The rise of digital technology has shifted more power into the hands of shoppers. Now, audiences increasingly crave niche products that are personally relevant to them. They shop along a long tail of products and you must respond with a virtually unlimited assortment. What’s more, shoppers expect personalized, convenient shopping, and seamless product picks up or delivery. Successful brands surpass these expectations to delight consumers with the most relevant and compelling product experiences throughout every shopper’s journey. Salsify helps brands deliver the right product experience across the full commerce ecosystem in order to grow market share. It starts with compelling product content that is continually optimized for success using data-driven insights. Then, that content is delivered rapidly throughout the commerce ecosystem to create the relevant experiences consumers demand. Finally, the experiences must be continually measured with actionable insights and re-optimized as the digital landscape changes. PXM - PIM, DAM, Enhanced Content, Syndication, Workflow, Analytics, and Brand Chat In One Platform Core Platform. Collect and centralize product data from multiple sources to create a single source of truth. Ecosystem. Connect to online retailers, distributors and your entire commerce ecosystem. Insights. Gain insight to help improve discoverability, brand presence, and sales.