{"global":{"lastError":{},"locale":"en","locales":{"data":[{"id":"de","name":"Deutsch"},{"id":"en","name":"English"}],"loading":false,"error":false},"currency":{"id":49,"name":"EUR"},"currencies":{"data":[{"id":49,"name":"EUR"},{"id":124,"name":"RUB"},{"id":153,"name":"UAH"},{"id":155,"name":"USD"}],"loading":false,"error":false},"translations":{"company":{"role-vendor":{"ru":"Производитель","_type":"localeString","en":"Vendor"},"role-supplier":{"_type":"localeString","en":"Supplier","ru":"Поставщик"},"products-popover":{"_type":"localeString","en":"Products","de":"die produkte","ru":"Продукты"},"introduction-popover":{"en":"introduction","ru":"внедрения","_type":"localeString"},"partners-popover":{"ru":"партнеры","_type":"localeString","en":"partners"},"update-profile-button":{"ru":"Обновить профиль","_type":"localeString","en":"Update profile"},"read-more-button":{"en":"Show more","ru":"Показать ещё","_type":"localeString"},"hide-button":{"_type":"localeString","en":"Hide","ru":"Скрыть"},"user-implementations":{"en":"Deployments","ru":"Внедрения","_type":"localeString"},"categories":{"_type":"localeString","en":"Categories","ru":"Компетенции"},"description":{"ru":"Описание","_type":"localeString","en":"Description"},"role-user":{"ru":"Пользователь","_type":"localeString","en":"User"},"partnership-vendors":{"ru":"Партнерство с производителями","_type":"localeString","en":"Partnership with vendors"},"partnership-suppliers":{"_type":"localeString","en":"Partnership with suppliers","ru":"Партнерство с поставщиками"},"reference-bonus":{"ru":"Бонус за референс","_type":"localeString","en":"Bonus 4 reference"},"partner-status":{"ru":"Статус партнёра","_type":"localeString","en":"Partner status"},"country":{"_type":"localeString","en":"Country","ru":"Страна"},"partner-types":{"_type":"localeString","en":"Partner types","ru":"Типы партнеров"},"branch-popover":{"ru":"область деятельности","_type":"localeString","en":"branch"},"employees-popover":{"_type":"localeString","en":"number of employees","ru":"количество сотрудников"},"partnership-programme":{"en":"Partnership program","ru":"Партнерская программа","_type":"localeString"},"partner-discounts":{"_type":"localeString","en":"Partner discounts","ru":"Партнерские скидки"},"registered-discounts":{"_type":"localeString","en":"Additional benefits for registering a deal","ru":"Дополнительные преимущества за регистрацию сделки"},"additional-advantages":{"_type":"localeString","en":"Additional Benefits","ru":"Дополнительные преимущества"},"additional-requirements":{"_type":"localeString","en":"Partner level requirements","ru":"Требования к уровню партнера"},"certifications":{"_type":"localeString","en":"Certification of technical specialists","ru":"Сертификация технических специалистов"},"sales-plan":{"en":"Annual Sales Plan","ru":"Годовой план продаж","_type":"localeString"},"partners-vendors":{"ru":"Партнеры-производители","_type":"localeString","en":"Partners-vendors"},"partners-suppliers":{"en":"Partners-suppliers","ru":"Партнеры-поставщики","_type":"localeString"},"all-countries":{"ru":"Все страны","_type":"localeString","en":"All countries"},"supplied-products":{"_type":"localeString","en":"Supplied products","ru":"Поставляемые продукты"},"vendored-products":{"ru":"Производимые продукты","_type":"localeString","en":"Produced products"},"vendor-implementations":{"ru":"Производимые внедрения","_type":"localeString","en":"Produced deployments"},"supplier-implementations":{"ru":"Поставляемые внедрения","_type":"localeString","en":"Supplied deployments"},"show-all":{"en":"Show all","ru":"Показать все","_type":"localeString"},"not-yet-converted":{"en":"Data is moderated and will be published soon. Please, try again later.","ru":"Данные модерируются и вскоре будут опубликованы. Попробуйте повторить переход через некоторое время.","_type":"localeString"},"schedule-event":{"_type":"localeString","en":"Events schedule","ru":"Pасписание событий"},"implementations":{"en":"Deployments","ru":"Внедрения","_type":"localeString"},"register":{"en":"Register","ru":"Регистрация ","_type":"localeString"},"login":{"en":"Login","ru":"Вход","_type":"localeString"},"auth-message":{"en":"To view company events please log in or register on the sit.","ru":"Для просмотра ивентов компании авторизируйтесь или зарегистрируйтесь на сайт.","_type":"localeString"},"company-presentation":{"ru":"Презентация компании","_type":"localeString","en":"Company presentation"}},"header":{"help":{"de":"Hilfe","ru":"Помощь","_type":"localeString","en":"Help"},"how":{"en":"How does it works","de":"Wie funktioniert es","ru":"Как это работает","_type":"localeString"},"login":{"_type":"localeString","en":"Log in","de":"Einloggen","ru":"Вход"},"logout":{"ru":"Выйти","_type":"localeString","en":"Sign out"},"faq":{"de":"FAQ","ru":"FAQ","_type":"localeString","en":"FAQ"},"references":{"_type":"localeString","en":"Requests","de":"References","ru":"Мои запросы"},"solutions":{"ru":"Возможности","_type":"localeString","en":"Solutions"},"find-it-product":{"ru":"Подбор и сравнение ИТ продукта","_type":"localeString","en":"Selection and comparison of IT product"},"autoconfigurator":{"ru":"Калькулятор цены","_type":"localeString","en":" Price calculator"},"comparison-matrix":{"ru":"Матрица сравнения","_type":"localeString","en":"Comparison Matrix"},"roi-calculators":{"ru":"ROI калькуляторы","_type":"localeString","en":"ROI calculators"},"b4r":{"_type":"localeString","en":"Bonus for reference","ru":"Бонус за референс"},"business-booster":{"_type":"localeString","en":"Business boosting","ru":"Развитие бизнеса"},"catalogs":{"ru":"Каталоги","_type":"localeString","en":"Catalogs"},"products":{"ru":"Продукты","_type":"localeString","en":"Products"},"implementations":{"_type":"localeString","en":"Deployments","ru":"Внедрения"},"companies":{"en":"Companies","ru":"Компании","_type":"localeString"},"categories":{"ru":"Категории","_type":"localeString","en":"Categories"},"for-suppliers":{"ru":"Поставщикам","_type":"localeString","en":"For suppliers"},"blog":{"en":"Blog","ru":"Блог","_type":"localeString"},"agreements":{"_type":"localeString","en":"Deals","ru":"Сделки"},"my-account":{"ru":"Мой кабинет","_type":"localeString","en":"My account"},"register":{"_type":"localeString","en":"Register","ru":"Зарегистрироваться"},"comparison-deletion":{"ru":"Удаление","_type":"localeString","en":"Deletion"},"comparison-confirm":{"ru":"Подтвердите удаление","_type":"localeString","en":"Are you sure you want to delete"},"search-placeholder":{"_type":"localeString","en":"Enter your search term","ru":"Введите поисковый запрос"},"my-profile":{"_type":"localeString","en":"My profile","ru":"Мои данные"},"about":{"en":"About Us","_type":"localeString"},"it_catalogs":{"_type":"localeString","en":"IT catalogs"},"roi4presenter":{"_type":"localeString","en":"Roi4Presenter"},"roi4webinar":{"_type":"localeString","en":"Pitch Avatar"},"sub_it_catalogs":{"en":"Find IT product","_type":"localeString"},"sub_b4reference":{"_type":"localeString","en":"Get reference from user"},"sub_roi4presenter":{"en":"Make online presentations","_type":"localeString"},"sub_roi4webinar":{"_type":"localeString","en":"Create an avatar for the event"},"catalogs_new":{"_type":"localeString","en":"Products"},"b4reference":{"_type":"localeString","en":"Bonus4Reference"},"it_our_it_catalogs":{"_type":"localeString","en":"Our IT Catalogs"},"it_products":{"_type":"localeString","en":"Find and compare IT products"},"it_implementations":{"_type":"localeString","en":"Learn implementation reviews"},"it_companies":{"en":"Find vendor and company-supplier","_type":"localeString"},"it_categories":{"en":"Explore IT products by category","_type":"localeString"},"it_our_products":{"en":"Our Products","_type":"localeString"},"it_it_catalogs":{"en":"IT catalogs","_type":"localeString"}},"footer":{"copyright":{"de":"Alle rechte vorbehalten","ru":"Все права защищены","_type":"localeString","en":"All rights reserved"},"company":{"en":"My Company","de":"Über die Firma","ru":"О компании","_type":"localeString"},"about":{"_type":"localeString","en":"About us","de":"Über