Description
Copper is catering to the modern workforce that demands automated, easy-to-use and design-first tools so that they can focus more on fostering relationships instead of manual data entry like the legacy CRM systems of the past.
"Copper is a name that truly represents our vision and plans for the future of the CRM industry," says Jon Lee, CEO and co-founder of Copper. "People are every company's most valuable resource and it's critical that CRM reflects that mindset and provides systems that put people's needs first. Our new company name represents our effort to solve the industry's current challenges with cumbersome technology and to arm people with the tools they need to foster relationships and grow their business."Copper has been a go-to CRM launch partner with Google since 2014 with its Chrome extension. Over the years, the Copper integration within Google has given users the ability to access critical CRM data directly through Gmail, Hangouts, Data Studio and more. Copper's rapid growth, doubling in employee size and revenue since 2014, is attributed to a new vision for CRM where work happens directly from employees' inboxes. What began as a CRM for startups has evolved into a solution for Fortune 500 companies and Copper is now the No. 1 CRM for creative and media agencies, with more than 900 global agencies using the platform. Since launching in 2014, Copper has taken a fresh approach to CRM that places the productivity of its users ahead of the vanity of the application. Copper is trusted by thousands of companies and teams around the world including Google, OpenDoor and MailChimp. Source: https://www.prnewswire.com/news-releases/introducing-copper-prosperworks-rebrands-as-part-of-mission-to-be-the-conductor-of-relationships-for-customer-and-people-driven-companies-300684520.html
