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The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"},{"id":795,"title":"Marketing - software","alias":"marketing-software","description":"The departments of marketing companies use marketing software to market actively on various web channels via websites, email, social networks, and to automate daily tasks. The benefit here is this type of software allows you to personalize diverse marketing campaigns.\r\nThere are main types of marketing software such as advanced marketing automation, workflow automation, and marketing intelligence. The essential features of marketing software are: analytics, social media marketing, email marketing, team collaboration, phone call tracking, lead scoring and nurturing.\r\nMarketing solutions can be used by companies of all sizes and in all sectors, and they are most welcome in small-scale teams that wish to simplify the process of running challenging marketing campaigns.","materialsDescription":" <span style=\"font-weight: bold;\">What is marketing software?</span>\r\nMarketing software refers to tools that help businesses successfully execute campaigns, tap into their target markets and convert leads into sales. Companies, regardless of size, can benefit from marketing tools, allowing them to maximize their resources and get rid of repetitive tasks. They are also very useful in expanding businesses’ reach and allow companies to focus on more pressing matters.\r\n<span style=\"font-weight: bold;\">Why Use Marketing Software?</span>\r\nWhy to use marketing software, you might ask. Whether you are looking for ways to better manage your marketing campaign, make the most out of your resources, or improve your lead nurturing process, having good marketing software is a great way to improve your operations. Here are some of the advantages of marketing software:\r\n<ul><li><span style=\"font-weight: bold;\">Reduces Tedious Tasks.</span> If we focus on the definition of marketing software, we should be able to conclude that it is meant to eliminate repetitive duties that take up a huge fraction of your daily routine. Tasks such as compiling your clients’ information, sending emails to your leads, and scheduling the posting of content can be time-consuming and while they are important, they leave you with little time to focus on tasks that demand your immediate, undivided attention. By utilizing content marketing systems, resource optimization programs, and other marketing software; you can eliminate the hassle of juggling everything manually, allowing you to delegate more important responsibilities to your staff.</li><li><span style=\"font-weight: bold;\">Streamlines Marketing Efforts.</span> Marketing campaigns require the simultaneous use of multiple channels to communicate with your target audience. Marketing software solutions are designed to help you coordinate various programs in a single, easy-to-manage platform. This means you no longer have to jump from system to system to execute your campaign seamlessly. Most of these applications also offer a full suite of tools that let you manage content, nurture leads, and measure your campaign efforts accurately, promptly, and efficiently.</li><li><span style=\"font-weight: bold;\">Improves Accountability.</span> When it comes to monitoring or analyzing lead conversions and marketing campaigns, accountability plays an important role. With the use of marketing software, you can eliminate the risk of human error and make sure you get all the statistics you need at a glance.</li><li><span style=\"font-weight: bold;\">Makes Customer Management Easier.</span> Developing relationships with potential clients at each phase of the sales process is crucial to helping your business thrive. However, this is not as simple as convincing prospects to purchase products or keeping them posted on your offers. Attracting and retaining clientele are extensive processes wherein you must pinpoint the people who will most likely need your services, listen to their concerns, and respond to them on time every time they contact you. By using a CRM software or lead nurturing system, you can effortlessly schedule email campaigns, reply to leads promptly, build a better online presence, and keep tabs on current customers.</li><li><span style=\"font-weight: bold;\">Document Progress Faster.</span> Tracking your leads, resources, content, and campaign success rates may sound easy at first, but it won’t be as simple when you are dealing with multiple campaigns, handling hundreds of customers, and creating an extensive amount of content all at the same time. Using marketing systems, your company can become more agile in its varied campaign initiatives. You can quickly create accurate progress reports that help you assess the effectiveness of your strategies and determine how to improve them in the future.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Marketing_software.png"},{"id":279,"title":"Content Applications","alias":"content-applications","description":" With the explosion of digital technology, your company must manage and share content across a growing number of online channels. Meanwhile, your teams demand easy and secure access to their organization’s valuable digital assets―from any place, at any time.\r\nContent management systems provide the tools needed to access, manage, retrieve, distribute and publish digital content. Digital content encompasses digital files including images, photos, presentations, documents, videos, multimedia and any other content.\r\nContent management tools in the Cloud provide efficient content life cycle management. The majority of companies require some form of online content management in order to create and share their content.\r\nThe process of content management begins with production. Enterprise content has many touch points for editing cycles, review stages, and the eventual publication, with each step crucial in producing high-quality content. Large organizations typically have a content manager that oversees this process and are successful by utilizing the best content management system.","materialsDescription":" <span style=\"font-weight: bold;\">What are the benefits of content management software?</span>\r\nChange is constant. Content management platforms contain everything you need to work in entirely new and better ways. Enterprise teams can boost productivity with easy-to-deploy cloud content management. Businesses can collaborate on digital files, share content between teams, preserve important digital assets, monitor content growth and access, connect teams with specific files, distribute digital assets across marketing channels like social media, ensure users and channels are always using latest versions, control rights management, and make sure decisions and work gets done fast.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/Content_Applications.png"},{"id":884,"title":"AI Sales Assistant Software","alias":"ai-sales-assistant-software","description":" There’s little doubt that artificial intelligence (AI) is revolutionizing our digital experiences. Advanced AI technologies like deep learning - where machines are trained to deliver personalized customer service based on user behavior - are promising highly engaging consumer experiences; while ‘conversational commerce’ is fast catching up, with a marked increase in the use of natural language processing (NLP) and adoption of messaging platforms among growing number of consumers, especially millennials.\r\nEngaged customers produce a 23% premium in wallet share, profitability, revenue, and relationship growth compared to only 13% for disengaged customers.\r\nOne of the variants of conversational commerce, is ‘Interactive Commerce’, wherein a conversational AI driven bot helps a user in making a purchase without or with limited human assistance. Interactive ecommerce enables retailers to define parameters like ‘what can be customized’ and ‘what are the options customers have’. In such a scenario, customer experience gets a new meaning, where customers can select the options that they desire, and get the products that truly meet their needs and expectations.\r\nThe essence of customer engagement is personalization - humanized interactions that make customers feel like they’re doing business with a real person instead of a company.\r\nAI sales assistants are tools that help sales representatives in their tasks and processes automation by embedded artificial intelligence. AI sales assistants are advanced computer programs that can understand, process, learn from, and respond to voice or text inputs in natural ways. It can enable conversational interfaces with or without buttons or menus, and can understand and respond to complex user utterances. It typically combines advanced natural language processing (NLP), natural language understanding (NLU), and dialog management techniques to achieve a high degree of automation without sacrificing accuracy.\r\nTo be categorized as an AI Sales Assistant, an AI-product must qualify leads or automate/facilitate internal sales processes.","materialsDescription":"<span style=\"font-weight: bold; \">What is an AI sales assistant?</span>\r\nAI sales assistants are tools that help sales representatives in their tasks and processes automation by embedded artificial intelligence. AI sales assistants are advanced computer programs that can understand, process, learn from, and respond to voice or text inputs in natural ways. It can enable conversational interfaces with or without buttons or menus, and can understand and respond to complex user utterances. It typically combines advanced natural language processing (NLP), natural language understanding (NLU), and dialog management techniques to achieve a high degree of automation without sacrificing accuracy.\r\n<span style=\"font-weight: bold; \">What types do AI sales assistants consist of?</span>\r\nGenerally, there are 2 types of AI sales assistants:\r\n<ul><li>Assistants focused on internal sales related processes: For example, most sales assistants feature a conversational interface that allows sales reps to ask questions in natural language about leads and sales analytics.</li><li>Salesbots: Sales focused chatbots that automate customer outreach and qualify leads.</li></ul>\r\n<span style=\"font-weight: bold; \">What are the benefits?</span>\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Automate support and optimize human resources</span></span>\r\nFirst of all, a virtual assistant understands natural language and identifies the customer’s need. It does the heavy-lifting by automatically resolving routine issues or collecting information. It's simple, really: all the frequently asked questions that you have in your knowledge base are solved by the chatbot.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Make customers happy with immediate answers</span></span>\r\nAs the bot takes care of frequent requests, customers get instant replies and agents gain time. This way, they can focus on customizing the answers, working on strategy and closing sales. If the request can’t be answered automatically, the AI solution sends the information to your CRM, creates a case and assigns it to the right department. As a result, your team will access a complete customer profile to quickly reach out with a solution or an offer.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Reduce costs</span></span>\r\nNeedless to say, while a trained bot takes care of answering automatically, a big 24/7 human support team becomes obsolete. It’s simple math: the smarter your solution, the lower your costs.\r\nAccording to our data, companies that adopt the solution will get to offer 24/7 service, with an expected reduction in human services of around 70%.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Boost Sales</span></span>\r\nAlso, your virtual assistant will be able to detect sales or carry out real-time up-selling actions. When it detects a potential sale, it asks the customer to fill in a short form and sends the details to the Sales team. You will basically have an automatic lead generator that connects seamlessly to your CRM workflow.\r\n<span style=\"font-weight: bold;\"><span style=\"font-style: italic;\">Offer unlimited support</span></span>\r\nFinally, your customers will forget about waiting. You can rely on a chatbot to resolve their demands immediately, 24/7 and in all your channels.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/robot.png"},{"id":880,"title":"B2B Sales Intelligence & Lead Generation Solutions","alias":"b2b-sales-intelligence-lead-generation-solutions","description":" Generating sales is crucial for business. Sales intelligence tools are the wave of the future in lead generation.\r\nThe global market of sales intelligent tools is worth between $100 and $150 million. Sales intelligence tools offer several advantages to businesses, and their demand is on the increase. They help take away much of the hard work in driving sales by making marketing efforts more efficient.\r\nAttracting new customers to your business is one thing, but closing a sale is something entirely different. One reason is that you may be talking to the wrong clients all along. An important factor in selling a product or service is to identify the right customers.\r\nIt’s easy to think that you’ve identified the personas, but without data and analytics, it’s difficult to tell. One way to know if you’re on track is to use sales intelligence software.\r\nSales intelligence refers to an assortment of practices, technologies, practices, and applications. They make it easy for you to collect, integrate, present, evaluate and analyze customer data. It’s the avenue through which you get pertinent information regarding the impact of your marketing campaigns.\r\nThe tools also help you see the prospects you’re selling to, where they’re from, and create case-specific solutions. The primary challenge with sales intelligence is the type of content from sales organizations. The data is only useful if it’ll help in actual selling.\r\nFor example, if the only data you get is a name and email address, you may be unable to do much with it. Sales intelligence is only useful if it delivers as much information as possible. The more you know about your prospect, the easier it’ll be to sell to them.\r\nThe information your SI tools gather should empower your sales reps to make more conversions. They also should be able to deepen existing relationships through cross-selling and up-selling.\r\nSales intelligence is a concept that businesses should embrace to keep them ahead of the competition. By identifying your prospective leads, you’ll narrow down on the information that can help convert into sales. Using SI the correct way will see your business enjoy the benefits of increased productivity and better lead conversions.\r\nWhen choosing a sales intelligence solution, ensure it’s compatible with your CRM. It also shouldn’t duplicate existing data and will keep information updated. For you to win against your competitors, you must get real-time data from the industry as trends change.","materialsDescription":" <span style=\"font-weight: bold; \">What are the factors to consider when choosing a Sales Intelligence solution?</span>\r\nThe process of acquiring a sales intelligent package is an investment you should approach with caution. Your choice should help you generate more and better leads as well as convert potential clients into long-term ones.\r\nSales intelligence technology develops your sales in a relevant and targeted way. They keep you alert on what is happening in your industry. As such, you can take the suitable actions at the right time.\r\nNot all solutions are the same, and you need to be specific in what you’re looking for. Here are specific considerations for your sales intelligence solution.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">1. How Often Will You Update Your Data?</span></span>\r\nA good portion of data present in a company is obsolete within one year. This is a good reason to ensure the technology you adopt has a regular updating system. You should aim at keeping information up-to-date to remain relevant to sales canvassing.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">2. How Will You Avoid Data Duplication?</span></span>\r\nIf in your database you already have some suggested leads, you don’t want a solution that’ll duplicate the same information. Ask the vendor whether his tool can filter your database to avoid doubling-up. This should well be established before the installation of the software.\r\nYou shouldn’t have to sort data manually afterward.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">3. Is the Solution Compatible With Your CRM?</span></span>\r\nMost businesses have a CRM system they use to canvass for business. The sales intelligence solution you choose should be compatible with your CRM. One way to install the solution is as a stand-alone interface not connected to CRM.\r\nThe other most commonly used way of installing the solution is encapsulating it in your CRM system. This integration benefits you directly from the CRM functions through a shared interface. The approach is more practical as it integrates the data needed by the sales team.\r\nThe team doesn’t have to keep moving from one interface to another in search of the data they need. This eliminates the risk of data loss and time wastage. Having a system that provides information in real time is best in increasing efficiency.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">4. How Does it Collect Data and Information?</span></span>\r\nHow your sales intelligence tool collects information can help your sales team or pollute it with inappropriate information. Ideally, the software should gather information from various sources like social networks, crowdsourcing, and trawling the web. However, too much information can be challenging to sort and use appropriately.\r\nVaried information enriches your company by letting you know what’s happening around you. Afterward, you can evaluate the potential of the information by their context. Eventually, you can determine the list of hot leads ready to be contacted.\r\nNot all solutions you come across have this advanced technology at their disposal. Most of them use basic algorithms that search based on keywords. This leaves you with the task of sorting out the information to pick what’s relevant.\r\nRemember to check the scope of sources your software uses, and the technology it employs in data collection.\r\n<span style=\"font-weight: bold; \">What are the benefits of Sales Intelligence solutions?</span>\r\nSales intelligence solutions are designed to help the sales team perform their job better. The positive impacts of Sales intelligence are felt through:\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">1. Higher Productivity</span></span>\r\nThe intelligence tools can automatically prioritize follow-ups. They can also categorize leads to qualification-based and value-based groups. This helps to lessen the amount of time they spend in manual parsing that sometimes leads to unqualified leads.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">2. Rewarding Conversations</span></span>\r\nAs a retail trader, intelligence tools help you understand your prospects better. From the perspective of a customer, it’s annoying when a salesperson doesn’t understand your needs. The conversation will revolve around the product, instead of the buyer’s preferences and goals.\r\nSales intelligence shows sales reps the areas where most customers will be most responsive. Conversations should be steered towards those areas, mining for value around those points.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">3. Smarter Sales Strategies</span></span>\r\nSales intelligence is vital to decision-makers. It distills detailed insights from databases that characterize their department. From these insights, the sales manager will be in a better position to engage prospects.\r\nThey can come up with strategies to improve lead conversion ratios and consequently increase sales.\r\n<span style=\"font-weight: bold; \">What is Lead Generation?</span>\r\nLead Generation is the initiation of consumer interest or enquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads. The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers.\r\n<span style=\"font-weight: bold; \">Who are the leads?</span>\r\nA lead usually is the contact information and in some cases, demographic information of a customer who is interested in a specific product or service. There are two types of leads in the lead generation market: sales leads and marketing leads.\r\nSales leads are generated on the basis of demographic criteria such as FICO score (United States), income, age, household income, psychographic, etc. These leads are resold to multiple advertisers. Sales leads are typically followed up through phone calls by the sales force. Sales leads are commonly found in the mortgage, insurance and finance industries.\r\nMarketing leads are brand-specific leads generated for a unique advertiser offer. In direct contrast to sales leads, marketing leads are sold only once. Because transparency is a necessary requisite for generating marketing leads, marketing lead campaigns can be optimized by mapping leads to their sources.\r\nAn investor lead is a type of a sales lead. An investor lead is the identity of a person or entity potentially interested in participating in an investment, and represents the first stage of an investment sales process. Investor leads are considered to have some disposable income that they can use to participate in appropriate investment opportunities in exchange for return on investment in the form of interest, dividend, profit sharing or asset appreciation. Investor lead lists are normally generated through investment surveys, investor newsletter subscriptions or through companies raising capital and selling the database of people who expressed an interest in their opportunity. Investor Lead lists are commonly used by small businesses looking to fund their venture or simply needing expansion capital that was not readily available by banks and traditional lending sources.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/B2B.png"},{"id":822,"title":"PR & Outreach","alias":"pr-outreach","description":" Outreach - is building relationships with the audience outside the formal channels of communication. Contact can be both online and offline. That is, if usually, a person deals with a company at an official level - on a website, in a representative office, etc., then in outreach information is conveyed through external sources.\r\nThe main goal of the outreach project is to create valuable backlinks from sites to the client’s website. These links improve organic ranking and attract new audiences. Outreach often has secondary goals of enhancing brand awareness and building trust.\r\nClassic PR forms an idea of the object. Outreach is needed at the next stage when people have gaps in information or there are difficulties in communicating with representatives of the brand.\r\nOutreach can be targeted at various target groups or their segments. For example, for fans of some brand, users of a particular service. In the broad sense of the word, outreach is propaganda, expanding the reach of a loyal audience. This term also means work with opinion leaders, educational and missionary activities.","materialsDescription":" <span style=\"font-weight: bold;\">What is outreach?</span>\r\nOutreach is one of the directions in crowd marketing, which implies an agreement personally with the owner of the site, a blogger, in order to place banner ads on their resource, mentioning the promotion of a company or brand.\r\n<span style=\"font-weight: bold;\">What are the main tasks of outreach?</span>\r\n<ul><li>Backlinks are still the strongest ranking indicator in the Google search sequence.</li><li>As the Google algorithm has improved its ability to detect, ignore, and punish unethical methods of link building, companies must earn links by creating and advertising high-quality content that requires complex communications and processes.</li><li>The specialist competently approaches the project, finds trust sites, forums, blogs for advertising, agrees with the owner of the donor site - this is the key to the quality of building the link mass.</li><li>The result of effective outreach work: product visibility in search engines and high site traffic.</li></ul>\r\n<span style=\"font-weight: bold;\">Who needs outreach?</span>\r\nOutreach is a new direction in link building, but he has already managed to make himself known on the Internet. Who needs this promotion method:\r\n<ul><li>SEO specialists;</li><li>Web studios;</li><li>PR managers;</li><li>Marketers;</li><li>Online stores;</li><li>Media.</li></ul>\r\n<span style=\"font-weight: bold;\">What is the outreach algorithm?</span>\r\nWork in the framework of the direction takes place in several stages:\r\n<ol><li>Search for sites that are popular and relevant to your audience.</li><li>Definition of opinion leaders on a selected topic.</li><li>Search for contacts of resource representatives.</li><li>Choosing a format: press release, interview, article, mention with a link.</li><li>Preparation of a press release with details and terms of cooperation.</li><li>Writing a welcome letter.</li><li>Communication with representatives and negotiations.</li><li>Content preparation.</li><li>Publication and control.</li></ol>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-pr-outreach.png"},{"id":818,"title":"Content Marketing","alias":"content-marketing","description":" Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. It is often used by businesses in order to:\r\n<ul><li>Attract attention and generate leads</li><li>Expand their customer base</li><li>Generate or increase online sales</li><li>Increase brand awareness or credibility</li><li>Engage an online community of users</li></ul>\r\nContent marketing attracts prospects and transforms prospects into customers by creating and sharing valuable free content. Content marketing helps companies create sustainable brand loyalty, provides valuable information to consumers, and creates a willingness to purchase products from the company in the future. This relatively new form of marketing does not involve direct sales. Instead, it builds trust and rapport with the audience.\r\nUnlike other forms of online marketing, content marketing relies on anticipating and meeting an existing customer need for information, as opposed to creating demand for a new need. As James O'Brien of Contently wrote on Mashable, "The idea central to content marketing is that a brand must give something valuable to get something valuable in return. Instead of the commercial, be the show. Instead of the banner ad, be the feature story." Content marketing requires continuous delivery of large amounts of content, preferably within a content marketing strategy.\r\nWhen businesses pursue content marketing, the main focus should be the needs of the prospect or customer. Once a business has identified the customer's need, information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs, etc. Most of these formats belong to the digital channel.\r\nDigital content marketing is a management process that uses electronic channels to identify, forecast, and satisfy the content requirements of a particular audience. It must be consistently updated and added to in order to influence the behavior of customers.","materialsDescription":" What Types of Businesses Can Content Marketing Help?\r\nSmall and large businesses in virtually every industry use content marketing to their advantage. From major consumer brands and retail stores to tech companies and service-oriented businesses, content marketing can help you reach out to your target audience.\r\nBoth business-to-consumer (B2C) and business-to-business (B2B) companies have developed successful content marketing strategies. The techniques and goals vary between B2B and B2C companies, but that doesn’t make content marketing any less effective.\r\n<span style=\"font-weight: bold;\">How Can Content Marketing Benefit My Business?</span>\r\nThe beauty of content marketing is that it serves multiple purposes. Depending on your goals and the type of content you create, it could boost your brand in several different ways.\r\nFirst, content marketing can increase awareness of your brand, especially if the material you produce has an educational angle. As customers get to know your brand and the value that it provides through high-quality content, you can also increase customer loyalty. As you grow your brand’s base, you can also generate website traffic and drive sales.\r\n<span style=\"font-weight: bold;\">Can Content Marketing Generate Leads for My Business?</span>\r\nWith the right strategy in place, you can use content marketing to generate a steady stream of new leads for your business. While most brands offer content like blog posts, articles, and videos free of charge, they also create high-level content, such as white papers, case studies, and eBooks to serve as lead magnets. Then they require readers to opt into a mailing list before gaining access to the high-level content.\r\nOnce you’ve gained permission to email interested customers, you can introduce your leads to your sales funnel. As your leads discover and engage with your other content marketing efforts, they may convert from potential to current customers.\r\n<span style=\"font-weight: bold;\">What’s the Most Common Content Marketing Mistake?</span>\r\nFor most businesses, the biggest content marketing mistake is jumping in without a coherent strategy. Like any type of marketing, you need a plan to get the results you want from content marketing. Launching a blog and producing posts regularly may never help you achieve your objectives if you don’t know what you want to accomplish or how to get there.\r\nTo develop an effective content marketing strategy, you’ll need to understand who your target audience is, what kinds of content they want, and how your brand can offer the greatest value to your audience. Many businesses opt to create buyer personas so they can get to know their target audience and design content that’s sure to resonate.\r\n<span style=\"font-weight: bold;\">What Type of Content Should My Business Create?</span>\r\nWhile the right content balance varies from business to business, most brands consider a few essential types. Blog posts and articles tend to top out around 1,000 words and usually help readers understand how and why to use your product or service. Case studies, white papers, and eBooks are substantially longer and typically feature original research related to your industry. Infographics and videos generally explain and illustrate concepts that you simply can’t convey via text. Depending on your brand’s goals, you might include one, two, or all types of content in your strategy.\r\n<span style=\"font-weight: bold;\">How Much Content Should My Business Produce?</span>\r\nJust as content type depends on your unique brand, so does content frequency. A lifestyle brand may benefit from developing and sharing short snippets of content daily, while others may get more value out of creating long-form content once a week or twice a month.\r\nNo matter what type of frequency works best for your business, however, strive for a consistent schedule. A regular schedule will boost your reliability and ensure that your audience anticipates your content.\r\n<span style=\"font-weight: bold;\">Is Content Marketing the Same as Social Media Marketing?</span>\r\nThese two branches of marketing aren’t the same, but many businesses integrate their content marketing and social media marketing strategies. This synthesis helps brands ensure that they’re optimizing their marketing efforts.\r\nWhile content marketing encompasses written, graphic, and video material that can live on your company’s website or any number of other places online, social media marketing takes place strictly on platforms like Facebook and Instagram. Many social media marketers build their editorial calendars around sharing links to content that their brands have created, as this practice can drive views and value.\r\n<span style=\"font-weight: bold;\">How Can You Measure the Results of Content Marketing?</span>\r\nWhen you invest in a content marketing strategy, it’s essential to track the results and determine your return on investment (ROI). As a general rule, your goals determine the metrics you’ll track as you assess results.\r\nFor example, if you want to increase brand awareness, you might track website traffic, bounce rate, or social shares. If you want to generate leads, you’ll track the number of leads, conversion rates, and an average time to close.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-content-marketing.png"}],"characteristics":[],"concurentProducts":[{"id":6659,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/Visme-logo.png","logo":true,"scheme":false,"title":"Visme","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"visme","companyTitle":"Visme","companyTypes":["vendor"],"companyId":9200,"companyAlias":"visme","description":"<h3>Visme transforms the way you create & share engaging Presentations, Infographics and other visual formats. Users from IBM, General Dynamics, and Accenture and 4.5 millions other users utilize Visme as the content creation tool to tell and present their stories and translate boring data into engaging Visuals. Work individually or as a team to collaborate. Publish online, embed to your site or download for offline use.</h3>\r\nThe software allows teams to utilize customizable templates and content blocks to create presentations and data visualizations.\r\nBusinesses can embed infographics on websites, share them on social media accounts, download them for offline use and secure with password protection. It enables managers to use custom font styles, size and colors, find similar images, swap icons and more to create interactive infographics or reports. Visme lets professionals download the infographics as PDFs, HTML5 or high-resolution images.\r\nThe system helps administrators to add videos, images, documents and forms in the infographic and gain insights into engagement analytics. Visme is available for free and on monthly or annual subscriptions and support is extended via FAQs, a knowledge base, video tutorials and other online measures.","shortDescription":"Visme is a cloud-based platform, which helps agencies, non-profit organizations and marketers create and share infographics in real-time. ","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Visme","keywords":"","description":"<h3>Visme transforms the way you create & share engaging Presentations, Infographics and other visual formats. Users from IBM, General Dynamics, and Accenture and 4.5 millions other users utilize Visme as the content creation tool to tell and present their","og:title":"Visme","og:description":"<h3>Visme transforms the way you create & share engaging Presentations, Infographics and other visual formats. Users from IBM, General Dynamics, and Accenture and 4.5 millions other users utilize Visme as the content creation tool to tell and present their","og:image":"https://old.roi4cio.com/fileadmin/user_upload/Visme-logo.png"},"eventUrl":"","translationId":6659,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6661,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/slidebean.png","logo":true,"scheme":false,"title":"Slidebean","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"slidebean","companyTitle":"Slidebean","companyTypes":["vendor"],"companyId":9201,"companyAlias":"slidebean","description":"<h3>Slidebean is a free web-based presentation tool that lets users create powerful presentations with just a few clicks.</h3>\r\nBy separating the content creation from the slide design, Slidebean allows users to focus on what matters most while taking care of everything else automatically. \r\nSlidebean is a tool that makes it easier for presenters to create professional-looking slides by taking care of the design element. The software is a collection of design templates, selection of premium fonts and high-end color palettes that help define the overall design of presentations.\r\nThe easy-to-use interface requires presentations to just enter the content and takes care of the rest. This allows users with even zero design skills to create impressive slides and is particularly suitable for small-medium businesses that don’t have designers required to create rich presentations. Slidebean is a good alternative to PowerPoint and Keynote and offers many features required to effortlessly create professional presentations. The software includes everything presenters need to get the job done, including professional icons, photos, charts and more.\r\n<span style=\"font-weight: bold;\">Ease-of-use and availability of professional, ready-made templates makes Slidebean a good alternative to other traditional presentation software. </span>\r\nIt takes care of the design element and offers seamless online collaboration. The presentations are kept in sync without user intervention and can be shared with anyone using device of their choice, including smartphones, tablets and PCs. It saves time and effort required in creating presentations from scratch by providing dozens of ready-made templates created by professionals. The purpose-built templates ensure that the presentation is relevant and matches requirements of businesses.\r\n<span style=\"font-weight: bold;\">Being a cloud-based solution, Slidebean can be embedded easily with websites using a simple HTML script without requiring any additional plugins or installation. </span>\r\nThe software is also compatible with any operating system as all it requires to work is a modern browser and internet connectivity. Better compatibility also means that the presentations will look the same regardless of the device being used. Users do not need to install any additional software in order to make Slidebean work as it’s based on HTML5 and Javascript. The presentations can easily be exported into PDF and PPT formats so that they are available even when there the internet is not available.\r\n<span style=\"font-weight: bold;\">A smartphone can be used as a remote control to control presentation flow without any additional software. This makes it easier to manage presentations without any hassle.