uns","ru":"О нас"},"infocenter":{"ru":"Инфоцентр","_type":"localeString","en":"Infocenter","de":"Infocenter"},"tariffs":{"_type":"localeString","en":"Subscriptions","de":"Tarife","ru":"Тарифы"},"contact":{"en":"Contact us","de":"Kontaktiere uns","ru":"Связаться с нами","_type":"localeString"},"marketplace":{"_type":"localeString","en":"Marketplace","de":"Marketplace","ru":"Marketplace"},"products":{"_type":"localeString","en":"Products","de":"Produkte","ru":"Продукты"},"compare":{"ru":"Подобрать и сравнить","_type":"localeString","en":"Pick and compare","de":"Wähle und vergleiche"},"calculate":{"en":"Calculate the cost","de":"Kosten berechnen","ru":"Расчитать стоимость","_type":"localeString"},"get_bonus":{"en":"Bonus for reference","de":"Holen Sie sich einen Rabatt","ru":"Бонус за референс","_type":"localeString"},"salestools":{"de":"Salestools","ru":"Salestools","_type":"localeString","en":"Salestools"},"automatization":{"en":"Settlement Automation","de":"Abwicklungsautomatisierung","ru":"Автоматизация расчетов","_type":"localeString"},"roi_calcs":{"de":"ROI-Rechner","ru":"ROI калькуляторы","_type":"localeString","en":"ROI calculators"},"matrix":{"de":"Vergleichsmatrix","ru":"Матрица сравнения","_type":"localeString","en":"Comparison matrix"},"b4r":{"de":"Rebate 4 Reference","ru":"Rebate 4 Reference","_type":"localeString","en":"Rebate 4 Reference"},"our_social":{"de":"Unsere sozialen Netzwerke","ru":"Наши социальные сети","_type":"localeString","en":"Our social networks"},"subscribe":{"de":"Melden Sie sich für den Newsletter an","ru":"Подпишитесь на рассылку","_type":"localeString","en":"Subscribe to newsletter"},"subscribe_info":{"en":"and be the first to know about promotions, new features and recent software reviews","ru":"и узнавайте первыми об акциях, новых возможностях и свежих обзорах софта","_type":"localeString"},"policy":{"en":"Privacy Policy","ru":"Политика конфиденциальности","_type":"localeString"},"user_agreement":{"ru":"Пользовательское соглашение ","_type":"localeString","en":"Agreement"},"solutions":{"_type":"localeString","en":"Solutions","ru":"Возможности"},"find":{"ru":"Подбор и сравнение ИТ продукта","_type":"localeString","en":"Selection and comparison of IT product"},"quote":{"ru":"Калькулятор цены","_type":"localeString","en":"Price calculator"},"boosting":{"ru":"Развитие бизнеса","_type":"localeString","en":"Business boosting"},"4vendors":{"_type":"localeString","en":"4 vendors","ru":"поставщикам"},"blog":{"ru":"блог","_type":"localeString","en":"blog"},"pay4content":{"ru":"платим за контент","_type":"localeString","en":"we pay for content"},"categories":{"ru":"категории","_type":"localeString","en":"categories"},"showForm":{"ru":"Показать форму","_type":"localeString","en":"Show form"},"subscribe__title":{"ru":"Раз в месяц мы отправляем дайджест актуальных новостей ИТ мира!","_type":"localeString","en":"We send a digest of actual news from the IT world once in a month!"},"subscribe__email-label":{"_type":"localeString","en":"Email","ru":"Email"},"subscribe__name-label":{"ru":"Имя","_type":"localeString","en":"Name"},"subscribe__required-message":{"ru":"Это поле обязательное","_type":"localeString","en":"This field is required"},"subscribe__notify-label":{"_type":"localeString","en":"Yes, please, notify me about news, events and propositions","ru":"Да, пожалуйста уведомляйте меня о новостях, событиях и предложениях"},"subscribe__agree-label":{"ru":"Подписываясь на рассылку, вы соглашаетесь с %TERMS% и %POLICY% и даете согласие на использование файлов cookie и передачу своих персональных данных*","_type":"localeString","en":"By subscribing to the newsletter, you agree to the %TERMS% and %POLICY% and agree to the use of cookies and the transfer of your personal data"},"subscribe__submit-label":{"ru":"Подписаться","_type":"localeString","en":"Subscribe"},"subscribe__email-message":{"en":"Please, enter the valid email","ru":"Пожалуйста, введите корректный адрес электронной почты","_type":"localeString"},"subscribe__email-placeholder":{"_type":"localeString","en":"username@gmail.com","ru":"username@gmail.com"},"subscribe__name-placeholder":{"ru":"Имя Фамилия","_type":"localeString","en":"Last, first name"},"subscribe__success":{"en":"You are successfully subscribed! Check you mailbox.","ru":"Вы успешно подписаны на рассылку. Проверьте свой почтовый ящик.","_type":"localeString"},"subscribe__error":{"ru":"Не удалось оформить подписку. Пожалуйста, попробуйте позднее.","_type":"localeString","en":"Subscription is unsuccessful. Please, try again later."