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And the most effective tool for him can surely be called an animated movie. It's no secret that the visualization of information facilitates its perception.\r\nAnimated video is one of the most original ways of presenting advertisements for your company. Animated advertising will attract the views of new customers and you will certainly want to buy products or services. Today, an animated video is a fairly well-known and sought-after form of advertising.\r\nAnimation video today is a must-have for any company that has a website. It is desirable that this video was creative, even if it tells about a large company or reveals serious questions. A distinctive feature of the drawn clips is the ability to present information from the face of any character, even the directly promoted product “animated” with the help of animation.\r\nBefore you order an animated video, it is important to decide which type of video is needed. A video can:\r\n<ul><li>Promote the brand. Such videos reveal the main characteristics of the product and tell about its strengths. In order for such a video to be effective, it is important to get an emotional response from the audience. To do this, you need to create a thoughtful character with an obvious pattern of behavior so that the viewer associates himself with him.</li><li>Talk about the company. The target audience of such clips is existing and potential employees and partners. Such videos are ordered to emphasize the positive features of the company. Due to this, there is a desire to cooperate with such an organization and/or work in it.</li><li>Be informative. These are intelligent videos that do not contain a call to action. The task of the informational video is to increase the involvement of the target audience and increase the level of brand loyalty. It is the most capacious and easy to hear important information.</li></ul>\r\nHaving made the decision to order an animation video, you need to understand what tasks it should perform. It is necessary to clarify the interests and preferences of the target audience and focus on them, choose an understandable and pleasant (if appropriate, with a humorous tint) style of narration and talk about the real merits of the product or service.","materialsDescription":" <span style=\"font-weight: bold;\">What is 2D animation?</span>\r\n2D animation - fully two-dimensional rollers. Characters, titles, buildings and any other objects in such videos are flat, as in the pictures. Today it is this kind of graphics that is most in demand. Often, these videos look simple and neat, but at the same time informative.\r\n2D animation can be executed in a classic drawing format or created using computer graphics, for example, Shape animation.\r\n<span style=\"font-weight: bold;\">What is 3D animation?</span>\r\n3D animation is its main difference from 2D in that the characters and any other objects in such a video are three-dimensional. Such videos allow you to fully demonstrate to customers a product from virtually all sides before it is created. It can be video smartphones, cars, houses. In the production of 3D animation is more complicated and more expensive than 2D, but at the same time much more spectacular, it means that it is better remembered.\r\n<span style=\"font-weight: bold;\">What is a cartoon video?</span>\r\nHand-drawn video is a modern marketing tool that will be useful for any kind of business. It is easier and clearer for a client to watch a short video than to wade through the wilds of numerous pages on the site.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Design_Animation.png"},{"id":587,"title":"Packaging Design","alias":"packaging-design","description":" <span style=\"font-weight: bold;\">Package design</span> is a key element in consumer branding. It allows goods to stand out on the shelf, attract attention and motivate the buyer to purchase in conditions of high level of competition in the market. In turn, label design is one of the stages in creating packaging. It is often associated with the development of the original form of packaging - shaping. In a number of categories, such as spirits, brand success depends on the integrity of the design concept embodied in the label and the shape of the bottle.\r\nIn the field of consumer goods, packaging is an integral part of the brand - it is the main identifier that makes a product desirable and recognizable. We can distinguish several stages of interaction or “communication” of the packaging with the consumer, as well as several basic functions that it performs in this case:\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">&quot;Attraction&quot;</span></span>\r\nEach modern buyer, having come to the store, is under the attack of a huge amount of information - around him are shelves with a wide variety of packages, different manufacturers, shapes, sizes and colors. Considering that the shopping list is usually rather big, we spend from a few seconds to a couple of minutes choosing each item. That is why the moment of contact of the buyer with the new brand is very brief. And only in the case when the packaging design is noticeable among many competitors, we can talk about the fulfillment of the first function - to stand out, attract attention, arouse interest.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">&quot;Acquaintance&quot;</span></span>\r\nAfter attention is drawn and the product is in the hands of the buyer, the stage of acquaintance with the product begins. Given the presence of dozens of competitors on the shelves - it will also not be long. Therefore, the next task is to convey to the consumer the most important information about the brand and product as briefly, clearly and structured as possible. This information can be emotional and functional. Thus, the packaging design and its individual components (logo, illustrations, product image, color, font and compositional solutions) are evaluated by the consumer more likely from an emotional point of view, with their help you can convey the brand’s target associations. For example, the packaging design of a dairy product or mineral water most often exploits a sense of naturalness and environmental friendliness, and the cognac label design reflects status and traditions.\r\nThe “functional” part of the package is data that the customer analyzes rationally. This information is about the manufacturer, place and date of production, shelf life, availability of preservatives, number of calories, etc. Despite the technical nature of this information, its presentation can also significantly affect the impression of acquaintance with the brand. Therefore, the development of packaging design always implies a layout in which information that is significant for the consumer and forms a positive image of the brand comes to the fore.\r\nAccordingly, the second function of packaging at the stage of dating is to be informative and form a positive brand image.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">&quot;Dialog&quot;</span></span>\r\nIf the acquaintance turned out to be successful and the consumer made a purchase, the third stage of interaction begins, which can conditionally be referred to as a “dialogue”. Often, after the purchase, we begin to consider the product in more detail: notice new design details, carefully read the texts, delve into their meaning. When the packaging design is built taking into account this stage - on it you can often find interesting details that are invisible at first sight; any texts and facts that reveal the brand’s legend. It is these details that allow the brand to build a dialogue with the consumer.\r\nThe function that is pronounced at this stage is to communicate with the consumer, revealing interesting details.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">&quot;Recognition&quot;</span></span>\r\nFinally, if the packaging design was done correctly, and the brand managed to build a dialogue with the consumer, having won his sympathies, the stage of re-purchase becomes relevant.\r\nIf at the first stage of communication with the consumer, uniqueness is important for attracting attention, then for making a repeat purchase, the uniqueness and recognition of the packaging become even more important. Here, by uniqueness, we mean: a) the presence of unusual copyright findings in design; b) avoiding established categorical stereotypes and the possibility of differentiation from competitors.\r\nThus, the final function of packaging design is to demonstrate individuality and be recognizable.","materialsDescription":" <span style=\"font-weight: bold;\">What is packaging design?</span>\r\nPackaging design is one of the most powerful marketing tools for promotion, a certain channel of communication between the manufacturer and its target audience. The more attractive the goods are, the greater demand they will enjoy. A tricky move can significantly increase the percentage of sales, because it is a well-known fact that a beautiful, bright, catchy container helps to buy it deliberately and spontaneously. Each smallest element should be worked out and thought out because it is important to create it so that it works for the brand, its success.\r\n<span style=\"font-weight: bold;\">What features does the packaging design provide?</span>\r\nA competent packaging design allows you to:\r\n<ul><li>highlight the product among competitors;</li><li>draw the attention of the target audience to him;</li><li>cheer up the buyer;</li><li>make the customer trust the brand.</li></ul>\r\nThe visual effect is very important. Numerous marketing studies confirm that the consumer, among many other similar products, will choose what looks best to him.\r\n<span style=\"font-weight: bold;\">How is packaging design developed?</span>\r\nThe development of individual packaging design is a complex process because its result can be the acquisition by a product of one of the main competitive advantages - an aesthetically harmonious appearance. Be sure to take into account the features and characteristics of the product. The color scheme, font, images, materials used - everything matters, nothing should be missed. It is also worth taking care of preserving originality and originality, protection from fakes, which are possible in the future.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Work Stages:</span></span>\r\n<ul><li>market analysis;</li><li>development of an original concept;</li><li>creation of several options;</li><li>the choice of one option, making changes to it;</li><li>layout preparation;</li><li>determination of optimal printing technology.</li></ul>\r\nThis is a complex, multi-level, multi-tasking, a lengthy procedure that requires specialists to have certain knowledge, skills, and experience.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Packaging_Design.png"},{"id":585,"title":"Corporate Identity Design","alias":"corporate-identity-design","description":" The Branding of a company is very important and it gives the first impression of your company to its customers. The design of the brand gives judgment about your business and thus it should be very memorable and attractive. A professional branding or logo leaves a good image of your concern and also results in a great impression about the business. With today’s modern trend, you can design various creative and elegant designs for your brand name which leaves the potential customer to identify your company immediately.\r\nThe Brand is much more than the name of the company or its logo. It is the combination of all the experiences and impressions of a concern which includes the public relations, vendors, employees, customers or the communities. There are efficient people who represent the image of a company behind every good brand. When the expectations of the customers are met by the company, the loyalty of the brand is automatically developed. Thus, it is very important to focus on the design of the Brand name which should be descriptive about its services or products, memorable, short and attractive.\r\nBefore designing the brand, decide if it is going to be used on business cards, website, CD’s, clothing’s or printing materials, stickers, pens, on the products sold, or on any social network. Thus, plan accordingly and choose the appropriate designs or colors for your brand. Create a powerful logo with graphic design for your brand name which should speak about your business. It should be bold and distinctive and should be able to advertise about your company. A Tag line is also important for a Brand which could express the benefits of your concern and could leave an impression in the minds of the customers.\r\nThe important elements in a Brand design are the logo, names, tag lines, trademarks and packaging. The brand of the company mostly attempts the customers to purchase the products or services. Therefore, the name of the brand also plays a major role in the success of a business. There should be a life in your Brand designing with a good combination of the color, visual appearance or style, name, topography, intensity and size. Appropriate usage of these elements will provide uniqueness to your brand. You can also use a hired professional to create your brand design to make it more memorable.","materialsDescription":" <span style=\"font-weight: bold;\">How to develop a strong brand identity?</span>\r\nKnow who you are!\r\nBefore you know what tangible elements you want to make up your brand identity, you need to know who you are as a brand.\r\nWho you are as a brand is made up of a few key elements:\r\n<ul><li>Your mission (what’s your “why?”)</li><li>Your values (what beliefs drive your company?)</li><li>Your brand personality (if your brand was a person, what kind of personality would they have?)</li><li>Your unique positioning (how do you differentiate yourself from the competition?)</li><li>Your brand voice (if your brand was a person, how would it communicate?)</li></ul>\r\nThese elements are what define your brand, and before you start building your brand identity, it’s important you have a clear understanding of each.\r\nIf you’re having trouble figuring out who exactly you are, don’t sweat it. Sometimes, all you need is a simple brainstorm to help you get clarity on who you are as a brand.\r\nAsk yourself:\r\n<ul><li>Why did we start this business?</li><li>What are the beliefs and values that are important to us as a company?</li><li>What do we do better than anyone else?</li><li>What makes us special?</li><li>If we could describe our brand in three words, what would they be?</li><li>What are the three words we would want our customers to use to describe us?</li></ul>\r\nYou can also check out this awesome branding workbook from consulting firm PricewaterhouseCoopers. While this workbook is geared towards personal branding, the strategies will work for any type of business model.\r\nOnce you’ve locked in who you are as a brand, it’s time to build the identity that will bring your brand to life and show who you are to the people who matter most: your customers.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Corporate_Identity_Design.png"},{"id":581,"title":"3D model Design","alias":"3d-model-design","description":" In 3D computer graphics, <span style=\"font-weight: bold; \">3D modeling</span> is the process of developing a mathematical representation of any surface of an object (either inanimate or living) in three dimensions via specialized software. The product is called a <span style=\"font-weight: bold; \">3D model.</span> Someone who works with 3D models may be referred to as a <span style=\"font-weight: bold; \">3D artist.</span> It can be displayed as a two-dimensional image through a process called 3D rendering or used in a computer simulation of physical phenomena. The model can also be physically created using 3D printing devices.