</span> \r\nAll a presenter needs to get the job done is to select from pre-filled decks, which also serve as Content Templates, while the content placeholders can also be replaced easily. The software features all the elements needed to easily create professional slides, including title, text, bullets, quotes, images, fill, icons, videos, charts, tables and more.","shortDescription":"Online platform that designs and creates presentations on demand with user provided content.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Slidebean","keywords":"","description":"<h3>Slidebean is a free web-based presentation tool that lets users create powerful presentations with just a few clicks.</h3>\r\nBy separating the content creation from the slide design, Slidebean allows users to focus on what matters most while taking care of ","og:title":"Slidebean","og:description":"<h3>Slidebean is a free web-based presentation tool that lets users create powerful presentations with just a few clicks.</h3>\r\nBy separating the content creation from the slide design, Slidebean allows users to focus on what matters most while taking care of ","og:image":"https://old.roi4cio.com/fileadmin/user_upload/slidebean.png"},"eventUrl":"","translationId":6661,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6666,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/FlowVella.png","logo":true,"scheme":false,"title":"FlowVella","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"flowvella","companyTitle":"FlowVella","companyTypes":["supplier"],"companyId":9204,"companyAlias":"flowvella","description":"<h3>FlowVella is a simple but interactive presentation software that also works seamlessly on mobile and with a PDF embed support. The application, designed purposively for Mac and iOS users, enables individuals and teams to work together in creating informative and visually engaging presentations.</h3>\r\nWith FlowVella, it is not just static texts and images. The application also supports videos, animated GIFs, navigation links, galleries, and PDFs. This allows presenters to make detailed presentations on any topic.\r\nCreating a flow with FlowVella is stress-free too. The software’s intuitive interface lets users add elements and arrange them through its drag-and-drop function. This allows them to produce presentations quickly, even without deep technical knowledge.\r\n<hr />\r\n<ul><li><span style=\"font-weight: bold;\">Robust Media Support</span></li></ul>\r\nVideos lend a hand in making presentations more engaging. With FlowVella, users can educate, entertain, or communicate their points across using the medium. That is because the solution supports the native uploading, embedding, or streaming of videos from local drives or YouTube. Presenters can also rest assured that their videos will not fail them, even in offline mode. Plus, they can opt to make their videos play automatically and in a loop.\r\n<ul><li><span style=\"font-weight: bold;\">PDF Inclusions</span></li></ul>\r\nUsers that need to show detailed information regarding topics or product/service packages may want to include PDF files in their presentations. FlowVella enables its inclusion by letting users embed the document into a slide and allowing them to launch it during their presentation without having to switch applications.\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Navigable Presentations</span></li></ul>\r\nAt times, the presenter may wish to direct their audiences to different parts of the presentation and to bring them back to the last slide. This can be an exasperating process, scrolling through slides back and forth. With FlowVella, they can avoid disruptive scrolls through slides. Instead, they can include links and other navigation tools in their presentation, so they can seamlessly jump to other slides or elements.\r\n<ul><li><span style=\"font-weight: bold;\">Offline Presentations</span></li></ul>\r\nInternet connections can have their offline moments. Such an interruption can have detrimental effects on the presenter, which is why FlowVella is designed to keep presentations going despite the temporary loss of connection. This enables users, such as salespeople, to continue with their pitches to convince their prospects to onboard with them.\r\n<ul><li><span style=\"font-weight: bold;\">Portable Display</span></li></ul>\r\nFlowVella is an interactive way for museums, galleries, shops, restaurants, and other to tell their guests about what they can expect from their establishments. Because the software has a native app for iOS, users can simply employ their iPad devices as a presentation tool in public places. What’s more, they can rest assured that their devices are protected. That is because the solution enables users to protect them with a PIN that disallows unauthorized users from making any modifications.\r\n<ul><li><span style=\"font-weight: bold;\">Secure Sharing</span></li></ul>\r\nFlowVella works not just for individuals, but for small and large teams as well. That is why the application supports secure sharing of presentations with group members. On top of that, the presentation owner can also make their flows viewable to the public through their blogs or websites by embedding them on posts or pages.","shortDescription":"FlowVella is a presentation software designed for an always connected, always mobile audience.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"FlowVella","keywords":"","description":"<h3>FlowVella is a simple but interactive presentation software that also works seamlessly on mobile and with a PDF embed support. The application, designed purposively for Mac and iOS users, enables individuals and teams to work together in creating informati","og:title":"FlowVella","og:description":"<h3>FlowVella is a simple but interactive presentation software that also works seamlessly on mobile and with a PDF embed support. The application, designed purposively for Mac and iOS users, enables individuals and teams to work together in creating informati","og:image":"https://old.roi4cio.com/fileadmin/user_upload/FlowVella.png"},"eventUrl":"","translationId":6666,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6668,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/slideshare_logo.png","logo":true,"scheme":false,"title":"SlideShare","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"slideshare","companyTitle":"Scribd","companyTypes":["supplier"],"companyId":9208,"companyAlias":"scribd","description":"<h3>SlideShare is the world's largest community for sharing presentations. With 60 million monthly visitors and 130 million pageviews, it is amongst the most visited 200 websites in the world. Besides presentations, SlideShare also supports documents, PDFs, videos and webinars.</h3>\r\nSlideShare is a popular presentation and document sharing platform owned by LinkedIn for mostly a decade. Since LinkedIn is a professional networking platform, SlideShare users tend to be focused on business.\r\nPresentations here can be searched, viewed and shared by anyone. With 60 million monthly visitors, Slideshare is the most popular presentation sharing website in the world. Slideshare is free to use, but it also offers a premium version which includes video uploads, analytics, private sharing and professional branding.\r\nWhile some sites can be hard to read on handheld devices, Slideshare automatically optimizes content for mobile phones, so you can be sure that your content is visible to all users. Slideshare content also ranks high in Google search results, making it a worthwhile promotional tool. After all, if you are putting in the time and effort, you want your work to be seen by as many people as possible. Presentations are incredibly easy to embed on your own blog or website, thus enhancing the value of your content and giving you a boost in the search engine rankings.\r\n<hr />\r\n<p class=\"align-center\"><span style=\"font-weight: bold; \">SlideShare Benefits</span></p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\">Reach a large professional audience.</span> LinkedIn, the ex-parent company of SlideShare, is a professional networking site. For that reason, SlideShare users tend to be more business-oriented than users found on many other networking sites.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\">Easy to use. </span>SlideShare is easy to learn how to use. And there are also some excellent third party tutorials available to help you get started quickly. </p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\">Builds authority. </span>By uploading useful and relevant information to SlideShare, you showcase your expertise in your field. Readers who come across your high-quality content on SlideShare will associate that content with you and your personal brand.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\">Includes analytics.</span> SlideShare includes a free analytic tool to help you measure how often and in what way viewers interact with your content. Track how many times each upload is viewed, shared, liked, commented on or downloaded in a specified period.<br /><br /></p>\r\n\r\n\r\n","shortDescription":"Content marketing platform that allows businesses to upload and share presentations, infographics, and documents in social networks.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"SlideShare","keywords":"","description":"<h3>SlideShare is the world's largest community for sharing presentations. With 60 million monthly visitors and 130 million pageviews, it is amongst the most visited 200 websites in the world. Besides presentations, SlideShare also supports documents, PDFs, vi","og:title":"SlideShare","og:description":"<h3>SlideShare is the world's largest community for sharing presentations. With 60 million monthly visitors and 130 million pageviews, it is amongst the most visited 200 websites in the world. Besides presentations, SlideShare also supports documents, PDFs, vi","og:image":"https://old.roi4cio.com/fileadmin/user_upload/slideshare_logo.png"},"eventUrl":"","translationId":6668,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6670,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/swipe.png","logo":true,"scheme":false,"title":"Swipe","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"swipe","companyTitle":"Swipe","companyTypes":["vendor"],"companyId":9209,"companyAlias":"swipe","description":"<h3>Swipe makes your presentations interactive and easy to view by allowing you to share your entire deck with just a link. All the magic happens right in your browser, meaning you can easily present to anyone—whether it’s a remote team member all the way across the globe, or a client across town.</h3>\r\nSwipe is an online presentation tool. It's mostly markdown based with a focus on simple presentations that can be built very quickly. It has limited composition capabilities but it has a rational interface that makes it a good option in the field. \r\n<p class=\"align-center\"><span style=\"font-weight: bold; \">Swipe takes presentations a step further by placing emphasis on interaction and collaboration</span> </p>\r\nMultiple people on your team can contribute to one slide deck, and you can incorporate poll questions within your presentation, which your viewers can answer on their own devices. It’s a surefire way to make sure your audience is engaged and interested—and not dozing off in their seats.\r\nThough Swipe-powered presentations are created through a Web app, they can be viewed on any mobile device with a modern browser. In its most basic form, Swipe is a little like Slideshare, except with a serious injection of Kool-Aid. You drag-and-drop to upload files, which can be JPEG/PNG/RAW images, Ketnote, PDFs and up to 15 different file-types (though no PowerPoint support yet). You can also throw other content from across the Web into the mix, including YouTube videos.\r\nPresentations can be controlled and ‘broadcast’ live from any device over 3G, LTE or WiFi, and as the presenter swipes through their handiwork, everyone else who loaded the shared URL sees the presentation progress in real-time. Although presentation decks can be made public, they are set to private by default.\r\nSwipe has the ability to sync the playback of presentations in realtime to enable greater audience participation. The assumption being that, since audience members are too often glued to their laptops, tablets and smartphones anyway, it makes sense to provide an interactive second-screen experience. And if the audience can be persuaded to follow along on their own devices it opens up the opportunity for Swipe to provide the presenter with audience participation analytics, including click-through rates on any call-to-action, such as a live poll or sign-up form, or when audience members stop following along entirely. From this data, the presenter could hone their presentation skills and slide deck to make it more engaging. \r\n\r\n","shortDescription":"Turn your presentations into conversations. Share a link to present to anyone, anywhere, on any device.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Swipe","keywords":"","description":"<h3>Swipe makes your presentations interactive and easy to view by allowing you to share your entire deck with just a link. All the magic happens right in your browser, meaning you can easily present to anyone—whether it’s a remote team member all the way acro","og:title":"Swipe","og:description":"<h3>Swipe makes your presentations interactive and easy to view by allowing you to share your entire deck with just a link. All the magic happens right in your browser, meaning you can easily present to anyone—whether it’s a remote team member all the way acro","og:image":"https://old.roi4cio.com/fileadmin/user_upload/swipe.png"},"eventUrl":"","translationId":6670,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6672,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/slideteam_logo.jpg","logo":true,"scheme":false,"title":"SlideTeam","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"slideteam","companyTitle":"SlideTeam","companyTypes":["supplier","vendor"],"companyId":9212,"companyAlias":"slideteam","description":"<h3>SlideTeam, the world’s largest provider of PowerPoint templates with 1 million+ slides and counting, has been the go-to resource for marketing and sales professionals, managers, teachers and lawyers, and companies of all sizes. 83% of Fortune 500 companies bank on SlideTeam’s robust collection of PowerPoint slides to create winning PowerPoint presentations.</h3>\r\nFrom fully editable presentation diagrams like funnels, roadmaps, timelines, puzzle pieces, circular and linear diagrams to fully customizable world maps and icons, SlideTeam offers it all in one place.\r\nSlideTeam has gone one step further to bring about a revolution in the PowerPoint templates industry. Businesses and professionals often face a severe time crunch to plan the structure of their presentation, find a relevant template for each slide and compile all slides into one deck. This often takes hours which they cannot afford.\r\nSlideTeam resolves this pain point. Its team of researchers, comprising subject matter experts and PowerPoint specialists, pick up the most demanded decks on industry processes, brainstorm and plan the right outline of the presentation, and then design high-quality template for each slide. \r\nAll that customers now have to do is download the ready-made deck, add their content and present it before the audience in mere minutes. SlideTeam has already rolled out 1000+ highly researched and professionally designed complete PowerPoint presentations and the customers are loving these decks.\r\nDownloading templates will help save time but searching for a template topic by topic and then compiling them into one deck takes its own sweet time too. To help presenters facing such a time crunch, SlideTeam has rolled out end-to-end PowerPoint decks on each industry process, be it business strategy, project scoping, project budgeting, financial planning, segmentation targeting and positioning, new product development, operational planning, change management, and many more. Features of these decks:\r\n<ul><li> Topic-driven, a bundle of 30-80 editable PPT templates covering each aspect of the topic</li><li> Content researched by subject matter experts</li><li> Presentation outline follows industry standards and extensive topic research</li><li> High quality, editable PPT templates designed by PowerPoint designers</li><li> Consistent design across all slides for a smooth flow</li><li> Excel-linked, data-driven PPT charts and graphs (adjust automatically as per customer data)</li><li> Includes a corporate cover template, section-headers, and text slides</li><li> Download available in both standard (4:3) and widescreen (16:9) aspect ratio</li><li> Works with Google Slides</li></ul>\r\n\r\n","shortDescription":"The world's largest supplier of innovative, creative and highly effective PowerPoint content.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"SlideTeam","keywords":"","description":"<h3>SlideTeam, the world’s largest provider of PowerPoint templates with 1 million+ slides and counting, has been the go-to resource for marketing and sales professionals, managers, teachers and lawyers, and companies of all sizes. 83% of Fortune 500 companies","og:title":"SlideTeam","og:description":"<h3>SlideTeam, the world’s largest provider of PowerPoint templates with 1 million+ slides and counting, has been the go-to resource for marketing and sales professionals, managers, teachers and lawyers, and companies of all sizes. 83% of Fortune 500 companies","og:image":"https://old.roi4cio.com/fileadmin/user_upload/slideteam_logo.jpg"},"eventUrl":"","translationId":6672,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6674,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/sLIDEdOG_LOGO.png","logo":true,"scheme":false,"title":"SlideDog","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"slidedog","companyTitle":"Preseria","companyTypes":["vendor"],"companyId":9215,"companyAlias":"preseria","description":"<h3>With SlideDog you can blend PowerPoints, PDFs, websites, Prezis, videos and more together without having to stop the flow of your speech to bring up the next item on the screen. It's perfect for people who use multiple forms of media in their presentations and also an especially great tool when you have multiple presenters at an event. The Slidedog iOS/Android app lets presenters remote control SlideDog from their phones and offers live sharing of slides and audience interaction features.</h3>\r\nSlideDog is a multimedia presentation tool that allows you to create presentation playlists by combining different file and media types. You can seamlessly blend multiple PowerPoint decks, PDF documents, websites, Prezis, images and movies together in a single presentation without having to stop the flow of your speech to bring up your next item on the screen.\r\nThe result is smoother presentation that breaks free of the limits of utilizing a single platform for delivering your presentation.\r\nSlideDog is tailored for use on dual displays and features a separate presenter screen with your playlist, timer and notes while the audience only sees your slides. SlideDog is targeted at educators, sales persons, AV technicians, professional presenters and users who hold presentations as part of their daily work or education.\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">Benefits</span></p>\r\n<ul><li><span style=\"font-weight: bold;\">Easy to Use</span></li></ul>\r\nSlideDog has a very simple and fluid interface that makes it very easy for the average user to get up and running in no-time.\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Keeps Your Audience Engaged</span></li></ul>\r\nNo matter whom your audience is, students, clients or even family, the main objective of your presentation is to get your message across. Therefore, SlideDog takes the fiddles out of your presentations and makes it sleekly smooth.\r\n<ul><li><span style=\"font-weight: bold;\">SlideDog is Interactive</span></li></ul>\r\nThere is no better way to keep your audience engaged than to get them actually involved in the presentations. Do not just put on a show, get your audience in the moment. You can add elements such as polls, feedback and chat interactives directly into your presentations via a sharable link from a simple interface, providing useful user analytics.\r\n<ul><li><span style=\"font-weight: bold;\">Web Remote</span></li></ul>\r\nYou can control your presentation slides with your mobile phone. Therefore, you do not have to buy additional presentation software; you can just use the web-remote (cellphone) to move between slides flawlessly.\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Wide Range of Supported Files</span></li></ul>\r\nYou can import a wide array of files and interactive items into SlideDog such as PDF files, PowerPoint, Prezi, video and YouTube videos.\r\n<ul><li><span style=\"font-weight: bold;\">Skip Ahead</span></li></ul>\r\nIf you are running out of time and want to get to a specific slide within your presentation, you can quickly and easily slide to that file to make sure that you present it to your audience.<br /><br />","shortDescription":"SlideDog is an interactive presentation software player that allows you the ability to seamlessly combine all your presentation files into a single software interface. ","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"SlideDog","keywords":"","description":"<h3>With SlideDog you can blend PowerPoints, PDFs, websites, Prezis, videos and more together without having to stop the flow of your speech to bring up the next item on the screen. It's perfect for people who use multiple forms of media in their presentations","og:title":"SlideDog","og:description":"<h3>With SlideDog you can blend PowerPoints, PDFs, websites, Prezis, videos and more together without having to stop the flow of your speech to bring up the next item on the screen. 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The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6677,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/slide-li_logo.png","logo":true,"scheme":false,"title":"Slide.li","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"slideli","companyTitle":"Slide.li","companyTypes":["vendor"],"companyId":9221,"companyAlias":"slideli","description":"<h3>The Slide.li Presenter App is a Keynote plugin, the killer-presentation software from Apple, to coordinate the updates according to each slide. The plugin will also be available for Powerpoint later on. 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Even after the presentation the attendees have their own summary supplemented with personal notes.","shortDescription":"Slide.li allows users to add notes, links, contacts, images, and quotes to slides and broadcast it to the audience during presentations.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Slide.li","keywords":"","description":"<h3>The Slide.li Presenter App is a Keynote plugin, the killer-presentation software from Apple, to coordinate the updates according to each slide. The plugin will also be available for Powerpoint later on. The audience can tune in with the Slide.li mobile app","og:title":"Slide.li","og:description":"<h3>The Slide.li Presenter App is a Keynote plugin, the killer-presentation software from Apple, to coordinate the updates according to each slide. The plugin will also be available for Powerpoint later on. 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The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6679,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/presentain_logo.png","logo":true,"scheme":false,"title":"Presentain","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"presentain","companyTitle":"Presentain","companyTypes":["vendor"],"companyId":9222,"companyAlias":"presentain","description":"<h3>Be a more engaging, and effective presenter with Presentain.</h3>\r\n With Presentain you can:<br />- store presentations online to access them via browser anywhere;<br />- use smartphone (iOS, Android) based app as remote control;<br />- record your presentation (audio and slides) automatically.\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">How it works?</span></p>\r\n<ul><li><span style=\"font-weight: bold;\">Create.</span> Use PowerPoint or Keynote to create your presentation.</li><li><span style=\"font-weight: bold;\">Upload. </span>Upload a PowerPoint or PDF file to Presentain.com.</li><li><span style=\"font-weight: bold;\">Share. </span>Share Presentain link so audience members can join the presentation on their laptops or smartphon.</li><li> <span style=\"font-weight: bold;\">Interact. </span>Now, you can ask questions, run a poll, and record your presentation so that other people can easily access and view it later.</li></ul>\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">Who can benefit?</span></p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\">Entrepreneurs. Business presentation</span>. Get rid of those piles of business cards! Get to know your audience in-depth and interact efficiently with your contacts. Get complete insight into your audience and make your sales presentation actionable.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\">Consultants. Mobile presentation. </span>Gather valuable real-time stats and boost engagement of your audience. Asking a question is now as easy as sending a message, and you get to choose what to answer and when to answer.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\">Speakers. Professional presentation. </span>Effortlessly record your presentation - slideshow with the voiceover. Share it and increase your audience 10x and more.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\">Teachers. Interactive presentation.</span> With Presentain teachers can run polls to get the real-time feedback on student understanding, record lectures, so that other students can easily access and view it later.</p>\r\n<h3 class=\"align-left\">A completely new way to</h3>\r\n<ul><li><span style=\"font-style: italic;\">Control. </span>Don't let a clicker let you down. Use your smartphone as a "smart clicker"</li><li><span style=\"font-style: italic;\">Sharing. </span>Effortlessly record your presentation - slideshow with the voiceover. Share it and increase your audience 10x and more.</li><li><span style=\"font-style: italic;\">Engagement.</span> Gather valuable real-time stats and boost engagement of your audience. </li><li><span style=\"font-style: italic;\">Analytics. </span>Get complete insight into your audience and make your presentation actionable</li></ul>\r\n<p class=\"align-left\"> </p>","shortDescription":"Presentain helps presenters, sales, trainers, and event organizers engage audiences during and after presentations-based events.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Presentain","keywords":"","description":"<h3>Be a more engaging, and effective presenter with Presentain.</h3>\r\n With Presentain you can:<br />- store presentations online to access them via browser anywhere;<br />- use smartphone (iOS, Android) based app as remote control;<br />- record your present","og:title":"Presentain","og:description":"<h3>Be a more engaging, and effective presenter with Presentain.</h3>\r\n With Presentain you can:<br />- store presentations online to access them via browser anywhere;<br />- use smartphone (iOS, Android) based app as remote control;<br />- record your present","og:image":"https://old.roi4cio.com/fileadmin/user_upload/presentain_logo.png"},"eventUrl":"","translationId":6679,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":3130,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/buzzbizz_creative.png","logo":true,"scheme":false,"title":"Buzzbizz Creative Software Development","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"buzzbizz-creative-razrabotka-po","companyTitle":"Buzzbizz Creative","companyTypes":["supplier","vendor"],"companyId":5066,"companyAlias":"buzzbizz-creative","description":"Small business owners often struggle with the complexities of marketing. Buzzbizz Creative offers a one-stop solution for marketing, freeing up entrepreneurs to focus on what they do best. We believe that local businesses are the backbone of our economy and our services give entrepreneurs an upper hand when competing in today’s big box, corporate marketplace. Buzzbizz Creative hosts an in-house full spectrum media production team who work hand-in-hand with our mass media and digital marketing specialists which saves you time energy and money the marketing process.\r\n<span style=\"font-weight: bold;\">OUR SERVICES</span>\r\n<span style=\"font-weight: bold;\">Web Development</span>\r\nWeb development can be a daunting task for any business. The ever-changing success matrix and technology surrounding the craft can make it a full-time job for any successful entrepreneur.\r\nMany creative and strategy focused agencies do not involve web developers until after they have ironed out the web design with the client first. Buzzbizz Creative utilizes a team of in-house experts in marketing strategy, graphic design, and digital marketing strategy to deliver effective websites for our clients.\r\n<span style=\"font-weight: bold;\">Graphic Design</span>\r\nGraphic design touches just about every aspect of our lives. From the clothes you wear, to the food you eat, there is a graphic designer behind the scenes making the world around you what it is.\r\nIn marketing, your graphics are the spokesperson for your brand. Your spokesperson needs to be clear, concise, and on point with your message. At Buzzbizz Creative, we take brand consistency seriously and we believe that your graphic designer is ultimately responsible for that consistency while continually finding new ways to bring excitement to your brand.\r\n<span style=\"font-weight: bold;\">Video Production</span>\r\nWhether you are a seasoned pro or it’s your first time working with a video production studio, our methodology to crafting fantastic stories is very straightforward: recognize the purpose of your video, assign the best creatives to your project, then follow our proven process to produce creative, effectual and effective videos.\r\n<span style=\"font-weight: bold;\">Audio Production</span>\r\nAudio Production can bring so many things to life. On the web, a brilliantly produced podcast can bring validity to a speaker. Soundtracks can make or break any video production. Of course, the theater of the mind within radio is all made real with the expert ears of professional audio engineers.\r\nBuzzbizz Creative believes that the art of audio is nothing to take lightly. That’s why when other production studios keep with their antiquated equipment and tout purism, we keep pushing forward, investing in the best equipment to make the best recording studio Anchorage has. While constantly learning new techniques that help your production sing loud and clear.\r\n<span style=\"font-weight: bold;\">Printing Services</span>\r\nEverything we work on must come to fruition in the form of a tangible format. Consider your collaboration of ideas, without a way to make them tangible you have no format no starting point. That’s where we come in! We’re here to be the best shop for printing Anchorage has seen.\r\nAt Buzzbizz Creative we believe that the medium you print your brand on is as important as your brand itself. When we are looking at what materials we print your brand on such as business cards, we take into consideration both aesthetics and tactile properties. If it doesn’t feel right, it will not be received right with the potential clients you are marketing to. So trust us to make your brand not only look good but feel good as well.\r\n<span style=\"font-weight: bold;\">Marketing Services</span>\r\nWhen dealing with marketing, there aren’t magic beans that giant beanstalks leafed with dollar bills. Instead, successful marketing comes from careful consideration between products and people, unraveling how the two relate. While figuring out the best way to connect products and people by tracking everything so you know what worked and what didn’t. Keeping everything under one roof gives you better quality control and a more fluid production process resulting in more effective marketing campaigns giving you the highest yield on your investment. Buzzbizz Creative is unique because we merge the successful marketing techniques with an award-winning in-house creative team.\r\n<span style=\"font-weight: bold;\">Digital Marketing</span>\r\nThe art of digital marketing is changing at an ever-increasing speed. It isn’t enough to just send out an email occasionally and stay up on the reviews you gather on Yelp. This new age of marketing is a complex web of platforms that interact with potential and current clients in different phases of the sales cycle. It is our job at Buzzbizz Creative to help navigate these complex catacombs across the world wide web. Based on a strictly needs-based business model, you’ll be assured that your account managers will only present tools that will help in the overall goal of converting visitors to customers.","shortDescription":"Buzzbizz Creative hosts an in-house full spectrum media production team who works with mass media and digital marketing specialists which saves you time energy and money the marketing process.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":18,"sellingCount":8,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Buzzbizz Creative Software Development","keywords":"","description":"Small business owners often struggle with the complexities of marketing. Buzzbizz Creative offers a one-stop solution for marketing, freeing up entrepreneurs to focus on what they do best. We believe that local businesses are the backbone of our economy and ou","og:title":"Buzzbizz Creative Software Development","og:description":"Small business owners often struggle with the complexities of marketing. Buzzbizz Creative offers a one-stop solution for marketing, freeing up entrepreneurs to focus on what they do best. We believe that local businesses are the backbone of our economy and ou","og:image":"https://old.roi4cio.com/fileadmin/user_upload/buzzbizz_creative.png"},"eventUrl":"","translationId":3131,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":577,"title":"Advertisement Design","alias":"advertisement-design","description":" The term "advertising design" refers to the synthesis of marketing, psychology, creativity and design - integral parts in the development of visual advertising tools.\r\nIf just a design is the creation of a beautiful picture, then an advertising design is the creation of a beautiful picture that brings its owner money. For an advertisement to work, "move the trade" - it must be based on the Idea that would affect the customers of the Customer. Moreover, it would have worked as planned and planned.\r\nThe sphere of design-design is currently carried out within the framework of already established traditions, but innovations in this area are primarily related to the search for specific, interesting, original graphic ways of expressing advertising ideas that contribute to a more effective impact on the consumer, one of which is the use of metaphor in creating an advertising image. It is not by chance that design in the broad sense means “the original train of thought, a new layout idea, a beautiful design”. The realization of a creative goal as the development of an advertising concept for a product or service in our time is an indispensable condition for performing advertising functions.","materialsDescription":" Advertising design is a project activity aimed at developing visualization tools for an advertising image of a product as part of a creative strategy for an advertising campaign.\r\nThe visualization of the advertising image is achieved mostly with the help of design graphics.\r\nAdvertising image is a complex, multifaceted phenomenon, the study of which can be carried out from different positions: economics and marketing, psychotechnologies and perception problems, methods of its creation, etc.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Advertisement_Design.png"},{"id":601,"title":"Custom Software Development","alias":"custom-software-development","description":" Custom software (also known as bespoke software or tailor-made software) is software that organization for some specific organization or another user. As such, it can be contrasted with the use of software packages developed for the mass market, such as commercial off-the-shelf (COTS) software, or existing free software.\r\nSince custom software is developed for a single customer it can accommodate that customer's particular preferences and expectations. Custom software may be developed in an iterative process, allowing all nuances and possible hidden risks to be taken into account, including issues which were not mentioned in the original requirement specifications (which are, as a rule, never perfect). In particular, the first phase in the software development process may involve many departments, materchode including marketing, engineering, research and development and general management.\r\nLarge companies commonly use custom software for critical functions, including content management, inventory management, customer management, human resource management, or otherwise to fill the gaps present in the existing software packages. Often such software is legacy software, developed before COTS or free software packages offering the required functionality became available.\r\nCustom software development is often considered expensive compared to off-the-shelf solutions or products. This can be true if one is speaking of typical challenges and typical solutions. However, it is not always true. In many cases, COTS software requires customization to correctly support the buyer's operations. The cost and delay of COTS customization can even add up to the expense of developing custom software. Cost is not the only consideration, however, as the decision to opt for custom software often includes the requirement for the purchaser to own the source code, to secure the possibility of future development or modifications to the installed system.\r\nAdditionally, COTS comes with upfront license costs which vary enormously but sometimes run into the millions (in terms of dollars). Furthermore, the big software houses that release COTS products revamp their product very frequently. Thus a particular customization may need to be upgraded for compatibility every two to four years. Given the cost of customization, such upgrades also turn out to be expensive, as a dedicated product release cycle will have to be earmarked for them.