},"roi4presenter":{"_type":"localeString","en":"Roi4Presenter","de":"roi4presenter","ru":"roi4presenter"},"it_catalogs":{"en":"IT catalogs","_type":"localeString"},"roi4webinar":{"en":"Pitch Avatar","_type":"localeString"},"b4reference":{"_type":"localeString","en":"Bonus4Reference"}},"breadcrumbs":{"home":{"en":"Home","ru":"Главная","_type":"localeString"},"companies":{"ru":"Компании","_type":"localeString","en":"Companies"},"products":{"_type":"localeString","en":"Products","ru":"Продукты"},"implementations":{"ru":"Внедрения","_type":"localeString","en":"Deployments"},"login":{"ru":"Вход","_type":"localeString","en":"Login"},"registration":{"ru":"Регистрация","_type":"localeString","en":"Registration"},"b2b-platform":{"en":"B2B platform for IT buyers, vendors and suppliers","ru":"Портал для покупателей, поставщиков и производителей ИТ","_type":"localeString"}},"comment-form":{"title":{"_type":"localeString","en":"Leave comment","ru":"Оставить комментарий"},"firstname":{"ru":"Имя","_type":"localeString","en":"First name"},"lastname":{"ru":"Фамилия","_type":"localeString","en":"Last name"},"company":{"_type":"localeString","en":"Company name","ru":"Компания"},"position":{"ru":"Должность","_type":"localeString","en":"Position"},"actual-cost":{"ru":"Фактическая стоимость","_type":"localeString","en":"Actual cost"},"received-roi":{"ru":"Полученный ROI","_type":"localeString","en":"Received ROI"},"saving-type":{"en":"Saving type","ru":"Тип экономии","_type":"localeString"},"comment":{"_type":"localeString","en":"Comment","ru":"Комментарий"},"your-rate":{"en":"Your rate","ru":"Ваша оценка","_type":"localeString"},"i-agree":{"ru":"Я согласен","_type":"localeString","en":"I agree"},"terms-of-use":{"_type":"localeString","en":"With user agreement and privacy policy","ru":"С пользовательским соглашением и политикой конфиденциальности"},"send":{"_type":"localeString","en":"Send","ru":"Отправить"},"required-message":{"_type":"localeString","en":"{NAME} is required filed","ru":"{NAME} - это обязательное поле"}},"maintenance":{"title":{"ru":"На сайте проводятся технические работы","_type":"localeString","en":"Site under maintenance"},"message":{"ru":"Спасибо за ваше понимание","_type":"localeString","en":"Thank you for your understanding"}}},"translationsStatus":{"company":"success"},"sections":{},"sectionsStatus":{},"pageMetaData":{"company":{"meta":[{"name":"og:image","content":"https://roi4cio.com/fileadmin/templates/roi4cio/image/roi4cio-logobig.jpg"},{"name":"og:type","content":"website"}],"translatable_meta":[{"name":"title","translations":{"ru":"Компания","_type":"localeString","en":"Company"}},{"translations":{"en":"Company description","ru":"Описание компании","_type":"localeString"},"name":"description"},{"name":"keywords","translations":{"_type":"localeString","en":"Company keywords","ru":"Ключевые слова для компании"}}],"title":{"ru":"ROI4CIO: Компания","_type":"localeString","en":"ROI4CIO: Company"}}},"pageMetaDataStatus":{"company":"success"},"subscribeInProgress":false,"subscribeError":false},"auth":{"inProgress":false,"error":false,"checked":true,"initialized":false,"user":{},"role":null,"expires":null},"products":{"productsByAlias":{},"aliases":{},"links":{},"meta":{},"loading":false,"error":null,"useProductLoading":false,"sellProductLoading":false,"templatesById":{},"comparisonByTemplateId":{}},"filters":{"filterCriterias":{"loading":false,"error":null,"data":{"price":{"min":0,"max":6000},"users":{"loading":false,"error":null,"ids":[],"values":{}},"suppliers":{"loading":false,"error":null