\r\n3D modeling can be achieved manually with specialized 3D model design software, such as <span style=\"font-weight: bold; \">computer-aided design</span> (CAD) programs, that lets an artist create and deform polygonal surfaces or by scanning real-world objects into a set of data points that can be used to represent the object digitally.\r\nSoftware to create 3D models is a class of 3D computer graphics software used to produce 3D models. Individual programs of this class are called <span style=\"font-weight: bold; \">modeling applications</span> or <span style=\"font-weight: bold; \">modelers</span>.\r\nThree-dimensional (3D) models represent a physical body using a collection of points in 3D space, connected by various geometric entities such as triangles, lines, curved surfaces, etc. Being a collection of data (points and other information), 3D models can be created by hand, algorithmically (procedural modeling), or scanned. Their surfaces may be further defined with texture mapping.\r\nAlthough complex mathematical formulas are at the foundation of 3D drawing software, the programs automate computation for users and have tool-based user interfaces. 3D models are an output of 3D modeling and are based on a variety of digital representations. Boundary representation (B-rep) uses mathematically defined surfaces such as cones, spheres and NURBS (non-uniform rational basis spline) which are connected by topology to accurately represent objects as water-tight volumes. B-rep models are the preferred solution for engineering, and many 3D modeling applications for the design, simulation and manufacture of consumer and industrial products are B-rep based. \r\nVirtual 3D models can be turned into physical objects through 3D printing or traditional manufacturing processes. Models can also be converted into a static image through 3D rendering, commonly used to create photo-realistic representation for sales, marketing and eCommerce applications. 3D models can be created by the process of reverse engineering, in which 3D scanning technology is used to create digital replicas of real-world objects, including manufactured parts and assemblies, free-form models designed in clay and human anatomy. Modern 3d modeling and animation tools create and interact with a “digital twin”, which is used to develop, test, simulate and manufacture its real world counterpart as part of the product lifecycle.\r\n3D modeling is used in a wide range of fields, including engineering, architecture, entertainment, film, special effects, game development, and commercial advertising. It is an integral part of many creative careers. Engineers and architects use it to plan and design their work. Animators and game designers rely on 3D modeling tools to bring their ideas to life. And just about every Hollywood blockbuster uses 3D modeling for special effects, to cut costs, and to speed up production.\r\n\r\n\r\n","materialsDescription":"<h1 class=\"align-center\">Criteria to consider when choosing between 3D software programs</h1>\r\nThere is a wide range of 3D modeling and animation software addressing <span style=\"font-weight: bold; \">different fields of activity</span>. For instance, there is software dedicated to mechanical design, to engineering design, to civil engineering, to product design, to industrial design or to graphic design. The first thing to take into account is to select a design <span style=\"font-weight: bold; \">software targeted to your project</span>. Each field of activity has different needs. For example, a project about the creation of jewelry does not require the same 3D object software as a project of creation of aircraft models.\r\nAre you using a 3D drawing software for 3d printing, Laser Cutting or just for creating some digital art? Always take into account<span style=\"font-weight: bold; \"> the necessities of the technology</span> that you are designing for. Then, you can think: what is the <span style=\"font-weight: bold; \">budget</span> to select&nbsp; 3D modeling programs? If you afford to, you can pay for the required subscription. Alternatively, you can use the student license or the educational license that some design suites provide. Otherwise, there is various good quality 3D modeling app and software that is available for free and is equally good as professional options. In that case, you would like to get to know the software by downloading the limitied time and/or restricted functionality version that most vendors provide.\r\nChoose 3D design programs that are <span style=\"font-weight: bold; \">compatible with the Operating System</span> (OS) you are using, since not all the packages are meant to be used by all OS: Windows, Mac, Linux. Last but not least, choose a 3D modeling program according to your age and <span style=\"font-weight: bold; \">level of expertise.</span>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_3D_model_Design.png"}],"characteristics":[],"concurentProducts":[{"id":6024,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/IMMWIT_Logo.png","logo":true,"scheme":false,"title":"IMMWIT Website Mockup Design","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"immwit-website-mockup-design","companyTitle":"IMMWIT","companyTypes":["supplier","vendor"],"companyId":8819,"companyAlias":"immwit","description":"Mockups play a vital role during the process of web designing for business. This is because it will allow website owners to preview the design of their website before it reaches the final stage. If you want to use mock ups while designing your business website, hiring the mockup design services of IMMWIT is the best and the most affordable option.\r\n<span style=\"font-weight: bold;\">How Does Our Mockup Process Work?</span>\r\nWhen we start the website mockup designing process, our primary step is to generate a suite of website mock ups, which are only images, to outline the feel as well as the look of your site. The main purpose of creating these mockups is to show you how your website will appear without coding it directly. We use our mockups to correspond design ideas to you and we’ll use as a draft, as well, to develop your website before the completion of the design.\r\n<span style=\"font-weight: bold;\">Features Of Our Web Mockup Services</span>\r\nAt IMMWIT, we design each of our website mockup design service with a bounty of beneficial features according to the needs of our customers. They will not only aid them considerably in achieving their business goals, but the features will also offer them the real value for their money. Some of the five distinguishing features of our service include:\r\n<ol><li>We’ll offer only artistically designed website mockup template.</li><li>Clients can have the liberty of requesting for limitless revisions.</li><li>We’ve a huge collection of mockup models and templates, so clients can choose the best one according to their taste and need.</li><li>Hiring our mockup design website service will offer clients an opportunity to work with our professional web designers.</li><li>Our designed website prototype will be SEO-friendly and user-friendly, as the website will load within seconds.</li></ol>\r\n<span style=\"font-weight: bold;\">What Do We Do During Our Mock Up Process?</span>\r\nBefore starting our mockup designing, we’ll discuss with you to know your business goals and needs. If you already have your company logo or want to design a new logo, we’ll help you significantly in designing your logo in an attractive and impressive way. This means that the logo that we design will exactly match your website to reveal your brand identity online in an effective way. We’ll take utmost care in our design services to impress your website visitors, which, in turn, will offer them a good impression about your business.\r\n<span style=\"font-weight: bold;\">The Benefits Of Hiring Our Mockup Services</span>\r\nWhether you are hiring the UI mockup or mockup PSD services of IMMWIT, it will not only improve the online visibility of your website, but it will also fetch your more leads and website traffic. Some of the other notable benefits include:\r\n<ol><li>Our UI mockups will aid you greatly in making your product more effective.</li><li>You’ll get self-confidence in your design prior to adding a code to it.</li><li>Our paper mockups will allow you to save much of your resources and money.</li><li>Our professionally designed digital mockups will promote cooperation and communication.</li><li>Our right tools will allow you to authenticate your designs.</li></ol>","shortDescription":"IMMWIT is the leading Website Mockup Design Services provider in India.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":20,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"IMMWIT Website Mockup Design","keywords":"","description":"Mockups play a vital role during the process of web designing for business. This is because it will allow website owners to preview the design of their website before it reaches the final stage. If you want to use mock ups while designing your business website","og:title":"IMMWIT Website Mockup Design","og:description":"Mockups play a vital role during the process of web designing for business. This is because it will allow website owners to preview the design of their website before it reaches the final stage. If you want to use mock ups while designing your business website","og:image":"https://old.roi4cio.com/fileadmin/user_upload/IMMWIT_Logo.png"},"eventUrl":"","translationId":6025,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":579,"title":"Website Mockup Design","alias":"website-mockup-design","description":" Mock-ups are the key aspects of web visual design. They are typically the mid-to-high fidelity representation of products’ visual appearance; mock-ups dictate the product’s typography, color schemes, iconography and also hint at the basics of product functionality. Mock-ups are usually confused with wireframes and prototypes. Wireframes are low-fidelity blueprints with placeholders &amp; gray boxes for detailed content while prototypes demonstrate how the design works. The functioning of a prototype is more complex; they explore a combination of interactions and help refine usability.\r\nMock-ups are quite relevant in any web design since they give users a hint on how the final product will appear. They also help in the implementation of some interactive elements like icons &amp; buttons and usually have an advantage over wireframes &amp; prototypes; mock-ups offer a friendly user interface and you need not rely much on imagination. Generally, Mockups are more complex than wireframes but less functional than prototypes, they fit perfectly as a transitional step between the two.\r\nMockups play a vital role during the process of web designing for business. This is because it will allow website owners to preview the design of their website before it reaches the final stage. If you want to use mockups while designing your business website, hiring mockup design services is the best and the most affordable option.","materialsDescription":" <span style=\"font-weight: bold;\">What is a website mockup?</span>\r\nIn the world of web design, a website mockup is a high-fidelity simulation of how a website will look. Website mockups combine the structure and logic of a wireframe but with the images, graphics and UI elements that the final product will have.\r\nHowever, while website mockups don’t include the transitions and usable functions you’ll see in a prototype and in the final product, they generally include basic navigation and interactions. Simply put, mockups help us define:\r\n<ul><li>Information architecture: how you organize your website’s information logically and hierarchically</li><li>User flow: how the user will interact with your website and the navigation UX</li><li>Visual hierarchy and layout: how all the elements appear on your webpages, their size and position relative to one another and the spacing between</li><li>Color: nearly always contain the color scheme you’ll use in the final product</li><li>Typography: contain the exact fonts types, sizes and boldness that your final product will have</li><li>Images: Use SVGs and high-quality images that mirror exactly the ones you’ll include in your final product</li></ul>\r\nIn short, website mockups help you to define all the important factors of your product to ensure the best UX possible before expensive coding begins. Because at that stage, any changes you make will be paid for in arms and legs!","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Website_Mockup_Design.png"},{"id":585,"title":"Corporate Identity Design","alias":"corporate-identity-design","description":" The Branding of a company is very important and it gives the first impression of your company to its customers. The design of the brand gives judgment about your business and thus it should be very memorable and attractive. A professional branding or logo leaves a good image of your concern and also results in a great impression about the business. With today’s modern trend, you can design various creative and elegant designs for your brand name which leaves the potential customer to identify your company immediately.\r\nThe Brand is much more than the name of the company or its logo. It is the combination of all the experiences and impressions of a concern which includes the public relations, vendors, employees, customers or the communities. There are efficient people who represent the image of a company behind every good brand. When the expectations of the customers are met by the company, the loyalty of the brand is automatically developed. Thus, it is very important to focus on the design of the Brand name which should be descriptive about its services or products, memorable, short and attractive.\r\nBefore designing the brand, decide if it is going to be used on business cards, website, CD’s, clothing’s or printing materials, stickers, pens, on the products sold, or on any social network. Thus, plan accordingly and choose the appropriate designs or colors for your brand. Create a powerful logo with graphic design for your brand name which should speak about your business. It should be bold and distinctive and should be able to advertise about your company. A Tag line is also important for a Brand which could express the benefits of your concern and could leave an impression in the minds of the customers.\r\nThe important elements in a Brand design are the logo, names, tag lines, trademarks and packaging. The brand of the company mostly attempts the customers to purchase the products or services. Therefore, the name of the brand also plays a major role in the success of a business. There should be a life in your Brand designing with a good combination of the color, visual appearance or style, name, topography, intensity and size. Appropriate usage of these elements will provide uniqueness to your brand. You can also use a hired professional to create your brand design to make it more memorable.","materialsDescription":" <span style=\"font-weight: bold;\">How to develop a strong brand identity?</span>\r\nKnow who you are!\r\nBefore you know what tangible elements you want to make up your brand identity, you need to know who you are as a brand.\r\nWho you are as a brand is made up of a few key elements:\r\n<ul><li>Your mission (what’s your “why?”)</li><li>Your values (what beliefs drive your company?)</li><li>Your brand personality (if your brand was a person, what kind of personality would they have?)</li><li>Your unique positioning (how do you differentiate yourself from the competition?)</li><li>Your brand voice (if your brand was a person, how would it communicate?)</li></ul>\r\nThese elements are what define your brand, and before you start building your brand identity, it’s important you have a clear understanding of each.