check-inefficiency and speed up processing with our variety of badges in either plastic or paper card stock that can be scanned via NFC, QR, BLE, or UHF technology. </li> <li>Understand which sessions, exhibitors, sponsors, speakers, and more had the greatest impact on your attendees in order to make strategic improvements to your next event. </li> </ul>\r\n<b>Integrate your meeting & event data into your existing ecosystem </b>\r\nAventri offers a variety of data integrations with best-in-class software such as marketing automation, CRM, ERP, association management, payment gateways, travel and more. Our REST API enables custom integrations, so you can take your event data wherever you want. \r\n<ul> <li>Reduce the manual work of importing and exporting spreadsheets, by directly pushing Aventri Data into your CRM and marketing automation databases featuring integrations with HubSpot, Salesforce and Marketo. </li> <li>Visualize and analyze your attendee's digital journeys, via Google Analytics to grasp how attendees and visitors are engaging across your event's digital assets. </li> <li>Measure and track event performance against key benchmarks, such as how long an attendee visited a session, and ROI goals. </li> <li>Create attendee and customer profiles by integrating event and travel data with marketing databases such as Passkeyand GetThere. </li> <li>Collect attendee registration payments from anywhere in the world with over 40 payment gateways available. </li> </ul>\r\n<b>Aventri's experienced event professionals </b>\r\nAventri’s professional services team makes your life easier and your event better, every step of the way. Our team will help you expedite the setup process, integrate all tools and integrations, and offer onsite setup and maintenance to ensure a smooth meeting or event. \r\n<ul> <li>Save time, stay organized, and setup a plan to develop a more seamless event all with help from the Aventri's knowledgeable event project managers. </li> <li>Highly skilled developers will help build custom event and registration sites, email invitations, surveys, dashboards and more. </li> <li>Onsite support specialists are available to assist you with any technical questions or issue that arise during your event. </li> <li>Receive 24/7 support, from anywhere in the world with any Aventri product or service. 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Unlike in-person events, virtual ones aren't restricted to a single location. A remote attendee can join and participate from anywhere in the world, given he or she has access to the web.\r\nSome events are completely virtual and every guest attends sessions from the comfort of their own home, favorite coffee shop, or wherever they might be. Others have both in-person and virtual components. Some attendees visit the actual event location and others stream the festivities from their computer.\r\nThere are many reasons why virtual events are valuable. First off, virtual events allow the individuals or companies hosting them to reach a wider audience. Were you to host your event in New York City, for example, not every person in your audience would be able to attend due to the cost of travel. With a virtual event, travel isn't an issue.\r\nIn general, virtual events are also much cheaper to put on. Event planners don't have to book a giant venue or hire a bunch of temporary staff. These cost savings can then be passed on to each virtual attendee in the form of lower ticket prices.\r\nLastly, virtual events are extremely measurable. Companies can easily learn which sessions were the most popular, how many people attended, where those attendees live, how they paid for their tickets, and much more. Just about every attendee action can be easily tracked and analyzed. This information can then be used to improve event strategy.","materialsDescription":" <span style=\"font-weight: bold; \">What is a virtual event?</span>\r\nIn an industry with lots of jargon and acronyms flying about, it’s easy to become bamboozled by terminology. However, in the case of virtual events, there’s little room for ambiguity – they are as they sound – events that take place completely online. Supported by specialist AV technology, virtual events negate the need for a physical location and work to bring people together virtually from across the world. Whilst a virtual event can’t replace the power and value of in-person interactions, they’re an effective tool that can be an engaging and immersive alternative to delivering business content and information.\r\n<span style=\"font-weight: bold; \">How many people can attend a virtual event?</span>\r\nVirtual events have the capacity to facilitate large audience numbers: from hundreds of thousands to thousands, hundreds or smaller groups. Understanding, from the outset, what you want to achieve from your event and the complexity of the program, will provide a good guide to how many attendees should be invited.\r\n<span style=\"font-weight: bold; \">How do attendees gain access to a virtual event?</span>\r\nIn theory, this is an easy one to answer: attendees will receive an invite with access details, which will allow them to enter the virtual event on the date and time outlined. However, before this happens, there are some important things for you to consider first, including:\r\n<ul><li>Are you charging an entry fee for the event?</li><li>Will the event be live, on-demand or a combination of the two?</li><li>How will you market your event, so your audience knows it’s taking place and want to be part of it?</li><li>Is your audience tech-savvy? Might they need a pre-event virtual guide/tour, so they are familiar with how to join and the features of a virtual event set up?</li></ul>\r\nHaving questions like these answered will define the platform required, help maximize attendance and optimize your delegates overall experience of the virtual event offering.\r\n<span style=\"font-weight: bold; \">What are the main benefits of a virtual event?</span>\r\n<ul><li><span style=\"font-weight: bold; \">Scope:</span> Whilst not all events will suit a virtual treatment, many programs can be adapted into a digital format. It really comes down to your objectives and whether or not these can be achieved through holding an online event.</li><li><span style=\"font-weight: bold; \">Accessibility:</span> Expand the reach of your brand without the need for travel. Not only can virtual events connect you with a global audience in real-time, but with event recording, event content can be made available on-demand; providing more opportunities for people to consume your content at a time that suits their schedule best. What’s more, all that attendees and speakers need to attend/talk is a computer, laptop, or mobile device and a good, reliable internet connection.</li><li><span style=\"font-weight: bold; \">Engagement:</span> In-person events are unrivaled in their ability to engage and facilitate real human-to-human connections through creative interactions. For this reason, you might be concerned that virtual events can’t engage audiences. Whilst there’s no escaping the fact that there are limitations vs face-to-face meetings, there are lots of potentials to mix rich content with live polling, Q&As and whiteboards to keep engagement levels high throughout sessions. Social media can also be employed as a great engagement tool – use event hashtags, encourage attendees to post images of their highlights from the event, and get imaginative with other ways a sense of community can be created via social channels.</li><li><span style=\"font-weight: bold; \">Multiple or Single Content Experiences:</span> As with physical events, virtual events offer the opportunity to run multiple content streams concurrently; allowing different speakers to host sessions simultaneously and giving attendees the option to select sessions most relevant to them. If this isn’t required for your event, then a multiple single content experience may be a better fit.</li><li><span style=\"font-weight: bold; \">Networking:</span> While there’s no escaping the fact that in-person events are the most conducive way to network and make meaningful business connections, networking can still be factored into a virtual event program. Give attendees the chance to schedule one-on-one time or assemble into group breakouts, where they can speak to each other, your team, sponsors or speakers over the internet. A range of tools can be used to ensure attendees can leverage the best from their interactions.</li><li><span style=\"font-weight: bold; \">Insight:</span> The metrics and data insights that can be captured from virtual event platforms can help measure ROI and success against pre-defined KPIs. Information derived can be used to articulate if your event was successful and to influence future event decision making.</li></ul>\r\n<span style=\"font-weight: bold; \">Is there a potential to incorporate sponsorship?</span>\r\nYes. Virtual event spaces, presentations and other assets can be customised to reflect your branding and the branding of any sponsors you may partner with. This maximises brand exposure and maintains a sponsor revenue stream coming into your event.\r\n<span style=\"font-weight: bold;\">Can virtual events be used as part of a hybrid event strayegy?</span>\r\nAbsolutely. Incorporating virtual events with a holistic approach can be a good way to enhance your existing event strategy. 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