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You liked it - you clicked a thumb up button and even wrote a laudatory comment. You were unhappy or outraged - and now the number of dislikes under the video begins to grow rapidly. The rise of views, likes, comments, and ongoing discussions of your video on the web give the most accurate picture of the advertising perception.</li><li><span style=\"font-weight: bold; \">Visibility of the results.</span> Any video hosting or other online resource gives advertisers clear numbers on views, comments, likes ... and referrals to their site. Tracking the effectiveness of funds invested in such video advertising becomes simpler.</li><li><span style=\"font-weight: bold; \">Accurate hit to the target audience.</span> Social networks and other Internet resources provide maximum demographic information to advertisers: region, gender, age, interests (tracked by likes and views of other videos). Thus, you may not worry that the views will be “merged” to the wrong users.</li><li><span style=\"font-weight: bold; \">Low price for placement.</span> Video advertisement cost is not cheap, as well as in the case of creating any high-quality video content. But in most cases, their placement in the network and sharing on various resources is way lower than the price of television ads.</li><li><span style=\"font-weight: bold; \">Diversity.</span> When you create advertising videos for the Internet, you already know they usually are not limited by any kind of timing. This allows you to provide your target audience with useful and entertaining content for any purpose, in any format: promo videos, viral videos, training videos, interviews, a report on the promotional event, etc.</li></ul>\r\n<span style=\"font-weight: bold; \">How Do We Work with a Client?</span>\r\nVideo advertising agency Cinema Friends, provide a full specter of video advertising production services that includes:\r\n<ul><li>Analysis of the company and its marketing environment; according to its results, we create the advertisement video project;</li><li>Pre-production: generation of ideas, development of the concept of the video and its storyboard, scriptwriting, casting, search for a site or field locations, preparation of scenery, etc.</li><li>Shooting the video.</li><li>Postproduction: editing, sound editing, adding visual effects, color correction.</li></ul>\r\nDo you feel a need for likes, shares, and discussion of your products or services? Video advertising production company Cinema Friends creates video ads for all types of business. Succeed with us!\r\n<span style=\"font-weight: bold;\">What about the price for advertising video production?</span>\r\nThe price for making advertising is determined at the script development stage. It’s formed according to:\r\n<ul><li>The complexity of the idea;</li><li>Video distribution sources: media resources or social networks;</li><li>The number of filming locations;</li><li>The cost of hiring actors and extras;</li><li>Amount of time the crew spends on shooting video ads and post-production.</li></ul>\r\nWhen our team takes on the production of advertising, the prices may vary; the video advertising cost depends only on your wishes and what result you’d like to get in the end.\r\nWant to see your products or services liked, shared, and discussed? Order a video advertisement! Video advertising production studio Cinema Friends makes advertising videos for various types of companies. Reach success with us!","shortDescription":"Video ad is an indispensable tool for any company that heads to the future because it's the Internet and everything that is happening here today that set the trends for the entire advertising industry","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":8,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Cinema-Friends Advertising video production","keywords":"","description":"Making video advertising for posting on Internet platforms and other web-resources is called video advertisement.\r\n<span style=\"font-weight: bold; \">Why it’s worth paying attention to this trend?</span>\r\n<ul><li><span style=\"font-weight: bold; \">Interactivity.","og:title":"Cinema-Friends Advertising video production","og:description":"Making video advertising for posting on Internet platforms and other web-resources is called video advertisement.\r\n<span style=\"font-weight: bold; \">Why it’s worth paying attention to this trend?</span>\r\n<ul><li><span style=\"font-weight: bold; \">Interactivity.","og:image":"https://old.roi4cio.com/fileadmin/user_upload/Cinema-Friends_Logo.png"},"eventUrl":"","translationId":5652,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":565,"title":"Design","alias":"design","description":" Design is the activity of designing the aesthetic properties of industrial products (“artistic design”), as well as the result of this activity (for example, in such phrases as “car design”).\r\nIt is believed that in a broader sense, the design is not only intended for artistic design, but should also be involved in solving broader social and technical problems of the functioning of production, consumption, and the existence of people in the objective environment, by rational construction of its visual and functional properties.\r\nThe theoretical basis of design is technical aesthetics.\r\nThe term “industrial design” was approved by the decision of the first General Assembly of the ICSID (International Council of Societies of Industrial Design, International Council of Industrial Design Organizations) in 1959; The term “design” is a professional abbreviation of the term “industrial design”.\r\nDesigner - artist-designer, a person engaged in artistic and technical activities in various industries (including an architect, designer, illustrator, poster and other advertising graphics designer, web designer).\r\nThe word &quot;design&quot; English-language literature of the beginning of the XXI century, and understands the style, and the project, and design, and actually &quot;design&quot; - a professional activity, along with architecture or engineering design.","materialsDescription":" <span style=\"font-weight: bold;\">Design object</span>\r\nThe object of design can be almost any new technical industrial product (set, ensemble, complex, system) in any sphere of life activity of people, where human communication is socially and culturally conditioned.\r\n<span style=\"font-weight: bold;\">The main categories of the design object are:</span>\r\nThe image is an ideal representation of the object, an artistic-figurative model created by the designer’s imagination.\r\n<ul><li> Function - the work that the product must perform, as well as the semantic, sign and value role of the thing.</li><li>Morphology - the structure, the structure of the shape of the product, organized in accordance with its function, material and method of manufacture, embodying the designer's intent.</li><li>Technological form - morphology, embodied in the method of industrial production of the thing-object of the design-design as a result of artistic understanding of technology.