\r\nIf you’re having trouble figuring out who exactly you are, don’t sweat it. Sometimes, all you need is a simple brainstorm to help you get clarity on who you are as a brand.\r\nAsk yourself:\r\n<ul><li>Why did we start this business?</li><li>What are the beliefs and values that are important to us as a company?</li><li>What do we do better than anyone else?</li><li>What makes us special?</li><li>If we could describe our brand in three words, what would they be?</li><li>What are the three words we would want our customers to use to describe us?</li></ul>\r\nYou can also check out this awesome branding workbook from consulting firm PricewaterhouseCoopers. While this workbook is geared towards personal branding, the strategies will work for any type of business model.\r\nOnce you’ve locked in who you are as a brand, it’s time to build the identity that will bring your brand to life and show who you are to the people who matter most: your customers.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Corporate_Identity_Design.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6822,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/iclone_LOGO.png","logo":true,"scheme":false,"title":"iClone","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"iclone","companyTitle":"Reallusion Inc.","companyTypes":["vendor"],"companyId":9440,"companyAlias":"reallusion-inc","description":"<h3>Internal training, virtual demos, promotional storytelling presentations and more other purposes? You can have everything you want to develop in engaging presentation. Just expand your imaginations with characters, motions, props, textures and unique contents, iClone is certain to bring you beneficial results.</h3>\r\niClone is the fastest real-time 3D animation software in the industry, helping you easily produce professional animations for films, previz, animation, video games, content development, education and art. Integrated with the latest real-time technologies, iClone 7 simplifies the world of 3D Animation in a user-friendly production environment that blends character animation, scene design and cinematic storytelling; quickly turning your vision into a reality. \r\niClone is a comprehensive application for handling interactive 3D content providing support for processing different aspects of the characters. A professional-grade and modern-looking user interface is there to work in a comfortable and reliable environment. It is compatible with the new Character Base CC3+ and provides complete support for SSS shaders, next-generation digital human base along with both non-human and non-standard characters. This powerful application provides a comprehensive solution with better-detailing features and an advanced set of tools for handling different types of graphical content.\r\nA complete set of tools are there to process the graphical content and allows the users to handle the content without any complexities. A variety of enhancements and bug fixes are there to process the graphical content. Better rendering capabilities and an advanced set of tools are there to process the visual aspects of the graphics. Gestures support, quadrant blending and a variety of advanced features make it possible for the users to process the graphical content. \r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">Features of iClone </span></p>\r\n<ul><li>A powerful application for creating 3D animations</li><li>Various improvements and enhancements</li><li>A comprehensive solution for handling 3D graphics</li><li>Various bug fixes and enhancements</li><li>Simple and a modern-looking application</li><li>Processes the graphical models and characters</li><li>Morphed props with activated Foot Contact</li><li>Improved workflow with better visual and audio detailing</li><li>Provides support for SSS shaders for props, accessories, hair, etc.</li><li>Optimized micro-roughness rendering with better grey levels</li><li>Adjust Finger joints, and other details of the characters</li><li>Provides better compatibility with a new CC3+ character base</li><li>Provides next-generation digital human base support</li><li>Improved workflow and better quality output</li><li>Better rendering features with improved results</li><li>Improved and realistic 3D animation features</li><li>Supports high contrast ratios and more</li><li>Fixed quadrant pose performances</li><li>Provides real-time 3D animation</li><li>Improved quadrant blending features</li><li>Delivers realistic movement of the character</li><li>Better camera positioning features</li></ul>\r\n\r\n","shortDescription":"Real-time 3D Animation Software. This presentation software goes a modern way for everyone to convey messages and share ideas. \r\n","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"iClone","keywords":"","description":"<h3>Internal training, virtual demos, promotional storytelling presentations and more other purposes? You can have everything you want to develop in engaging presentation. Just expand your imaginations with characters, motions, props, textures and unique conte","og:title":"iClone","og:description":"<h3>Internal training, virtual demos, promotional storytelling presentations and more other purposes? You can have everything you want to develop in engaging presentation. Just expand your imaginations with characters, motions, props, textures and unique conte","og:image":"https://old.roi4cio.com/fileadmin/user_upload/iclone_LOGO.png"},"eventUrl":"","translationId":6822,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":589,"title":"Design Animation","alias":"design-animation","description":" Visual marketing is firmly in the lead when it comes to promoting a business. And the most effective tool for him can surely be called an animated movie. It's no secret that the visualization of information facilitates its perception.\r\nAnimated video is one of the most original ways of presenting advertisements for your company. Animated advertising will attract the views of new customers and you will certainly want to buy products or services. Today, an animated video is a fairly well-known and sought-after form of advertising.\r\nAnimation video today is a must-have for any company that has a website. It is desirable that this video was creative, even if it tells about a large company or reveals serious questions. A distinctive feature of the drawn clips is the ability to present information from the face of any character, even the directly promoted product “animated” with the help of animation.\r\nBefore you order an animated video, it is important to decide which type of video is needed. A video can:\r\n<ul><li>Promote the brand. Such videos reveal the main characteristics of the product and tell about its strengths. In order for such a video to be effective, it is important to get an emotional response from the audience. To do this, you need to create a thoughtful character with an obvious pattern of behavior so that the viewer associates himself with him.</li><li>Talk about the company. The target audience of such clips is existing and potential employees and partners. Such videos are ordered to emphasize the positive features of the company. Due to this, there is a desire to cooperate with such an organization and/or work in it.</li><li>Be informative. These are intelligent videos that do not contain a call to action. The task of the informational video is to increase the involvement of the target audience and increase the level of brand loyalty. It is the most capacious and easy to hear important information.</li></ul>\r\nHaving made the decision to order an animation video, you need to understand what tasks it should perform. It is necessary to clarify the interests and preferences of the target audience and focus on them, choose an understandable and pleasant (if appropriate, with a humorous tint) style of narration and talk about the real merits of the product or service.","materialsDescription":" <span style=\"font-weight: bold;\">What is 2D animation?</span>\r\n2D animation - fully two-dimensional rollers. Characters, titles, buildings and any other objects in such videos are flat, as in the pictures. Today it is this kind of graphics that is most in demand. Often, these videos look simple and neat, but at the same time informative.\r\n2D animation can be executed in a classic drawing format or created using computer graphics, for example, Shape animation.\r\n<span style=\"font-weight: bold;\">What is 3D animation?</span>\r\n3D animation is its main difference from 2D in that the characters and any other objects in such a video are three-dimensional. Such videos allow you to fully demonstrate to customers a product from virtually all sides before it is created. It can be video smartphones, cars, houses. In the production of 3D animation is more complicated and more expensive than 2D, but at the same time much more spectacular, it means that it is better remembered.\r\n<span style=\"font-weight: bold;\">What is a cartoon video?</span>\r\nHand-drawn video is a modern marketing tool that will be useful for any kind of business. It is easier and clearer for a client to watch a short video than to wade through the wilds of numerous pages on the site.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Design_Animation.png"},{"id":581,"title":"3D model Design","alias":"3d-model-design","description":" In 3D computer graphics, <span style=\"font-weight: bold; \">3D modeling</span> is the process of developing a mathematical representation of any surface of an object (either inanimate or living) in three dimensions via specialized software. The product is called a <span style=\"font-weight: bold; \">3D model.</span> Someone who works with 3D models may be referred to as a <span style=\"font-weight: bold; \">3D artist.</span> It can be displayed as a two-dimensional image through a process called 3D rendering or used in a computer simulation of physical phenomena. The model can also be physically created using 3D printing devices.\r\n3D modeling can be achieved manually with specialized 3D model design software, such as <span style=\"font-weight: bold; \">computer-aided design</span> (CAD) programs, that lets an artist create and deform polygonal surfaces or by scanning real-world objects into a set of data points that can be used to represent the object digitally.\r\nSoftware to create 3D models is a class of 3D computer graphics software used to produce 3D models. Individual programs of this class are called <span style=\"font-weight: bold; \">modeling applications</span> or <span style=\"font-weight: bold; \">modelers</span>.\r\nThree-dimensional (3D) models represent a physical body using a collection of points in 3D space, connected by various geometric entities such as triangles, lines, curved surfaces, etc. Being a collection of data (points and other information), 3D models can be created by hand, algorithmically (procedural modeling), or scanned. Their surfaces may be further defined with texture mapping.\r\nAlthough complex mathematical formulas are at the foundation of 3D drawing software, the programs automate computation for users and have tool-based user interfaces. 3D models are an output of 3D modeling and are based on a variety of digital representations. Boundary representation (B-rep) uses mathematically defined surfaces such as cones, spheres and NURBS (non-uniform rational basis spline) which are connected by topology to accurately represent objects as water-tight volumes. B-rep models are the preferred solution for engineering, and many 3D modeling applications for the design, simulation and manufacture of consumer and industrial products are B-rep based. \r\nVirtual 3D models can be turned into physical objects through 3D printing or traditional manufacturing processes. Models can also be converted into a static image through 3D rendering, commonly used to create photo-realistic representation for sales, marketing and eCommerce applications. 3D models can be created by the process of reverse engineering, in which 3D scanning technology is used to create digital replicas of real-world objects, including manufactured parts and assemblies, free-form models designed in clay and human anatomy. Modern 3d modeling and animation tools create and interact with a “digital twin”, which is used to develop, test, simulate and manufacture its real world counterpart as part of the product lifecycle.\r\n3D modeling is used in a wide range of fields, including engineering, architecture, entertainment, film, special effects, game development, and commercial advertising. It is an integral part of many creative careers. Engineers and architects use it to plan and design their work. Animators and game designers rely on 3D modeling tools to bring their ideas to life. And just about every Hollywood blockbuster uses 3D modeling for special effects, to cut costs, and to speed up production.\r\n\r\n\r\n","materialsDescription":"<h1 class=\"align-center\">Criteria to consider when choosing between 3D software programs</h1>\r\nThere is a wide range of 3D modeling and animation software addressing <span style=\"font-weight: bold; \">different fields of activity</span>. For instance, there is software dedicated to mechanical design, to engineering design, to civil engineering, to product design, to industrial design or to graphic design. The first thing to take into account is to select a design <span style=\"font-weight: bold; \">software targeted to your project</span>. Each field of activity has different needs. For example, a project about the creation of jewelry does not require the same 3D object software as a project of creation of aircraft models.\r\nAre you using a 3D drawing software for 3d printing, Laser Cutting or just for creating some digital art? Always take into account<span style=\"font-weight: bold; \"> the necessities of the technology</span> that you are designing for. Then, you can think: what is the <span style=\"font-weight: bold; \">budget</span> to select&nbsp; 3D modeling programs? If you afford to, you can pay for the required subscription. Alternatively, you can use the student license or the educational license that some design suites provide. Otherwise, there is various good quality 3D modeling app and software that is available for free and is equally good as professional options. In that case, you would like to get to know the software by downloading the limitied time and/or restricted functionality version that most vendors provide.\r\nChoose 3D design programs that are <span style=\"font-weight: bold; \">compatible with the Operating System</span> (OS) you are using, since not all the packages are meant to be used by all OS: Windows, Mac, Linux. Last but not least, choose a 3D modeling program according to your age and <span style=\"font-weight: bold; \">level of expertise.</span>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_3D_model_Design.png"},{"id":577,"title":"Advertisement Design","alias":"advertisement-design","description":" The term &quot;advertising design&quot; refers to the synthesis of marketing, psychology, creativity and design - integral parts in the development of visual advertising tools.\r\nIf just a design is the creation of a beautiful picture, then an advertising design is the creation of a beautiful picture that brings its owner money. For an advertisement to work, &quot;move the trade&quot; - it must be based on the Idea that would affect the customers of the Customer. Moreover, it would have worked as planned and planned.