\r\nThe decision to build custom software or go for a COTS implementation would usually rest on one or more of the following factors:\r\n<ul><li>Finances - both cost and benefit: The upfront license cost for COTS products mean that a thorough cost-benefit analysis of the business case needs to be done. However it is widely known that large custom software projects cannot fix all three of scope, time/cost and quality constant, so either the cost or the benefits of a custom software project will be subject to some degree of uncertainty - even disregarding the uncertainty around the business benefits of a feature that is successfully implemented.</li><li>Supplier - In the case of COTS, is the supplier likely to remain in business long, and will there be adequate support and customization available? Alternatively, will there be a realistic possibility of getting support and customization from third parties? In the case of custom software, software development may be outsourced or done in-house. If it is outsourced, the question is: is the supplier reputable, and do they have a good track record?</li><li>Time to market: COTS products usually have a quicker time to market</li><li>Size of implementation: COTS comes with standardization of business processes and reporting. For a global or national organization, these can bring in gains in cost savings, efficiency and productivity, if the branch offices are all willing and able to use the same COTS without heavy customizations (which is not always a given).</li></ul>","materialsDescription":" <span style=\"font-weight: bold;\">Why is custom software such a large investment?</span>\r\nBuilding a custom web application is a time-consuming endeavor. It takes time to learn the processes of your business, to gather requirements, to flesh out your needs, and to build the software. Put simply, time is money.\r\nWhile it’s a large investment, by investing in custom software, you’ll own the code instead of having a long-term licensing agreement with another software company.\r\n<span style=\"font-weight: bold;\">How could my business benefit from custom software?</span>\r\nA custom business software solution increases process efficiency through process automation. When business processes are properly automated, they minimize the waste in time and resources that the original processes contained.\r\nThink of it this way: with software that already exists, you have to modify your process to meet software capabilities. With custom software, you can build a system around the existing processes you have in place. You took a lot of time to develop those processes, so why should you revamp your business?\r\n<span style=\"font-weight: bold;\">What is IP and how important is it that I own it?</span>\r\nIP stands for Intellectual Property. When you deal with anything creative, you have to think about copyright and the intellectual property on that work and that includes the creation of software code.\r\nThis gets back to the question of buying vs. building. If there is an existing solution that can suit your needs just fine, then it makes sense to buy, but the software developer owns the code and you are basically licensing the software from there. However, if you need a specialized solution that is customized to your needs and decide to go the custom development route, then the question of who owns the code is an important one.\r\n<span style=\"font-weight: bold;\">I’m thinking about hiring someone offshore; what should I watch out for?</span>\r\nIn short, everything. Language barriers and lack of proximity lead to breakdowns in communication and quality. Do yourself a favor and stay local.\r\nOn a related note, if you’re thinking about hiring for the position internally, think about this: it takes around three people to complete a successful custom software project. If you hire someone internally, their salary might cost what it would take to build with us, and you get a whole team when you work with us. Plus, if your software developer decides to leave, they take their knowledge with them. If one of our team members leave, our whole team shares the knowledge so you’re not left in the dark.\r\n<span style=\"font-weight: bold;\">If things don’t go well, am I sunk?</span>\r\nWe make communication and transparency are top priorities so this doesn’t happen. Right out of the gate we work hard to make sure that not only the project is a good fit, but the relationship with the client is as well. Through each step of the process and the build, we keep you in the loop weekly so you know what to expect and what is happening, but a good development company should have places in their process/relationship where you can cleanly exit. Make sure you know what the process is for leaving and what those different ‘leaving’ options are.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Custom_Software_Development.png"},{"id":593,"title":"Mobile Software Development","alias":"mobile-software-development","description":" Mobile app development is the act or process by which a mobile app is developed for mobile devices, such as personal digital assistants, enterprise digital assistants or mobile phones. These applications can be pre-installed on phones during manufacturing platforms, or delivered as web applications using server-side or client-side processing (e.g., JavaScript) to provide an "application-like" experience within a Web browser. Application software developers also must consider a long array of screen sizes, hardware specifications, and configurations because of intense competition in mobile software and changes within each of the platforms. Mobile app development has been steadily growing, in revenues and jobs created. A 2013 analyst report estimates there are 529,000 direct app economy jobs within the EU 28 members, 60% of which are mobile app developers.\r\nAs part of the development process, mobile user interface (UI) design is also essential in the creation of mobile apps. Mobile UI considers constraints, contexts, screen, input, and mobility as outlines for design. The user is often the focus of interaction with their device, and the interface entails components of both hardware and software. User input allows for the users to manipulate a system, and device's output allows the system to indicate the effects of the users' manipulation. Mobile UI design constraints include limited attention and form factors, such as a mobile device's screen size for a user's hand(s). Mobile UI contexts signal cues from user activity, such as location and scheduling that can be shown from user interactions within a mobile app. Overall, mobile UI design's goal is mainly for an understandable, user-friendly interface. The UI of mobile apps should: consider users' limited attention, minimize keystrokes, and be task-oriented with a minimum set of functions. This functionality is supported by mobile enterprise application platforms or integrated development environments (IDEs).\r\nMobile UIs, or front-ends, rely on mobile back-ends to support access to enterprise systems. The mobile back-end facilitates data routing, security, authentication, authorization, working off-line, and service orchestration. This functionality is supported by a mix of middleware components including mobile app server, mobile backend as a service (MBaaS), and service-oriented architecture (SOA) infrastructure. ","materialsDescription":" <span style=\"font-weight: bold;\">What is the native app development?</span>\r\nUnlike websites and web applications, native mobile apps don’t run in the browser. You need to download them from platform-specific app stores such as Apple’s App Store and Google Play. After installation, you can access each app by tapping its respective icon on the screen of your device.\r\nNative app development requires different skills and technologies than mobile website development. You don’t have to worry about browser behavior and compatibility. You can use the native features of mobile OSs to deliver the user experience and implement the functionalities of your app.\r\n<span style=\"font-weight: bold;\">What is the difference between a native mobile app and a hybrid app?</span>\r\nMobile apps have two types: native and hybrid apps. At first glance, both have similar features and design but the underlying technology is different. As the name suggests, hybrid apps are a combination of web apps and native mobile apps. You can build them using web technologies: HTML, CSS, and JavaScript. You can also upload them to app stores and users can install them as native Android or iOS applications.\r\nThe main advantages of hybrid apps are portability and the simplicity of development. You only have to write the code once and your hybrid app will run on different operating systems. You can use hybrid frameworks like Ionic and Apache Cordova to create cross-platform hybrid applications. By contrast, native mobile apps have to be written in platform-specific languages such as Java, Swift, or Objective-C.\r\nNative mobile apps can access the built-in features of smartphones such as the camera and microphone by default. If you have a hybrid app you need to rely on plugins like Cordova plugins to use the native capabilities of the user’s device.\r\nHybrid apps also depend on WebViews to render their user interfaces. WebViews are in-app browsers that allow mobile applications to access and display web content. This is how Android and iOS devices are able to run hybrid apps built with HTML, CSS, and JavaScript as native mobile applications.\r\n<span style=\"font-weight: bold;\">What are the benefits of native mobile app development?</span>\r\nAlthough hybrid apps are easier and cheaper to develop, native mobile apps have many benefits, too.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Better performance</span></span>\r\nNative mobile apps directly interact with native APIs without depending on middleware such as plugins and WebViews. As there are fewer dependencies, native mobile apps are faster and more responsive than hybrid apps. This is especially important for performance-centric apps like games and graphic-heavy applications.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Consistent look and feel</span></span>\r\nAs native mobile apps are developed using native SDKs (software development kits), their UIs look consistent with their platform. This ensures a better user experience, as there are no discrepancies between the OS and app design.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Immediate access to new features</span></span>\r\nNative mobile apps can immediately access the latest iOS or Android features. As web technologies can’t directly use native APIs, hybrid apps have to wait until there’s a plugin that supports the new feature.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Better compliance with app store guidelines</span></span>\r\nBecause of their architecture, native mobile apps comply better with app store guidelines. In 2017, Apple restricted its submission guidelines. Since then, they have begun to reject apps that rely too much on WebViews, such as Ionic View that allowed developers to test their Ionic applications. As it’s likely that app stores will continue cracking down on hybrid apps, native mobile apps are also a more future-proof investment.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Mobile_Software_Development.png"},{"id":597,"title":"Android Software Application","alias":"android-software-application","description":" Android software development is the process by which new applications are created for devices running the Android operating system. Google states that "Android apps can be written using Kotlin, Java, and C++ languages" using the Android software development kit (SDK), while using other languages is also possible. All non-JVM languages, such as Go, JavaScript, C, C++ or assembly, need the help of JVM language code, that may be supplied by tools, likely with restricted API support. Some languages/programming tools allow cross-platform app support, i.e. for both Android and iOS. Third party tools, development environments and language support have also continued to evolve and expand since the initial SDK was released in 2008. In addition, with major business entities like Walmart, Amazon, Bank of America etc. eyeing to engage and sell through mobiles, mobile application development is witnessing a transformation.\r\nAndroid was created by the Open Handset Alliance, which is led by Google. The early feedback on developing applications for the Android platform was mixed. Issues cited include bugs, lack of documentation, inadequate QA infrastructure, and no public issue-tracking system. In December 2007, MergeLab mobile startup founder Adam MacBeth stated, "Functionality is not there, is poorly documented or just doesn't work... It's clearly not ready for prime time." Despite this, Android-targeted applications began to appear the week after the platform was announced. The first publicly available application was the Snake game.\r\nA preview release of the Android SDK was released on November 12, 2007. On July 15, 2008, the Android Developer Challenge Team accidentally sent an email to all entrants in the Android Developer Challenge announcing that a new release of the SDK was available in a "private" download area. The email was intended for winners of the first round of the Android Developer Challenge. The revelation that Google was supplying new SDK releases to some developers and not others (and keeping this arrangement private) led to widely reported frustration within the Android developer community at the time.\r\nOn August 18, 2008, the Android 0.9 SDK beta was released. This release provided an updated and extended API, improved development tools and an updated design for the home screen. Detailed instructions for upgrading are available to those already working with an earlier release. On September 23, 2008, the Android 1.0 SDK (Release 1) was released. According to the release notes, it included "mainly bug fixes, although some smaller features were added." It also included several API changes from the 0.9 version. Multiple versions have been released since it was developed.\r\nOn December 5, 2008, Google announced the first Android Dev Phone, a SIM-unlocked and hardware-unlocked device that is designed for advanced developers. It was a modified version of HTC's Dream phone. While developers can use regular consumer devices to test and use their applications, some developers may choose a dedicated unlocked or no-contract device.\r\nAs of July 2013, more than one million applications have been developed for Android, with over 25 billion downloads. A June 2011 research indicated that over 67% of mobile developers used the platform, at the time of publication. Android smartphone shipments are forecast to exceed 1.2 billion units in 2018 with an 85% market share.","materialsDescription":" <span style=\"font-weight: bold;\">Where does Android come from?</span>\r\nIt comes from Google, who actually acquired Android in 2005 (no, Google didn't invent it). The search giant performs regular updates along with an annual major update.\r\nThe operating system is based on the Linux kernel – if you have friends who work in IT, you may have heard of it. This is the GNU / Linux operating system based structure, which is a unix type system (portable operating system, multitasking and multi-user). The Linux kernel is one of the most prominent examples of free software.\r\n<span style=\"font-weight: bold;\">Why does Android look different on each phone?</span>\r\nAndroid doesn't look different on every device, but it does have a number of different versions. Android is open-source, which means that manufacturers are free to customize the software and make it their own.\r\nThe 'purest' version of Android is often referred to as 'stock Android' and it's often preferred by the Android community: it's the original software as Google intended.\r\nOther user interfaces (UI) include Samsung's TouchWiz, Sony's Xperia, and Huawei's Emotion. See what they all look like in our Android UI comparison.\r\n<span style=\"font-weight: bold;\">What are the advantages of Android?</span>\r\nChoice. For example, if you want iOS, you have a choice of iPhone, iPhone or iPhone. If you go for Android there are stacks of great devices to choose from, from cheap and cheerful handsets to really impressive flagships. Those flagships are often cheaper than the equivalent Apple devices, too.\r\nAndroid’s choice isn’t just about hardware. It’s about everything else too. Android is incredibly easy to customize, both in terms of how it looks and how it works, and the various app stores aren’t as tightly controlled as its rivals’ stores, like Apple.\r\n<span style=\"font-weight: bold;\">What’s with the candy names?</span>\r\nEach new version of Android gets a code name based on consecutive letters of the alphabet. The most recent version is known as Marshmallow because it is the Android M release. Previous versions have included Lollipop, KitKat, Jelly Bean and Gingerbread.\r\n<span style=\"font-weight: bold;\">What’s the best thing about Android?</span>\r\nOptions, many options. With Android, you have hundreds of gadgets at your disposal, the cheapest, the most expensive and innovative market. Android is also incredibly customizable, both in their roles, as in his appearance. You can really make a unique mobile experience for yourself with this OS.\r\n<span style=\"font-weight: bold;\">What’s the worst thing about Android?</span>\r\nGetting updates. In many cases, manufacturers don’t seem to care about providing software updates for devices they’ve already sold you. Even when they do provide updates they take their sweet time about it. That’s why some consider rooting: you can download the updates yourself and apply them instead of waiting for the manufacturer to get around to it.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Android_Software_Application.png"},{"id":595,"title":"iOS Software Development","alias":"ios-software-development","description":"iOS is Apple’s mobile OS that runs on an iPhone, iPad, iPod Touch hardware. Apple provides tools and resources for creating iOS apps and accessories for these devices. As an iOS developer, you can program in native languages such as Swift or Objective-C or build cross-platform native applications using React Native (JavaScript) or Xamarin (C# & F#).<span style=\"font-weight: bold; \"></span>\r\n<span style=\"font-weight: bold; \">Developer Requirements.</span> To develop iOS apps, you need a Mac computer running the latest version of Xcode. Xcode is Apple’s IDE (Integrated Development Environment) for both Mac and iOS apps. Xcode is the graphical interface you'll use to write iOS apps. Xcode includes the iOS SDK, tools, compilers, and frameworks you need specifically to design, develop, write code, and debug an app for iOS. For native mobile app development on iOS, Apple suggests using the modern Swift programming language. It is important to note that Xcode only runs on Mac OS X and the only supported way to develop iOS apps. Like desktop software, iOS development software are designed using a range of programming languages and frameworks.<span style=\"font-weight: bold; \"></span>\r\n<span style=\"font-weight: bold; \">iOS software development kit. </span>Mobile iOS app creation software requires access to software development kits (SDKs) that provide an environment through which programmers can design and test code in a simulated mobile environment. Some iOS SDK essentials are the Cocoa Touch frameworks that include the UIKit, GameKit, PushKit, Foundation Kit, and MapKit. These frameworks and others allow you manipulate the iPhone or iPad camera, add voice interaction using SiriKit, explore music with MusicKit, expand viewing and listening via AirPlay 2, and even add iMessage Business Chat to your application. iOS 11 added the power of machine learning with Core ML and augmented reality (AR) experiences with ARKit.\r\n<p id=\"Beta_Testing\" style=\" color:#232f3e; \"><span style=\"font-weight: bold; \">Beta Testing.</span> <span style=\"font-weight: normal; \">Once you have built and tested (using XCTest framework or iOS Unit test) your app, you can invite users to your apps and collect feedback using TestFlight prior to deploying to the App Store. This is a good time for testing Push Notifications, data storage using Core Data, and making network calls to 3rd party APIs. To get going, you simply upload a beta build of your app, and use iTunes Connect to add the name and email of testers. <br /></span></p>\r\n<p id=\"Beta_Testing\" style=\" color:#232f3e; \"><span style=\"font-weight: bold; \">Cloud Testing.</span><span style=\"font-weight: normal; \">Testing your iOS app on real devices is critically important since the performance of the real device, different operating system versions, modifications made by manufacturer and carriers firmware may lead to unexpected issues with your app. Testing on real device gives you a more accurate understanding of how your users interact with your app. On the other hand, obtaining physical devices for testing is a logistical challenge. This is where cloud testing comes into play. With cloud testing, you can test your application on real devices that are accessible on the cloud. <br /></span></p>\r\n<p id=\"Beta_Testing\" style=\" color:#232f3e; \"><span style=\"font-weight: bold; \">Deployment.</span> <span style=\"font-weight: normal; \">Once you have built, tested, and beta tested your iOS app, you can deploy to the App Store. At this point, you must join the Apple Developer Program. As a member, you’ll get access to beta iOS app development software, advanced app capabilities, extensive beta testing tools, and app analytics.</span></p>\r\n\r\n","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: bold; \">What are the advantages of iOS App Development?</span></h1>\r\n<ul><li><span style=\"font-weight: bold;\">iOS is easy to use interface.</span> Apple’s iPhone becomes the dream of many smartphone users, providing high customer service and become a market leader for offering unmatched devices. You can attract your Apple users easily if an application will be created on a synchronized environment Apple’s platform. These special flexible User Interface of the features of the iOS app can make your business application more desirable and boost up their sales and earn maximum benefits.</li><li><span style=\"font-weight: bold;\">iOS has more security.</span> iOS platform offers its users stay safe from external threats which is the best part and advantage of this platform. While developing an app for the business, providing a powerful shield against malware, virus and other internet threats for app development of a business. iOS applications are secured applications, allows effortless transaction facilities app without spending more time on testing different devices.</li><li>For <span style=\"font-weight: bold;\">business</span>, there are multiple options available in the highly popular iOS app making software market, this is because important to attract new customers to increase sales and chance to empower your business in the global market. The web is not a safe place for so thanks to a well-developed iPhone app Development Company can increase their availability and protect your customer’s information. With an iOS mobile app, always been an attractive device to the public with constant acknowledgment from App Store and business can flourish on a regular basis.</li><li>iOS users are usually <span style=\"font-weight: bold;\">happy users,</span> an efficiently developed iOS app helps to promote your brand or your organization to enhance productivity with profitability services to reach your targeted audience. iOS application builds a strong relationship with customers and clients, and the great audience to deliver your product and solutions to achieve their goals. Better the application is, strong would be the relationship with the superior brand in consumer electronics.</li><li>iOS applications are <span style=\"font-weight: bold;\">innovation </span>and the latest technology used globally and this can help your business to expand the most secure way. With best iOS app development software is accepted globally, you may transforming traditional business processes in a modern way and find customers from every part of the world.</li></ul>\r\n<h1 class=\"align-center\">What is IDE?</h1>\r\nIDE is the acronym for Integrated Development Environment. This contains a set of tools, resources and programming essentials within itself. It helps software/web/ mobile app developers to create new programs. This is a comprehensive solution for creating software or mobile app independently. These resources make development, deployment and debugging processes very simple. Choosing an IDE for iPhone app development is dependent on the budget, kind of programming language you prefer, etc. There are so many functionalities in an IDE that gives you a lot of benefits for app development.\r\nThe IDE makes strategies and streamlines the development phase for your entire team. It has many tools for automation, programming, debugging, compiling and for interpretation. There are three general types of IDE available. They are cloud-based, software as a service (SaaS) type and installing on the server type. IDE for iOS application development software is preferred bycompanies to reduce development time and costs. It helps in accurate testing and easy coding. Integration is also possible with these IDEs. It is as simple as a word processing program used by developers to create robust mobile applications.<br /> ","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_iOS_Software_Development.png"},{"id":615,"title":"Web Development","alias":"web-development","description":" Web development is the work involved in developing a website for the Internet (World Wide Web) or an intranet (a private network). Web development can range from developing a simple single static page of plain text to complex web-based internet applications (web apps), electronic businesses, and social network services. A more comprehensive list of tasks to which web development commonly refers, may include web engineering, web design, web content development, client liaison, client-side/server-side scripting, web server and network security configuration, and e-commerce development.\r\nAmong web professionals, "web development" usually refers to the main non-design aspects of building websites: writing markup and coding. Web development may use content management systems (CMS) to make content changes easier and available with basic technical skills.\r\nFor larger organizations and businesses, web development teams can consist of hundreds of people (web developers) and follow standard methods like Agile methodologies while developing websites. Smaller organizations may only require a single permanent or contracting developer, or secondary assignment to related job positions such as a graphic designer or information systems technician. Web development may be a collaborative effort between departments rather than the domain of a designated department. There are three kinds of web developer specialization: front-end developer, back-end developer, and full-stack developer. Front-end developers are responsible for behavior and visuals that run in the user browser, while back-end developers deal with the servers.\r\nSince the commercialization of the web, web development has been a growing industry. The growth of this industry is being driven by businesses wishing to use their website to advertise and sell products and services to customers.\r\nThere are many open source tools for web development such as BerkeleyDB, GlassFish, LAMP (Linux, Apache, MySQL, PHP) stack and Perl/Plack. This has kept the cost of learning web development to a minimum. Another contributing factor to the growth of the industry has been the rise of easy-to-use WYSIWYG web-development software, such as Adobe Dreamweaver, BlueGriffon and Microsoft Visual Studio. Knowledge of HyperText Markup Language (HTML) or of programming languages is still required to use such software, but the basics can be learned and implemented quickly.\r\nAn ever-growing set of tools and technologies have helped developers build more dynamic and interactive websites. Further, web developers now help to deliver applications as web services which were traditionally only available as applications on a desk-based computer. This has allowed for many opportunities to decentralize information and media distribution. Examples can be seen with the rise of cloud services such as Adobe Creative Cloud, Dropbox and Google Drive. These web services allow users to interact with applications from many locations, instead of being tied to a specific workstation for their application environment.\r\nExamples of dramatic transformation in communication and commerce led by web development include e-commerce. Online auction sites such as eBay have changed the way consumers find and purchase goods and services. Online retailers such as Amazon.com and Buy.com (among many others) have transformed the shopping and bargain-hunting experience for many consumers. Another example of transformative communication led by web development is the blog. Web applications such as WordPress and Movable Type have created blog-environments for individual websites. The increased usage of open-source content management systems and enterprise content management systems has extended web development's impact at online interaction and communication.\r\nWeb development has also impacted personal networking and marketing. Websites are no longer simply tools for work or for commerce, but serve more broadly for communication and social networking. Web sites such as Facebook and Twitter provide users with a platform to communicate and organizations with a more personal and interactive way to engage the public.","materialsDescription":" <span style=\"font-weight: bold; \">What is the Priority of a Web Developer?</span>\r\nTo answer the question “What is a web developer?”, we must first look at what a web developer does and how they do it.\r\nA web developer or programmer is someone who takes a web design – which has been created by either a client or a design team – and turns it into a website. They do this by writing lines and lines of complicated code, using a variety of languages. Web developers have quite a difficult job, because they essentially have to take a language we understand, such as English, and translate it into a language that a computer understands, such as Python or HTML.\r\nAs you can imagine, this can take a lot of time and effort and requires an intricate understanding of various programming languages and how they are used. Different types of developers specialize in different areas, which means that large web projects are usually a collaboration between several different developers.\r\n<span style=\"font-weight: bold; \">What Types Of Web Developers Are There?</span>\r\nUnfortunately, the question “What does a web developer do?” doesn’t have one simple answer. As noted above, there are some different types of web developers, each of which focuses on a different aspect of the creation of a website.\r\nTo understand what is a web developer it is crucial to know that the three main types of developers are front-end, back-end, and full-stack. Front-end developers are responsible for the parts of a website that people see and interact with, back-end developers are responsible for the behind the scenes code that controls how a website loads and runs, and full-stack developers do a bit of everything.\r\n<span style=\"font-weight: bold; \">Front-End Developer</span>\r\nA front-end developer is someone who takes a client or design team’s website design and writes the code needed to implement it on the web. A decent front-end web developer will be fluent in at least three programming languages – HTML, CSS, and JavaScript.\r\nHTML allows them to add content to a website while splitting it into headings, paragraphs, and tables. CSS lets a decent developer style the content and change things like colors, sizes, and borders. JavaScript allows the inclusion of interactive elements, such as push buttons. We will go into more detail about these languages later.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">So, what do web developers do when they work on the front end of a website?</span></span>\r\n<ul><li>What is a web developer responsible for is that they make sure that all of the content that is needed for the website is clear, visible, and found in the right place. In some cases front-end developers may also have content writing skills, allowing them to create the content for the website as they go.</li><li>They make sure that the right colors are in the right places, especially concerning text colors, background colors, and headers. Some of the best front-end developers are also very good designers, allowing them to tweak things as they go.</li><li>They make sure that all outbound links are correctly formatted, that all buttons work properly, and that the website is responsive and attractive. Mobile design is usually a big part of the job, while it is also important to make sure that a website will display correctly on all web browsers.</li></ul>\r\n<span style=\"font-weight: bold;\">Back-End Developer</span>\r\nWhile it may seem like front-end developers have a difficult job making sure that a website looks great, works well, and contains the correct content, back-end developers have it much worse. While front-end developers are responsible for client-side programming, back-end developers have to deal with the server-side.\r\nThis means that they have to create the code and programs which power the website’s server, databases, and any applications that it contains. The most important thing as a back-end developer is the ability to be able to create a clean, efficient code that does what you want it to in the quickest way possible. Since website speed is a major consideration when it comes to search engine optimization (SEO), it is a large factor when developing the back-end.\r\nTo fully explain what is a web developer it is essential to know that back-end developers use a wide range of different server-side languages to build complicated programs. Some of the most popular languages used include PHP, Python, Java, and Ruby. JavaScript is also becoming increasingly widespread as a back-end development language, while SQL is commonly used to manage and analyze data in website databases.\r\nSince different websites have different needs, a back-end developer must be flexible, able to create different programs, and they absolutely must have a clear, in-depth understanding of the languages that they use. This is very important to make sure that they can come up with the most efficient method of creating the required program while making sure that it is secure, scalable, and easy to maintain.\r\n<span style=\"font-weight: bold;\">Full-Stack Developer</span>\r\nIf you are looking for a quick, simple answer to the question “What is a web developer?”, then a full-stack developer is probably the closest thing that you’re going to get. Full-stack developers understand both front and back-end strategies and processes, which means that they are perfectly positioned to oversee the entire process.\r\nIn the case of small websites that don’t have a huge development budget, a full-stack developer will often be employed to build the entire website. In this case, it is extremely important for them to have a complete, in-depth understanding of both front and back-end development and how they work.\r\nLearning full-stack development techniques has a huge range of benefits, including:\r\n<ul><li>You will end up with the knowledge to be able to create an entire website on your own. This makes you a lot more employable, increasing your job security in the future.</li><li>As a full-stack developer, you will understand the connections between the front and back-ends of a website, allowing you do build efficient and effective programs for all parts of the website.</li><li>Full-stack developers are often employed to oversee large projects for big web development companies. Positions like this are likely to be paid more than standard web development positions, making them more attractive to developers. Full-stack defines what is a web developer.</li></ul>\r\nAlthough most developers start with either front or back-end specializations, there are a lot of reasons why you should consider branching out and learning both. It will make you a lot more employable, will give you a greater understanding of the whole concept of what is web development, and will make it easier for you to create entire websites on your own.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Web_Development.png"},{"id":795,"title":"Marketing - software","alias":"marketing-software","description":"The departments of marketing companies use marketing software to market actively on various web channels via websites, email, social networks, and to automate daily tasks. The benefit here is this type of software allows you to personalize diverse marketing campaigns.\r\nThere are main types of marketing software such as advanced marketing automation, workflow automation, and marketing intelligence. The essential features of marketing software are: analytics, social media marketing, email marketing, team collaboration, phone call tracking, lead scoring and nurturing.\r\nMarketing solutions can be used by companies of all sizes and in all sectors, and they are most welcome in small-scale teams that wish to simplify the process of running challenging marketing campaigns.","materialsDescription":" <span style=\"font-weight: bold;\">What is marketing software?</span>\r\nMarketing software refers to tools that help businesses successfully execute campaigns, tap into their target markets and convert leads into sales. Companies, regardless of size, can benefit from marketing tools, allowing them to maximize their resources and get rid of repetitive tasks. They are also very useful in expanding businesses’ reach and allow companies to focus on more pressing matters.\r\n<span style=\"font-weight: bold;\">Why Use Marketing Software?