,"ids":[],"values":{}},"vendors":{"loading":false,"error":null,"ids":[],"values":{}},"roles":{"id":200,"title":"Roles","values":{"1":{"id":1,"title":"User","translationKey":"user"},"2":{"id":2,"title":"Supplier","translationKey":"supplier"},"3":{"id":3,"title":"Vendor","translationKey":"vendor"}}},"categories":{"flat":[],"tree":[]},"countries":{"loading":false,"error":null,"ids":[],"values":{}}}},"showAIFilter":false},"companies":{"companiesByAlias":{"qualtrics":{"id":9302,"title":"Qualtrics","logoURL":"https://old.roi4cio.com/uploads/roi/company/Qualtrics_logo.jpg","alias":"qualtrics","address":"","roles":[{"id":3,"type":"vendor"}],"description":"<span style=\"font-weight: bold;\">Qualtrics </span>is a single system of record for all experience data, also called X-data, allowing organizations to manage the four core experiences of business—customer, product, employee, and brand experiences—on one platform. <br /><span style=\"font-weight: bold;\">Qualtrics Experience Management (XM) </span>is the only software platform that helps brands continually assess the quality of their four core experiences—customers, employees, products, and brands. With Qualtrics XM, organizations can be at every meaningful touchpoint, for every experience, and predict which changes will resonate most with stakeholders.\r\nSource: https://www.linkedin.com/company/qualtrics/about/","companyTypes":["vendor"],"products":{},"vendoredProductsCount":1,"suppliedProductsCount":1,"supplierImplementations":[],"vendorImplementations":[],"userImplementations":[],"userImplementationsCount":0,"supplierImplementationsCount":0,"vendorImplementationsCount":0,"vendorPartnersCount":0,"supplierPartnersCount":0,"b4r":0,"categories":{"816":{"id":816,"title":"Online surveys","description":" Online (Internet) surveys are becoming an essential research tool for a variety of research fields, including marketing, social and official statistics research. According to ESOMAR online survey research accounted for 20% of global data-collection expenditure in 2006. They offer capabilities beyond those available for any other type of self-administered questionnaire. Online consumer panels are also used extensively for carrying out surveys but the quality is considered inferior because the panelists are regular contributors and tend to be fatigued. However, when estimating the measurement quality (defined as product of reliability and validity) using a multitrait-mutlimethod approach (MTMM), some studies found a quite reasonable quality and even that the quality of a series of questions in an online opt-in panel (Netquest) was very similar to the measurement quality for the same questions asked in the European Social Survey (ESS), which is a face-to-face survey.\r\nSome studies have compared the quality of face-to-face surveys and/or telephone surveys with that of online surveys, for single questions, but also for more complex concepts measured with more than one question (also called Composite Scores or Index). Focusing only on probability-based surveys (also for the online ones), they found overall that the face-to-face (using show-cards) and web surveys have quite similar levels of measurement quality, whereas the telephone surveys were performing worse. Other studies comparing paper-and-pencil questionnaires with web-based questionnaires showed that employees preferred online survey approaches to the paper-and-pencil format. There are also concerns about what has been called &quot;ballot stuffing&quot; in which employees make repeated responses to the same survey. Some employees are also concerned about privacy. Even if they do not provide their names when responding to a company survey, can they be certain that their anonymity is protected? Such fears prevent some employees from expressing an opinion.","materialsDescription":" <span style=\"font-weight: bold;\">What does Online Survey mean?