\r\nThe sphere of design-design is currently carried out within the framework of already established traditions, but innovations in this area are primarily related to the search for specific, interesting, original graphic ways of expressing advertising ideas that contribute to a more effective impact on the consumer, one of which is the use of metaphor in creating an advertising image. It is not by chance that design in the broad sense means “the original train of thought, a new layout idea, a beautiful design”. The realization of a creative goal as the development of an advertising concept for a product or service in our time is an indispensable condition for performing advertising functions.","materialsDescription":" Advertising design is a project activity aimed at developing visualization tools for an advertising image of a product as part of a creative strategy for an advertising campaign.\r\nThe visualization of the advertising image is achieved mostly with the help of design graphics.\r\nAdvertising image is a complex, multifaceted phenomenon, the study of which can be carried out from different positions: economics and marketing, psychotechnologies and perception problems, methods of its creation, etc.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Advertisement_Design.png"},{"id":567,"title":"Graphics Design","alias":"graphics-design","description":" Graphic design is the process of visual communication and problem-solving through the use of typography, photography, and illustration. The field is considered a subset of visual communication and communication design, but sometimes the term &quot;graphic design&quot; is used synonymously. Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts, and page layout techniques to create visual compositions. Common uses of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), wayfinding or environmental design, advertising, web design, communication design, product packaging, and signage.\r\nGraphic design is applied to everything visual, from road signs to technical schematics, from interoffice memorandums to reference manuals.\r\nDesign can aid in selling a product or idea. It is applied to products and elements of company identity such as logos, colors, packaging and text as part of branding (see also advertising). Branding has become increasingly more important in the range of services offered by graphic designers. Graphic designers often form part of a branding team.\r\nGraphic design is applied in the entertainment industry in decoration, scenery and visual story telling. Other examples of design for entertainment purposes include novels, vinyl album covers, comic books, DVD covers, opening credits and closing credits in filmmaking, and programs and props on stage. This could also include artwork used for T-shirts and other items screenprinted for sale.\r\nFrom scientific journals to news reporting, the presentation of opinion and facts is often improved with graphics and thoughtful compositions of visual information - known as information design. Newspapers, magazines, blogs, television and film documentaries may use graphic design. With the advent of the web, information designers with experience in interactive tools are increasingly used to illustrate the background to news stories. Information design can include data visualization, which involves using programs to interpret and form data into a visually compelling presentation, and can be tied in with information graphics.","materialsDescription":"<span style=\"font-weight: bold;\">What is graphic design and what does it include?</span>\r\nGraphic design is a design process that combines text and graphics in a way that is intended to communicate a specific message.\r\n<span style=\"font-weight: bold;\">Where is graphic design used?</span>\r\nYou will find graphic design in company logos, printed materials like brochures, posters, signs, greeting cards, postcards, business cards, billboards and ads. Advances in technology have brought us the digital environment complete with websites, online ads, virtual brochures and presentations, and so very much more.\r\n<span style=\"font-weight: bold;\">What do graphic designers use to create these designs?</span>\r\nGraphic designers can use hand-illustrated designs as well as computer-aided designs thanks to a wide range of software with nearly endless digital design tools. The availability of software like Adobe Illustrator and Photoshop have become staples of the graphic designer.\r\n<span style=\"font-weight: bold;\">What can a graphic designer do that I can’t do?</span>\r\nA graphic designer does more than just put their creative skills to work. Though most graphic designers are intuitively creative already, they have generally spent time studying numerous design principles. It’s vital to understand how to use design elements to transmit the required messages and values as well as evoke a certain feeling in the viewer. As a visual communicator, they leverage these design elements and use concepts such as color, typography, space, balance, form and lines to create their visual message.\r\nSome graphic designers are also able to understand the more technical aspects of the design required to create digital assets for a company. For example, a web designer is often able to create wireframes, workflows, and sitemaps and understand how to develop easy navigation for the user experience.\r\n<span style=\"font-weight: bold;\">What else does a graphic designer accomplish as part of the work they produce for a client?</span>\r\nBesides turning their client’s vision, brand image and value proposition into a graphic display, a designer will undertake many specialty tasks as part of a graphic design project. The specialty tasks include collaborating on the concept (usually with a team), attending meetings about the project, paying attention to what customers are clicking on, doing presentations that explain the various potential designs, revising designs, and preparing asset files for others on the team and for client use.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Graphics_Design.png"},{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li>&nbsp;&nbsp;&nbsp; Text editor for inputting and formatting text</li><li>&nbsp;&nbsp;&nbsp; Facility for inserting graphics and other multimedia files</li><li>&nbsp;&nbsp;&nbsp; Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6826,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/video_explainers_logo.png","logo":true,"scheme":false,"title":"Video Explainers","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"video-explainers","companyTitle":"Video Explainers","companyTypes":["vendor"],"companyId":9443,"companyAlias":"video-explainers","description":"<h3>You are able to pick your favorite style and make it your own to showcase contents, or fully customize beautiful one to suit best for your goal. It is easy and time-saving. This amazing presentation software provides an interesting design to make contents well-understanding and clearly.</h3>\r\n100% CUSTOM ART. The team does not work on art templates and hence work on making customized characters that are according to the requirement of the customers. Each of the custom artwork is done to give professional look to your explainer video.\r\nBUDGET FRIENDLY VIDEO. Video Explainers works their best not to put burden on our client’s pocket &amp; that’s the reason why our prices are so affordable. \r\nGOOD AT MEETING DEADLINES. The team is good at meeting deadlines. Video Explainers delivers videos as quick as they can, but yes if you give us deadlines we won’t panic because we love to handle pressures.\r\nPOOL OF VOICE OVER ARTIST. Video Explainers has a pool of versatile voice-over artists that are offering a rich variety of styles. Be it American, Australian or native British they have got it all for you. You can choose among them that really sync well in explaining your brand story.\r\nSCRIPT WRITING THAT CONVERTS. The company understands that script is really important for delivering your brand message. Video Explainers makes scripts that tell your brand story and convert your visitors into customers. \r\nYOUR IDEAS ARE COMPLETELY SECURED. Your every bit of information is secured with Video Explainers; as the team values your ideas and hard work and make sure that they remain confidential till you disclose them. \r\nUNLIMITED REVISIONS GUARANTEE. Video Explainers does unlimited revisions until you get satisfied with your video. The team sends the pre-work of video to clients so that they can put in their additional input. \r\nBE IT ANY LANGUAGE, WE’LL DO IT IN ALL. Need explainer video in Spanish? Arabic? German? No problem! Video Explainers understands all the languages so does our videos, if your audiences do not understand English we can make customized videos in the language they understand.\r\nMONITORING PROJECT DEVELOPMENT. The company's clients matters to us a lot and delivering every bit of details and updates is what we focus on. Through Video Explainers' advance project management system te&nbsp; team gets connected in a loop monitoring every detail to deliver our clients the best results.","shortDescription":"Work on all animation styles ranging from whiteboard videos to stop motion graphics, Video Explainers is a powerful tool to explain business, ideas or service in a fun engaging way.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Video Explainers","keywords":"","description":"<h3>You are able to pick your favorite style and make it your own to showcase contents, or fully customize beautiful one to suit best for your goal. It is easy and time-saving. This amazing presentation software provides an interesting design to make contents ","og:title":"Video Explainers","og:description":"<h3>You are able to pick your favorite style and make it your own to showcase contents, or fully customize beautiful one to suit best for your goal. It is easy and time-saving. This amazing presentation software provides an interesting design to make contents ","og:image":"https://old.roi4cio.com/fileadmin/user_upload/video_explainers_logo.png"},"eventUrl":"","translationId":6826,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":538,"title":"Services","alias":"services","description":" Service - any activity or work that one party can offer the other, characterized by the absence of the proposed material tangibility of such activities and not expressed in possession of something.\r\nA service from the point of view of marketing is a sale object in the form of an artist’s action, bringing benefits to the consumer or a useful result. In the process of providing services, a new, previously non-existent material product is not created, but the quality of an existing, created product changes. These are goods provided not in the form of commodities or exchange, but in the form of activities. The very provision of services creates the desired result for the consumer.\r\nServices have four main characteristics that significantly affect the development of marketing programs:\r\n<ul><li>intangibility - it is impossible to demonstrate, see, try, transport, store, pack or study. All this is possible only in relation to the final result (it was - it became);</li><li>inseparability - a service can be provided only when an order arrives or a client appears, i.e. services are provided and consumed simultaneously;</li><li>variability (non-standardization) - customers are direct participants in the service process and affect its final result;</li><li>impossibility of storage - unlike tangible goods, they cannot be made for future use.</li></ul>","materialsDescription":"<span style=\"font-weight: bold;\">What are the types of services?</span>\r\nThe provision (provision) of services may include, for example, the following:\r\n<ul><li>activities carried out on material products supplied by the consumer (for example, repair of a faulty car);</li><li>activities carried out on intangible products supplied by the consumer (for example, preparing a statement of income required to determine the amount of tax);</li><li>the provision of intangible products (for example, information in the sense of knowledge transfer);</li><li>creating favorable conditions for consumers (for example, in hotels and restaurants).</li></ul>\r\nThe services provided to the population, by appointment, are divided into material and socio-cultural:\r\n<ul><li>Material service - a service to satisfy the material and domestic needs of a consumer of services. It provides restoration (change, preservation) of consumer properties of products or the manufacture of new products by orders of citizens, as well as the movement of goods and people, the creation of conditions for consumption. In particular, material services may include household services related to the repair and manufacture of products, housing and communal services, catering services, transportation services, etc.</li><li>Socio-cultural service (intangible service) - a service to satisfy spiritual, intellectual needs and the maintenance of normal consumer life. Provides maintenance and restoration of health, spiritual and physical development of the individual, increasing professional skills. Social and cultural services cannot include medical care and compulsory educational process.</li></ul>\r\nServices can be: private or commercial, voluntary or forced, paid or free, instant or long-term, mutual and anonymous, public, etc.\r\nThe generalizing category, which includes all types of commercial and non-commercial services and is part of the economy, is the service sector.\r\n<span style=\"font-weight: bold;\">Service Examples</span>\r\nRealtor services - services of a realtor, real estate agent, aimed at satisfying the needs of the client when performing operations to manage real estate, as well as creating additional benefits for the client when carrying out operations with real estate (additional income or an additional increase in the value of real estate both in the short and long term), the receipt of which would be impossible without the participation of a realtor (real estate agent) and the use of special professional tools and skills. At the same time, the effectiveness of the realtor (real estate agent) is estimated by the value of the benefit received by the client, and his remuneration is only part of it.\r\nLegal services - the services of a lawyer and attorney in many cases are vital, therefore, the choice of performers for their provision should be with particular seriousness and responsibility. The main areas of lawyer and advocate services:\r\n<ul><li>Comprehensive legal services for organizations of various forms of ownership;</li><li>Arbitration - representing the interests of organizations in arbitration courts;</li><li>Representation of interests of companies in courts of various instances;</li><li>Professional legal support of transactions and contracts of organizations;</li><li>Services to legal entities related to bankruptcy of enterprises;</li><li>Services of professional lawyers in returning and collecting debts;</li><li>Representation of interests of organizations in the event of tax disputes;</li><li>Processes related to registration of the inheritance;</li><li>Services of a professional lawyer in the event of a traffic accident (Legal assistance in road accidents);</li><li>Services of a lawyer and advocate in the event of housing disputes;</li><li>Family lawyer services;</li><li>Providing the services of a lawyer and criminal lawyer;</li><li>Ensuring consumer protection.</li></ul>\r\nAccounting services are necessary for both newly opened companies and existing structures that need to establish an accounting service or monitor the work of a full-time accountant. Accounting services are also relevant in the case of business expansion, as new employees appear in the company, salaries are revised, and associated costs arise. Professional accounting services are the foundation of successful business activities, ensuring the prosperity of the business due to the precise control of all financial resources of the company.\r\nPsychological assistance services.\r\nIT-services (IT-services, IT-services; including IT-consulting) - services related to assisting in the development of computer literacy of users, training them in new software products. The list of services also includes services for installation, updating and maintenance of software products and computer equipment.