</span>\r\nWhy to use marketing software, you might ask. Whether you are looking for ways to better manage your marketing campaign, make the most out of your resources, or improve your lead nurturing process, having good marketing software is a great way to improve your operations. Here are some of the advantages of marketing software:\r\n<ul><li><span style=\"font-weight: bold;\">Reduces Tedious Tasks.</span> If we focus on the definition of marketing software, we should be able to conclude that it is meant to eliminate repetitive duties that take up a huge fraction of your daily routine. Tasks such as compiling your clients’ information, sending emails to your leads, and scheduling the posting of content can be time-consuming and while they are important, they leave you with little time to focus on tasks that demand your immediate, undivided attention. By utilizing content marketing systems, resource optimization programs, and other marketing software; you can eliminate the hassle of juggling everything manually, allowing you to delegate more important responsibilities to your staff.</li><li><span style=\"font-weight: bold;\">Streamlines Marketing Efforts.</span> Marketing campaigns require the simultaneous use of multiple channels to communicate with your target audience. Marketing software solutions are designed to help you coordinate various programs in a single, easy-to-manage platform. This means you no longer have to jump from system to system to execute your campaign seamlessly. Most of these applications also offer a full suite of tools that let you manage content, nurture leads, and measure your campaign efforts accurately, promptly, and efficiently.</li><li><span style=\"font-weight: bold;\">Improves Accountability.</span> When it comes to monitoring or analyzing lead conversions and marketing campaigns, accountability plays an important role. With the use of marketing software, you can eliminate the risk of human error and make sure you get all the statistics you need at a glance.</li><li><span style=\"font-weight: bold;\">Makes Customer Management Easier.</span> Developing relationships with potential clients at each phase of the sales process is crucial to helping your business thrive. However, this is not as simple as convincing prospects to purchase products or keeping them posted on your offers. Attracting and retaining clientele are extensive processes wherein you must pinpoint the people who will most likely need your services, listen to their concerns, and respond to them on time every time they contact you. By using a CRM software or lead nurturing system, you can effortlessly schedule email campaigns, reply to leads promptly, build a better online presence, and keep tabs on current customers.</li><li><span style=\"font-weight: bold;\">Document Progress Faster.</span> Tracking your leads, resources, content, and campaign success rates may sound easy at first, but it won’t be as simple when you are dealing with multiple campaigns, handling hundreds of customers, and creating an extensive amount of content all at the same time. Using marketing systems, your company can become more agile in its varied campaign initiatives. You can quickly create accurate progress reports that help you assess the effectiveness of your strategies and determine how to improve them in the future.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Marketing_software.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6726,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/prezi-logo.png","logo":true,"scheme":false,"title":"Prezi","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"prezi","companyTitle":"Prezi","companyTypes":["vendor"],"companyId":9278,"companyAlias":"prezi","description":"<h4>With Prezi, presentations are no longer boring. They are dynamic and fun and can really grab the attention of the audience and keep them glued down to the end of the session. If used well, Prezi gives your presentation that cinematic feel no other applications can and increase audience engagement better than ever.</h4>\r\nPrezi is a very popular online presentation platform that adds fun and creativity to the way people make and show their presentations, whether for commercial, academic, and other purposes. While other similar tools and applications use slides, videos, and animations to help users get their points across to their audience, Prezi leverages an innovative way for presenters to convey their points by zooming in and out, flying across the screen, and turning and panning at weird angles and directions among others.\r\nInstead of slides and boring animation, Prezi injects fun and creativity to your presentation by using an approach where you can build your presentation on a wide digital canvas, with each point drawn spatially and presented by zooming in and out, panning across left to right and vice versa.\r\nYou have total control over the details, from font size, angles, images, etc. You basically present it the way you want it and not worry about logical sequencing or order of your points. Prezi comes with a load of templates that you could use and still give you the flexibility you need to make things interesting.\r\nPrezi is very straightforward and easy to use, even for first-time users. The tool simply doesn’t have a complicated learning curve and allows all user types to create visually appealing presentations in a way slideshows just can’t replicate. This leads to audiences understanding your points better, whether you are aiming to market your product or service or convey an important message or just to collaborate.\r\n\r\n","shortDescription":"Create interactive visuals that appear right alongside you on screen as you present, for virtual presentations that engage, inspire, and teach.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Prezi","keywords":"","description":"<h4>With Prezi, presentations are no longer boring. 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If used well, Prezi gives your presentation that cinematic feel no other appli","og:image":"https://old.roi4cio.com/fileadmin/user_upload/prezi-logo.png"},"eventUrl":"","translationId":6726,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":3145,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/Amazon_CloudFront.png","logo":true,"scheme":false,"title":"Amazon CloudFront","vendorVerified":0,"rating":"0.00","implementationsCount":3,"suppliersCount":0,"supplierPartnersCount":4,"alias":"amazon-cloudfront","companyTitle":"Amazon Web Services","companyTypes":["supplier","vendor"],"companyId":176,"companyAlias":"amazon-web-services","description":"Amazon CloudFront is a fast content delivery network (CDN) service that securely delivers data, videos, applications, and APIs to customers globally with low latency, high transfer speeds, all within a developer-friendly environment. CloudFront is integrated with AWS – both physical locations that are directly connected to the AWS global infrastructure, as well as other AWS services. CloudFront works seamlessly with services including AWS Shield for DDoS mitigation, Amazon S3, Elastic Load Balancing or Amazon EC2 as origins for your applications, and Lambda@Edge to run custom code closer to customers’ users and to customize the user experience.\r\nYou can get started with the Content Delivery Network in minutes, using the same AWS tools that you're already familiar with: APIs, AWS Management Console, AWS CloudFormation, CLIs, and SDKs. Amazon's CDN offers a simple, pay-as-you-go pricing model with no upfront fees or required long-term contracts, and support for the CDN is included in your existing AWS Support subscription.\r\n\r\n<span style=\"font-weight: bold;\">BENEFITS</span>\r\n<span style=\"font-weight: bold; \">Fast and global</span>\r\nThe Amazon CloudFront content delivery network (CDN) is massively scaled and globally distributed. The CloudFront network has 166 points of presence (PoPs), and leverages the highly-resilient Amazon backbone network for superior performance and availability for your end users.\r\n<span style=\"font-weight: bold; \">Security at the Edge</span>\r\nAmazon CloudFront is a highly-secure CDN that provides both network and application level protection. Your traffic and applications benefit through a variety of built-in protections such as AWS Shield Standard, at no additional cost. You can also use configurable features such as AWS Certificate Manager (ACM) to create and manage custom SSL certificates at no extra cost.\r\n<span style=\"font-weight: bold; \">Highly Programmable</span>\r\nAmazon CloudFront features can be customized for your specific application requirements. Lambda@Edge functions, triggered by CloudFront events, extend your custom code across AWS locations worldwide, allowing you to move even complex application logic closer to your end users to improve responsiveness. The CDN also supports integrations with other tools and automation interfaces for today's DevOps and CI/CD environments by using native APIs or AWS tools.\r\n<span style=\"font-weight: bold;\">Deep integration with AWS</span>\r\nAmazon CloudFront is integrated with AWS services such as Amazon S3, Amazon EC2, Elastic Load Balancing, Amazon Route 53, and AWS Elemental Media Services . They are all accessible via the same console and all features in the CDN can be programmatically configured by using APIs or the AWS Management Console. Lastly, if you use AWS origins such as Amazon S3, Amazon EC2 or Elastic Load Balancing, you don’t pay for any data transferred between these services and CloudFront.","shortDescription":"Amazon CloudFront is a fast, highly secure and programmable content delivery network (CDN)","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Amazon CloudFront","keywords":"","description":"Amazon CloudFront is a fast content delivery network (CDN) service that securely delivers data, videos, applications, and APIs to customers globally with low latency, high transfer speeds, all within a developer-friendly environment. CloudFront is integrated w","og:title":"Amazon CloudFront","og:description":"Amazon CloudFront is a fast content delivery network (CDN) service that securely delivers data, videos, applications, and APIs to customers globally with low latency, high transfer speeds, all within a developer-friendly environment. CloudFront is integrated w","og:image":"https://old.roi4cio.com/fileadmin/user_upload/Amazon_CloudFront.png"},"eventUrl":"","translationId":3145,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":279,"title":"Content Applications","alias":"content-applications","description":" With the explosion of digital technology, your company must manage and share content across a growing number of online channels. Meanwhile, your teams demand easy and secure access to their organization’s valuable digital assets―from any place, at any time.\r\nContent management systems provide the tools needed to access, manage, retrieve, distribute and publish digital content. Digital content encompasses digital files including images, photos, presentations, documents, videos, multimedia and any other content.\r\nContent management tools in the Cloud provide efficient content life cycle management. The majority of companies require some form of online content management in order to create and share their content.\r\nThe process of content management begins with production. Enterprise content has many touch points for editing cycles, review stages, and the eventual publication, with each step crucial in producing high-quality content. Large organizations typically have a content manager that oversees this process and are successful by utilizing the best content management system.","materialsDescription":" <span style=\"font-weight: bold;\">What are the benefits of content management software?</span>\r\nChange is constant. Content management platforms contain everything you need to work in entirely new and better ways. Enterprise teams can boost productivity with easy-to-deploy cloud content management. Businesses can collaborate on digital files, share content between teams, preserve important digital assets, monitor content growth and access, connect teams with specific files, distribute digital assets across marketing channels like social media, ensure users and channels are always using latest versions, control rights management, and make sure decisions and work gets done fast.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/Content_Applications.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":3147,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/CloudTrail.jpg","logo":true,"scheme":false,"title":"AWS CloudTrail","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":4,"alias":"amazon-cloudtrail","companyTitle":"Amazon Web Services","companyTypes":["supplier","vendor"],"companyId":176,"companyAlias":"amazon-web-services","description":"With CloudTrail, you can log, continuously monitor, and retain account activity related to actions across your AWS infrastructure. CloudTrail provides event history of your AWS account activity, including actions taken through the AWS Management Console, AWS SDKs, command line tools, and other AWS services. This event history simplifies security analysis, resource change tracking, and troubleshooting.\r\n\r\n<span style=\"font-weight: bold; \">FEATURES:</span>\r\n<span style=\"font-weight: bold; \">Always on</span>\r\nAWS CloudTrail is enabled on all AWS accounts and records your account activity upon account creation. You can view and download the last 90 days of your account activity for create, modify, and delete operations of supported services without the need to manually setup CloudTrail.\r\n<span style=\"font-weight: bold; \">Event history</span>\r\nYou can view, search, and download your recent AWS account activity. This allows you to gain visibility into changes in your AWS account resources so you can strengthen your security processes and simplify operational issue resolution.\r\n<span style=\"font-weight: bold; \">Multi-region configuration</span>\r\nYou can configure AWS CloudTrail to deliver log files from multiple regions to a single Amazon S3 bucket for a single account. A configuration that applies to all regions ensures that all settings apply consistently across all existing and newly launched regions.\r\n<span style=\"font-weight: bold; \">Log file integrity validation</span>\r\nYou can validate the integrity of AWS CloudTrail log files stored in your Amazon S3 bucket and detect whether the log files were unchanged, modified, or deleted since CloudTrail delivered them to your Amazon S3 bucket. You can use log file integrity validation in your IT security and auditing processes.\r\n<span style=\"font-weight: bold; \">Log file encryption</span>\r\nBy default, AWS CloudTrail encrypts all log files delivered to your specified Amazon S3 bucket using Amazon S3 server-side encryption (SSE). Optionally, add a layer of security to your CloudTrail log files by encrypting the log files with your AWS Key Management Service (AWS KMS) key. Amazon S3 automatically decrypts your log files if you have decrypt permissions.\r\n<span style=\"font-weight: bold; \">Data events</span>\r\nData events provide insights into the resource (“data plane”) operations performed on or within the resource itself. Data events are often high volume activities and include operations such as Amazon S3 object level APIs and AWS Lambda function invoke APIs. For example, you can log API actions on Amazon S3 objects and receive detailed information such as the AWS account, IAM user role, and IP address of the caller, time of the API call, and other details. You can also record activity of your Lambda functions, and receive details on Lambda function executions, such as the IAM user or service that made the Invoke API call, when the call was made, and which function was executed.\r\n<span style=\"font-weight: bold; \">Management events</span>\r\nManagement events provide insights into the management (“control plane”) operations performed on resources in your AWS account. For example, you can log administrative actions such as creation, deletion, and modification of Amazon EC2 instances. For each event, you can get details such as the AWS account, IAM user role, and IP address of the user that initiated the action, time of the action, and which resources were affected.\r\n<span style=\"font-weight: bold; \">Integrations:</span>\r\n<span style=\"font-weight: bold; \">AWS Lambda.</span> You can take advantage of the Amazon S3 bucket notification feature to direct Amazon S3 to publish object-created events to AWS Lambda. When CloudTrail writes logs to your S3 bucket, Amazon S3 can invoke your Lambda function to process the access records logged by CloudTrail.\r\n<span style=\"font-weight: bold; \">Amazon CloudWatch Logs.</span> AWS CloudTrail integration with Amazon CloudWatch Logs enables you to send management and data events recorded by CloudTrail to CloudWatch Logs. CloudWatch Logs allows you to create metric filters to monitor events, search events, and stream events to other AWS services, such as AWS Lambda and Amazon Elasticsearch Service.\r\n<span style=\"font-weight: bold; \">Amazon CloudWatch Events.</span> AWS CloudTrail integration with Amazon CloudWatch Events enables you to automatically respond to changes to your AWS resources. With CloudWatch Events, you are able to define actions to execute when specific events are logged by AWS CloudTrail. For example, if CloudTrail logs a change to an Amazon EC2 security group, such as adding a new ingress rule, you can create a CloudWatch Events rule that sends this activity to an AWS Lambda function. Lambda can then execute a workflow to create a ticket in your IT Helpdesk system.\r\n\r\n<span style=\"font-weight: bold; \">BENEFITS:</span>\r\n<span style=\"font-weight: bold; \">Simplified compliance</span>\r\nWith AWS CloudTrail, simplify your compliance audits by automatically recording and storing event logs for actions made within your AWS account. Integration with Amazon CloudWatch Logs provides a convenient way to search through log data, identify out-of-compliance events, accelerate incident investigations, and expedite responses to auditor requests.\r\n<span style=\"font-weight: bold; \">Security analysis and troubleshooting</span>\r\nWith AWS CloudTrail, you can discover and troubleshoot security and operational issues by capturing a comprehensive history of changes that occurred in your AWS account within a specified period of time.\r\n<span style=\"font-weight: bold; \">Visibility into user and resource activity</span>\r\nAWS CloudTrail increases visibility into your user and resource activity by recording AWS Management Console actions and API calls. You can identify which users and accounts called AWS, the source IP address from which the calls were made, and when the calls occurred.\r\n<span style=\"font-weight: bold;\">Security automation</span>\r\nAWS CloudTrail allows you track and automatically respond to account activity threatening the security of your AWS resources. With Amazon CloudWatch Events integration, you can define workflows that execute when events that can result in security vulnerabilities are detected. For example, you can create a workflow to add a specific policy to an Amazon S3 bucket when CloudTrail logs and API call that makes that bucket public.","shortDescription":"AWS CloudTrail - Track user activity and API usage","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"AWS CloudTrail","keywords":"","description":"With CloudTrail, you can log, continuously monitor, and retain account activity related to actions across your AWS infrastructure. CloudTrail provides event history of your AWS account activity, including actions taken through the AWS Management Console, AWS S","og:title":"AWS CloudTrail","og:description":"With CloudTrail, you can log, continuously monitor, and retain account activity related to actions across your AWS infrastructure. CloudTrail provides event history of your AWS account activity, including actions taken through the AWS Management Console, AWS S","og:image":"https://old.roi4cio.com/fileadmin/user_upload/CloudTrail.jpg"},"eventUrl":"","translationId":3147,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":279,"title":"Content Applications","alias":"content-applications","description":" With the explosion of digital technology, your company must manage and share content across a growing number of online channels. Meanwhile, your teams demand easy and secure access to their organization’s valuable digital assets―from any place, at any time.\r\nContent management systems provide the tools needed to access, manage, retrieve, distribute and publish digital content. Digital content encompasses digital files including images, photos, presentations, documents, videos, multimedia and any other content.\r\nContent management tools in the Cloud provide efficient content life cycle management. The majority of companies require some form of online content management in order to create and share their content.\r\nThe process of content management begins with production. Enterprise content has many touch points for editing cycles, review stages, and the eventual publication, with each step crucial in producing high-quality content. Large organizations typically have a content manager that oversees this process and are successful by utilizing the best content management system.","materialsDescription":" <span style=\"font-weight: bold;\">What are the benefits of content management software?</span>\r\nChange is constant. Content management platforms contain everything you need to work in entirely new and better ways. Enterprise teams can boost productivity with easy-to-deploy cloud content management. Businesses can collaborate on digital files, share content between teams, preserve important digital assets, monitor content growth and access, connect teams with specific files, distribute digital assets across marketing channels like social media, ensure users and channels are always using latest versions, control rights management, and make sure decisions and work gets done fast.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/Content_Applications.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":3149,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/AWS_glue.png","logo":true,"scheme":false,"title":"AWS Glue","vendorVerified":0,"rating":"0.00","implementationsCount":1,"suppliersCount":0,"supplierPartnersCount":4,"alias":"amazon-glue","companyTitle":"Amazon Web Services","companyTypes":["supplier","vendor"],"companyId":176,"companyAlias":"amazon-web-services","description":"AWS Glue is a fully managed extract, transform, and load (ETL) service that makes it easy for customers to prepare and load their data for analytics. You can create and run an ETL job with a few clicks in the AWS Management Console. You simply point AWS Glue to your data stored on AWS, and AWS Glue discovers your data and stores the associated metadata (e.g. table definition and schema) in the AWS Glue Data Catalog. Once cataloged, your data is immediately searchable, queryable, and available for ETL.\r\n\r\n<span style=\"text-decoration: underline; \"><span style=\"font-weight: bold; \">FEATURES:</span></span>\r\nAWS Glue is a fully managed extract, transform, and load (ETL) service that you can use to catalog your data, clean it, enrich it, and move it reliably between data stores. With AWS Glue, you can significantly reduce the cost, complexity, and time spent creating ETL jobs. AWS Glue is serverless, so there is no infrastructure to setup or manage. You pay only for the resources consumed while your jobs are running.\r\n<span style=\"font-weight: bold; \">Integrated data catalog</span>\r\nThe AWS Glue Data Catalog is your persistent metadata store for all your data assets, regardless of where they are located. The Data Catalog contains table definitions, job definitions, and other control information to help you manage your AWS Glue environment. It automatically computes statistics and registers partitions to make queries against your data efficient and cost-effective. It also maintains a comprehensive schema version history so you can understand how your data has changed over time.\r\n<span style=\"font-weight: bold; \">Automatic schema discovery</span>\r\nAWS Glue crawlers connect to your source or target data store, progresses through a prioritized list of classifiers to determine the schema for your data, and then creates metadata in your AWS Glue Data Catalog. The metadata is stored in tables in your data catalog and used in the authoring process of your ETL jobs. You can run crawlers on a schedule, on-demand, or trigger them based on an event to ensure that your metadata is up-to-date.\r\n<span style=\"font-weight: bold; \">Code generation</span>\r\nAWS Glue automatically generates the code to extract, transform, and load your data. Simply point AWS Glue to your data source and target, and AWS Glue creates ETL scripts to transform, flatten, and enrich your data. The code is generated in Scala or Python and written for Apache Spark.\r\n<span style=\"font-weight: bold; \">Developer endpoints</span>\r\nIf you choose to interactively develop your ETL code, AWS Glue provides development endpoints for you to edit, debug, and test the code it generates for you. You can use your favorite IDE or notebook. You can write custom readers, writers, or transformations and import them into your AWS Glue ETL jobs as custom libraries. You can also use and share code with other developers in our GitHub repository.\r\n<span style=\"font-weight: bold; \">Flexible job scheduler</span>\r\nAWS Glue jobs can be invoked on a schedule, on-demand, or based on an event. You can start multiple jobs in parallel or specify dependencies across jobs to build complex ETL pipelines. AWS Glue will handle all inter-job dependencies, filter bad data, and retry jobs if they fail. All logs and notifications are pushed to Amazon CloudWatch so you can monitor and get alerts from a central service.\r\n\r\n<span style=\"font-weight: bold; \">BENEFITS:</span>\r\n<span style=\"font-weight: bold; \">Less hassle</span>\r\nAWS Glue is integrated across a wide range of AWS services, meaning less hassle for you when onboarding. AWS Glue natively supports data stored in Amazon Aurora and all other Amazon RDS engines, Amazon Redshift, and Amazon S3, as well as common database engines and databases in your Virtual Private Cloud (Amazon VPC) running on Amazon EC2.\r\n<span style=\"font-weight: bold; \">Cost effective</span>\r\nAWS Glue is serverless. There is no infrastructure to provision or manage. AWS Glue handles provisioning, configuration, and scaling of the resources required to run your ETL jobs on a fully managed, scale-out Apache Spark environment. You pay only for the resources used while your jobs are running.\r\n <span style=\"font-weight: bold;\">More power</span>\r\nAWS Glue automates much of the effort in building, maintaining, and running ETL jobs. AWS Glue crawls your data sources, identifies data formats, and suggests schemas and transformations. AWS Glue automatically generates the code to execute your data transformations and loading processes.","shortDescription":"AWS Glue is a simple, flexible, and cost-effective ETL","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"AWS Glue","keywords":"","description":"AWS Glue is a fully managed extract, transform, and load (ETL) service that makes it easy for customers to prepare and load their data for analytics. You can create and run an ETL job with a few clicks in the AWS Management Console. You simply point AWS Glue t","og:title":"AWS Glue","og:description":"AWS Glue is a fully managed extract, transform, and load (ETL) service that makes it easy for customers to prepare and load their data for analytics. You can create and run an ETL job with a few clicks in the AWS Management Console. You simply point AWS Glue t","og:image":"https://old.roi4cio.com/fileadmin/user_upload/AWS_glue.png"},"eventUrl":"","translationId":3149,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":279,"title":"Content Applications","alias":"content-applications","description":" With the explosion of digital technology, your company must manage and share content across a growing number of online channels. Meanwhile, your teams demand easy and secure access to their organization’s valuable digital assets―from any place, at any time.\r\nContent management systems provide the tools needed to access, manage, retrieve, distribute and publish digital content. Digital content encompasses digital files including images, photos, presentations, documents, videos, multimedia and any other content.\r\nContent management tools in the Cloud provide efficient content life cycle management. The majority of companies require some form of online content management in order to create and share their content.\r\nThe process of content management begins with production. Enterprise content has many touch points for editing cycles, review stages, and the eventual publication, with each step crucial in producing high-quality content. Large organizations typically have a content manager that oversees this process and are successful by utilizing the best content management system.","materialsDescription":" <span style=\"font-weight: bold;\">What are the benefits of content management software?</span>\r\nChange is constant. Content management platforms contain everything you need to work in entirely new and better ways. Enterprise teams can boost productivity with easy-to-deploy cloud content management. Businesses can collaborate on digital files, share content between teams, preserve important digital assets, monitor content growth and access, connect teams with specific files, distribute digital assets across marketing channels like social media, ensure users and channels are always using latest versions, control rights management, and make sure decisions and work gets done fast.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/Content_Applications.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":3710,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/pandadoc.png","logo":true,"scheme":false,"title":"PandaDoc","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"pandadoc","companyTitle":"PandaDoc","companyTypes":["supplier","vendor"],"companyId":5897,"companyAlias":"pandadoc","description":"<span style=\"font-weight: bold;\">PandaDoc </span>includes features to create, track and execute documents, as well as functionality for electronic signatures. It consists of features in the following categories: proposals, quotes, team management, content management, branding, tracking, workflow, productivity, etc. It integrates with several CRMs, as well as ERP, payment, cloud storage, and other systems.\r\n<p class=\"align-center\"><br /><span style=\"font-weight: bold; \">Close deals faster and look more professional </span></p>\r\n<p class=\"align-left\"> </p>\r\n<ul><li><span style=\"font-weight: bold; \">Create documents faster.</span> Quickly create stunning proposals, quotes, and contracts from pre-built templates, content from marketing, and customer data from your CRM.</li></ul>\r\n<br />\r\n<ul><li><span style=\"font-weight: bold; \">Stand out from the crowd.</span> Create an experience with your customers that would rival any billion dollar company. Beautiful design themes, embedded media, and interactivity give every deal the opportunity to get noticed.</li></ul>\r\n<br />\r\n<ul><li><span style=\"font-weight: bold; \">A process that scales. </span>Confidently forecast revenue and improve your sales team’s performance with real-time metrics on the number of completed docs, proposal revenue generated, and time-to-close dashboards.</li></ul>\r\n<br />\r\n<ul><li><span style=\"font-weight: bold; \">Seize the opportunities.</span> Accelerate your sales cycle by seeing which recipients are engaged and which deals are ready to close. Get real-time notification about every interaction with your documents.</li></ul>\r\n<br />\r\n<ul><li><span style=\"font-weight: bold; \">Seamless integrations. </span>No more sending data with other people’s info, copy paste errors, and small mistakes that create big issues. Out of the box integrations with CRM to allow your team’s proposals to get out the door faster and eliminates manual data entry errors.</li></ul>\r\n<p class=\"align-left\">Source: https://www.pandadoc.com/</p>\r\n<p class=\"align-left\"> </p>\r\n\r\n","shortDescription":"PandaDoc is accelerating deals from propose to close. Empowering sales teams to simplify the process to generate, negotiate, and eSign proposals, quotes, and contracts. ","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":16,"sellingCount":17,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"PandaDoc","keywords":"","description":"<span style=\"font-weight: bold;\">PandaDoc </span>includes features to create, track and execute documents, as well as functionality for electronic signatures. 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It is sometimes referred to as "on-demand software", and was formerly referred to as "software plus services" by Microsoft.\r\n SaaS services is typically accessed by users using a thin client, e.g. via a web browser. SaaS software solutions has become a common delivery model for many business applications, including office software, messaging software, payroll processing software, DBMS software, management software, CAD software, development software, gamification, virtualization, accounting, collaboration, customer relationship management (CRM), Management Information Systems (MIS), enterprise resource planning (ERP), invoicing, human resource management (HRM), talent acquisition, learning management systems, content management (CM), Geographic Information Systems (GIS), and service desk management. SaaS has been incorporated into the strategy of nearly all leading enterprise software companies.\r\nSaaS applications are also known as <span style=\"font-weight: bold;\">Web-based software</span>, <span style=\"font-weight: bold;\">on-demand software</span> and<span style=\"font-weight: bold;\"> hosted software</span>.\r\nThe term "Software as a Service" (SaaS) is considered to be part of the nomenclature of cloud computing, along with Infrastructure as a Service (IaaS), Platform as a Service (PaaS), Desktop as a Service (DaaS),managed software as a service (MSaaS), mobile backend as a service (MBaaS), and information technology management as a service (ITMaaS).\r\nBecause SaaS is based on cloud computing it saves organizations from installing and running applications on their own systems. That eliminates or at least reduces the associated costs of hardware purchases and maintenance and of software and support. The initial setup cost for a SaaS application is also generally lower than it for equivalent enterprise software purchased via a site license.\r\nSometimes, the use of SaaS cloud software can also reduce the long-term costs of software licensing, though that depends on the pricing model for the individual SaaS offering and the enterprise’s usage patterns. In fact, it’s possible for SaaS to cost more than traditional software licenses. This is an area IT organizations should explore carefully.<br />SaaS also provides enterprises the flexibility inherent with cloud services: they can subscribe to a SaaS offering as needed rather than having to buy software licenses and install the software on a variety of computers. The savings can be substantial in the case of applications that require new hardware purchases to support the software.<br /><br /><br /><br />","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: normal;\">Who uses SaaS?</span></h1>\r\nIndustry analyst Forrester Research notes that SaaS adoption has so far been concentrated mostly in human resource management (HRM), customer relationship management (CRM), collaboration software (e.g., email), and procurement solutions, but is poised to widen. Today it’s possible to have a data warehouse in the cloud that you can access with business intelligence software running as a service and connect to your cloud-based ERP like NetSuite or Microsoft Dynamics.The dollar savings can run into the millions. And SaaS installations are often installed and working in a fraction of the time of on-premises deployments—some can be ready in hours. \r\nSales and marketing people are likely familiar with Salesforce.com, the leading SaaS CRM software, with millions of users across more than 100,000 customers. Sales is going SaaS too, with apps available to support sales in order management, compensation, quote production and configure, price, quoting, electronic signatures, contract management and more.\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal;\">Why SaaS? Benefits of software as a service</span></h1>\r\n<ul><li><span style=\"font-weight: bold;\">Lower cost of entry</span>. With SaaS solution, you pay for what you need, without having to buy hardware to host your new applications. Instead of provisioning internal resources to install the software, the vendor provides APIs and performs much of the work to get their software working for you. The time to a working solution can drop from months in the traditional model to weeks, days or hours with the SaaS model. In some businesses, IT wants nothing to do with installing and running a sales app. In the case of funding software and its implementation, this can be a make-or-break issue for the sales and marketing budget, so the lower cost really makes the difference.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Reduced time to benefit/rapid prototyping</span>. In the SaaS model, the software application is already installed and configured. Users can provision the server for the cloud and quickly have the application ready for use. This cuts the time to benefit and allows for rapid demonstrations and prototyping. With many SaaS companies offering free trials, this means a painless proof of concept and discovery phase to prove the benefit to the organization. </li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Pay as you go</span>. SaaS business software gives you the benefit of predictable costs both for the subscription and to some extent, the administration. Even as you scale, you can have a clear idea of what your costs will be. This allows for much more accurate budgeting, especially as compared to the costs of internal IT to manage upgrades and address issues for an owned instance.