</span>\r\nAn online survey is a questionnaire that the target audience can complete over the Internet. Online surveys are usually created as Web forms with a database to store the answers and statistical software to provide analytics. People are often encouraged to complete online surveys by an incentive such as being entered to win a prize.\r\nCompanies often use online surveys to gain a deeper understanding of their customers’ tastes and opinions. Like traditional surveys, online surveys can be used in two basic ways: To provide more data on customers, including everything from basic demographic information (age, education level and so on) to social data (causes, clubs or activities the customer supports) To create a survey about a specific product, service or brand in order to find out how consumers are reacting to it. In contrast to traditional surveys, online surveys offer companies a way to sample a broader audience at a lower cost.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-online-surveys.png","alias":"online-surveys"}},"branches":"Information Technology","companySizes":"More than 2000 Employees","companyUrl":"https://www.qualtrics.com","countryCodes":[],"certifications":[],"isSeller":true,"isSupplier":false,"isVendor":true,"presenterCodeLng":"","seo":{"title":"Qualtrics","keywords":"","description":"<span style=\"font-weight: bold;\">Qualtrics </span>is a single system of record for all experience data, also called X-data, allowing organizations to manage the four core experiences of business—customer, product, employee, and brand experiences—on one platfor","og:title":"Qualtrics","og:description":"<span style=\"font-weight: bold;\">Qualtrics </span>is a single system of record for all experience data, also called X-data, allowing organizations to manage the four core experiences of business—customer, product, employee, and brand experiences—on one platfor","og:image":"https://old.roi4cio.com/uploads/roi/company/Qualtrics_logo.jpg"},"eventUrl":"","vendorPartners":[],"supplierPartners":[],"vendoredProducts":[{"id":6742,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/Qualtrics_logo.jpg","logo":true,"scheme":false,"title":"Qualtrics Research Core","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"qualtrics-research-core","companyTitle":"Qualtrics","companyTypes":["vendor"],"companyId":9302,"companyAlias":"qualtrics","description":"<h4>Built to help users drive better business decisions, this is the first software solution to use AI in analyzing survey data for predicting market trends. It consists of a set of advanced intelligent features called Qualtrics IQ. Powered by machine learning and artificial intelligence, these tools aim to make sophisticated research simpler.</h4>\r\nQualtrics Research Core can be used for any type of qualitative research: customer insights, R&amp;D and product research, strategy and planning, and marketing and brand research. Thanks to its drag-and-drop interface, building surveys is accomplished with ease without coding. It even has pre-made templates and over 100 question types prepared by Ph.D. survey scientists at your disposal. This platform offers a plethora of state-of-the-art tools that can let you create, test, and modify surveys in an instant, so you can get actionable business insights as quickly as possible.\r\nTo top it all off, Qualtrics Research Core has a highly skilled professionals who are available 24/7 by phone, email, and chat to help you. This way, you won’t have to worry about experiencing lengthy downtimes. \r\n<h4 class=\"align-center\"><span style=\"font-weight: bold;\">Overview of Qualtrics Research Core Benefits</span></h4>\r\nWhether you need intuitive survey design and sample sourcing or in-depth data analysis and progress reporting, Qualtrics Research Core can create bespoke research software solutions for your company. This is what makes this platform perfect for a multitude of uses such as customer satisfaction monitoring, research and development, segmentation and strategy, as well as marketing and brand research. To help you get a better grasp of what it has to offer, we have compiled some of the platform’s key features and benefits:\r\n<ul><li><span style=\"font-weight: bold;\">Simplified Market Research</span></li></ul>\r\nWhether you are a beginner or an expert analyst, market research is never an easy task. With Qualtrics Research Core’s Stats IQ, you can decipher data, identify trends, and produce predictive models without the need to spend time in SPSS or Excel. This feature will guide you in identifying the strongest statistical relationships and translate the results in layman’s terms, so you can put them into action right away.