\r\nInformation Services.\r\nand etc.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Services.png"},{"id":565,"title":"Design","alias":"design","description":" Design is the activity of designing the aesthetic properties of industrial products (“artistic design”), as well as the result of this activity (for example, in such phrases as “car design”).\r\nIt is believed that in a broader sense, the design is not only intended for artistic design, but should also be involved in solving broader social and technical problems of the functioning of production, consumption, and the existence of people in the objective environment, by rational construction of its visual and functional properties.\r\nThe theoretical basis of design is technical aesthetics.\r\nThe term “industrial design” was approved by the decision of the first General Assembly of the ICSID (International Council of Societies of Industrial Design, International Council of Industrial Design Organizations) in 1959; The term “design” is a professional abbreviation of the term “industrial design”.\r\nDesigner - artist-designer, a person engaged in artistic and technical activities in various industries (including an architect, designer, illustrator, poster and other advertising graphics designer, web designer).\r\nThe word &quot;design&quot; English-language literature of the beginning of the XXI century, and understands the style, and the project, and design, and actually &quot;design&quot; - a professional activity, along with architecture or engineering design.","materialsDescription":" <span style=\"font-weight: bold;\">Design object</span>\r\nThe object of design can be almost any new technical industrial product (set, ensemble, complex, system) in any sphere of life activity of people, where human communication is socially and culturally conditioned.\r\n<span style=\"font-weight: bold;\">The main categories of the design object are:</span>\r\nThe image is an ideal representation of the object, an artistic-figurative model created by the designer’s imagination.\r\n<ul><li> Function - the work that the product must perform, as well as the semantic, sign and value role of the thing.</li><li>Morphology - the structure, the structure of the shape of the product, organized in accordance with its function, material and method of manufacture, embodying the designer's intent.</li><li>Technological form - morphology, embodied in the method of industrial production of the thing-object of the design-design as a result of artistic understanding of technology.</li><li>Aesthetic value is a special value of an object revealed by a person in a situation of aesthetic perception, emotional, sensory experience and assessment of the degree of conformity of an object to the aesthetic ideal of a subject.</li></ul>\r\n<span style=\"font-weight: bold;\">Techniques for finding a design solution:</span>\r\n<ul><li>Exhibition modeling</li><li>Museum situational modeling</li><li>Reincarnation or borrowing position</li><li>Person projection into the projected object</li><li>Scenario modeling</li><li>Game Situational Modeling</li><li>Mathematical and physical modeling of the dynamics of an object in the environment</li><li>Generative Design</li></ul>\r\n<span style=\"font-weight: bold;\">Varieties of design:</span>\r\n<ul><li>Animation design</li><li>Architectural design</li><li>Web design</li><li>Game design</li><li>Graphic design</li><li>Urban design</li><li>Interior Design</li><li>Clothing design</li><li>Ceremony Design</li><li>Sound design</li><li>Information design</li><li>Book design</li><li>Landscape Design</li><li>Parametric design</li><li>Print design</li><li>Interaction design</li><li>Software design</li><li>Industrial Design</li><li>Light design</li><li>Transport design</li><li>Futurodesign</li><li>Ecodesign</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Design.png"},{"id":589,"title":"Design Animation","alias":"design-animation","description":" Visual marketing is firmly in the lead when it comes to promoting a business. And the most effective tool for him can surely be called an animated movie. It's no secret that the visualization of information facilitates its perception.\r\nAnimated video is one of the most original ways of presenting advertisements for your company. Animated advertising will attract the views of new customers and you will certainly want to buy products or services. Today, an animated video is a fairly well-known and sought-after form of advertising.\r\nAnimation video today is a must-have for any company that has a website. It is desirable that this video was creative, even if it tells about a large company or reveals serious questions. A distinctive feature of the drawn clips is the ability to present information from the face of any character, even the directly promoted product “animated” with the help of animation.\r\nBefore you order an animated video, it is important to decide which type of video is needed. A video can:\r\n<ul><li>Promote the brand. Such videos reveal the main characteristics of the product and tell about its strengths. In order for such a video to be effective, it is important to get an emotional response from the audience. To do this, you need to create a thoughtful character with an obvious pattern of behavior so that the viewer associates himself with him.</li><li>Talk about the company. The target audience of such clips is existing and potential employees and partners. Such videos are ordered to emphasize the positive features of the company. Due to this, there is a desire to cooperate with such an organization and/or work in it.</li><li>Be informative. These are intelligent videos that do not contain a call to action. The task of the informational video is to increase the involvement of the target audience and increase the level of brand loyalty. It is the most capacious and easy to hear important information.</li></ul>\r\nHaving made the decision to order an animation video, you need to understand what tasks it should perform. It is necessary to clarify the interests and preferences of the target audience and focus on them, choose an understandable and pleasant (if appropriate, with a humorous tint) style of narration and talk about the real merits of the product or service.","materialsDescription":" <span style=\"font-weight: bold;\">What is 2D animation?</span>\r\n2D animation - fully two-dimensional rollers. Characters, titles, buildings and any other objects in such videos are flat, as in the pictures. Today it is this kind of graphics that is most in demand. Often, these videos look simple and neat, but at the same time informative.\r\n2D animation can be executed in a classic drawing format or created using computer graphics, for example, Shape animation.\r\n<span style=\"font-weight: bold;\">What is 3D animation?</span>\r\n3D animation is its main difference from 2D in that the characters and any other objects in such a video are three-dimensional. Such videos allow you to fully demonstrate to customers a product from virtually all sides before it is created. It can be video smartphones, cars, houses. In the production of 3D animation is more complicated and more expensive than 2D, but at the same time much more spectacular, it means that it is better remembered.\r\n<span style=\"font-weight: bold;\">What is a cartoon video?</span>\r\nHand-drawn video is a modern marketing tool that will be useful for any kind of business. It is easier and clearer for a client to watch a short video than to wade through the wilds of numerous pages on the site.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Design_Animation.png"},{"id":585,"title":"Corporate Identity Design","alias":"corporate-identity-design","description":" The Branding of a company is very important and it gives the first impression of your company to its customers. The design of the brand gives judgment about your business and thus it should be very memorable and attractive. A professional branding or logo leaves a good image of your concern and also results in a great impression about the business. With today’s modern trend, you can design various creative and elegant designs for your brand name which leaves the potential customer to identify your company immediately.\r\nThe Brand is much more than the name of the company or its logo. It is the combination of all the experiences and impressions of a concern which includes the public relations, vendors, employees, customers or the communities. There are efficient people who represent the image of a company behind every good brand. When the expectations of the customers are met by the company, the loyalty of the brand is automatically developed. Thus, it is very important to focus on the design of the Brand name which should be descriptive about its services or products, memorable, short and attractive.\r\nBefore designing the brand, decide if it is going to be used on business cards, website, CD’s, clothing’s or printing materials, stickers, pens, on the products sold, or on any social network. Thus, plan accordingly and choose the appropriate designs or colors for your brand. Create a powerful logo with graphic design for your brand name which should speak about your business. It should be bold and distinctive and should be able to advertise about your company. A Tag line is also important for a Brand which could express the benefits of your concern and could leave an impression in the minds of the customers.\r\nThe important elements in a Brand design are the logo, names, tag lines, trademarks and packaging. The brand of the company mostly attempts the customers to purchase the products or services. Therefore, the name of the brand also plays a major role in the success of a business. There should be a life in your Brand designing with a good combination of the color, visual appearance or style, name, topography, intensity and size. Appropriate usage of these elements will provide uniqueness to your brand. You can also use a hired professional to create your brand design to make it more memorable.","materialsDescription":" <span style=\"font-weight: bold;\">How to develop a strong brand identity?</span>\r\nKnow who you are!\r\nBefore you know what tangible elements you want to make up your brand identity, you need to know who you are as a brand.\r\nWho you are as a brand is made up of a few key elements:\r\n<ul><li>Your mission (what’s your “why?”)</li><li>Your values (what beliefs drive your company?)</li><li>Your brand personality (if your brand was a person, what kind of personality would they have?)</li><li>Your unique positioning (how do you differentiate yourself from the competition?)</li><li>Your brand voice (if your brand was a person, how would it communicate?)</li></ul>\r\nThese elements are what define your brand, and before you start building your brand identity, it’s important you have a clear understanding of each.\r\nIf you’re having trouble figuring out who exactly you are, don’t sweat it. Sometimes, all you need is a simple brainstorm to help you get clarity on who you are as a brand.\r\nAsk yourself:\r\n<ul><li>Why did we start this business?</li><li>What are the beliefs and values that are important to us as a company?</li><li>What do we do better than anyone else?</li><li>What makes us special?</li><li>If we could describe our brand in three words, what would they be?</li><li>What are the three words we would want our customers to use to describe us?</li></ul>\r\nYou can also check out this awesome branding workbook from consulting firm PricewaterhouseCoopers. While this workbook is geared towards personal branding, the strategies will work for any type of business model.\r\nOnce you’ve locked in who you are as a brand, it’s time to build the identity that will bring your brand to life and show who you are to the people who matter most: your customers.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Corporate_Identity_Design.png"},{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li>&nbsp;&nbsp;&nbsp; Text editor for inputting and formatting text</li><li>&nbsp;&nbsp;&nbsp; Facility for inserting graphics and other multimedia files</li><li>&nbsp;&nbsp;&nbsp; Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6832,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/powtoon_logo.png","logo":true,"scheme":false,"title":"Powtoon","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"powtoon","companyTitle":"Powtoon Ltd.","companyTypes":["vendor"],"companyId":9446,"companyAlias":"powtoon-ltd","description":"<h3>Powtoon makes it easy to create engaging videos by orienting the editor around a slide deck. Editing a Powtoon feels just like editing a presentation, but by the time you finish, you have a professional video. </h3>\r\nYou can edit your slides at any time, and when you hit play, a video plays through your deck—the feel is almost like an animated explainer video. Each slide includes the animations you choose and takes up as much time as is needed based on the content on the slide. Powtoon figures the timing automatically, and you can see in the bottom-right of the editor how much time is used on your current slide versus the total presentation. If you ever want to present as a slide deck, just toggle between Slideshow and Movie.<br />You'll likely need to subscribe to a paid plan to get the most out of Powtoon—like creating videos longer than three minutes, downloading them as MP4 files, and whitelabeling your presentations—but doing so won't break the bank. Plus, you'll unlock tons of templates complete with animations and soundtracks.\r\nAnother great tool is the ability to orient your video: you can choose horizontal orientation (like a normal presentation) or opt for vertical (for mobile) or square (for social media). When your presentation is ready, you can publish straight to YouTube, Wistia, Facebook Ads, and any number of other locations.\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">Powtoon Features</span></p>\r\n<ul><li>Powtoon presentations can be built in a slideshow form or a movie form</li><li>Text effects, image holders, characters, animations, props, markers, shapes, transitions, backgrounds, and many other styles are available to make slides unique</li><li>A dedicated styles menu is available for creating greeting cards for Thanksgiving, Hanukkah, Halloween, winter in general, and Valentine's Day</li><li>There's a huge selection of pre-made templates that you can choose from in categories such as stats, events, about us, explainer video, special offers, tutorials, school/education, and animated greeting card. You can also start a presentation with a blank template</li><li>Share a video animation with anyone via a public link</li><li>Can download the animated presentation as PDF or a PowerPoint PPT file</li><li>The template can be set up to work best with websites like YouTube and Facebook (horizontal), or with Instagram (square) or phones (vertical)</li><li>Regular text editing is allowed, such as changing the font type and size</li><li>You can import an MP3 or choose from several free ones available on the website</li><li>Images can be added directly from a search on Flickr or from your computer</li><li>Very intuitive; drag and drop objects from the side panel directly onto a slide, use the right-click context menu for extra options, and group and move multiple objects at once</li></ul>\r\n\r\n","shortDescription":"Powtoon is the world's leading, most user-friendly and most intuitive animation software. With Powtoon, anyone can create engaging, animated videos with a professional look and feel.