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">The SaaS vendor is responsible for upgrades, uptime and security</span>. Under the SaaS model, since the software is hosted by the vendor, they take on the responsibility for maintaining the software and upgrading it, ensuring that it is reliable and meeting agreed-upon service level agreements, and keeping the application and its data secure. While some IT people worry about Software as a Service security outside of the enterprise walls, the likely truth is that the vendor has a much higher level of security than the enterprise itself would provide. Many will have redundant instances in very secure data centers in multiple geographies. Also, the data is being automatically backed up by the vendor, providing additional security and peace of mind. Because of the data center hosting, you’re getting the added benefit of at least some disaster recovery. Lastly, the vendor manages these issues as part of their core competencies—let them.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Integration and scalability.</span> Most SaaS apps are designed to support some amount of customization for the way you do business. SaaS vendors create APIs to allow connections not only to internal applications like ERPs or CRMs but also to other SaaS providers. One of the terrific aspects of integration is that orders written in the field can be automatically sent to the ERP. Now a salesperson in the field can check inventory through the catalog, write the order in front of the customer for approval, send it and receive confirmation, all in minutes. And as you scale with a SaaS vendor, there’s no need to invest in server capacity and software licenses. </li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Work anywhere</span>. Since the software is hosted in the cloud and accessible over the internet, users can access it via mobile devices wherever they are connected. This includes checking customer order histories prior to a sales call, as well as having access to real time data and real time order taking with the customer.</li></ul>\r\n<p class=\"align-left\"> </p>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/SaaS__1_.png"},{"id":421,"title":"Digital Commerce Applications","alias":"digital-commerce-applications","description":"E-commerce is the activity of buying or selling products on online services or over the Internet. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems.\r\nModern electronic commerce typically uses the World Wide Web for at least one part of the transaction's life cycle although it may also use other technologies such as e-mail. Typical e-commerce transactions include the purchase of online books (such as Amazon) and music purchases (music download in the form of digital distribution such as iTunes Store), and to a less extent, customized/personalized online liquor store inventory services. There are three areas of e-commerce: online retailing, electric markets, and online auctions. E-commerce is supported by electronic business.\r\nE-commerce businesses may also employ some or all of the followings:\r\n<ul><li>Online shopping for retail sales direct to consumers via Web sites and mobile apps, and conversational commerce via live chat, chatbots, and voice assistants;</li><li>Providing or participating in online marketplaces, which process third-party business-to-consumer or consumer-to-consumer sales;</li><li>Business-to-business buying and selling;</li><li>Gathering and using demographic data through web contacts and social media;</li><li>Business-to-business (B2B) electronic data interchange;</li><li>Marketing to prospective and established customers by e-mail or fax (for example, with newsletters);</li><li>Engaging in pre-retail for launching new products and services;</li><li>Online financial exchanges for currency exchanges or trading purposes.</li></ul>","materialsDescription":" <span style=\"font-weight: bold; \">5 Reasons Why E-commerce Is So Important For Your Business</span>\r\nFrom startups to small businesses right through to huge brands, there are a huge number of companies that can benefit from their own e-commerce website, where they can sell their own products or services. In today's competitive and convenience-focused society, no longer do consumers want to venture to the high street in order to buy items, instead, consumers want to shop from their own homes, making e-commerce a flexible solution for both businesses and buyers.\r\nIf you’re still on the fence about launching an e-commerce store then look no further, here are the top 5 reasons e-commerce is so important for your business and just how you can benefit from moving online this year!\r\n<span style=\"font-weight: bold; \">Can Broaden Your Brand</span>\r\nE-commerce is an ideal way you can take your brand from a traditional brick and mortar store to an innovative, well-loved brand. By offering great products 24 hours a day along with online customer service, blogs and social media, no longer is your business one singular store, with an online presence your business can be the home of your products and the general home of your business, allowing you to fully expand your product ranges without having to worry about moving locations or worrying about not being able to expand your business.\r\n<span style=\"font-weight: bold; \">It’s More Convenient</span>\r\nAn online store is available all day, every day meaning your customers can visit your store at all times, no matter what their schedule might be. These days people don’t always have the time to physically go shopping, instead more and more people are choosing to shop online to find the items they want or need and if your business can offer this for your customers there’s no you shouldn't appeal to a wider range of customers all looking for a convenient and flexible experience.\r\n<span style=\"font-weight: bold; \">Increase Your Reach</span>\r\nDue to the internet’s accessibility, millions of people across the world can view your website at any time, meaning that for those looking to expand their businesses and reach out to a larger audience, you have many more opportunities to do so. Compare the number of people you can reach through a website to the amount you can reach through a high street store or local advertising, there’s no reason you shouldn’t look at taking your business online if you’re looking to improve your reach.\r\n<span style=\"font-weight: bold; \">Gives You Marketing Opportunities</span>\r\nYour website is one of the best marketing tools your business has, not only can the use of SEO when building your site lead to more chances of your business getting found in search engines, but a huge number of marketing techniques can also work alongside your website, including pay per click advertising, your social media marketing, and your email marketing, all of which can include links back to your website.\r\n<span style=\"font-weight: bold; \">Scalable</span>\r\nAs your business grows it’s very likely you’ll want to grow your product range and your target audience, as well as develop your business for customer requirements and consumer demand. An e-commerce site lets you scale your business accordingly, allowing you to add more lines, add more payment options and even grow when you choose to ship to, without having to worry about changing your location or moving to larger premises as you might with a brick and mortar store.\r\nE-commerce offers the business a whole range of opportunities, from marketing opportunities to increase your products ranges to generating more sales and with an optimized and well-developed website, you can not only achieve these goals but also offer your customers around the clock, convenient service, that can boost your business.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Digital_Commerce_Applications.png"},{"id":409,"title":"Content Collaboration","alias":"content-collaboration","description":" <span style=\"font-weight: bold; \">Content collaboration</span> software makes it easy for your users to securely create, access, share and manage business content.\r\nThe content collaboration platform (CCP) market covers a range of products and services that enable content productivity and collaboration. CCPs are aimed at individuals and teams, inside or outside an organization. Additionally, CCPs increasingly support lightweight content management and workflow use cases. <span style=\"font-weight: bold;\">Core user functionalities include: </span>\r\n<ul><li>Mobile access to content repositories.</li><li> File synchronization across devices and cloud repositories.</li><li>File sharing with people and applications, inside or outside an organization. </li><li>Team collaboration, with dedicated folders.</li><li>A content repository. This can be cloud based collaboration software or on-premises program, native to the CCP platform or based on other file servers or repositories.</li></ul>\r\nCommon <span style=\"font-weight: bold;\">features </span>of collaboration software include messaging, audio and video conferencing, task management, document management, calendars, and time tracking.\r\nFrom employees and decision-makers to partners, vendors, regulators and customers, your users benefit from easy, secure access to valuable business content. Rather than keeping files locked up in silos, content collaboration software enables information to flow safely and freely within your organization and across your firewall to external contacts.\r\nSecuring those documents is the challenge. Unless your content collaboration software maintains the highest standards of performance, security, auditing and reliability, cross-enterprise document sharing may lead to inadvertent data leaks or malicious security breaches.","materialsDescription":"<h1 class=\"align-center\">Types of collaboration software tools</h1>\r\nGenerally, collaboration software can be divided into synchronous (or real-time) and asynchronous. Using synchronous software, teammates can work together at the same time, for example with apps that allow several users to edit the same document in real time. Asynchronous software enables users to work on the same task at different times.\r\nBased on their key features, collaboration software can be classified into:\r\n<p class=\"align-center\"><span style=\"font-weight: bold; \">Communication software</span></p>\r\nTo solve communication problems, communication software offers chat and audio or video collaboration platform so people can communicate within teams without having to travel. As a result, communication software saves time, helps solve problems faster, and allows remote teams to connect, which otherwise would be difficult and time-consuming.\r\n<span style=\"font-weight: bold; \">Key features include:</span>\r\n<ul><li>Chat and messaging to enable real-time text conversations using direct messages or group chats</li><li>Audio and video conferencing to let people make calls and hold meetings regardless of their location</li><li>Discussion threads to allow users to reply to one particular message in a group chat or channel without distracting other teammate</li><li>File sharing or file collaboration software to make it fast and easy to upload and send files</li></ul>\r\n<p class=\"align-center\"><span style=\"font-weight: bold; \">Task management software</span></p>\r\nTask management is an important part of collaboration. Teams use task management software to prioritize and track tasks, which helps to keep track of deadlines. To make collaboration more transparent and effective, task management software often provides boards, timelines, and calendars.\r\n<span style=\"font-weight: bold; \">Key features include:</span>\r\n<ul><li>Boards to create and manage tasks</li><li>Task assignment to appoint people to a task</li><li>Task prioritization to move tasks and set the project schedule</li><li>Planning and scheduling to create plans and meet deadlines using timelines and calendars</li><li>File management to attach and arrange file</li></ul>\r\n<p class=\"align-center\"><span style=\"font-weight: bold; \">Document and content management software</span></p>\r\nDocument and content management software allows users to store, share, and work together on different files. Most of these tools track history of changes that different users make. Some collaboration apps and platforms also have features like chat and video conferencing, allowing users to collaborate on a document and communicate at the same time.\r\n<span style=\"font-weight: bold; \">Key features include:</span>\r\n<ul><li>Document and content management to store and track documents and other files</li><li>Cooperative writing to let several people write content together</li><li>Synchronous editing to let several people edit the same document at the same time and see changes in real time</li><li> Ready-made templates to create documents faster</li></ul>\r\n<br /><br /><br />","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Content_Collaboration.png"},{"id":285,"title":"Operations and Manufacturing Applications","alias":"operations-and-manufacturing-applications","description":" Manufacturing operations management (MOM) is a collection of systems for managing end-to-end manufacturing processes with a view to optimizing efficiency.\r\nThere are many types of MOM software, including production management, performance analysis, quality and compliance, and human-machine interface (HMI). Production management software provides real-time information about jobs and orders, labor and materials, machine status, and product shipments. Performance analysis software displays metrics at the machine, line, plant, and enterprise-level for situational or historical analysis. Quality and compliance software are used to promote compliance with standards and specifications for operational processes and procedures. HMI software is a form of manufacturing operations management (MOM) software that enables operators to manage industrial and process control machinery using a computer-based interface.\r\nAdvancements in technology and market demands are enabling new capabilities in MOM software platforms, gradually closing gaps in end-user needs.\r\n<ul><li>Collaboration Capabilities: Collaboration and workflow services support people-to-people, people-to-systems, and systems-to-systems interactions, enforcing procedures and rules while flexibly adapting to real-time situations with alternate workflows and processes.</li><li>Security Services: Future manufacturing platforms will leverage common security services that determine roles, responsibilities, authorities, and access across all systems and application functions while fitting into corporate IT security schemes.</li><li>Asset & Production Model: Future manufacturing platforms will have a unified asset and production model that supports all of the interrelationships between physical production equipment, facilities, inventory/materials, and people, as well as production definitions such as the manufacturing bill of materials, productions orders, etc. This contrasts with older systems that either had subsets of these interrelationships across multiple databases or could not effectively deal with federating across multiple systems of record.</li><li>Operations Database & Historians: Evolving from older systems that had separate historians and production databases that were difficult to correlate across, service-based platforms will have a unified operations database and historian. This will capture and aggregate all time-series and production event information surrounding everything involved in each product and production run with a full genealogy of components and materials, related performance information, and federation across other systems and devices of record.</li><li>Visualization and Mobility: Today, different MOM applications support different graphical user interfaces, Web interfaces, specific mobile applications, etc. The future manufacturing platform will provide common visualization and mobility for a consistent user interface experience across different form factors, supporting dedicated and mobile workers that are orchestrated by consistent workflows and procedures.</li><li>Smaller and Focused 'Apps': Today’s monolithic systems and applications have too many interdependencies of databases, operate inconsistently, and are not inherently integrated. Being able to take advantage of many of the common software platform services described above, modular apps will be significantly smaller, simpler, and focused. These apps will be much lighter weight in functionality, and, as a result, significantly easier and faster to develop.</li></ul>","materialsDescription":" <span style=\"font-weight: bold;\">What is a manufacturing operating system?</span>\r\nA Manufacturing Execution System manages manufacturing operations such as product production rules, bill of materials, recipe data (product definition), resource management, scheduling, work batching (JiT Just in Time manufacturing), production data/logs, production performance, and some analysis.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/Operations_and_Manufacturing_Applications_1_.png"},{"id":795,"title":"Marketing - software","alias":"marketing-software","description":"The departments of marketing companies use marketing software to market actively on various web channels via websites, email, social networks, and to automate daily tasks. The benefit here is this type of software allows you to personalize diverse marketing campaigns.\r\nThere are main types of marketing software such as advanced marketing automation, workflow automation, and marketing intelligence. The essential features of marketing software are: analytics, social media marketing, email marketing, team collaboration, phone call tracking, lead scoring and nurturing.\r\nMarketing solutions can be used by companies of all sizes and in all sectors, and they are most welcome in small-scale teams that wish to simplify the process of running challenging marketing campaigns.","materialsDescription":" <span style=\"font-weight: bold;\">What is marketing software?</span>\r\nMarketing software refers to tools that help businesses successfully execute campaigns, tap into their target markets and convert leads into sales. Companies, regardless of size, can benefit from marketing tools, allowing them to maximize their resources and get rid of repetitive tasks. They are also very useful in expanding businesses’ reach and allow companies to focus on more pressing matters.\r\n<span style=\"font-weight: bold;\">Why Use Marketing Software?</span>\r\nWhy to use marketing software, you might ask. Whether you are looking for ways to better manage your marketing campaign, make the most out of your resources, or improve your lead nurturing process, having good marketing software is a great way to improve your operations. Here are some of the advantages of marketing software:\r\n<ul><li><span style=\"font-weight: bold;\">Reduces Tedious Tasks.</span> If we focus on the definition of marketing software, we should be able to conclude that it is meant to eliminate repetitive duties that take up a huge fraction of your daily routine. Tasks such as compiling your clients’ information, sending emails to your leads, and scheduling the posting of content can be time-consuming and while they are important, they leave you with little time to focus on tasks that demand your immediate, undivided attention. By utilizing content marketing systems, resource optimization programs, and other marketing software; you can eliminate the hassle of juggling everything manually, allowing you to delegate more important responsibilities to your staff.</li><li><span style=\"font-weight: bold;\">Streamlines Marketing Efforts.</span> Marketing campaigns require the simultaneous use of multiple channels to communicate with your target audience. Marketing software solutions are designed to help you coordinate various programs in a single, easy-to-manage platform. This means you no longer have to jump from system to system to execute your campaign seamlessly. Most of these applications also offer a full suite of tools that let you manage content, nurture leads, and measure your campaign efforts accurately, promptly, and efficiently.</li><li><span style=\"font-weight: bold;\">Improves Accountability.</span> When it comes to monitoring or analyzing lead conversions and marketing campaigns, accountability plays an important role. With the use of marketing software, you can eliminate the risk of human error and make sure you get all the statistics you need at a glance.</li><li><span style=\"font-weight: bold;\">Makes Customer Management Easier.</span> Developing relationships with potential clients at each phase of the sales process is crucial to helping your business thrive. However, this is not as simple as convincing prospects to purchase products or keeping them posted on your offers. Attracting and retaining clientele are extensive processes wherein you must pinpoint the people who will most likely need your services, listen to their concerns, and respond to them on time every time they contact you. By using a CRM software or lead nurturing system, you can effortlessly schedule email campaigns, reply to leads promptly, build a better online presence, and keep tabs on current customers.</li><li><span style=\"font-weight: bold;\">Document Progress Faster.</span> Tracking your leads, resources, content, and campaign success rates may sound easy at first, but it won’t be as simple when you are dealing with multiple campaigns, handling hundreds of customers, and creating an extensive amount of content all at the same time. Using marketing systems, your company can become more agile in its varied campaign initiatives. You can quickly create accurate progress reports that help you assess the effectiveness of your strategies and determine how to improve them in the future.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Marketing_software.png"},{"id":820,"title":"Marketing Automation","alias":"marketing-automation","description":"Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and automate repetitive tasks.\r\nMarketing departments, consultants and part-time marketing employees benefit by specifying criteria and outcomes for tasks and processes which are then interpreted, stored and executed by digital marketing software, which increases efficiency and reduces human error. Originally focused on email marketing automation, marketing automation now refers to a broad range of automation and analytic tools for marketing, especially inbound marketing. Marketing Automation platforms are used as a hosted or web-based solution, and no software installation is required by the customer.\r\nThe reason for using a marketing automation platform is to streamline sales and marketing organizations by replacing high-touch, repetitive manual processes with automated solutions.\r\nMarketing automation is a platform that marketers use to plan, coordinate, manage and measure all of their marketing campaigns, both online and offline. It is often used along with lifecycle marketing strategy to closely manage and nurture generated leads, aiming to convert leads into customers.\r\nMarketing automation is a type of software that allows companies to effectively target customers with automated marketing messages across channels including email, websites, social media and text messages to generate sales leads. The technology is a segment of customer relationship management, or CRM, and is typically used by marketing departments as a way to remove repetitive tasks from staff workflows and increase overall marketing efficiency.\r\nOften, a brand will use multiple marketing automation tools, referred to as the marketing technology or martech — stack. These automation platforms assist in lead generation via email marketing, chatbots hosted on social media or websites, and other channels such as short message service (SMS) text. Marketing automation tools extend the reach of marketing campaigns, creating inbound marketing, a term some vendors use to refer to the strategy of finding prospects for top- to mid-funnel via personalization of pitches derived through analytics tools, which segment customers into different groups for different approaches.\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">Marketing automation features</span></p>\r\nDigital marketing automation software manages the online element of a marketing campaign, including data analytics that can create more precise personalization of content to individual customers to drive engagement and revenue.\r\nArtificial intelligence (AI) applications such as chatbots can help automate the delivery of that information or direct potential customers to webpages, online documents or forms that help create sales or gauge a potential customer's current or future interest in purchasing a company's goods or services. Marketing manager tools can also administer customer satisfaction and product usage surveys and then collect, measure and segment the response data.\r\nThe main features of marketing automation software typically include:\r\n<ul><li>Account-based marketing</li><li>Analytics for CRM</li><li>Campaign management</li><li>Inbound marketing</li><li>Lead management</li><li>Marketing ROI</li><li>Targeting and segmentation</li><li>Social marketing</li></ul>","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: normal; \">Who should use marketing automation?</span></h1>\r\n<p class=\"align-left\">The beauty of a marketing automation system is that it can help your business maximize on efforts that have already proven successful. Attracting new audiences through the use of effective marketing strategies is step one, but if you want to do more to nurture those people so that they become customers, marketing automation is a good bet.</p>\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal; \">How can marketing automation benefit my business?</span></h1>\r\n<p class=\"align-left\">Marketing software solutions removes the hassle from your marketing strategy and allows you to streamline, automate and evaluate tasks and workflows. Your business will be able to scale its efforts and improve how you target customers.</p>\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal; \">What is marketing automation software?</span></h1>\r\n<p class=\"align-left\">In essence, it’s a set of solutions that automates, streamlines and analyzes marketing-related workflows and engagement to get more leads and qualify them for sales. The idea is the more qualified leads you get the higher the conversion rate and the more revenue you generate. </p>\r\n<p class=\"align-left\">Marketing software programs differ from CRM in that the purpose of marketing automation software is to get top-of-funnel leads, while the latter nurtures middle- and bottom-of-funnel leads. In short, marketing automation qualifies leads to feed into the CRM sales funnel for nurturing prospects to conversion.</p>\r\n<p class=\"align-left\">Marketing automation plugs into a company's CRM system, which, typically, has its own native marketing automation cloud service (such as Salesforce Pardot and Oracle Eloqua). Eloqua will work with other CRM platforms that compete with Oracle's, and Marketo, an independent marketing automation platform, will work with Salesforce, Oracle, Microsoft and other CRM systems. HubSpot also is a popular marketing automation platform that has its own CRM backbone.</p>\r\n<p class=\"align-left\">This becomes important when a company's marketing operations rely on a survey, email, social media or chatbot app for inbound lead-generation efforts that plug into Marketo or Eloqua, which, in turn, allows those marketing processes to continue regardless of which CRM the company uses. In effect, they act as middleware connecting the thousands of niche marketing automation tools and large CRM systems, where a company's customer data resides.</p>\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal; \">What are the types of marketing automation software?<br /></span></h1>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">CRM integrated</span>. Many CRM solutions today have multi-channel marketing tools to make lead generation a seamless experience from top-of-funnel to conversion. If not fully packaged, at least the marketing automation and CRM are modularized and have native integration.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Email marketing</span>. Marketing automation has its beginnings with email marketing software. Many mailers are established and have maintained their email marketing UI as their core functionality, but they now offer newer marketing automation features like lead scoring, landing page integration and analytics beyond the open-click metric.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Marketing automation.</span> This is the primary category featuring the standard tools, such as: forms, landing pages, lead scoring, lead database, reporting and analytics and pre-built or integrated email marketing and CRM functions.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Marketing analytics software</span>. They can be standalone apps or modules to a bigger marketing automation system. They lend more powerful analytics to the base system and cross over to the business intelligence category.<br />Social marketing. These are marketing software solutions with focus on social media functionalities such as Twitter and LinkedIn prospecting, brand mention tracking on Facebook and triggered posts on your pages based on your rules for keywords, hashtags or mentions.</p>\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal; \">What does marketing automation software do?</span></h1>\r\n<p class=\"align-left\">Here are the main features of marketing automation technology, which you should look for when subscribing to one.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Lead scoring. </span>Allows you to automatically grade leads based on specific criteria you set, including demographics, prospect behaviors and historical interactions. You assign a weight to each criterion and the system aggregates them to calculate the prospect’s lead score. The lead scores can be segregated by range and automatically funneled to their respective workflows. </p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Lead database</span>. The lead database captures a qualified prospect’s details and other marketing activities like web visits, email clicks and downloads. This database funnels leads to your CRM sales pipeline and, once converted, into your main customer database. The lead database may also allow for segmentation to help you target groups.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Lead nurturing.</span> Generally runs workflows designed to filter or shortlist prospects, which include managing the processes in email marketing and other channels and capturing data that helps in further qualifying leads.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Email marketing.</span> Business email marketing software allows email drip campaigns and features newsletter and email templates or an editor that lets you design your layout with ease. It allows for mass emails to targeted lists with a tracking tool to view number of opens and click-throughs. It may also feature an advanced tool for triggered emails, which send the right response in real time to specific customer actions.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">CRM integration</span>. Once the leads are qualified at the top-of-funnel, they are sent to the sales team; hence, marketing automation software should have seamless CRM integration. The integration can be with a third-party solution or as an add-on to the marketing automation software.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Forms and landing pages.</span> A form is embedded on the landing page to collect lead data, where it is funneled into your database for lead scoring. The landing page can also include dynamic content, where images, texts and calls-to-action are customized to the lead based on profiling like geolocation, industry, job title, previous interactions with you, etc.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Progressive profiling.</span> This is a smart form that delivers the right fields to different leads. A web visitor is analyzed for key details (for example: IP address, source page, Y/N customer) and is led to a series of unique short forms to capture specific data. This feature may also require social credentials for deeper profiling.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Reporting & analytics. </span>You can calculate an individual campaign’s cost and ROI and, generally, your marketing activities, by running analytics on key metrics that are sliced and diced in different ways that include open emails, downloads, lead volume, etc. In conjunction with CRM, you can associate these values against sales metrics like conversion rate, win-loss rate and total sales.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Mobile-optimized. </span>Mobile-optimized landing pages and emails help you target users who access the Internet from their smartphones or tablets. Mobile-optimized also means you can access the system and your data on the go.<br /><br /><br /><br /></p>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-marketing-automation.png"},{"id":818,"title":"Content Marketing","alias":"content-marketing","description":" Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. It is often used by businesses in order to:\r\n<ul><li>Attract attention and generate leads</li><li>Expand their customer base</li><li>Generate or increase online sales</li><li>Increase brand awareness or credibility</li><li>Engage an online community of users</li></ul>\r\nContent marketing attracts prospects and transforms prospects into customers by creating and sharing valuable free content. Content marketing helps companies create sustainable brand loyalty, provides valuable information to consumers, and creates a willingness to purchase products from the company in the future. This relatively new form of marketing does not involve direct sales. Instead, it builds trust and rapport with the audience.\r\nUnlike other forms of online marketing, content marketing relies on anticipating and meeting an existing customer need for information, as opposed to creating demand for a new need. As James O'Brien of Contently wrote on Mashable, "The idea central to content marketing is that a brand must give something valuable to get something valuable in return. Instead of the commercial, be the show. Instead of the banner ad, be the feature story." Content marketing requires continuous delivery of large amounts of content, preferably within a content marketing strategy.\r\nWhen businesses pursue content marketing, the main focus should be the needs of the prospect or customer. Once a business has identified the customer's need, information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs, etc. Most of these formats belong to the digital channel.\r\nDigital content marketing is a management process that uses electronic channels to identify, forecast, and satisfy the content requirements of a particular audience. It must be consistently updated and added to in order to influence the behavior of customers.","materialsDescription":" What Types of Businesses Can Content Marketing Help?\r\nSmall and large businesses in virtually every industry use content marketing to their advantage. From major consumer brands and retail stores to tech companies and service-oriented businesses, content marketing can help you reach out to your target audience.\r\nBoth business-to-consumer (B2C) and business-to-business (B2B) companies have developed successful content marketing strategies. The techniques and goals vary between B2B and B2C companies, but that doesn’t make content marketing any less effective.\r\n<span style=\"font-weight: bold;\">How Can Content Marketing Benefit My Business?</span>\r\nThe beauty of content marketing is that it serves multiple purposes. Depending on your goals and the type of content you create, it could boost your brand in several different ways.\r\nFirst, content marketing can increase awareness of your brand, especially if the material you produce has an educational angle. As customers get to know your brand and the value that it provides through high-quality content, you can also increase customer loyalty. As you grow your brand’s base, you can also generate website traffic and drive sales.\r\n<span style=\"font-weight: bold;\">Can Content Marketing Generate Leads for My Business?</span>\r\nWith the right strategy in place, you can use content marketing to generate a steady stream of new leads for your business. While most brands offer content like blog posts, articles, and videos free of charge, they also create high-level content, such as white papers, case studies, and eBooks to serve as lead magnets. Then they require readers to opt into a mailing list before gaining access to the high-level content.\r\nOnce you’ve gained permission to email interested customers, you can introduce your leads to your sales funnel. As your leads discover and engage with your other content marketing efforts, they may convert from potential to current customers.\r\n<span style=\"font-weight: bold;\">What’s the Most Common Content Marketing Mistake?</span>\r\nFor most businesses, the biggest content marketing mistake is jumping in without a coherent strategy. Like any type of marketing, you need a plan to get the results you want from content marketing. Launching a blog and producing posts regularly may never help you achieve your objectives if you don’t know what you want to accomplish or how to get there.\r\nTo develop an effective content marketing strategy, you’ll need to understand who your target audience is, what kinds of content they want, and how your brand can offer the greatest value to your audience. Many businesses opt to create buyer personas so they can get to know their target audience and design content that’s sure to resonate.\r\n<span style=\"font-weight: bold;\">What Type of Content Should My Business Create?</span>\r\nWhile the right content balance varies from business to business, most brands consider a few essential types. Blog posts and articles tend to top out around 1,000 words and usually help readers understand how and why to use your product or service. Case studies, white papers, and eBooks are substantially longer and typically feature original research related to your industry. Infographics and videos generally explain and illustrate concepts that you simply can’t convey via text. Depending on your brand’s goals, you might include one, two, or all types of content in your strategy.