\r\nShould you encounter any issues with your research, worry not. They have dedicated project managers who will help you run your project from start to finish, making it easier to ensure the success of any business project or academic research you are handling.\r\n<ul><li><span style=\"font-weight: bold;\">Actionable Insights Made Accessible</span></li></ul>\r\nActionable insights are often overlooked if you look at open text responses at face value. To help you get to the root of the problem without hassle, Qualtrics Research Core offers a Text IQ capability. Equipped with artificial intelligence and natural language processing, this tool analyzes open texts for you. It will then suggest relevant topics and assigns sentiment scores to individual text comments.\r\n<ul><li><span style=\"font-weight: bold;\">Optimized Marketing Campaigns</span></li></ul>\r\nEnsuring the effectivity of your marketing strategies is not as complicated as it seems. Qualtrics Research Core eliminates the guesswork from the planning process using its Driver IQ function. Providing you with real-time data on your customers’ experiences, this tool will automatically correlate this information to prioritize the key drivers of your business. It can also predict the actions that will reap the best possible business impact to help you optimize your campaigns.\r\n<ul><li><span style=\"font-weight: bold;\">Reliable Storage of Customer Information</span></li></ul>\r\nOther than providing you with in-depth statistics and reporting, Qualtrics Research Core can also serve as a repository of information that you may refer to in the future. It has an IQ directory that provides users with a live, organized chronicle of your audience’s emotions, sentiments, beliefs, and preferences. This feature will then store all this data to create a record system that you may use for business planning, customer management, or even academic research.\r\n<ul><li><span style=\"font-weight: bold;\">Faster Multi-Channel Distribution</span></li></ul>\r\nYou can obtain crucial information on your business from various places, so it’s best to tap your audience on all possible platforms. Luckily, Qualtrics can support multiple distribution channels. Be it emails, SMS, mobile sites, social media, or IVR, you can embed your surveys wherever you desire. You may even opt to direct people to your surveys using QR codes. This is a great option for receipts, posters, and other print media. In addition, they purchase a panel of respondents in bulk from variety of vendors so that their database can scale with your needs well as accommodate niche projects.","shortDescription":"Qualtrics CoreXM is the top rated online survey tool to capture, analyse and act on data. Leverage 100+ question types, embedded data, branching, and all the advanced features you'll ever need. ","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Qualtrics Research Core","keywords":"","description":"<h4>Built to help users drive better business decisions, this is the first software solution to use AI in analyzing survey data for predicting market trends. It consists of a set of advanced intelligent features called Qualtrics IQ. Powered by machine learning","og:title":"Qualtrics Research Core","og:description":"<h4>Built to help users drive better business decisions, this is the first software solution to use AI in analyzing survey data for predicting market trends. It consists of a set of advanced intelligent features called Qualtrics IQ. Powered by machine