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Powtoon","keywords":"","description":"<h3>Powtoon makes it easy to create engaging videos by orienting the editor around a slide deck. Editing a Powtoon feels just like editing a presentation, but by the time you finish, you have a professional video. </h3>\r\nYou can edit your slides at any time, a","og:title":"Powtoon","og:description":"<h3>Powtoon makes it easy to create engaging videos by orienting the editor around a slide deck. Editing a Powtoon feels just like editing a presentation, but by the time you finish, you have a professional video. </h3>\r\nYou can edit your slides at any time, a","og:image":"https://old.roi4cio.com/fileadmin/user_upload/powtoon_logo.png"},"eventUrl":"","translationId":6832,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":589,"title":"Design Animation","alias":"design-animation","description":" Visual marketing is firmly in the lead when it comes to promoting a business. And the most effective tool for him can surely be called an animated movie. It's no secret that the visualization of information facilitates its perception.\r\nAnimated video is one of the most original ways of presenting advertisements for your company. Animated advertising will attract the views of new customers and you will certainly want to buy products or services. Today, an animated video is a fairly well-known and sought-after form of advertising.\r\nAnimation video today is a must-have for any company that has a website. It is desirable that this video was creative, even if it tells about a large company or reveals serious questions. A distinctive feature of the drawn clips is the ability to present information from the face of any character, even the directly promoted product “animated” with the help of animation.\r\nBefore you order an animated video, it is important to decide which type of video is needed. A video can:\r\n<ul><li>Promote the brand. Such videos reveal the main characteristics of the product and tell about its strengths. In order for such a video to be effective, it is important to get an emotional response from the audience. To do this, you need to create a thoughtful character with an obvious pattern of behavior so that the viewer associates himself with him.</li><li>Talk about the company. The target audience of such clips is existing and potential employees and partners. Such videos are ordered to emphasize the positive features of the company. Due to this, there is a desire to cooperate with such an organization and/or work in it.</li><li>Be informative. These are intelligent videos that do not contain a call to action. The task of the informational video is to increase the involvement of the target audience and increase the level of brand loyalty. It is the most capacious and easy to hear important information.</li></ul>\r\nHaving made the decision to order an animation video, you need to understand what tasks it should perform. It is necessary to clarify the interests and preferences of the target audience and focus on them, choose an understandable and pleasant (if appropriate, with a humorous tint) style of narration and talk about the real merits of the product or service.","materialsDescription":" <span style=\"font-weight: bold;\">What is 2D animation?</span>\r\n2D animation - fully two-dimensional rollers. Characters, titles, buildings and any other objects in such videos are flat, as in the pictures. Today it is this kind of graphics that is most in demand. Often, these videos look simple and neat, but at the same time informative.\r\n2D animation can be executed in a classic drawing format or created using computer graphics, for example, Shape animation.\r\n<span style=\"font-weight: bold;\">What is 3D animation?</span>\r\n3D animation is its main difference from 2D in that the characters and any other objects in such a video are three-dimensional. Such videos allow you to fully demonstrate to customers a product from virtually all sides before it is created. It can be video smartphones, cars, houses. In the production of 3D animation is more complicated and more expensive than 2D, but at the same time much more spectacular, it means that it is better remembered.\r\n<span style=\"font-weight: bold;\">What is a cartoon video?</span>\r\nHand-drawn video is a modern marketing tool that will be useful for any kind of business. It is easier and clearer for a client to watch a short video than to wade through the wilds of numerous pages on the site.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Design_Animation.png"},{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li>&nbsp;&nbsp;&nbsp; Text editor for inputting and formatting text</li><li>&nbsp;&nbsp;&nbsp; Facility for inserting graphics and other multimedia files</li><li>&nbsp;&nbsp;&nbsp; Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":5101,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/pentagram_logo.jpeg","logo":true,"scheme":false,"title":"Pentagram Design","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"pentagram-design","companyTitle":"Pentagram","companyTypes":["supplier"],"companyId":7820,"companyAlias":"pentagram","description":"<span style=\"font-weight: bold;\">Types of our work:</span>\r\n<ul><li>Brand Identity</li><li>Book Design</li><li>Campaigns</li><li>Data Visualization</li><li>Digital Design</li><li>Editorial Design</li><li>Environmental Graphics</li><li>Exhibition Design</li><li>Film &amp; Motion Graphics</li><li>Industrial/Product Design</li><li>Interiors &amp; Architecture</li><li>Naming</li><li>Packaging</li><li>Sound Design</li></ul>","shortDescription":"We are the only major design studio where the owners of the business are the creators of the work and serve as the primary contact for every client.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":20,"sellingCount":1,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Pentagram Design","keywords":"","description":"<span style=\"font-weight: bold;\">Types of our work:</span>\r\n<ul><li>Brand Identity</li><li>Book Design</li><li>Campaigns</li><li>Data Visualization</li><li>Digital Design</li><li>Editorial Design</li><li>Environmental Graphics</li><li>Exhibition Design</li><li","og:title":"Pentagram Design","og:description":"<span style=\"font-weight: bold;\">Types of our work:</span>\r\n<ul><li>Brand Identity</li><li>Book Design</li><li>Campaigns</li><li>Data Visualization</li><li>Digital Design</li><li>Editorial Design</li><li>Environmental Graphics</li><li>Exhibition Design</li><li","og:image":"https://old.roi4cio.com/fileadmin/user_upload/pentagram_logo.jpeg"},"eventUrl":"","translationId":5102,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":565,"title":"Design","alias":"design","description":" Design is the activity of designing the aesthetic properties of industrial products (“artistic design”), as well as the result of this activity (for example, in such phrases as “car design”).\r\nIt is believed that in a broader sense, the design is not only intended for artistic design, but should also be involved in solving broader social and technical problems of the functioning of production, consumption, and the existence of people in the objective environment, by rational construction of its visual and functional properties.\r\nThe theoretical basis of design is technical aesthetics.\r\nThe term “industrial design” was approved by the decision of the first General Assembly of the ICSID (International Council of Societies of Industrial Design, International Council of Industrial Design Organizations) in 1959; The term “design” is a professional abbreviation of the term “industrial design”.\r\nDesigner - artist-designer, a person engaged in artistic and technical activities in various industries (including an architect, designer, illustrator, poster and other advertising graphics designer, web designer).\r\nThe word &quot;design&quot; English-language literature of the beginning of the XXI century, and understands the style, and the project, and design, and actually &quot;design&quot; - a professional activity, along with architecture or engineering design.","materialsDescription":" <span style=\"font-weight: bold;\">Design object</span>\r\nThe object of design can be almost any new technical industrial product (set, ensemble, complex, system) in any sphere of life activity of people, where human communication is socially and culturally conditioned.\r\n<span style=\"font-weight: bold;\">The main categories of the design object are:</span>\r\nThe image is an ideal representation of the object, an artistic-figurative model created by the designer’s imagination.\r\n<ul><li> Function - the work that the product must perform, as well as the semantic, sign and value role of the thing.</li><li>Morphology - the structure, the structure of the shape of the product, organized in accordance with its function, material and method of manufacture, embodying the designer's intent.</li><li>Technological form - morphology, embodied in the method of industrial production of the thing-object of the design-design as a result of artistic understanding of technology.</li><li>Aesthetic value is a special value of an object revealed by a person in a situation of aesthetic perception, emotional, sensory experience and assessment of the degree of conformity of an object to the aesthetic ideal of a subject.</li></ul>\r\n<span style=\"font-weight: bold;\">Techniques for finding a design solution:</span>\r\n<ul><li>Exhibition modeling</li><li>Museum situational modeling</li><li>Reincarnation or borrowing position</li><li>Person projection into the projected object</li><li>Scenario modeling</li><li>Game Situational Modeling</li><li>Mathematical and physical modeling of the dynamics of an object in the environment</li><li>Generative Design</li></ul>\r\n<span style=\"font-weight: bold;\">Varieties of design:</span>\r\n<ul><li>Animation design</li><li>Architectural design</li><li>Web design</li><li>Game design</li><li>Graphic design</li><li>Urban design</li><li>Interior Design</li><li>Clothing design</li><li>Ceremony Design</li><li>Sound design</li><li>Information design</li><li>Book design</li><li>Landscape Design</li><li>Parametric design</li><li>Print design</li><li>Interaction design</li><li>Software design</li><li>Industrial Design</li><li>Light design</li><li>Transport design</li><li>Futurodesign</li><li>Ecodesign</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Design.png"},{"id":585,"title":"Corporate Identity Design","alias":"corporate-identity-design","description":" The Branding of a company is very important and it gives the first impression of your company to its customers. The design of the brand gives judgment about your business and thus it should be very memorable and attractive. A professional branding or logo leaves a good image of your concern and also results in a great impression about the business. With today’s modern trend, you can design various creative and elegant designs for your brand name which leaves the potential customer to identify your company immediately.\r\nThe Brand is much more than the name of the company or its logo. It is the combination of all the experiences and impressions of a concern which includes the public relations, vendors, employees, customers or the communities. There are efficient people who represent the image of a company behind every good brand. When the expectations of the customers are met by the company, the loyalty of the brand is automatically developed. Thus, it is very important to focus on the design of the Brand name which should be descriptive about its services or products, memorable, short and attractive.\r\nBefore designing the brand, decide if it is going to be used on business cards, website, CD’s, clothing’s or printing materials, stickers, pens, on the products sold, or on any social network. Thus, plan accordingly and choose the appropriate designs or colors for your brand. Create a powerful logo with graphic design for your brand name which should speak about your business. It should be bold and distinctive and should be able to advertise about your company. A Tag line is also important for a Brand which could express the benefits of your concern and could leave an impression in the minds of the customers.\r\nThe important elements in a Brand design are the logo, names, tag lines, trademarks and packaging. The brand of the company mostly attempts the customers to purchase the products or services. Therefore, the name of the brand also plays a major role in the success of a business. There should be a life in your Brand designing with a good combination of the color, visual appearance or style, name, topography, intensity and size. Appropriate usage of these elements will provide uniqueness to your brand. You can also use a hired professional to create your brand design to make it more memorable.","materialsDescription":" <span style=\"font-weight: bold;\">How to develop a strong brand identity?</span>\r\nKnow who you are!\r\nBefore you know what tangible elements you want to make up your brand identity, you need to know who you are as a brand.\r\nWho you are as a brand is made up of a few key elements:\r\n<ul><li>Your mission (what’s your “why?”)</li><li>Your values (what beliefs drive your company?)</li><li>Your brand personality (if your brand was a person, what kind of personality would they have?)</li><li>Your unique positioning (how do you differentiate yourself from the competition?)</li><li>Your brand voice (if your brand was a person, how would it communicate?)</li></ul>\r\nThese elements are what define your brand, and before you start building your brand identity, it’s important you have a clear understanding of each.\r\nIf you’re having trouble figuring out who exactly you are, don’t sweat it. Sometimes, all you need is a simple brainstorm to help you get clarity on who you are as a brand.\r\nAsk yourself:\r\n<ul><li>Why did we start this business?</li><li>What are the beliefs and values that are important to us as a company?</li><li>What do we do better than anyone else?</li><li>What makes us special?</li><li>If we could describe our brand in three words, what would they be?</li><li>What are the three words we would want our customers to use to describe us?</li></ul>\r\nYou can also check out this awesome branding workbook from consulting firm PricewaterhouseCoopers. While this workbook is geared towards personal branding, the strategies will work for any type of business model.\r\nOnce you’ve locked in who you are as a brand, it’s time to build the identity that will bring your brand to life and show who you are to the people who matter most: your customers.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Corporate_Identity_Design.png"},{"id":587,"title":"Packaging Design","alias":"packaging-design","description":" <span style=\"font-weight: bold;\">Package design</span> is a key element in consumer branding. It allows goods to stand out on the shelf, attract attention and motivate the buyer to purchase in conditions of high level of competition in the market. In turn, label design is one of the stages in creating packaging. It is often associated with the development of the original form of packaging - shaping. In a number of categories, such as spirits, brand success depends on the integrity of the design concept embodied in the label and the shape of the bottle.\r\nIn the field of consumer goods, packaging is an integral part of the brand - it is the main identifier that makes a product desirable and recognizable. We can distinguish several stages of interaction or “communication” of the packaging with the consumer, as well as several basic functions that it performs in this case:\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">&quot;Attraction&quot;</span></span>\r\nEach modern buyer, having come to the store, is under the attack of a huge amount of information - around him are shelves with a wide variety of packages, different manufacturers, shapes, sizes and colors. Considering that the shopping list is usually rather big, we spend from a few seconds to a couple of minutes choosing each item. That is why the moment of contact of the buyer with the new brand is very brief. And only in the case when the packaging design is noticeable among many competitors, we can talk about the fulfillment of the first function - to stand out, attract attention, arouse interest.