\r\n<span style=\"font-weight: bold;\">How Much Content Should My Business Produce?</span>\r\nJust as content type depends on your unique brand, so does content frequency. A lifestyle brand may benefit from developing and sharing short snippets of content daily, while others may get more value out of creating long-form content once a week or twice a month.\r\nNo matter what type of frequency works best for your business, however, strive for a consistent schedule. A regular schedule will boost your reliability and ensure that your audience anticipates your content.\r\n<span style=\"font-weight: bold;\">Is Content Marketing the Same as Social Media Marketing?</span>\r\nThese two branches of marketing aren’t the same, but many businesses integrate their content marketing and social media marketing strategies. This synthesis helps brands ensure that they’re optimizing their marketing efforts.\r\nWhile content marketing encompasses written, graphic, and video material that can live on your company’s website or any number of other places online, social media marketing takes place strictly on platforms like Facebook and Instagram. Many social media marketers build their editorial calendars around sharing links to content that their brands have created, as this practice can drive views and value.\r\n<span style=\"font-weight: bold;\">How Can You Measure the Results of Content Marketing?</span>\r\nWhen you invest in a content marketing strategy, it’s essential to track the results and determine your return on investment (ROI). As a general rule, your goals determine the metrics you’ll track as you assess results.\r\nFor example, if you want to increase brand awareness, you might track website traffic, bounce rate, or social shares. If you want to generate leads, you’ll track the number of leads, conversion rates, and an average time to close.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon-content-marketing.png"},{"id":71,"title":"CRM - Customer Relationship Management","alias":"crm-customer-relationship-management","description":"<span style=\"font-weight: bold;\">Customer service</span> is the provision of service to customers before, during and after a purchase. The perception of success of such interactions is dependent on employees "who can adjust themselves to the personality of the guest". Customer service concerns the priority an organization assigns to customer service relative to components such as product innovation and pricing. In this sense, an organization that values good customer service may spend more money in training employees than the average organization or may proactively interview customers for feedback.\r\nA <span style=\"font-weight: bold;\">customer support</span> is a range of customer services to assist customers in making cost effective and correct use of a product. It includes assistance in planning, installation, training, trouble shooting, maintenance, upgrading, and disposal of a product. These services even may be done at customer's side where he/she uses the product or service. In this case it is called "at home customer services" or "at home customer support."\r\nRegarding technology, products such as mobile phones, televisions, computers, software products or other electronic or mechanical goods, it is termed technical support. \r\nCustomer service may be provided by a person (e.g., sales and service representative), or by automated means, such as kiosks, Internet sites, and apps.\r\n<span style=\"font-weight: bold;\">CRM </span>(Customer Relationship Management) is an approach to manage a company's interaction with current and potential customers. It uses data analysis about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.\r\nOne important aspect of the CRM approach is the systems of CRM that compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. Through the CRM approach and the systems used to facilitate it, businesses learn more about their target audiences and how to best cater to their needs.\r\nCRM helps users focus on their organization’s relationships with individual people including customers, service users, colleagues, or suppliers.\r\nWhen people talk about customer relationship management system, they might mean any of three things: \r\n<ul><li><span style=\"font-weight: bold;\">CRM as Technology</span>: This is a technology product, often in the cloud, that teams use to record, report and analyse interactions between the company and users. This is also called a CRM system or solution.</li><li><span style=\"font-weight: bold;\">CRM as a Strategy</span>: This is a business’ philosophy about how relationships with customers and potential customers should be managed. </li><li><span style=\"font-weight: bold;\">CRM as a Process</span>: Think of this as a system a business adopts to nurture and manage those relationships.</li></ul>\r\n<br /><br /><br />","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: normal;\">Why is CRM important?</span></h1>\r\nCRM management system enables a business to deepen its relationships with customers, service users, colleagues, partners and suppliers.\r\nForging good relationships and keeping track of prospects and customers is crucial for customer acquisition and retention, which is at the heart of a CRM’s function. You can see everything in one place — a simple, customizable dashboard that can tell you a customer’s previous history with you, the status of their orders, any outstanding customer service issues, and more.\r\nGartner predicts that by 2021, CRM technology will be the single largest revenue area of spending in enterprise software. If your business is going to last, you know that you need a strategy for the future. For forward-thinking businesses, CRM is the framework for that strategy.\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal;\">What are the benefits of CRM?</span></h1>\r\nBy collecting and organising data about customer interactions, making it accessible and actionable for all, and facilitating analysis of that data, CRM offers many benefits and advantages.<br />The benefits and advantages of CRM include:\r\n<ul><li>Enhanced contact management</li><li>Cross-team collaboration</li><li>Heightened productivity</li><li>Empowered sales management</li><li>Accurate sales forecasting</li><li>Reliable reporting</li><li>Improved sales metrics</li><li>Increased customer satisfaction and retention</li><li>Boosted marketing ROI</li><li>Enriched products and services</li></ul>\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal;\">What are the key features of most popular CRM software programs?</span></h1>\r\nWhile many CRM solutions differ in their specific value propositions — depending on your business size, priority function, or industry type — they usually share some core features. These, in fact, are the foundation of any top CRM software, without which you might end up using an inferior app or an over-rated address book. So, let’s discuss the key features you need to look for when figuring out the best CRM software for your business.\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Contact management</span>. The best CRM solutions aren’t just an address book that only organizes contact details. It manages customer data in a centralized place and gives you a 360-degree view of your customers. You should be able to organize customers’ personal information, demographics, interactions, and transactions in ways that are meaningful to your goals or processes. Moreover, a good contact management feature lets you personalize your outreach campaign. By collecting personal, social, and purchase data, it will help you to segment target audience groups in different ways.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Reporting and dashboards</span>. These features of customer relationship management allow you to use analytics to interpret customer data. Reporting is very useful if you want to consolidate disparate data and churn out insights in different visualizations. This lets you make better decisions or proactively deal with market trends and customer behavioral patterns. The more visual widgets a CRM software has, the better you can present reports. Furthermore, a best customer relationship management software will generate real-time data, making reporting more accurate and timely. Reporting also keeps you tab on sales opportunities like upsell, resell, and cross-sell, especially when integrated with e-commerce platforms.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Lead management</span>. These features let you manage leads all the way to win-loss stage. They pave a clear path to conversion, so you can quickly assess how the business is performing. One of the main three legs that comprises the best client relationship management software (the other two being contact management and reporting), lead management unburdens the sales team from follow-ups, tracking, and repetitive tasks.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Deals and tasks</span>. Deals and tasks are closely associated with leads. Deals are leads at the negotiation stage, so it’s critical to keep a close eye on their associated tasks for a higher chance of conversion.<br />CRM software tools should also let you track both deals and tasks in their respective windows or across the sales stages. Whether you’re viewing a contact or analyzing the sales pipeline, you should be able to immediately check the deal’s tasks and details. Deals and tasks should also have user permissions to protect leaks of sensitive data. Similarly, alerts are critical to tasks so deadlines are met. Notifications are usually sent via email or prominently displayed on the user’s dashboard.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Campaign management</span>. Solid CRM software will integrate this feature to enable marketing processes from outreach concept to A/B testing to deployment and to post analysis. This will allow you to sort campaigns to target segments in your contacts and define deployment strategies. You will also be able to define metrics for various channels, then plow back the insights generated by post-campaign analytics into planning more campaigns.<br />Recurring outreach efforts can also be automated. For instance, you can set to instantly appropriate content to contacts based on their interest or send tiered autoresponders based on campaign feedback.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Email management</span>. By integrating with popular email clients like Gmail and Outlook, CRM solutions can capture email messages and sort important details that can be saved in contacts or synced with leads. They can also track activities like opened emails, forwarded emails, clicked links, and downloaded files. Emails can also be qualified for prospecting.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Social media management. </span>Popular CRM systems feature an integrated social media management where you can view different social media pages from the CRM’s interface. This is a convenient way to post, reply on, and manage all your pages. Likewise, this feature gives you a better perspective on how customers are interacting with your brand. A glean of their likes and dislikes, interests, shares, and public conversations helps you to assess customer biases and preferences. Customers are also increasingly using social media to contact companies; hence, a good CRM should alert you for brand mentions.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Mobile access</span>. With more users accessing apps via mobile devices, many vendors have been prioritizing mobile-first platforms. Emergence Capital Partners study found over 300 mobile-first apps so far and CRM is definitely one their targets. Many CRM solutions have both Android and iOS apps. Mobile access works in two ways to be highly appreciated: accessing data and inputting data while on location. Field sales with the latest sales information on hand may be able to interest prospects better. Conversely, sales reps can quickly update deals across the pipeline even as they come off a client meeting.</li></ul>\r\n\r\n","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/CRM_-_Customer_Relationship_Management.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":3714,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/docusign.png","logo":true,"scheme":false,"title":"DocuSign","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"docusign","companyTitle":"DocuSign","companyTypes":["supplier","vendor"],"companyId":5900,"companyAlias":"docusign","description":"<span style=\"font-weight: bold; \">DocuSign </span>helps organizations connect and automate how they prepare, sign, act on, and manage agreements. As part of the DocuSign Agreement Cloud, DocuSign offers eSignature, a way to sign electronically on practically any device, from almost anywhere, at any time. \r\n<p class=\"align-center\"><span style=\"font-weight: bold; \">Why DocuSign?</span></p>\r\n<ul><li>More than a dozen applications for electronic signature, document generation, contract lifecycle management, clickwrap agreements, guided forms, and more.</li><li> Industry and department-specific solutions for financial services, real estate, banking, sales, HR, and procurement.</li><li>350+ pre-built integrations with other applications, such as Salesforce, Microsoft, SAP, Google, Oracle, Box, and Workday.</li><li>Award-winning APIs to allow you to connect and extend our solutions with tools you already use.</li></ul>\r\n<p class=\"align-center\"><br /><span style=\"font-weight: bold; \">Spend less time and money managing paperwork</span></p>\r\n<p class=\"align-center\"> </p>\r\n<ul><li>82% of DocuSign agreements are completed in one day</li><li>$36 average saved per document compared to paper processes</li><li>9 daysaverage faster turnaround time versus paper signing processes</li></ul>\r\n<p class=\"align-center\"><span style=\"color: rgb(97, 97, 97); \"><span style=\"font-weight: bold; \">Deliver digital, mobile-friendly experiences customers and employees expect</span><br /> </span></p>\r\n<ol><li><span style=\"color: rgb(97, 97, 97); \">Top-rated mobile apps for most devices means customers can do business 24/7, from practically anywhere in the world.</span></li><li><span style=\"color: rgb(97, 97, 97); \">Prefilled data, guided forms, digital ID verification, and integrated signing and payments are just some of the many product features that simplify and accelerate the agreement process.</span></li><li><span style=\"color: rgb(97, 97, 97); \">DocuSign's Net Promoter Score of 66—one of the highest in technology—demonstrates their commitment to customer satisfaction. Customers love their products, and they’ll love you, too, for using DocuSign.</span></li></ol>\r\n\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Legally accepted in 180+ countries. </span>Agreements signed with DocuSign are legally binding in 180+ countries. You can sign agreements in 43 languages and send them in 13, while complying with industry- and region-specific laws and standards for electronic/digital signatures and ID verification.</p>\r\n<p class=\"align-left\">Source: https://www.docusign.com/why-docusign</p>","shortDescription":"Simplify life. Accelerate your business. DocuSign offering everything you need to automate and connect your entire agreement process.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":6,"sellingCount":12,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"DocuSign","keywords":"","description":"<span style=\"font-weight: bold; \">DocuSign </span>helps organizations connect and automate how they prepare, sign, act on, and manage agreements. As part of the DocuSign Agreement Cloud, DocuSign offers eSignature, a way to sign electronically on practically a","og:title":"DocuSign","og:description":"<span style=\"font-weight: bold; \">DocuSign </span>helps organizations connect and automate how they prepare, sign, act on, and manage agreements. As part of the DocuSign Agreement Cloud, DocuSign offers eSignature, a way to sign electronically on practically a","og:image":"https://old.roi4cio.com/fileadmin/user_upload/docusign.png"},"eventUrl":"","translationId":3715,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":52,"title":"SaaS - software as a service","alias":"saas-software-as-a-service","description":"<span style=\"font-weight: bold;\">Software as a service (SaaS)</span> is a software licensing and delivery model in which software is licensed on a subscription basis and is centrally hosted. It is sometimes referred to as "on-demand software", and was formerly referred to as "software plus services" by Microsoft.\r\n SaaS services is typically accessed by users using a thin client, e.g. via a web browser. SaaS software solutions has become a common delivery model for many business applications, including office software, messaging software, payroll processing software, DBMS software, management software, CAD software, development software, gamification, virtualization, accounting, collaboration, customer relationship management (CRM), Management Information Systems (MIS), enterprise resource planning (ERP), invoicing, human resource management (HRM), talent acquisition, learning management systems, content management (CM), Geographic Information Systems (GIS), and service desk management. SaaS has been incorporated into the strategy of nearly all leading enterprise software companies.\r\nSaaS applications are also known as <span style=\"font-weight: bold;\">Web-based software</span>, <span style=\"font-weight: bold;\">on-demand software</span> and<span style=\"font-weight: bold;\"> hosted software</span>.\r\nThe term "Software as a Service" (SaaS) is considered to be part of the nomenclature of cloud computing, along with Infrastructure as a Service (IaaS), Platform as a Service (PaaS), Desktop as a Service (DaaS),managed software as a service (MSaaS), mobile backend as a service (MBaaS), and information technology management as a service (ITMaaS).\r\nBecause SaaS is based on cloud computing it saves organizations from installing and running applications on their own systems. That eliminates or at least reduces the associated costs of hardware purchases and maintenance and of software and support. The initial setup cost for a SaaS application is also generally lower than it for equivalent enterprise software purchased via a site license.\r\nSometimes, the use of SaaS cloud software can also reduce the long-term costs of software licensing, though that depends on the pricing model for the individual SaaS offering and the enterprise’s usage patterns. In fact, it’s possible for SaaS to cost more than traditional software licenses. This is an area IT organizations should explore carefully.<br />SaaS also provides enterprises the flexibility inherent with cloud services: they can subscribe to a SaaS offering as needed rather than having to buy software licenses and install the software on a variety of computers. The savings can be substantial in the case of applications that require new hardware purchases to support the software.<br /><br /><br /><br />","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: normal;\">Who uses SaaS?</span></h1>\r\nIndustry analyst Forrester Research notes that SaaS adoption has so far been concentrated mostly in human resource management (HRM), customer relationship management (CRM), collaboration software (e.g., email), and procurement solutions, but is poised to widen. Today it’s possible to have a data warehouse in the cloud that you can access with business intelligence software running as a service and connect to your cloud-based ERP like NetSuite or Microsoft Dynamics.The dollar savings can run into the millions. And SaaS installations are often installed and working in a fraction of the time of on-premises deployments—some can be ready in hours. \r\nSales and marketing people are likely familiar with Salesforce.com, the leading SaaS CRM software, with millions of users across more than 100,000 customers. Sales is going SaaS too, with apps available to support sales in order management, compensation, quote production and configure, price, quoting, electronic signatures, contract management and more.\r\n<h1 class=\"align-center\"><span style=\"font-weight: normal;\">Why SaaS? Benefits of software as a service</span></h1>\r\n<ul><li><span style=\"font-weight: bold;\">Lower cost of entry</span>. With SaaS solution, you pay for what you need, without having to buy hardware to host your new applications. Instead of provisioning internal resources to install the software, the vendor provides APIs and performs much of the work to get their software working for you. The time to a working solution can drop from months in the traditional model to weeks, days or hours with the SaaS model. In some businesses, IT wants nothing to do with installing and running a sales app. In the case of funding software and its implementation, this can be a make-or-break issue for the sales and marketing budget, so the lower cost really makes the difference.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Reduced time to benefit/rapid prototyping</span>. In the SaaS model, the software application is already installed and configured. Users can provision the server for the cloud and quickly have the application ready for use. This cuts the time to benefit and allows for rapid demonstrations and prototyping. With many SaaS companies offering free trials, this means a painless proof of concept and discovery phase to prove the benefit to the organization. </li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Pay as you go</span>. SaaS business software gives you the benefit of predictable costs both for the subscription and to some extent, the administration. Even as you scale, you can have a clear idea of what your costs will be. This allows for much more accurate budgeting, especially as compared to the costs of internal IT to manage upgrades and address issues for an owned instance.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">The SaaS vendor is responsible for upgrades, uptime and security</span>. Under the SaaS model, since the software is hosted by the vendor, they take on the responsibility for maintaining the software and upgrading it, ensuring that it is reliable and meeting agreed-upon service level agreements, and keeping the application and its data secure. While some IT people worry about Software as a Service security outside of the enterprise walls, the likely truth is that the vendor has a much higher level of security than the enterprise itself would provide. Many will have redundant instances in very secure data centers in multiple geographies. Also, the data is being automatically backed up by the vendor, providing additional security and peace of mind. Because of the data center hosting, you’re getting the added benefit of at least some disaster recovery. Lastly, the vendor manages these issues as part of their core competencies—let them.</li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Integration and scalability.</span> Most SaaS apps are designed to support some amount of customization for the way you do business. SaaS vendors create APIs to allow connections not only to internal applications like ERPs or CRMs but also to other SaaS providers. One of the terrific aspects of integration is that orders written in the field can be automatically sent to the ERP. Now a salesperson in the field can check inventory through the catalog, write the order in front of the customer for approval, send it and receive confirmation, all in minutes. And as you scale with a SaaS vendor, there’s no need to invest in server capacity and software licenses. </li></ul>\r\n\r\n<ul><li><span style=\"font-weight: bold;\">Work anywhere</span>. Since the software is hosted in the cloud and accessible over the internet, users can access it via mobile devices wherever they are connected. This includes checking customer order histories prior to a sales call, as well as having access to real time data and real time order taking with the customer.</li></ul>\r\n<p class=\"align-left\"> </p>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/SaaS__1_.png"},{"id":265,"title":"Application Software","alias":"application-software","description":"Application software (app for short) is software designed to perform a group of coordinated functions, tasks, or activities for the benefit of the user. Examples of an application include a word processor, a spreadsheet, an accounting application, a web browser, an email client,a media player, a file viewer, an aeronautical flight simulator, a console game or a photo editor. The collective noun application software refers to all applications collectively. This contrasts with system software, which is mainly involved with running the computer.\r\nApplications may be bundled with the computer and its system software or published separately, and may be coded as proprietary, open-source or university projects. Apps built for mobile platforms are called mobile apps.\r\nIn information technology, an application (app), application program or software application is a computer program designed to help people perform an activity. An application thus differs from an operating system (which runs a computer), a utility (which performs maintenance or general-purpose chores), and a programming tool (with which computer programs are created). Depending on the activity for which it was designed, an application can manipulate text, numbers, audio, graphics, or a combination of these elements. Some application packages focus on a single task, such as word processing; others, called integrated software include several applications.\r\nUser-written software tailors systems to meet the user's specific needs. User-written software includes spreadsheet templates, word processor macros, scientific simulations, audio, graphics and animation scripts. Even email filters are a kind of user software. Users create this software themselves and often overlook how important it is.\r\nThe delineation between system software such as operating systems and application software is not exact, however, and is occasionally the object of controversy. For example, one of the key questions in the United States v. Microsoft Corp. antitrust trial was whether Microsoft's Internet Explorer web browser was part of its Windows operating system or a separable piece of application software. As another example, the GNU/Linux naming controversy is, in part, due to disagreement about the relationship between the Linux kernel and the operating systems built over this kernel. In some types of embedded systems, the application software and the operating system software may be indistinguishable to the user, as in the case of software used to control a VCR, DVD player or microwave oven. The above definitions may exclude some applications that may exist on some computers in large organizations.","materialsDescription":" <span style=\"font-weight: bold;\">What are the benefits of application software?</span>\r\n<ol><li>Give your representatives a chance to work from anyplace - when you utilize an online model, your laborers can sign on from anyplace on the planet and get the information they have to carry out their occupations.</li><li>No compelling reason to download and introduce any projects – when you introduce programming on a PC there is dependably the danger of inconsistency and harm to the framework. With electronic & web site design services with programming, there are no such dangers, since you never really need to download and introduce anything on your neighborhood PC.</li><li>Utilizations a compensation as you go show – odds are your organization has bunches of programming applications it scarcely utilizes, however despite everything you need to pay for those projects. With electronic applications, you can utilize compensation as you go demonstrate and simply pay for the product you really utilize. What's more, obviously there is a lot of free yet proficient programming accessible too.</li><li>There is nothing to possess and keep up – when you purchase programming, you likewise need to purchase costly upkeep and bolster bundle, yet with programming as an administration, or SaaS, there are no such costs. There is nothing to possess, and you essentially utilize the program as you see fit.</li><li>Adaptability is the capacity to scale up rapidly is fundamental for little new companies. In the event that you arrive a lucrative new contract, you should have the capacity to scale your activities up rapidly to deal with the additional work and scale things down similarly as fast when the task has finished. Electronic programming gives you a chance to do only that.</li></ol>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/Application_Software.png"},{"id":285,"title":"Operations and Manufacturing Applications","alias":"operations-and-manufacturing-applications","description":" Manufacturing operations management (MOM) is a collection of systems for managing end-to-end manufacturing processes with a view to optimizing efficiency.\r\nThere are many types of MOM software, including production management, performance analysis, quality and compliance, and human-machine interface (HMI). Production management software provides real-time information about jobs and orders, labor and materials, machine status, and product shipments. Performance analysis software displays metrics at the machine, line, plant, and enterprise-level for situational or historical analysis. Quality and compliance software are used to promote compliance with standards and specifications for operational processes and procedures. HMI software is a form of manufacturing operations management (MOM) software that enables operators to manage industrial and process control machinery using a computer-based interface.\r\nAdvancements in technology and market demands are enabling new capabilities in MOM software platforms, gradually closing gaps in end-user needs.\r\n<ul><li>Collaboration Capabilities: Collaboration and workflow services support people-to-people, people-to-systems, and systems-to-systems interactions, enforcing procedures and rules while flexibly adapting to real-time situations with alternate workflows and processes.</li><li>Security Services: Future manufacturing platforms will leverage common security services that determine roles, responsibilities, authorities, and access across all systems and application functions while fitting into corporate IT security schemes.</li><li>Asset & Production Model: Future manufacturing platforms will have a unified asset and production model that supports all of the interrelationships between physical production equipment, facilities, inventory/materials, and people, as well as production definitions such as the manufacturing bill of materials, productions orders, etc. This contrasts with older systems that either had subsets of these interrelationships across multiple databases or could not effectively deal with federating across multiple systems of record.</li><li>Operations Database & Historians: Evolving from older systems that had separate historians and production databases that were difficult to correlate across, service-based platforms will have a unified operations database and historian. This will capture and aggregate all time-series and production event information surrounding everything involved in each product and production run with a full genealogy of components and materials, related performance information, and federation across other systems and devices of record.</li><li>Visualization and Mobility: Today, different MOM applications support different graphical user interfaces, Web interfaces, specific mobile applications, etc. The future manufacturing platform will provide common visualization and mobility for a consistent user interface experience across different form factors, supporting dedicated and mobile workers that are orchestrated by consistent workflows and procedures.</li><li>Smaller and Focused 'Apps': Today’s monolithic systems and applications have too many interdependencies of databases, operate inconsistently, and are not inherently integrated. Being able to take advantage of many of the common software platform services described above, modular apps will be significantly smaller, simpler, and focused. These apps will be much lighter weight in functionality, and, as a result, significantly easier and faster to develop.</li></ul>","materialsDescription":" <span style=\"font-weight: bold;\">What is a manufacturing operating system?</span>\r\nA Manufacturing Execution System manages manufacturing operations such as product production rules, bill of materials, recipe data (product definition), resource management, scheduling, work batching (JiT Just in Time manufacturing), production data/logs, production performance, and some analysis.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/Operations_and_Manufacturing_Applications_1_.png"},{"id":279,"title":"Content Applications","alias":"content-applications","description":" With the explosion of digital technology, your company must manage and share content across a growing number of online channels. Meanwhile, your teams demand easy and secure access to their organization’s valuable digital assets―from any place, at any time.\r\nContent management systems provide the tools needed to access, manage, retrieve, distribute and publish digital content. Digital content encompasses digital files including images, photos, presentations, documents, videos, multimedia and any other content.\r\nContent management tools in the Cloud provide efficient content life cycle management. The majority of companies require some form of online content management in order to create and share their content.\r\nThe process of content management begins with production. Enterprise content has many touch points for editing cycles, review stages, and the eventual publication, with each step crucial in producing high-quality content. Large organizations typically have a content manager that oversees this process and are successful by utilizing the best content management system.","materialsDescription":" <span style=\"font-weight: bold;\">What are the benefits of content management software?</span>\r\nChange is constant. Content management platforms contain everything you need to work in entirely new and better ways. Enterprise teams can boost productivity with easy-to-deploy cloud content management. Businesses can collaborate on digital files, share content between teams, preserve important digital assets, monitor content growth and access, connect teams with specific files, distribute digital assets across marketing channels like social media, ensure users and channels are always using latest versions, control rights management, and make sure decisions and work gets done fast.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/Content_Applications.png"},{"id":146,"title":"ECM - Enterprise Content Management","alias":"ecm-enterprise-content-management","description":"<span style=\"font-weight: bold; \">Enterprise content management (ECM)</span> extends the concept of content management by adding a time line for each content item and possibly enforcing processes for the creation, approval and distribution of them. Systems that implement ECM generally provide a secure repository for managed items, be they analog or digital, that indexes them. They also include one or more methods for importing content to bring new items under management and several presentation methods to make items available for use. The key feature of ECM that distinguishes it from "simple" content management is that an ECM is at least cognizant of the processes and procedures of the enterprise it is created for, and as such is particular to it. \r\nECM as an umbrella term covers enterprise document management system, Web content management, search, collaboration, records management, digital asset management (DAM), workflow management, capture and scanning. ECM is primarily aimed at managing the life-cycle of information from initial publication or creation all the way through archival and eventual disposal. ECM enterprise content management software is delivered in four ways:\r\n- on-premises software (installed on an organization's own network)\r\n- software as a service (SaaS) (Web access to information that is stored on a software manufacturer's system)\r\n- a hybrid composed of both on-premises and SaaS components\r\n- Infrastructure as a Service (IaaS) (which refers to online services that abstract the user from the details of infrastructure like physical computing resources, location, data partitioning, scaling, security, backup etc.)\r\n<span style=\"font-weight: bold;\">ECM provides</span> a centralized platform where content can be held and disseminated in a manner that meets regulatory compliance requirements and risk management guidelines. An ECM achieves the latter two benefits by eliminating ad hoc processes that can expose an enterprise to regulatory compliance risks and other potential problems. Full-function enterprise content management solutions include features such as content taxonomies, auditing capabilities, check-in/check-out and other workflow controls and security mechanisms.\r\nAn <span style=\"font-weight: bold;\">effective ECM </span>can streamline access and business processes, eliminate bottlenecks by reducing storage, as well as paper and mailing needs, optimize security, maintain integrity and minimize overhead. All of these can lead to increased productivity. The first step is to document all the types of content that the organization deals with, the business processes its part of and who handles the content. \r\nECM software can be used to identify duplicate and near-duplicate content, allowing the organization to keep a few copies of a particular piece of content instead of hundreds. The best ECM software extends the reach of traditional ECM capabilities into previously isolated applications and information silos, such as ERP, CRM, SCM and HCM, to take the shape of a content services platform. Information can now flow across the enterprise to the people and processes—when, where and in whatever context it is needed.\r\nTo understand more specific ways it could help your company, consider these <span style=\"font-weight: bold; \">three types of ECM</span> software solutions.