learning","og:image":"https://old.roi4cio.com/fileadmin/user_upload/Qualtrics_logo.jpg"},"eventUrl":"","translationId":6742,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":816,"title":"Online surveys","alias":"online-surveys","description":" Online (Internet) surveys are becoming an essential research tool for a variety of research fields, including marketing, social and official statistics research. According to ESOMAR online survey research accounted for 20% of global data-collection expenditure in 2006. They offer capabilities beyond those available for any other type of self-administered questionnaire. Online consumer panels are also used extensively for carrying out surveys but the quality is considered inferior because the panelists are regular contributors and tend to be fatigued. However, when estimating the measurement quality (defined as product of reliability and validity) using a multitrait-mutlimethod approach (MTMM), some studies found a quite reasonable quality and even that the quality of a series of questions in an online opt-in panel (Netquest) was very similar to the measurement quality for the same questions asked in the European Social Survey (ESS), which is a face-to-face survey.\r\nSome studies have compared the quality of face-to-face surveys and/or telephone surveys with that of online surveys, for single questions, but also for more complex concepts measured with more than one question (also called Composite Scores or Index). Focusing only on probability-based surveys (also for the online ones), they found overall that the face-to-face (using show-cards) and web surveys have quite similar levels of measurement quality, whereas the telephone surveys were performing worse. Other studies comparing paper-and-pencil questionnaires with web-based questionnaires showed that employees preferred online survey approaches to the paper-and-pencil format. There are also concerns about what has been called &quot;ballot stuffing&quot; in which employees make repeated responses to the same survey. Some employees are also concerned about privacy. Even if they do not provide their names when responding to a company survey, can they be certain that their anonymity is protected? Such fears prevent some employees from expressing an opinion.","materialsDescription":" <span style=\"font-weight: bold;\">What does Online Survey mean?</span>\r\nAn online survey is a questionnaire that the target audience can complete over the Internet. Online surveys are usually created as Web forms with a database to store the answers and statistical software to provide analytics. People are often encouraged to complete online surveys by an incentive such as being entered to win a prize.\r\nCompanies often use online surveys to gain a deeper understanding of their customers’ tastes and opinions. Like traditional surveys, online surveys can be used in two basic ways: To provide more data on customers, including everything from basic demographic information (age, education level and so on) to social data (causes, clubs or activities the customer supports) To create a survey about a specific product, service or brand in order to find out how consumers are reacting to it. In contrast to traditional surveys, online surveys offer companies a way to sample a broader audience at a lower cost.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-online-surveys.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]}],"suppliedProducts":[],"partnershipProgramme":null}},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"implementations":{"implementationsByAlias":{},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"agreements":{"agreementById":{},"ids":{},"links":{},"meta":{},"loading":false,"error":null},"comparison":{"loading":false,"error":false,"templatesById":{},"comparisonByTemplateId":{},"products":[],"selectedTemplateId":null},"presentation":{"type":null,"company":{},"products":[],"partners":[],"formData":{},"dataLoading":false,"dataError":false,"loading":false,"error":false},"catalogsGlobal":{"subMenuItemTitle":""}}