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">&quot;Acquaintance&quot;</span></span>\r\nAfter attention is drawn and the product is in the hands of the buyer, the stage of acquaintance with the product begins. Given the presence of dozens of competitors on the shelves - it will also not be long. Therefore, the next task is to convey to the consumer the most important information about the brand and product as briefly, clearly and structured as possible. This information can be emotional and functional. Thus, the packaging design and its individual components (logo, illustrations, product image, color, font and compositional solutions) are evaluated by the consumer more likely from an emotional point of view, with their help you can convey the brand’s target associations. For example, the packaging design of a dairy product or mineral water most often exploits a sense of naturalness and environmental friendliness, and the cognac label design reflects status and traditions.\r\nThe “functional” part of the package is data that the customer analyzes rationally. This information is about the manufacturer, place and date of production, shelf life, availability of preservatives, number of calories, etc. Despite the technical nature of this information, its presentation can also significantly affect the impression of acquaintance with the brand. Therefore, the development of packaging design always implies a layout in which information that is significant for the consumer and forms a positive image of the brand comes to the fore.\r\nAccordingly, the second function of packaging at the stage of dating is to be informative and form a positive brand image.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">&quot;Dialog&quot;</span></span>\r\nIf the acquaintance turned out to be successful and the consumer made a purchase, the third stage of interaction begins, which can conditionally be referred to as a “dialogue”. Often, after the purchase, we begin to consider the product in more detail: notice new design details, carefully read the texts, delve into their meaning. When the packaging design is built taking into account this stage - on it you can often find interesting details that are invisible at first sight; any texts and facts that reveal the brand’s legend. It is these details that allow the brand to build a dialogue with the consumer.\r\nThe function that is pronounced at this stage is to communicate with the consumer, revealing interesting details.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">&quot;Recognition&quot;</span></span>\r\nFinally, if the packaging design was done correctly, and the brand managed to build a dialogue with the consumer, having won his sympathies, the stage of re-purchase becomes relevant.\r\nIf at the first stage of communication with the consumer, uniqueness is important for attracting attention, then for making a repeat purchase, the uniqueness and recognition of the packaging become even more important. Here, by uniqueness, we mean: a) the presence of unusual copyright findings in design; b) avoiding established categorical stereotypes and the possibility of differentiation from competitors.\r\nThus, the final function of packaging design is to demonstrate individuality and be recognizable.","materialsDescription":" <span style=\"font-weight: bold;\">What is packaging design?</span>\r\nPackaging design is one of the most powerful marketing tools for promotion, a certain channel of communication between the manufacturer and its target audience. The more attractive the goods are, the greater demand they will enjoy. A tricky move can significantly increase the percentage of sales, because it is a well-known fact that a beautiful, bright, catchy container helps to buy it deliberately and spontaneously. Each smallest element should be worked out and thought out because it is important to create it so that it works for the brand, its success.\r\n<span style=\"font-weight: bold;\">What features does the packaging design provide?</span>\r\nA competent packaging design allows you to:\r\n<ul><li>highlight the product among competitors;</li><li>draw the attention of the target audience to him;</li><li>cheer up the buyer;</li><li>make the customer trust the brand.</li></ul>\r\nThe visual effect is very important. Numerous marketing studies confirm that the consumer, among many other similar products, will choose what looks best to him.\r\n<span style=\"font-weight: bold;\">How is packaging design developed?</span>\r\nThe development of individual packaging design is a complex process because its result can be the acquisition by a product of one of the main competitive advantages - an aesthetically harmonious appearance. Be sure to take into account the features and characteristics of the product. The color scheme, font, images, materials used - everything matters, nothing should be missed. It is also worth taking care of preserving originality and originality, protection from fakes, which are possible in the future.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Work Stages:</span></span>\r\n<ul><li>market analysis;</li><li>development of an original concept;</li><li>creation of several options;</li><li>the choice of one option, making changes to it;</li><li>layout preparation;</li><li>determination of optimal printing technology.</li></ul>\r\nThis is a complex, multi-level, multi-tasking, a lengthy procedure that requires specialists to have certain knowledge, skills, and experience.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Packaging_Design.png"},{"id":589,"title":"Design Animation","alias":"design-animation","description":" Visual marketing is firmly in the lead when it comes to promoting a business. And the most effective tool for him can surely be called an animated movie. It's no secret that the visualization of information facilitates its perception.\r\nAnimated video is one of the most original ways of presenting advertisements for your company. Animated advertising will attract the views of new customers and you will certainly want to buy products or services. Today, an animated video is a fairly well-known and sought-after form of advertising.\r\nAnimation video today is a must-have for any company that has a website. It is desirable that this video was creative, even if it tells about a large company or reveals serious questions. A distinctive feature of the drawn clips is the ability to present information from the face of any character, even the directly promoted product “animated” with the help of animation.\r\nBefore you order an animated video, it is important to decide which type of video is needed. A video can:\r\n<ul><li>Promote the brand. Such videos reveal the main characteristics of the product and tell about its strengths. In order for such a video to be effective, it is important to get an emotional response from the audience. To do this, you need to create a thoughtful character with an obvious pattern of behavior so that the viewer associates himself with him.</li><li>Talk about the company. The target audience of such clips is existing and potential employees and partners. Such videos are ordered to emphasize the positive features of the company. Due to this, there is a desire to cooperate with such an organization and/or work in it.</li><li>Be informative. These are intelligent videos that do not contain a call to action. The task of the informational video is to increase the involvement of the target audience and increase the level of brand loyalty. It is the most capacious and easy to hear important information.</li></ul>\r\nHaving made the decision to order an animation video, you need to understand what tasks it should perform. It is necessary to clarify the interests and preferences of the target audience and focus on them, choose an understandable and pleasant (if appropriate, with a humorous tint) style of narration and talk about the real merits of the product or service.","materialsDescription":" <span style=\"font-weight: bold;\">What is 2D animation?</span>\r\n2D animation - fully two-dimensional rollers. Characters, titles, buildings and any other objects in such videos are flat, as in the pictures. Today it is this kind of graphics that is most in demand. Often, these videos look simple and neat, but at the same time informative.\r\n2D animation can be executed in a classic drawing format or created using computer graphics, for example, Shape animation.\r\n<span style=\"font-weight: bold;\">What is 3D animation?</span>\r\n3D animation is its main difference from 2D in that the characters and any other objects in such a video are three-dimensional. Such videos allow you to fully demonstrate to customers a product from virtually all sides before it is created. It can be video smartphones, cars, houses. In the production of 3D animation is more complicated and more expensive than 2D, but at the same time much more spectacular, it means that it is better remembered.\r\n<span style=\"font-weight: bold;\">What is a cartoon video?</span>\r\nHand-drawn video is a modern marketing tool that will be useful for any kind of business. It is easier and clearer for a client to watch a short video than to wade through the wilds of numerous pages on the site.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Design_Animation.png"},{"id":567,"title":"Graphics Design","alias":"graphics-design","description":" Graphic design is the process of visual communication and problem-solving through the use of typography, photography, and illustration. The field is considered a subset of visual communication and communication design, but sometimes the term &quot;graphic design&quot; is used synonymously. Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts, and page layout techniques to create visual compositions. Common uses of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), wayfinding or environmental design, advertising, web design, communication design, product packaging, and signage.\r\nGraphic design is applied to everything visual, from road signs to technical schematics, from interoffice memorandums to reference manuals.\r\nDesign can aid in selling a product or idea. It is applied to products and elements of company identity such as logos, colors, packaging and text as part of branding (see also advertising). Branding has become increasingly more important in the range of services offered by graphic designers. Graphic designers often form part of a branding team.\r\nGraphic design is applied in the entertainment industry in decoration, scenery and visual story telling. Other examples of design for entertainment purposes include novels, vinyl album covers, comic books, DVD covers, opening credits and closing credits in filmmaking, and programs and props on stage. This could also include artwork used for T-shirts and other items screenprinted for sale.\r\nFrom scientific journals to news reporting, the presentation of opinion and facts is often improved with graphics and thoughtful compositions of visual information - known as information design. Newspapers, magazines, blogs, television and film documentaries may use graphic design. With the advent of the web, information designers with experience in interactive tools are increasingly used to illustrate the background to news stories. Information design can include data visualization, which involves using programs to interpret and form data into a visually compelling presentation, and can be tied in with information graphics.","materialsDescription":"<span style=\"font-weight: bold;\">What is graphic design and what does it include?</span>\r\nGraphic design is a design process that combines text and graphics in a way that is intended to communicate a specific message.\r\n<span style=\"font-weight: bold;\">Where is graphic design used?</span>\r\nYou will find graphic design in company logos, printed materials like brochures, posters, signs, greeting cards, postcards, business cards, billboards and ads. Advances in technology have brought us the digital environment complete with websites, online ads, virtual brochures and presentations, and so very much more.\r\n<span style=\"font-weight: bold;\">What do graphic designers use to create these designs?</span>\r\nGraphic designers can use hand-illustrated designs as well as computer-aided designs thanks to a wide range of software with nearly endless digital design tools. The availability of software like Adobe Illustrator and Photoshop have become staples of the graphic designer.\r\n<span style=\"font-weight: bold;\">What can a graphic designer do that I can’t do?</span>\r\nA graphic designer does more than just put their creative skills to work. Though most graphic designers are intuitively creative already, they have generally spent time studying numerous design principles. It’s vital to understand how to use design elements to transmit the required messages and values as well as evoke a certain feeling in the viewer. As a visual communicator, they leverage these design elements and use concepts such as color, typography, space, balance, form and lines to create their visual message.\r\nSome graphic designers are also able to understand the more technical aspects of the design required to create digital assets for a company. For example, a web designer is often able to create wireframes, workflows, and sitemaps and understand how to develop easy navigation for the user experience.\r\n<span style=\"font-weight: bold;\">What else does a graphic designer accomplish as part of the work they produce for a client?</span>\r\nBesides turning their client’s vision, brand image and value proposition into a graphic display, a designer will undertake many specialty tasks as part of a graphic design project. The specialty tasks include collaborating on the concept (usually with a team), attending meetings about the project, paying attention to what customers are clicking on, doing presentations that explain the various potential designs, revising designs, and preparing asset files for others on the team and for client use.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Graphics_Design.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":1012,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/Autodesk_Fusion_360.png","logo":true,"scheme":false,"title":"Autodesk Fusion 360","vendorVerified":0,"rating":"3.00","implementationsCount":6,"suppliersCount":0,"supplierPartnersCount":33,"alias":"autodesk-fusion-360","companyTitle":"Autodesk","companyTypes":["vendor"],"companyId":180,"companyAlias":"autodesk","description":"<p dir=\"ltr\" style=\"line-height:1.38; margin-top:0pt; margin-bottom:0pt; \"><span style=\"font-family: Verdana; font-weight: bold; white-space: pre-wrap; \">Design </span></p>\r\n<p dir=\"ltr\" style=\"line-height:1.38; margin-top:0pt; margin-bottom:0pt; \"><span style=\"font-family: Verdana; white-space: pre-wrap;\">Quickly iterate on design ideas with sculpting tools to explore form and modeling tools to create finishing features.</span><span style=\"font-family: Verdana; font-weight: bold; white-space: pre-wrap; \"> </span></p>\r\n<p dir=\"ltr\" style=\"line-height:1.38; margin-top:0pt; margin-bottom:0pt; \"><span style=\"font-family: Verdana; font-weight: bold; white-space: pre-wrap; \">Engineer &amp; simulate </span></p>\r\n<p dir=\"ltr\" style=\"line-height:1.38; margin-top:0pt; margin-bottom:0pt; \"><span style=\"font-family: Verdana; white-space: pre-wrap;\">Test fit and motion, perform simulations, create assemblies, make photorealistic renderings and animations.