\r\n<span style=\"font-weight: bold; \">Web Content Management.</span> WCM puts control over the look and feel of a website in the hands of specific, key people. It’s used by organizations with relatively complex websites and strict brand guidelines, giving those key personnel the means to easily update, modify and publish content for the sites while adhering to the guidelines.\r\n<span style=\"font-weight: bold; \">Collaborative Content Management.</span> CCM enables multiple people to access and modify a single document, such as a legal document. It’s ideal for organizations that must manage projects involving multiple stakeholders. CCM makes it easy to work together while keeping track of, and updating, the most-current version of the document.\r\n<span style=\"font-weight: bold; \">Transactional Content Management.</span> This type of ECM document management is designed for organizations that repeatedly use varied types of content, including records, paper documents, and digital files. TCM solutions capture content from various channels, classify it, store it, create an automated workflow to ensure the right user receives the content at the right time, and even deletes documents when they’re no longer needed, all while working seamlessly with other apps and databases, ensuring all of that content is available throughout the company.<br /><br /><br />\r\n\r\n","materialsDescription":"<h1 class=\"align-center\"> <span style=\"font-weight: bold; \">What is Enterprise Content Management (ECM)?</span></h1>\r\nEnterprise Content Management is the organization of structured and unstructured documents using technology and software that allows your organization to “work smarter, not harder.” As technology advanced and everything became digital, organizations needed a new way to store and access files, leading to the creation of ECM. \r\nECM document management system consists of four main points:\r\n<ul><li><span style=\"font-weight: bold; \">Capture:</span> Capturing information from hardcopy documents or online forms and transferring it into the system</li><li><span style=\"font-weight: bold; \">Manage:</span> Managing the captured data in a structured format that allows quick and easy retrieval</li><li><span style=\"font-weight: bold; \">Storing:</span> Securely storing files in a central repository that can be accessed from multiple locations</li><li><span style=\"font-weight: bold; \">Delivery:</span> Implementation of business process workflows to automatically move documents from one step to the next</li></ul>\r\n<h1 class=\"align-center\"><span style=\"font-weight: bold; \">Five ways ECM software can benefit your organization</span></h1>\r\n<span style=\"font-weight: bold; \">Basic file sharing and library services.</span> At its core, enterprise document management software begins with basic file sharing and library services managed within a networked repository. Individuals and groups with predefined access rights and permissions can access the repository and then create, read, update and delete files stored within it.\r\nMany ECM applications support Content Management Interoperability Services, an industry standard that allows different vendors' products to interoperate; this is an essential capability within large enterprises that maintain content management tools from multiple vendors.\r\n<span style=\"font-weight: bold; \">Content governance, compliance and records management.</span> For many organizations, managing business documents or other content types is a critical use case for ECM. Companies subject to compliance or other industry regulations need document content management system software to capture, manage, archive and ultimately dispose of files after a predefined period.\r\nECM can ensure that only individuals with predefined permissions - determined by access controls - can update or view documents stored within a repository. An organization can thus manage document modification.\r\nIn addition, enterprise content management tools can log all actions, providing an organization with the capabilities to maintain an auditable record of all the changes to documents within the repository.\r\n<span style=\"font-weight: bold; \">Business process management.</span> Companies also use ECM to establish workflows that span departments and geographies to support extended enterprise and inter-enterprise business processes.\r\nMost ECM software provides tools to help both technical and non-technical business users define business processes. Most applications provide audit controls to track each step of the process and analytic capabilities to help identify inefficiencies and streamline business procedures.\r\n<span style=\"font-weight: bold; \">Content repositories linked to other enterprise applications.</span> Some companies use electronic content management software as a repository for documents created by other enterprise applications, including CRM, ERP, HR and financial systems. These enterprise systems can seamlessly access, view or modify content managed by the ECM.\r\n<span style=\"font-weight: bold; \">Enabling mobile and remote workforces.</span> Content management tools often include functionality to allow remote workers to access content from mobile devices. This is an increasingly important feature for many companies.\r\nMobile capabilities also enable new kinds of data capture and presentation functionalities. By combining content management capabilities with other data, for example, a political canvasser can use a tablet to enter new information about a political donor without having to start from scratch, as some of that information is already stored in a content management system. \r\n\r\n","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/ECM_-_Enterprise_Content_Management.png"},{"id":267,"title":"Collaborative Applications","alias":"collaborative-applications","description":" <span style=\"font-weight: bold; \">Collaborative applications, </span>collaborative software or groupware is application software designed to help people involved in a common task to achieve their goals. One of the earliest definitions of collaborative software is "intentional group processes plus software to support them".\r\nIn terms of the level of interaction it allows, collaborative software may be divided into: real-time collaborative editing (RTCE) platforms that allow multiple users to engage in live, simultaneous and reversible editing of a single file, like document collaboration app, and version control (also known as revision control and source control) platforms, which allow separate users to make parallel edits to a file, while preserving every saved edit by every user as multiple files (that are variants of the original file). The use of collaborative software in the work space creates a collaborative working environment (CWE). \r\n<span style=\"font-weight: bold; \">There are three main categories</span> of collaboration software based on their functional capabilities. Knowing how does collaboration software work can be gleaned from the tools employed.<br /><span style=\"font-weight: bold; \">Communication.</span> Helps in the exchange of communication between groups. The most common communication tools that are used are systems and applications for email hosting, file sharing, project management and a website or online collaboration applications platform that can be readily accessed. Research findings have shown that file sharing is the most common and needed feature in collaboration software. <span style=\"font-weight: bold; \">Example tools:</span> email, voicemail, instant messaging, VoIP or video calls.\r\n<span style=\"font-weight: bold; \">Conferencing.</span> Allows real-time collaboration among members. Groupware software tools make possible real-time discussions among project members through a virtual meeting room with a moderator who oversees the sharing of information. These web based collaboration applications meetings are helpful when there are important matters to be decided on by project members who are in various locations. <span style=\"font-weight: bold; \">Example tools:</span> video conferencing, IM conferencing, online forums, social media group chats, community boards, application sharing.\r\n<span style=\"font-weight: bold; \">Coordination.</span> Assists in group activities, schedule and deliverables. Coordination software solutions are used for complex interdependent tasks to realize a common goal. Typical business collaboration app suits for time management, project management and online proofing so that team members are aware of deadlines, are properly coordinated, and can monitor the status of projects. <span style=\"font-weight: bold; \">Example tools:</span> calendars, time trackers, spreadsheets, client portals, alerts and status updates<br /><br /><br />","materialsDescription":"<h1 class=\"align-center\">What does collaboration software do?</h1>\r\n<ul><li><span style=\"font-weight: bold; \">Internal Communication System.</span> Teams need an efficient communication system to be able to stay on task and not miss crucial aspects of ongoing projects. With many tools built into web based collaboration apps that allow all forms of communication – email, IM, voice, video – as well as mechanisms to review and retrieve conversations and discussions, team members are assured of uninterrupted coordination and kept in sync.</li><li><span style=\"font-weight: bold; \">File Sharing.</span> Like communication, the ability to share files, documents, data and all other forms of media is one of the most important features of collaboration software. Many groupware now carry robust document management systems, providing you and your team members a convenient means to share, access, view and retrieve files</li><li><span style=\"font-weight: bold; \">Content Creation.</span> Several all-in-one collaboration platforms offer content creation functionality that allows producing and publishing content both for internal and external audiences. This is useful for inbound marketing activities like creating blogs and informative content to attract new audience and enhance your business’ online presence.</li><li><span style=\"font-weight: bold; \">Powerful Search.</span> Finding old files, previous conversation or past blog post are facilitated by the robust search feature of web based collaboration software. What was previously a time-consuming process, now you can use tags and search filters to find what you’re looking for in quickly and efficiently.</li><li><span style=\"font-weight: bold; \">Personal and Group Calendars.</span> Keeping track of numerous meetings, events and other important matters that need your attention is a sure headache-inducer. Personal as well as group calendars are integral features in most collaborative platforms and mobile collaboration apps to help you and your team members stay attuned, involved and present at all times, wherever they may be.</li></ul>\r\n<h1 class=\"align-center\">What are the benefits of collaboration software? </h1>\r\nThere are a number of benefits of collaboration software that can result in more efficient and effective completion of tasks and goals. Understanding what does a collaboration software do will help you justify its implementation in your organization and bolster its adoption with your employees. The successful execution of good collaboration software will afford you many advantages. Why use collaboration software? Here are four good reasons why.\r\n<ul><li><span style=\"font-weight: bold; \">Save time</span> – Time is gold, and in a business that is tantamount to money. The more you save time, the more you save on unwanted expenses, and the better it is for your organization. Collaboration among employees makes possible the quicker completion of end goals that wouldn’t otherwise be achievable in other ways. Embracing collaboration methods cuts disparate, uncoordinated work on a particular project from different contributing members and saves not only time but also resources and efforts. If you are looking to cut costs on projects, collaboration software can help in that respect.</li><li><span style=\"font-weight: bold; \">Enhance project management</span> – Keeping a handle on a project, a team and its members and their progress are never easy to work. Coordination and communication are of paramount importance if you want a project completed. Collaboration is one of the most optimal means to guarantee that you get the most out of your team. It opens lines of communication and makes sure everything is on track in order to avoid mistakes and confusion that can delay projects.</li><li><span style=\"font-weight: bold; \">Strengthen team relationships</span> – One sure-fire way to build effective working relationships among employees is to have them work together to complete tasks and projects. Collaboration programs are designed to do that, making it easy for teams to work almost like a concerted unit with a singular purpose. This makes teams comfortable and confident in working with one another when it comes to completing common objectives.</li><li><span style=\"font-weight: bold; \">Improve organization</span> – The process of keeping things and tasks in order has always been a problem for businesses. It is typical to lose track of what has been done and what needs to be done in project workflows simply because everything is a mess. Collaborative programs assist in maintaining order and managing the stages in workflows through open communication and coordination among concerned individuals and team.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/Collaborative_Applications.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6804,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/beatiful_logo.png","logo":true,"scheme":false,"title":"Beautiful.ai","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"beautifulai","companyTitle":"Beautiful.ai","companyTypes":["vendor"],"companyId":9430,"companyAlias":"beautifulai","description":" Beautiful.ai is an online platform for creating presentations quickly, with minimal effort. Although interactive features are limited to just three, Beautiful.ai’s main advantage is the fact that the designing process itself is interactive: you place an image and the software automatically sets the right width and height, so the entire slide looks beautiful. It makes it extremely easy to create and edit presentations, letting you focus on revising your speech instead of fixing the image size, number of charts, etc.\r\nChoose the appropriate template and customize it with your images, audio, texts, and other content objects. Try working in a team and see how simple and entertaining it is on this platform. Share your presentation via a link, or export it to PPT.\r\nThis is one of the best software for people who create or edit presentations often and want to spend less time doing that, while maintaining their work at a high level of quality. Beautiful.ai might be too limited for educational purposes, as you are not able to add assessments to your presentations with it, but if you need to pitch or show a strategy, or even teach a lesson without evaluating learners’ progress, Beautiful.ai proves effective.\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">Using Beautiful AI to create a presentation:</span></p>\r\n<ul><li>Preset layouts can be customized with images (from internal app resources or from computer), text and several styling options. As example, the “Variations” icon is available at the bottom right and depending on what is selected on the slide it brings up a list of additional options to choose from, such as bullets, numbered icons, etc.</li><li>Content is intuitive to add or delete, as are most of the styling options.</li><li>Entrance animations are preset, and overall everything is elegant and professional.</li><li>The “Artificial Intelligence” in the Beautiful.ai name shines with layouts that automatically readjust and realign for a professional and balanced arrangement. As example, adjusting a 5-item slide to a 3-item slide everything adjusts and centers on the slide area.</li><li>Videos are possible with a YouTube import option. <br /> </li></ul>\r\n\r\n","shortDescription":" Beautiful.ai applies the rules of great design in real-time. Just add content and your slides adapt like magic. Every choice you make saves you time and leads to great design.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Beautiful.ai","keywords":"","description":" Beautiful.ai is an online platform for creating presentations quickly, with minimal effort. Although interactive features are limited to just three, Beautiful.ai’s main advantage is the fact that the designing process itself is interactive: you place an ","og:title":"Beautiful.ai","og:description":" Beautiful.ai is an online platform for creating presentations quickly, with minimal effort. Although interactive features are limited to just three, Beautiful.ai’s main advantage is the fact that the designing process itself is interactive: you place an ","og:image":"https://old.roi4cio.com/fileadmin/user_upload/beatiful_logo.png"},"eventUrl":"","translationId":6804,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6808,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/nearpod-logo-white-fill.png","logo":true,"scheme":false,"title":"Nearpod","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"nearpod","companyTitle":"Nearpod","companyTypes":["vendor"],"companyId":9433,"companyAlias":"nearpod","description":"<h3>Upload personal content & student activities. Use pre-made content or a mix. Teach in real time to any location.</h3>\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">What is Nearpod?</span></p>\r\n<ul><li>PowerPoint style presentation tool that makes lessons interactive so students and teachers can connect remotely.</li><li>Use "pre-fab" lessons or make your own from existing PowerPoints, Google Slides or PDFs</li><li>Add content slides such as video, audio, VR field trips, lab simulations, websites and PDFs.</li><li>Add activity slides such as polls, interactive videos, games, collaboration boards, FlipGrids or quizzes.</li></ul>\r\nNearpod is an online presentation and engagement platform that allows professors and students to engage with one another, record completion and track overall participation. There are a variety of tools (quiz, draw it, virtual field trip, matching, collaborate etc.) included in the one-stop platform, and because it’s web-based, it can be accessed from anywhere. Nearpod integrates with Google Slides for those who already have their slides created in that format.\r\nNearpod has a tiered subscription system, starting at a free level and ranging to a school-wide subscription. Each tier includes a variety of benefits, tools and the number of students who can engage increases. Depending on class size, the free tier can suffice.\r\nNearpod allows students to connect to the presentation with a unique code. Students are not required to use any login credentials, they simply enter in their name or other identifier. This allows students to engage with the content from their device.\r\nNearpod helps to engage learners through the various activities, which also lend themselves well to Universal Design for Learning; allowing students to engage how they prefer and in a variety of ways.<br /><br /><br />","shortDescription":"An innovative and interactive classroom tool to create, engage and assess. An all-in-one solution for the use of mobile devices in education!\r\n","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Nearpod","keywords":"","description":"<h3>Upload personal content & student activities. Use pre-made content or a mix. Teach in real time to any location.</h3>\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">What is Nearpod?</span></p>\r\n<ul><li>PowerPoint style presentation tool that","og:title":"Nearpod","og:description":"<h3>Upload personal content & student activities. Use pre-made content or a mix. Teach in real time to any location.</h3>\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">What is Nearpod?</span></p>\r\n<ul><li>PowerPoint style presentation tool that","og:image":"https://old.roi4cio.com/fileadmin/user_upload/nearpod-logo-white-fill.png"},"eventUrl":"","translationId":6808,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"},{"id":72,"title":"LMS - Learning Management System","alias":"lms-learning-management-system","description":"A<span style=\"font-weight: bold; \"> learning management system (LMS</span>) is a software application for the administration, documentation, tracking, reporting, and delivery of educational courses, training programs, or learning and development programs. \r\n<ul><li><span style=\"font-weight: bold; \">L — Learning. </span>With an LMS, you can create a single source of online courses and training materials. This will become a unique source of knowledge in your area so that you can keep and increase the in-house expertise of your company.</li><li><span style=\"font-weight: bold; \">M — Management.</span> You can manage courses and learners, and even improve your own efficiency. Unlike file-sharing services, an LMS is not just a heap of files; it’s a well-organized system where you manage the training process. To start training, simply add employees and assign courses.</li><li><span style=\"font-weight: bold; \">S — System.</span> A computer system, to be exact. An LMS automates the most boring and tedious work such as grading, processing statistics, and preparing reports. Plus, you can train your employees without leaving the office, managing all the processes right from your work computer.</li></ul>\r\nThe learning management system concept emerged directly from e-Learning. Although the first LMS appeared in the higher education sector, the majority of the LMSs today focus on the corporate market. Learning Management Systems make up the largest segment of the learning system market. \r\nLearning management systems were designed to identify training and learning gaps, utilizing analytical data and reporting. LMSs are focused on online learning delivery but support a range of uses, acting as a platform for online content, including courses, both asynchronous based and synchronous based. Learning management solutions may offer classroom management for instructor-led training or a flipped classroom, used in higher education, but not in the corporate space. \r\nMost modern learning management systems are web-based. There are a variety of integration strategies for embedding content into LMSs, including AICC, xAPI (also called 'Tin Can'), SCORM (Sharable Content Object Reference Model) and LTI (Learning Tools Interoperability). LMSs were originally designed to be locally hosted on-premises, where the organization purchases a license to a version of the software, and installs it on their own servers and network. Many LMSs are now offered as SaaS (software as a service), with hosting provided by the vendors.\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">Features Of An LMS</span></p>\r\nAll modern LMSs are loaded with many features. Some of the common features are:\r\n<ul><li><span style=\"font-weight: bold;\">Course content authoring and upload.</span> An LMS lets you author course content and upload course content in a wide variety of formats including audio, video, multimedia, documents, etc.</li><li><span style=\"font-weight: bold;\">User and course management.</span> An LMS offers user management and course management. User enrollment, tagging, course administration, order management, pre-registration and assigning courses can be done semi-automatically.</li><li><span style=\"font-weight: bold;\">Communication management.</span> An LMS can handle all course communications and notifications to concerned users. For example, an LMS can automatically send a notification to all enrolled users when a new assignment is uploaded by the teacher. There is no need to copy and paste contact data or switch between two digital services.<span style=\"font-weight: bold;\"></span></li><li><span style=\"font-weight: bold;\">Report management. </span>An LMS can generate a wide variety of reports, including student progress, score, student engagement, etc. The data can be utilized to gain valuable insight into the effectiveness of the course content.<span style=\"font-weight: bold;\"></span></li><li><span style=\"font-weight: bold;\">Assessment creation and management.</span> Assessments are a key part of any course. An LMS makes it easy to create and manage these assessments, both system evaluated and tutor evaluated. You can get a result in a single click for all students.</li></ul>\r\n\r\n","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: bold; \">Types of Learning Management Systems</span></h1>\r\n<span style=\"font-weight: bold; \">Free vs. Commercial.</span> This is typically one of the first dilemmas organizations face when choosing an LMS.\r\n<span style=\"font-style: italic; \">Free, open-source software</span> has a pretty clear upside: It’s free. Also, because the source code is open, it can be modified to be highly customizable for each organization. However, most free LMS products tend to be more complicated than commercial products — typically they are utilized by more sophisticated users. \r\n<span style=\"font-style: italic; \">Commercial software</span>, on the other hand, offers users a support staff, and tends to be much easier to deploy, and use. But of course it costs money. Among commercial LMS products, there are typically two main forms: Installed, or the service-based cloud option.\r\n<span style=\"font-weight: bold; \">Installed vs. SaaS.</span> One of the most important elements of an LMS is the ability to scale up or down quickly and easily. Commercial LMS software solutions are typically sold as either a locally hosted enterprise product, which is hosted on an organization’s own servers, or as a Software-as-a-Service (SaaS) offering, which is hosted on the vendor’s servers and is accessible from anywhere (the data is stored in “the cloud”).\r\nGenerally,<span style=\"font-style: italic; \"> cloud-based</span> LMS products offer trainers more flexibility when it comes to scaling up or down. Because the product is sold as a “service” (usually monthly), the burden of making systems upgrades, freeing up bandwidth, and providing IT support falls on the vendor. Because data does not have to be stored on local servers, scalability isn’t a concern; most SaaS LMSs can ramp up or down by thousands of users with ease.\r\nA <span style=\"font-style: italic; \">locally installed LMS</span> offers users the ability to individualize and customize their LMS. So if an organization already has an IT staff in place that can administer the system, handle support and customization and scalability concerns, a locally hosted LMS can be powerful.\r\n<span style=\"font-weight: bold; \">Course-creating or not. </span>Another thing to look for in an LMS is whether it comes with the ability to create training content. In some cases, an LMS is simply a tool to distribute course content, which must be created in a Learning Content Management System elsewhere.\r\nSome LMS systems, however, do come with some authoring tools that allow trainers and designers to develop their own unique content. Other LMS vendors offer separate course-creation tools for purchase, while some offer no authoring tools whatsoever, and instead rely on third-party course materials.\r\n<span style=\"font-weight: bold; \">Integrated. </span>As LMS systems become more sophisticated, one of the most exciting developments is the ability for the system to integrate with other applications your organization already uses — whether that’s internal calendars, email, or social networks. \r\nOther LMS products may also integrate closely with <span style=\"font-style: italic;\">talent management systems</span>, which tend to focus on providing support to Human Resource staff functions like recruiting, performance management, and payroll. Depending on your organization’s needs, you may keep an eye out for an LMS that features this sort of app integration.<span style=\"font-weight: bold; \"></span>\r\n<h1 class=\"align-center\"><span style=\"font-weight: bold; \">Choosing a Learning Management System</span></h1>\r\n<p class=\"align-left\">Choosing the right LMS is crucial to the success of your eLearning strategy. The selection process may seem overly complicated and stressful, but it doesn’t have to be! With these steps to choosing an LMS, you’ll discover a simple and straightforward technique to help you choose perfect LMS for your business needs. </p>\r\n<span style=\"font-weight: bold; \">Identify your audience.</span> Identify exactly what you need from your LMS and who your learning content is aimed towards. This will vary depending on your learner audience and the type of training you wish to deliver.\r\nIf you’re<span style=\"font-weight: bold; \"> </span><span style=\"font-style: italic; \">training your employees,</span> you’ll need an LMS tools to formalize learning processes, like employee onboarding, and improve employee retention.\r\nIf <span style=\"font-style: italic; \">compliance training </span>is your focus, you’ll need an LMS that makes it easy to achieve, maintain, and track compliance.\r\n<span style=\"font-style: italic; \">Customer training</span> delivered through an LMS optimizes onboarding, increases retention and presents opportunities for upselling thanks to customers who complete training having a more thorough understanding of your product or service.\r\nIf you need an LMS for <span style=\"font-style: italic; \">partner training,</span> your priorities will be scaling your partner business while building and protecting your brand. \r\n<span style=\"font-weight: bold; \">Focus on important features. </span>There are many basic LMS’s out there, but your LMS has to support your “need to have” features to ensure it’s fit for purpose. Some examples of invaluable LMS features include:\r\n<ul><li><span style=\"font-weight: bold; \">Ease of use</span> - A platform that’s easy to use ensures your learners and admins can use the LMS without needing training on how to do so. This makes the process of using the LMS a positive experience, increasing engagement.</li><li><span style=\"font-weight: bold; \">Reporting</span> - LMS reporting makes it easy to accurately track learner progression, course status and completion rate, exam results, etc.</li><li><span style=\"font-weight: bold; \">Integrations</span> - By integrating applications you already use in your organization, you’ll get the most efficiency out of your LMS. LMS integration can help increase learner and admin engagement, and delivers a better user experience.</li><li><span style=\"font-weight: bold; \">SCORM and xAPI compliant </span>- Ensuring your LMS is SCORM and xAPI compliant is a pretty essential feature. If the LMS you’re considering isn’t compliant, it’s likely it’s a very basic system.</li><li><span style=\"font-weight: bold; \">Portals</span> - Learning portals offer your learners a great user experience, but also make it possible to manage multiple training audiences in one system.</li></ul>\r\n<span style=\"font-weight: bold; \"><span style=\"color: rgb(97, 97, 97); \">Evaluate each LMS. </span></span><span style=\"color: rgb(97, 97, 97); \">Start evaluating potential contenders by doing an initial round of high-level research to identify systems that appear to meet both your training audience and features list needs. This will become your LMS longlist. Once compiled you can then evaluate each one individually to rule it in or out of the next stage of selection.</span>\r\n<span style=\"font-weight: bold; \">Look beyond the LMS.</span> Go online and research LMS vendors on your shortlist. Find out as much as you can about each company. Once you’re satisfied with the company’s reputation, peer reviews, and support services, sign yourself up for a free trial and demo so that you can see the LMS in action and understand how the system will meet your audience and feature requirements. You could also submit support tickets to each vendor during your free trial to compare the responsiveness and attentiveness of each support team. \r\n<h1 class=\"align-center\"><span style=\"font-weight: bold; \">What are the advantages and disadvantages?</span><span style=\"font-style: italic; \"></span></h1>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\"><span style=\"font-style: italic; \">Advantages:</span></span> </p>\r\nThere are six major advantages of LMS: interoperability, accessibility, reusability, durability, maintenance ability and adaptability, which in themselves constitute the concept of LMS.\r\nOther advantages include:\r\n<ul><li>An LMS supports content in various formats: text, video, audio, etc.</li><li>One can access materials anytime, from everywhere, teachers can modify the content, and students can see the updated material.</li><li>The evaluation of students is easier and fair, based on student attendance and online quizzes.</li><li>Students and teachers can re-use the material every time they need.</li><li>Students can learn collaboratively by setting up a School website with the LMS software and helps "Keeps organizations up-to-date with compliance regulations. If your organization must stay up-to-date with current compliance regulations, then a Learning Management System can be an invaluable tool. Compliance laws change on a regular basis, and updating a traditional course to reflect these changes can be a time-consuming chore.</li></ul>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\"><span style=\"font-style: italic; \">Disadvantages:</span></span></p>\r\nAlthough there are many advantages of LMSs, authors have identified some disadvantages of using these systems.\r\n<ul><li>Implementing an LMS requires a well-built technology infrastructure. Teachers have to be willing to adapt their curricula from face to face lectures to online lectures.</li><li>Expense.</li><li>Difficulty of learning to use authoring software.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/LMS_-_Learning_Management_System1.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6810,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/Mentimeter_Logotype.png","logo":true,"scheme":false,"title":"Mentimeter","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"mentimeter","companyTitle":"Mentimeter","companyTypes":["vendor"],"companyId":9434,"companyAlias":"mentimeter","description":"<h3>Mentimeter is an easy-to-use presentation software used by more than 25 million people. With Mentimeter you can create fun and interactive presentations. It helps you make your events, presentations, lectures, and workshops innovative and memorable.</h3>\r\nWith this software, you can add quizzes and real-time voting to gather data, and add images and GIFs to make your presentation engaging.\r\nMentimeter is a cloud-based tool, meaning all you need to do to start working with it is sign up. Create presentations using templates and themes, quizzes with 13 question types, and insert images and GIFs from integrated free stock images and GIF libraries. Once your presentation is ready, just share a link with your audience.\r\nWell-designed interactive online presentations with real-time response data and its analysis.\r\nMentimeter is one of the best interactive presentation tools for gathering feedback-based statistics at companies, schools, and universities.\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">Mentimeter can be used for any occasion:</span></p>\r\n<ul><li><span style=\"font-weight: bold;\">Workshop</span>. Make your workshop fun, collaborative and interactive with Mentimeter, letting you save time for preparation as well as documentation.</li><li><span style=\"font-weight: bold;\">Training</span>. Conduct corporate training sessions in a new way. Add gamification to your session to energize and improve the learning experience.</li><li><span style=\"font-weight: bold;\">Education</span>. Make your teaching more interactive by letting the students actively participate in lectures through using Mentimeter as a formative assessment tool.</li><li><span style=\"font-weight: bold;\">Meetings</span>. Ensure an effective and productive meeting through visualization of everyone’s opinions with Mentimeter.</li><li><span style=\"font-weight: bold;\">Events</span>. Make events more exciting with Mentimeter by enabling the audience to participate in interactive presentations.</li><li><span style=\"font-weight: bold;\">Conferences</span>. Use Mentimeter for your conference to increase the energy and give everyone the chance to voice their opinion.</li></ul>\r\n\r\n","shortDescription":"An easy-to-use presentation software to create fun and interactive presentations. ","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Mentimeter","keywords":"","description":"<h3>Mentimeter is an easy-to-use presentation software used by more than 25 million people. With Mentimeter you can create fun and interactive presentations. It helps you make your events, presentations, lectures, and workshops innovative and memorable.</h3>\r\n","og:title":"Mentimeter","og:description":"<h3>Mentimeter is an easy-to-use presentation software used by more than 25 million people. With Mentimeter you can create fun and interactive presentations. It helps you make your events, presentations, lectures, and workshops innovative and memorable.</h3>\r\n","og:image":"https://old.roi4cio.com/fileadmin/user_upload/Mentimeter_Logotype.png"},"eventUrl":"","translationId":6810,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"},{"id":72,"title":"LMS - Learning Management System","alias":"lms-learning-management-system","description":"A<span style=\"font-weight: bold; \"> learning management system (LMS</span>) is a software application for the administration, documentation, tracking, reporting, and delivery of educational courses, training programs, or learning and development programs. \r\n<ul><li><span style=\"font-weight: bold; \">L — Learning. </span>With an LMS, you can create a single source of online courses and training materials. This will become a unique source of knowledge in your area so that you can keep and increase the in-house expertise of your company.</li><li><span style=\"font-weight: bold; \">M — Management.