</span><span style=\"font-family: Verdana; font-weight: bold; white-space: pre-wrap; \"> CAM </span></p>\r\n<p dir=\"ltr\" style=\"line-height:1.38; margin-top:0pt; margin-bottom:0pt; \"><span style=\"font-family: Verdana; white-space: pre-wrap;\">Create toolpaths to machine your components or use the 3D printing workflow to create a prototype.</span><span style=\"font-family: Verdana; font-weight: bold; white-space: pre-wrap; \"> Collaborate &amp; manage </span></p>\r\n<p dir=\"ltr\" style=\"line-height:1.38; margin-top:0pt; margin-bottom:0pt; \"><span style=\"font-family: Verdana; white-space: pre-wrap;\">Bring design teams together in a hybrid environment that harnesses the power of the cloud when necessary and uses local resources when it makes sense.</span></p>","shortDescription":"Fusion 360TM is the first 3D CAD, CAM, and CAE tool of its kind. It connects your entire product development process in a single cloud-based platform that works on both Mac and PC.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Autodesk Fusion 360","keywords":"create, design, when, tools, prototype, Collaborate, manage, teams","description":"<p dir=\"ltr\" style=\"line-height:1.38; margin-top:0pt; margin-bottom:0pt; \"><span style=\"font-family: Verdana; font-weight: bold; white-space: pre-wrap; \">Design </span></p>\r\n<p dir=\"ltr\" style=\"line-height:1.38; margin-top:0pt; margin-bottom:0pt; \"><span style","og:title":"Autodesk Fusion 360","og:description":"<p dir=\"ltr\" style=\"line-height:1.38; margin-top:0pt; margin-bottom:0pt; \"><span style=\"font-family: Verdana; font-weight: bold; white-space: pre-wrap; \">Design </span></p>\r\n<p dir=\"ltr\" style=\"line-height:1.38; margin-top:0pt; margin-bottom:0pt; \"><span style","og:image":"https://old.roi4cio.com/fileadmin/user_upload/Autodesk_Fusion_360.png"},"eventUrl":"","translationId":1012,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":581,"title":"3D model Design","alias":"3d-model-design","description":" In 3D computer graphics, <span style=\"font-weight: bold; \">3D modeling</span> is the process of developing a mathematical representation of any surface of an object (either inanimate or living) in three dimensions via specialized software. The product is called a <span style=\"font-weight: bold; \">3D model.</span> Someone who works with 3D models may be referred to as a <span style=\"font-weight: bold; \">3D artist.</span> It can be displayed as a two-dimensional image through a process called 3D rendering or used in a computer simulation of physical phenomena. The model can also be physically created using 3D printing devices.\r\n3D modeling can be achieved manually with specialized 3D model design software, such as <span style=\"font-weight: bold; \">computer-aided design</span> (CAD) programs, that lets an artist create and deform polygonal surfaces or by scanning real-world objects into a set of data points that can be used to represent the object digitally.\r\nSoftware to create 3D models is a class of 3D computer graphics software used to produce 3D models. Individual programs of this class are called <span style=\"font-weight: bold; \">modeling applications</span> or <span style=\"font-weight: bold; \">modelers</span>.\r\nThree-dimensional (3D) models represent a physical body using a collection of points in 3D space, connected by various geometric entities such as triangles, lines, curved surfaces, etc. Being a collection of data (points and other information), 3D models can be created by hand, algorithmically (procedural modeling), or scanned. Their surfaces may be further defined with texture mapping.\r\nAlthough complex mathematical formulas are at the foundation of 3D drawing software, the programs automate computation for users and have tool-based user interfaces. 3D models are an output of 3D modeling and are based on a variety of digital representations. Boundary representation (B-rep) uses mathematically defined surfaces such as cones, spheres and NURBS (non-uniform rational basis spline) which are connected by topology to accurately represent objects as water-tight volumes. B-rep models are the preferred solution for engineering, and many 3D modeling applications for the design, simulation and manufacture of consumer and industrial products are B-rep based. \r\nVirtual 3D models can be turned into physical objects through 3D printing or traditional manufacturing processes. Models can also be converted into a static image through 3D rendering, commonly used to create photo-realistic representation for sales, marketing and eCommerce applications. 3D models can be created by the process of reverse engineering, in which 3D scanning technology is used to create digital replicas of real-world objects, including manufactured parts and assemblies, free-form models designed in clay and human anatomy. Modern 3d modeling and animation tools create and interact with a “digital twin”, which is used to develop, test, simulate and manufacture its real world counterpart as part of the product lifecycle.\r\n3D modeling is used in a wide range of fields, including engineering, architecture, entertainment, film, special effects, game development, and commercial advertising. It is an integral part of many creative careers. Engineers and architects use it to plan and design their work. Animators and game designers rely on 3D modeling tools to bring their ideas to life. And just about every Hollywood blockbuster uses 3D modeling for special effects, to cut costs, and to speed up production.\r\n\r\n\r\n","materialsDescription":"<h1 class=\"align-center\">Criteria to consider when choosing between 3D software programs</h1>\r\nThere is a wide range of 3D modeling and animation software addressing <span style=\"font-weight: bold; \">different fields of activity</span>. For instance, there is software dedicated to mechanical design, to engineering design, to civil engineering, to product design, to industrial design or to graphic design. The first thing to take into account is to select a design <span style=\"font-weight: bold; \">software targeted to your project</span>. Each field of activity has different needs. For example, a project about the creation of jewelry does not require the same 3D object software as a project of creation of aircraft models.\r\nAre you using a 3D drawing software for 3d printing, Laser Cutting or just for creating some digital art? Always take into account<span style=\"font-weight: bold; \"> the necessities of the technology</span> that you are designing for. Then, you can think: what is the <span style=\"font-weight: bold; \">budget</span> to select&nbsp; 3D modeling programs? If you afford to, you can pay for the required subscription. Alternatively, you can use the student license or the educational license that some design suites provide. Otherwise, there is various good quality 3D modeling app and software that is available for free and is equally good as professional options. In that case, you would like to get to know the software by downloading the limitied time and/or restricted functionality version that most vendors provide.\r\nChoose 3D design programs that are <span style=\"font-weight: bold; \">compatible with the Operating System</span> (OS) you are using, since not all the packages are meant to be used by all OS: Windows, Mac, Linux. Last but not least, choose a 3D modeling program according to your age and <span style=\"font-weight: bold; \">level of expertise.</span>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_3D_model_Design.png"},{"id":58,"title":"CAD for mechanical engineering - Computer-Aided Design","alias":"cad-for-mechanical-engineering-computer-aided-design","description":"The term &quot;CAD in engineering&quot; usually refers to packages that perform the functions of CAD/CAM/CAE/PDM, that is, computer-aided design, preproduction and design, and engineering data management.\r\nThe first CAD-systems appeared at the stage of computing technology - in the 60s. It was at General Motors that an interactive graphic production preparation system was created, and its creator, Dr. Patrick Henretti (the founder of CAD), was a manufacturing and consulting company (MCS), which had a huge impact on the development of this industry. industry. According to analysts, MCS ideas are based on almost 70% of modern CAD systems. In the early 80s, when the computing power of computers grew significantly, the first CAM packages appeared on the scene, which partially automate the production process using CNC programs and CAE products designed to analyze complex structures. Thus, by the mid-80s, the CAD system in mechanical engineering has a form that still exists. This year there were new players of the &quot;middle weight category&quot;. Increased competition has stimulated product development: thanks to a convenient graphical user interface, their use has increased significantly, new solid state modeling mechanisms ACIS and Parasolid have appeared, which are currently used in many modern CAD systems, and the functionality has been significantly expanded.\r\nAccording to the analytical company Daratech, in 1999 the sales of CAD/CAM systems increased by 11.1% over the year, in 2000 by 4.7%, in 2001 by 3.5%, and in 2002 - by 1.3% (preliminary estimate). We can say that the transition to the new century has become a turning point for the CAD market. In this situation, two main trends emerged in the foreground. A striking example of the first trend is the purchase of EDS in 2001 by two well-known developers representing CAD systems - Unigraphics and SDRC, the second is the actively promoted PLM (Product Lifecycle Management) concept, which provides access to information throughout its life cycle.\r\nTraditionally, CAD products in mechanical engineering are divided into four classes: the heavy, medium, light and mature market. Such a classification has developed historically, and although there has long been talk that the boundaries between classes are about to be erased, they remain, since the systems still differ in price and functionality. As a result, now in this area there are several powerful systems, a kind of &quot;oligarchs&quot; of the CAD world, stably developing products of the middle class and inexpensive, easy-to-use programs that are widely distributed. There is also the so-called &quot;non-class stratum of society&quot;, the role of which is performed by various specialized solutions.","materialsDescription":" <span style=\"font-weight: bold;\">Why implement CAD?</span>\r\nAt present, computer-aided design (CAD) systems of various types are commonly used at machine-building enterprises. Over the long history of use, they have proven their effectiveness and economic feasibility. However, most system manufacturers cannot give a clear and unambiguous answer, what economic effect will the purchase of their software bring?\r\nWhen choosing one or another system, it is difficult to unambiguously understand which solution will be the most suitable for an organization and why the introduction of CAD is generally necessary? To answer these questions, it is necessary, first of all, to determine the factors by which the economic efficiency of the implementation and use of the system is achieved, as well as refer to the world experience of using CAD systems.\r\nOne of the leaders conducting research in this area is the international research agency Aberdeen Group, which, together with Autodesk, since 2007, has issued a number of reports on this topic:\r\n<ul><li>Additional strategies for building digital and physical prototypes: how to avoid a crisis situation when developing products?</li><li>System design: Development of new products for mechatronics.</li><li>Technical Change Management 2.0: Intelligent Change Management to optimize business solutions.</li><li>Design without borders. Revenue growth through the use of 3D technology.</li></ul>\r\nThe organizations participating in the research were divided into three groups according to how they fulfill their calendar and budget: 20% are best-in-class companies (leading companies), 50% are companies with industry averages and 30% are companies with results below average. Then a comparative analysis was conducted to understand which processes, ways of organizing work and technology were more often used by the best-in-class companies.\r\nAccording to the results of research, the main economic factors affecting the economic efficiency of using CAD are time and money spent on developing prototypes of products of machine-building organizations, as well as time and costs of making changes to prototypes and manufactured products.\r\nThe participating companies were also interviewed about the main factors that, in their opinion, are the most significant prerequisites for the use of computer-aided design tools.\r\n<ul><li>91% of respondents put in the first place a reduction in product design time,</li><li>in second place with 38% - reducing the cost of design,</li><li>further follow: increase in manufacturability of designed products (30%), acceleration of product modifications in accordance with the requirements of Customers (product customization) - 15%.</li></ul>\r\nAn interesting feature is that, despite the great opportunities to reduce costs, as in previous studies, the key factor is the possibility of reducing the design time.\r\n<span style=\"font-weight: bold;\">Why use CAD the best engineering companies?</span>\r\nThe functionality of CAD, which is used by machine-building enterprises to achieve the above effects, can be divided into the following main areas:\r\n<ul><li>Development of the project concept in digital format.</li><li>Creation, optimization and approval of projects.</li><li>Design of electrical and mechanical parts.</li><li>Product data management.</li><li>Visualization of product solutions, reviews, sales and marketing.</li></ul>\r\nIt should be noted that the product data management functionality relates more to PDM / PLM solutions, however, computer-aided design systems are an integral part of them.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/CAD_for_mechanical_engineering_-_Computer-Aided_Design.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]}],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":["Low quality of customer service","No automated business processes"],"materials":[],"useCases":[],"best_practices":[],"values":["Reduce Costs","Improve Customer Service"],"implementations":[],"presenterCodeLng":"","productImplementations":[]}},"aliases":{},"links":{},"meta":{},"loading":false,"error":null,"useProductLoading":false,"sellProductLoading":false,"templatesById":{},"comparisonByTemplateId":{}},"filters":{"filterCriterias":{"loading":false,"error":null,"data":{"price":{"min":0,"max":6000},"users":{"loading":false,"error":null,"ids":[],"values":{}},"suppliers":{"loading":false,"error":null,"ids":[],"values":{}},"vendors":{"loading":false,"error":null,"ids":[],"values":{}},"roles":{"id":200,"title":"Roles","values":{"1":{"id":1,"title":"User","translationKey":"user"},"2":{"id":2,"title":"Supplier","translationKey":"supplier"},"3":{"id":3,"title":"Vendor","translationKey":"vendor"}}},"categories":{"flat":[],"tree":[]},"countries":{"loading":false,"error":null,"ids":[],"values":{}}}},"showAIFilter":false},"companies":{"companiesByAlias":{},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"implementations":{"implementationsByAlias":{},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"agreements":{"agreementById":{},"ids":{},"links":{},"meta":{},"loading":false,"error":null},"comparison":{"loading":false,"error":false,"templatesById":{},"comparisonByTemplateId":{},"products":[],"selectedTemplateId":null},"presentation":{"type":null,"company":{},"products":[],"partners":[],"formData":{},"dataLoading":false,"dataError":false,"loading":false,"error":false},"catalogsGlobal":{"subMenuItemTitle":""}}