</span> You can manage courses and learners, and even improve your own efficiency. Unlike file-sharing services, an LMS is not just a heap of files; it’s a well-organized system where you manage the training process. To start training, simply add employees and assign courses.</li><li><span style=\"font-weight: bold; \">S — System.</span> A computer system, to be exact. An LMS automates the most boring and tedious work such as grading, processing statistics, and preparing reports. Plus, you can train your employees without leaving the office, managing all the processes right from your work computer.</li></ul>\r\nThe learning management system concept emerged directly from e-Learning. Although the first LMS appeared in the higher education sector, the majority of the LMSs today focus on the corporate market. Learning Management Systems make up the largest segment of the learning system market. \r\nLearning management systems were designed to identify training and learning gaps, utilizing analytical data and reporting. LMSs are focused on online learning delivery but support a range of uses, acting as a platform for online content, including courses, both asynchronous based and synchronous based. Learning management solutions may offer classroom management for instructor-led training or a flipped classroom, used in higher education, but not in the corporate space. \r\nMost modern learning management systems are web-based. There are a variety of integration strategies for embedding content into LMSs, including AICC, xAPI (also called 'Tin Can'), SCORM (Sharable Content Object Reference Model) and LTI (Learning Tools Interoperability). LMSs were originally designed to be locally hosted on-premises, where the organization purchases a license to a version of the software, and installs it on their own servers and network. Many LMSs are now offered as SaaS (software as a service), with hosting provided by the vendors.\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">Features Of An LMS</span></p>\r\nAll modern LMSs are loaded with many features. Some of the common features are:\r\n<ul><li><span style=\"font-weight: bold;\">Course content authoring and upload.</span> An LMS lets you author course content and upload course content in a wide variety of formats including audio, video, multimedia, documents, etc.</li><li><span style=\"font-weight: bold;\">User and course management.</span> An LMS offers user management and course management. User enrollment, tagging, course administration, order management, pre-registration and assigning courses can be done semi-automatically.</li><li><span style=\"font-weight: bold;\">Communication management.</span> An LMS can handle all course communications and notifications to concerned users. For example, an LMS can automatically send a notification to all enrolled users when a new assignment is uploaded by the teacher. There is no need to copy and paste contact data or switch between two digital services.<span style=\"font-weight: bold;\"></span></li><li><span style=\"font-weight: bold;\">Report management. </span>An LMS can generate a wide variety of reports, including student progress, score, student engagement, etc. The data can be utilized to gain valuable insight into the effectiveness of the course content.<span style=\"font-weight: bold;\"></span></li><li><span style=\"font-weight: bold;\">Assessment creation and management.</span> Assessments are a key part of any course. An LMS makes it easy to create and manage these assessments, both system evaluated and tutor evaluated. You can get a result in a single click for all students.</li></ul>\r\n\r\n","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: bold; \">Types of Learning Management Systems</span></h1>\r\n<span style=\"font-weight: bold; \">Free vs. Commercial.</span> This is typically one of the first dilemmas organizations face when choosing an LMS.\r\n<span style=\"font-style: italic; \">Free, open-source software</span> has a pretty clear upside: It’s free. Also, because the source code is open, it can be modified to be highly customizable for each organization. However, most free LMS products tend to be more complicated than commercial products — typically they are utilized by more sophisticated users. \r\n<span style=\"font-style: italic; \">Commercial software</span>, on the other hand, offers users a support staff, and tends to be much easier to deploy, and use. But of course it costs money. Among commercial LMS products, there are typically two main forms: Installed, or the service-based cloud option.\r\n<span style=\"font-weight: bold; \">Installed vs. SaaS.</span> One of the most important elements of an LMS is the ability to scale up or down quickly and easily. Commercial LMS software solutions are typically sold as either a locally hosted enterprise product, which is hosted on an organization’s own servers, or as a Software-as-a-Service (SaaS) offering, which is hosted on the vendor’s servers and is accessible from anywhere (the data is stored in “the cloud”).\r\nGenerally,<span style=\"font-style: italic; \"> cloud-based</span> LMS products offer trainers more flexibility when it comes to scaling up or down. Because the product is sold as a “service” (usually monthly), the burden of making systems upgrades, freeing up bandwidth, and providing IT support falls on the vendor. Because data does not have to be stored on local servers, scalability isn’t a concern; most SaaS LMSs can ramp up or down by thousands of users with ease.\r\nA <span style=\"font-style: italic; \">locally installed LMS</span> offers users the ability to individualize and customize their LMS. So if an organization already has an IT staff in place that can administer the system, handle support and customization and scalability concerns, a locally hosted LMS can be powerful.\r\n<span style=\"font-weight: bold; \">Course-creating or not. </span>Another thing to look for in an LMS is whether it comes with the ability to create training content. In some cases, an LMS is simply a tool to distribute course content, which must be created in a Learning Content Management System elsewhere.\r\nSome LMS systems, however, do come with some authoring tools that allow trainers and designers to develop their own unique content. Other LMS vendors offer separate course-creation tools for purchase, while some offer no authoring tools whatsoever, and instead rely on third-party course materials.\r\n<span style=\"font-weight: bold; \">Integrated. </span>As LMS systems become more sophisticated, one of the most exciting developments is the ability for the system to integrate with other applications your organization already uses — whether that’s internal calendars, email, or social networks. \r\nOther LMS products may also integrate closely with <span style=\"font-style: italic;\">talent management systems</span>, which tend to focus on providing support to Human Resource staff functions like recruiting, performance management, and payroll. Depending on your organization’s needs, you may keep an eye out for an LMS that features this sort of app integration.<span style=\"font-weight: bold; \"></span>\r\n<h1 class=\"align-center\"><span style=\"font-weight: bold; \">Choosing a Learning Management System</span></h1>\r\n<p class=\"align-left\">Choosing the right LMS is crucial to the success of your eLearning strategy. The selection process may seem overly complicated and stressful, but it doesn’t have to be! With these steps to choosing an LMS, you’ll discover a simple and straightforward technique to help you choose perfect LMS for your business needs. </p>\r\n<span style=\"font-weight: bold; \">Identify your audience.</span> Identify exactly what you need from your LMS and who your learning content is aimed towards. This will vary depending on your learner audience and the type of training you wish to deliver.\r\nIf you’re<span style=\"font-weight: bold; \"> </span><span style=\"font-style: italic; \">training your employees,</span> you’ll need an LMS tools to formalize learning processes, like employee onboarding, and improve employee retention.\r\nIf <span style=\"font-style: italic; \">compliance training </span>is your focus, you’ll need an LMS that makes it easy to achieve, maintain, and track compliance.\r\n<span style=\"font-style: italic; \">Customer training</span> delivered through an LMS optimizes onboarding, increases retention and presents opportunities for upselling thanks to customers who complete training having a more thorough understanding of your product or service.\r\nIf you need an LMS for <span style=\"font-style: italic; \">partner training,</span> your priorities will be scaling your partner business while building and protecting your brand. \r\n<span style=\"font-weight: bold; \">Focus on important features. </span>There are many basic LMS’s out there, but your LMS has to support your “need to have” features to ensure it’s fit for purpose. Some examples of invaluable LMS features include:\r\n<ul><li><span style=\"font-weight: bold; \">Ease of use</span> - A platform that’s easy to use ensures your learners and admins can use the LMS without needing training on how to do so. This makes the process of using the LMS a positive experience, increasing engagement.</li><li><span style=\"font-weight: bold; \">Reporting</span> - LMS reporting makes it easy to accurately track learner progression, course status and completion rate, exam results, etc.</li><li><span style=\"font-weight: bold; \">Integrations</span> - By integrating applications you already use in your organization, you’ll get the most efficiency out of your LMS. LMS integration can help increase learner and admin engagement, and delivers a better user experience.</li><li><span style=\"font-weight: bold; \">SCORM and xAPI compliant </span>- Ensuring your LMS is SCORM and xAPI compliant is a pretty essential feature. If the LMS you’re considering isn’t compliant, it’s likely it’s a very basic system.</li><li><span style=\"font-weight: bold; \">Portals</span> - Learning portals offer your learners a great user experience, but also make it possible to manage multiple training audiences in one system.</li></ul>\r\n<span style=\"font-weight: bold; \"><span style=\"color: rgb(97, 97, 97); \">Evaluate each LMS. </span></span><span style=\"color: rgb(97, 97, 97); \">Start evaluating potential contenders by doing an initial round of high-level research to identify systems that appear to meet both your training audience and features list needs. This will become your LMS longlist. Once compiled you can then evaluate each one individually to rule it in or out of the next stage of selection.</span>\r\n<span style=\"font-weight: bold; \">Look beyond the LMS.</span> Go online and research LMS vendors on your shortlist. Find out as much as you can about each company. Once you’re satisfied with the company’s reputation, peer reviews, and support services, sign yourself up for a free trial and demo so that you can see the LMS in action and understand how the system will meet your audience and feature requirements. You could also submit support tickets to each vendor during your free trial to compare the responsiveness and attentiveness of each support team. \r\n<h1 class=\"align-center\"><span style=\"font-weight: bold; \">What are the advantages and disadvantages?</span><span style=\"font-style: italic; \"></span></h1>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\"><span style=\"font-style: italic; \">Advantages:</span></span> </p>\r\nThere are six major advantages of LMS: interoperability, accessibility, reusability, durability, maintenance ability and adaptability, which in themselves constitute the concept of LMS.\r\nOther advantages include:\r\n<ul><li>An LMS supports content in various formats: text, video, audio, etc.</li><li>One can access materials anytime, from everywhere, teachers can modify the content, and students can see the updated material.</li><li>The evaluation of students is easier and fair, based on student attendance and online quizzes.</li><li>Students and teachers can re-use the material every time they need.</li><li>Students can learn collaboratively by setting up a School website with the LMS software and helps "Keeps organizations up-to-date with compliance regulations. If your organization must stay up-to-date with current compliance regulations, then a Learning Management System can be an invaluable tool. Compliance laws change on a regular basis, and updating a traditional course to reflect these changes can be a time-consuming chore.</li></ul>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\"><span style=\"font-style: italic; \">Disadvantages:</span></span></p>\r\nAlthough there are many advantages of LMSs, authors have identified some disadvantages of using these systems.\r\n<ul><li>Implementing an LMS requires a well-built technology infrastructure. Teachers have to be willing to adapt their curricula from face to face lectures to online lectures.</li><li>Expense.</li><li>Difficulty of learning to use authoring software.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/LMS_-_Learning_Management_System1.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":6812,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/ClassFlow_logo.png","logo":true,"scheme":false,"title":"ClassFlow","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"classflow","companyTitle":"Promethean Limited","companyTypes":["vendor"],"companyId":9435,"companyAlias":"promethean-limited","description":"<h3>ClassFlow™ – a transformative, cloud-based classroom orchestration tool that enables teachers to create lessons, deliver interactive content across multiple devices and assess student understanding.</h3>\r\n With ClassFlow, teachers can build and access interactive lesson plans from any web browser. In addition, ClassFlow allows teachers to foster student engagement by connecting mobile devices such as educational tablets and laptops to classroom displays and interactive whiteboards. As a result, teachers can use real-time student responses to instantly adjust any lesson plan when it matters the most – in the moment of learning.\r\n<ul><li>Build and access interactive lessons—anytime, anywhere. Deliver, create, and easily organize lessons from any web browser.</li><li>Develop lessons by seamlessly incorporating a wide variety of teaching resources and formats–video, PowerPoint® decks, documents, webpages, new content and more. Collaborate with a community of teachers by sharing lessons online.</li><li>Exchange ideas and information throughout the classroom by connecting interactive whiteboards, projectors or flat panels to individual student mobile devices. Deliver and interact with each part of the lesson where it’s most powerful—on an interactive classroom display or on the mobile devices in students’ hands. </li><li>Extend learning by sharing student work examples to provide a different perspective, address areas of confusion or dive deeper into the topic at hand.</li><li>Improve student results by guiding instruction when it matters most – in the moment of learning. Turn educational tablets and laptops into rich-media student response and polling tools that offer two-way communication between students and teachers. </li><li>Deliver digital lesson content into students’ hands for annotation, response or manipulation. Connect assessment to learning by using rich, real-time feedback to differentiate instruction based on students’ learning needs and styles. Access student responses as they occur or save results for later review and reporting.</li></ul>\r\nTo start building lessons, designing tests, and managing your classes, you need to create an account. Once you do this, all the features, such as interactive widgets, tests, flashcards, and more become available. You can use them to create your interactive presentation and then share it with your students.\r\nClassFlow is the best interactive presentation software for schools and universities that can’t afford a big budget but are eager to enhance their classes and keep their students engaged.<br /><br />","shortDescription":"ClassFlow is a free cloud-based lesson delivery software that lets you design interactive presentations and gauge your students’ progress. ClassFlow is useful for both in-person and distance learning.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"ClassFlow","keywords":"","description":"<h3>ClassFlow™ – a transformative, cloud-based classroom orchestration tool that enables teachers to create lessons, deliver interactive content across multiple devices and assess student understanding.</h3>\r\n With ClassFlow, teachers can build and access inte","og:title":"ClassFlow","og:description":"<h3>ClassFlow™ – a transformative, cloud-based classroom orchestration tool that enables teachers to create lessons, deliver interactive content across multiple devices and assess student understanding.</h3>\r\n With ClassFlow, teachers can build and access inte","og:image":"https://old.roi4cio.com/fileadmin/user_upload/ClassFlow_logo.png"},"eventUrl":"","translationId":6812,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li> Text editor for inputting and formatting text</li><li> Facility for inserting graphics and other multimedia files</li><li> Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/presenter.png"},{"id":72,"title":"LMS - Learning Management System","alias":"lms-learning-management-system","description":"A<span style=\"font-weight: bold; \"> learning management system (LMS</span>) is a software application for the administration, documentation, tracking, reporting, and delivery of educational courses, training programs, or learning and development programs. \r\n<ul><li><span style=\"font-weight: bold; \">L — Learning. </span>With an LMS, you can create a single source of online courses and training materials. This will become a unique source of knowledge in your area so that you can keep and increase the in-house expertise of your company.</li><li><span style=\"font-weight: bold; \">M — Management.</span> You can manage courses and learners, and even improve your own efficiency. Unlike file-sharing services, an LMS is not just a heap of files; it’s a well-organized system where you manage the training process. To start training, simply add employees and assign courses.</li><li><span style=\"font-weight: bold; \">S — System.</span> A computer system, to be exact. An LMS automates the most boring and tedious work such as grading, processing statistics, and preparing reports. Plus, you can train your employees without leaving the office, managing all the processes right from your work computer.</li></ul>\r\nThe learning management system concept emerged directly from e-Learning. Although the first LMS appeared in the higher education sector, the majority of the LMSs today focus on the corporate market. Learning Management Systems make up the largest segment of the learning system market. \r\nLearning management systems were designed to identify training and learning gaps, utilizing analytical data and reporting. LMSs are focused on online learning delivery but support a range of uses, acting as a platform for online content, including courses, both asynchronous based and synchronous based. Learning management solutions may offer classroom management for instructor-led training or a flipped classroom, used in higher education, but not in the corporate space. \r\nMost modern learning management systems are web-based. There are a variety of integration strategies for embedding content into LMSs, including AICC, xAPI (also called 'Tin Can'), SCORM (Sharable Content Object Reference Model) and LTI (Learning Tools Interoperability). LMSs were originally designed to be locally hosted on-premises, where the organization purchases a license to a version of the software, and installs it on their own servers and network. Many LMSs are now offered as SaaS (software as a service), with hosting provided by the vendors.\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\">Features Of An LMS</span></p>\r\nAll modern LMSs are loaded with many features. Some of the common features are:\r\n<ul><li><span style=\"font-weight: bold;\">Course content authoring and upload.</span> An LMS lets you author course content and upload course content in a wide variety of formats including audio, video, multimedia, documents, etc.</li><li><span style=\"font-weight: bold;\">User and course management.</span> An LMS offers user management and course management. User enrollment, tagging, course administration, order management, pre-registration and assigning courses can be done semi-automatically.</li><li><span style=\"font-weight: bold;\">Communication management.</span> An LMS can handle all course communications and notifications to concerned users. For example, an LMS can automatically send a notification to all enrolled users when a new assignment is uploaded by the teacher. There is no need to copy and paste contact data or switch between two digital services.<span style=\"font-weight: bold;\"></span></li><li><span style=\"font-weight: bold;\">Report management. </span>An LMS can generate a wide variety of reports, including student progress, score, student engagement, etc. The data can be utilized to gain valuable insight into the effectiveness of the course content.<span style=\"font-weight: bold;\"></span></li><li><span style=\"font-weight: bold;\">Assessment creation and management.</span> Assessments are a key part of any course. An LMS makes it easy to create and manage these assessments, both system evaluated and tutor evaluated. You can get a result in a single click for all students.</li></ul>\r\n\r\n","materialsDescription":"<h1 class=\"align-center\"><span style=\"font-weight: bold; \">Types of Learning Management Systems</span></h1>\r\n<span style=\"font-weight: bold; \">Free vs. Commercial.</span> This is typically one of the first dilemmas organizations face when choosing an LMS.\r\n<span style=\"font-style: italic; \">Free, open-source software</span> has a pretty clear upside: It’s free. Also, because the source code is open, it can be modified to be highly customizable for each organization. However, most free LMS products tend to be more complicated than commercial products — typically they are utilized by more sophisticated users. \r\n<span style=\"font-style: italic; \">Commercial software</span>, on the other hand, offers users a support staff, and tends to be much easier to deploy, and use. But of course it costs money. Among commercial LMS products, there are typically two main forms: Installed, or the service-based cloud option.\r\n<span style=\"font-weight: bold; \">Installed vs. SaaS.</span> One of the most important elements of an LMS is the ability to scale up or down quickly and easily. Commercial LMS software solutions are typically sold as either a locally hosted enterprise product, which is hosted on an organization’s own servers, or as a Software-as-a-Service (SaaS) offering, which is hosted on the vendor’s servers and is accessible from anywhere (the data is stored in “the cloud”).\r\nGenerally,<span style=\"font-style: italic; \"> cloud-based</span> LMS products offer trainers more flexibility when it comes to scaling up or down. Because the product is sold as a “service” (usually monthly), the burden of making systems upgrades, freeing up bandwidth, and providing IT support falls on the vendor. Because data does not have to be stored on local servers, scalability isn’t a concern; most SaaS LMSs can ramp up or down by thousands of users with ease.\r\nA <span style=\"font-style: italic; \">locally installed LMS</span> offers users the ability to individualize and customize their LMS. So if an organization already has an IT staff in place that can administer the system, handle support and customization and scalability concerns, a locally hosted LMS can be powerful.\r\n<span style=\"font-weight: bold; \">Course-creating or not. </span>Another thing to look for in an LMS is whether it comes with the ability to create training content. In some cases, an LMS is simply a tool to distribute course content, which must be created in a Learning Content Management System elsewhere.\r\nSome LMS systems, however, do come with some authoring tools that allow trainers and designers to develop their own unique content. Other LMS vendors offer separate course-creation tools for purchase, while some offer no authoring tools whatsoever, and instead rely on third-party course materials.\r\n<span style=\"font-weight: bold; \">Integrated. </span>As LMS systems become more sophisticated, one of the most exciting developments is the ability for the system to integrate with other applications your organization already uses — whether that’s internal calendars, email, or social networks. \r\nOther LMS products may also integrate closely with <span style=\"font-style: italic;\">talent management systems</span>, which tend to focus on providing support to Human Resource staff functions like recruiting, performance management, and payroll. Depending on your organization’s needs, you may keep an eye out for an LMS that features this sort of app integration.<span style=\"font-weight: bold; \"></span>\r\n<h1 class=\"align-center\"><span style=\"font-weight: bold; \">Choosing a Learning Management System</span></h1>\r\n<p class=\"align-left\">Choosing the right LMS is crucial to the success of your eLearning strategy. The selection process may seem overly complicated and stressful, but it doesn’t have to be! With these steps to choosing an LMS, you’ll discover a simple and straightforward technique to help you choose perfect LMS for your business needs. </p>\r\n<span style=\"font-weight: bold; \">Identify your audience.</span> Identify exactly what you need from your LMS and who your learning content is aimed towards. This will vary depending on your learner audience and the type of training you wish to deliver.\r\nIf you’re<span style=\"font-weight: bold; \"> </span><span style=\"font-style: italic; \">training your employees,</span> you’ll need an LMS tools to formalize learning processes, like employee onboarding, and improve employee retention.\r\nIf <span style=\"font-style: italic; \">compliance training </span>is your focus, you’ll need an LMS that makes it easy to achieve, maintain, and track compliance.\r\n<span style=\"font-style: italic; \">Customer training</span> delivered through an LMS optimizes onboarding, increases retention and presents opportunities for upselling thanks to customers who complete training having a more thorough understanding of your product or service.\r\nIf you need an LMS for <span style=\"font-style: italic; \">partner training,</span> your priorities will be scaling your partner business while building and protecting your brand. \r\n<span style=\"font-weight: bold; \">Focus on important features. </span>There are many basic LMS’s out there, but your LMS has to support your “need to have” features to ensure it’s fit for purpose. Some examples of invaluable LMS features include:\r\n<ul><li><span style=\"font-weight: bold; \">Ease of use</span> - A platform that’s easy to use ensures your learners and admins can use the LMS without needing training on how to do so. This makes the process of using the LMS a positive experience, increasing engagement.</li><li><span style=\"font-weight: bold; \">Reporting</span> - LMS reporting makes it easy to accurately track learner progression, course status and completion rate, exam results, etc.</li><li><span style=\"font-weight: bold; \">Integrations</span> - By integrating applications you already use in your organization, you’ll get the most efficiency out of your LMS. LMS integration can help increase learner and admin engagement, and delivers a better user experience.</li><li><span style=\"font-weight: bold; \">SCORM and xAPI compliant </span>- Ensuring your LMS is SCORM and xAPI compliant is a pretty essential feature. If the LMS you’re considering isn’t compliant, it’s likely it’s a very basic system.</li><li><span style=\"font-weight: bold; \">Portals</span> - Learning portals offer your learners a great user experience, but also make it possible to manage multiple training audiences in one system.</li></ul>\r\n<span style=\"font-weight: bold; \"><span style=\"color: rgb(97, 97, 97); \">Evaluate each LMS. </span></span><span style=\"color: rgb(97, 97, 97); \">Start evaluating potential contenders by doing an initial round of high-level research to identify systems that appear to meet both your training audience and features list needs. This will become your LMS longlist. Once compiled you can then evaluate each one individually to rule it in or out of the next stage of selection.</span>\r\n<span style=\"font-weight: bold; \">Look beyond the LMS.</span> Go online and research LMS vendors on your shortlist. Find out as much as you can about each company. Once you’re satisfied with the company’s reputation, peer reviews, and support services, sign yourself up for a free trial and demo so that you can see the LMS in action and understand how the system will meet your audience and feature requirements. You could also submit support tickets to each vendor during your free trial to compare the responsiveness and attentiveness of each support team. \r\n<h1 class=\"align-center\"><span style=\"font-weight: bold; \">What are the advantages and disadvantages?</span><span style=\"font-style: italic; \"></span></h1>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\"><span style=\"font-style: italic; \">Advantages:</span></span> </p>\r\nThere are six major advantages of LMS: interoperability, accessibility, reusability, durability, maintenance ability and adaptability, which in themselves constitute the concept of LMS.\r\nOther advantages include:\r\n<ul><li>An LMS supports content in various formats: text, video, audio, etc.</li><li>One can access materials anytime, from everywhere, teachers can modify the content, and students can see the updated material.</li><li>The evaluation of students is easier and fair, based on student attendance and online quizzes.</li><li>Students and teachers can re-use the material every time they need.</li><li>Students can learn collaboratively by setting up a School website with the LMS software and helps "Keeps organizations up-to-date with compliance regulations. If your organization must stay up-to-date with current compliance regulations, then a Learning Management System can be an invaluable tool. Compliance laws change on a regular basis, and updating a traditional course to reflect these changes can be a time-consuming chore.</li></ul>\r\n<p class=\"align-left\"><span style=\"font-weight: bold;\"><span style=\"font-style: italic; \">Disadvantages:</span></span></p>\r\nAlthough there are many advantages of LMSs, authors have identified some disadvantages of using these systems.\r\n<ul><li>Implementing an LMS requires a well-built technology infrastructure. Teachers have to be willing to adapt their curricula from face to face lectures to online lectures.</li><li>Expense.</li><li>Difficulty of learning to use authoring software.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/LMS_-_Learning_Management_System1.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]}],"jobRoles":[{"id":58,"title":"Chief Executive Officer"},{"id":60,"title":"Chief Information Officer"},{"id":66,"title":"Chief Sales Officer"},{"id":72,"title":"Operational Manager"},{"id":74,"title":"Sales Management"},{"id":80,"title":"IT Management"},{"id":82,"title":"Marketing Management"},{"id":88,"title":"Consultant"},{"id":91,"title":"Chief Financial Officer"}],"organizationalFeatures":["Web-based customer portal","Mobile users","Internet access is available for employees","GDPR Compliance"],"complementaryCategories":[],"solutions":["Low quality of customer service","Shortage of inhouse IT resources","High costs of routine operations","No support for mobile and remote users","Low employee productivity","Failure to attract new customers","Low quality of customer support","Lengthy production timelines","High costs"],"materials":[],"useCases":[],"best_practices":[],"values":["Reduce Costs","Enhance Staff Productivity","Improve Customer Service","Reduce Production Timelines","Increase Customer Base","Expand Sales Geography","Recruit","Appraise and Train Staff","Generate Business Reports","Support Customers","Develop Sales Channels","Enhance Competitive Ability","Increase Sales","Search and Attract Talents","Increase Profitability","Expand Assortment","Preserve Investment","Increase Brand Awareness"],"implementations":[{"id":275,"title":"Forcepoint Trusted Thin Client for Air Force Central Command","url":"https://old.roi4cio.com/vnedrenija/vnedrenie/forcepoint-trusted-thin-client-for-air-force-central-command/"}],"presenterCodeLng":"https://slides.roi4presenter.com/iomcr","productImplementations":[{"id":275,"title":"Forcepoint Trusted Thin Client for Air Force Central Command","description":"Overview\r\nThe Air Force Central Command (AFCENT) is responsible for supporting all air operations conducted in Southwest Asia and providing enhanced capabilities to the warfighters. In 2009, the 350th Electronic Systems Group (ESG) engaged in a project to establish a new combined air and space operations center, or CAOC. Prior to the new facility, U.S. and coalition forces utilized a "temporary" warehouse-like facility for six years.\r\nChallenge\r\nThe new CAOC had to provide more robust systems to accommodate users and improve interoperability. They also had to make the best possible use of physical space and reduce power consumption. Most importantly, the switch from the old facility to the new one had to be seamless so as not to interrupt mission operations. The CAOC was controlling air operations in two live theaters at transition time.\r\nThis project, from planning to implementation, was completed in less than two years. From the initial demonstrations and proof of concept in 2007 to receiving an Authority to Connect for Secret and Below Interoperability (SABI) in April 2009 to full-scale deployment in the summer of 2009, the project was efficiently and effectively executed. This desktop consolidation project presented other challenges for all parties because AFCENT’s mission requires 24x7 operations with 99.99 percent availability.\r\nSolution\r\nTo accomplish this large-scale effort, AFCENT selected Forcepoint™ Trusted Thin Client™ as the multilevel security component and technologies from Citrix®, NetApp®, and Avocent® to round out the solution.\r\nIn order to recover needed work space, decrease power consumption, and modernize their computing environment and network infrastructure, AFCENT’s goal was to replace 95 percent of all desktop computers with thin clients. By implementing the Trusted Thin Client software, multiple desktop systems at each user’s workstation were replaced by a single Hewlett Packard™ (HP) thin client device. Users can now view multiple networks, even at different classification levels, from a single monitor.\r\nToday, 1,648 Trusted Thin Client seats have been deployed. There are multiple Distribution Consoles on the back end to support users, load balancing, and failover. The Trusted Thin Client deployment began by providing network separation for four classified networks and is now providing secure access to six different networks. Over 120 Command and Control (C2) applications are supported with this implementation. The U.S. AOC has deployed 300 thin clients that provide access to five networks supporting C2 applications. Users at both locations can access all required networks within acceptable levels of network latency. This access also allows users to collaborate effectively with coalition forces working at differing security classifications.\r\nResults\r\nThe benefits that the Trusted Thin Client solution provides are substantial. User productivity has increased because users no longer have to switch from multiple hardware systems to access the information necessary to perform their jobs. Workspace is not only less cluttered but there is more physical workspace available. Hardware and software administration is much more efficient because most of the computing power is now centralized on the back end, where it is easily accessed by administrators and IT staff. They no longer have to worry about maintaining numerous desktop systems. Power consumption, wiring, and air conditioning have also been greatly reduced. AFCENT’s network infrastructure and overall power consumption has decreased by 22 percent, significantly reducing the Air Force’s annual cost burden.\r\nAs an added benefit to equipment reduction and modernization of software and network infrastructure, user’s audio-video display capacity has been increased by 60 percent. This capacity increase allows for the use of multiple large monitors/displays per thin client device and the ability to view simultaneous live video feeds and access mission-critical applications that require large viewable areas.\r\nSummary\r\nThe implementation of Forcepoint at the CAOC resulted in significant increases in the efficiency with which authorized personnel are able to access mission-critical information for analysis, operational capabilities, resources, readiness and sustainability. All of these areas are critical in AFCENT’s mission to control U.S. air operations in Southwest Asia as they fight the Global War on Terrorism. The 350th ESG believes that the CAOC establishes a standard for future command and control capability in other AOCs worldwide.1\r\nThe CAOC and the CAOC Annex, which is stateside, continue to add additional seats in support of a growing user base. In addition, the CAOC Annex has upgraded to the latest TTC software, allowing them to reap even greater efficiencies that will only increase as AFCENT continues to deploy TTC to the CAOC and the rest of their users.\r\n(1) The Integrator U.S. Air Force, 15 October 2009, Vol. 5, No. 40","alias":"forcepoint-trusted-thin-client-for-air-force-central-command","roi":0,"seo":{"title":"Forcepoint Trusted Thin Client for Air Force Central Command","keywords":"CAOC, access, operations, Thin, Trusted, from, Client, users","description":"Overview\r\nThe Air Force Central Command (AFCENT) is responsible for supporting all air operations conducted in Southwest Asia and providing enhanced capabilities to the warfighters. 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USAFCENT is responsible for air operations, either unilaterally or in concert with coalition partners, and developing contingency plans in support of national objectives for USCENTCOM's 20-nation area of responsibility in Southwest Asia. 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