</li><li>Aesthetic value is a special value of an object revealed by a person in a situation of aesthetic perception, emotional, sensory experience and assessment of the degree of conformity of an object to the aesthetic ideal of a subject.</li></ul>\r\n<span style=\"font-weight: bold;\">Techniques for finding a design solution:</span>\r\n<ul><li>Exhibition modeling</li><li>Museum situational modeling</li><li>Reincarnation or borrowing position</li><li>Person projection into the projected object</li><li>Scenario modeling</li><li>Game Situational Modeling</li><li>Mathematical and physical modeling of the dynamics of an object in the environment</li><li>Generative Design</li></ul>\r\n<span style=\"font-weight: bold;\">Varieties of design:</span>\r\n<ul><li>Animation design</li><li>Architectural design</li><li>Web design</li><li>Game design</li><li>Graphic design</li><li>Urban design</li><li>Interior Design</li><li>Clothing design</li><li>Ceremony Design</li><li>Sound design</li><li>Information design</li><li>Book design</li><li>Landscape Design</li><li>Parametric design</li><li>Print design</li><li>Interaction design</li><li>Software design</li><li>Industrial Design</li><li>Light design</li><li>Transport design</li><li>Futurodesign</li><li>Ecodesign</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Design.png"},{"id":577,"title":"Advertisement Design","alias":"advertisement-design","description":" The term &quot;advertising design&quot; refers to the synthesis of marketing, psychology, creativity and design - integral parts in the development of visual advertising tools.\r\nIf just a design is the creation of a beautiful picture, then an advertising design is the creation of a beautiful picture that brings its owner money. For an advertisement to work, &quot;move the trade&quot; - it must be based on the Idea that would affect the customers of the Customer. Moreover, it would have worked as planned and planned.\r\nThe sphere of design-design is currently carried out within the framework of already established traditions, but innovations in this area are primarily related to the search for specific, interesting, original graphic ways of expressing advertising ideas that contribute to a more effective impact on the consumer, one of which is the use of metaphor in creating an advertising image. It is not by chance that design in the broad sense means “the original train of thought, a new layout idea, a beautiful design”. The realization of a creative goal as the development of an advertising concept for a product or service in our time is an indispensable condition for performing advertising functions.","materialsDescription":" Advertising design is a project activity aimed at developing visualization tools for an advertising image of a product as part of a creative strategy for an advertising campaign.\r\nThe visualization of the advertising image is achieved mostly with the help of design graphics.\r\nAdvertising image is a complex, multifaceted phenomenon, the study of which can be carried out from different positions: economics and marketing, psychotechnologies and perception problems, methods of its creation, etc.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Advertisement_Design.png"},{"id":575,"title":"Video Design","alias":"video-design","description":" A <span style=\"font-weight: bold;\">videoclip making</span> is one of the most effective means of advertising. Video production (the creation of such advertising messages) is a very complex creative process that requires the work of many specialists. Well-designed video advertising sets the company apart from the competition, emphasizes the advantages of a particular product and leads to successful business development.\r\nCreating videos is a wise and right decision to make yourself known and about your business. Today, technology is developing rapidly, therefore, to be always in demand, you need to keep up with innovations. Creating videos from videos requires certain skills and efforts.\r\nThere are several types of videos:\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Presentation.</span></span> These are videos that talk about a product, service, company, etc. Their main goal is to demonstrate the main advantages.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Image.</span></span> Such videos differ from presentation videos in that they do not sell or present anything, but only create the right image. Their main task is to evoke certain emotions associated with a product, person or company.\r\nEducational. The purpose of the video is to convey new information to the viewer or talk about certain rules. The peculiarity of training videos is that they should be as simple and clear as possible.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Viral.</span></span> Such unattractive title these videos received for the speed of distribution. By their content, viral videos attract attention and arouse the desire of viewers to distribute them further. However, the main purpose of such videos is to draw attention to information that is not directly related to the video itself and may be contained at the end of the video or in the description.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Social.</span></span> Such videos are created in order to highlight a particular social phenomenon and draw the attention of a large number of people to it. Social videos are usually designed to evoke strong emotions, often negative ones.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Video Art.</span></span> This category of videos does not have a specific purpose. Video art is pure art, so there are no rules and restrictions.\r\nTypically, promotional videos last about 30 seconds. During this time, it is necessary to attract the attention of viewers, interest them and encourage them to make a purchase. Therefore, this type of product promotion should be:\r\n<ul><li>unusual and interesting;</li><li>bright and memorable;</li><li>efficient and selling.</li></ul>\r\n<span style=\"font-weight: bold;\">Steps for creating a video:</span>\r\n<span style=\"font-weight: bold;\">Pre-production</span> - determination of goals, audience, product features, campaign budget and task completion period. At this stage, important work such as:\r\n<ul><li>video concept development;</li><li>script creation;</li><li>storyboard story;</li><li>casting;</li><li>choice of location;</li><li>selection of costumes, props;</li><li>selection of equipment for shooting;</li><li>approval of the director and cameraman.</li></ul>\r\n<span style=\"font-weight: bold;\">Production</span> - direct shooting advertising.\r\n<span style=\"font-weight: bold;\">Post-production</span> - processing the footage (editing, dubbing, mixing audio from video, adding special effects, etc.).","materialsDescription":"<span style=\"font-weight: bold;\"> What are the commercials for ads?</span>\r\n<ul><li>Video screensaver - a short plot based on 2D and 3D graphics.</li><li>Advertising plot - serves to promptly inform the audience (for example, talks about the opening of a new cafe).</li><li>A simple video clip is created using computer graphics (both two-dimensional and three-dimensional).</li><li>Production video - advertising involving actors.</li><li>Cartoon video - equally well accepted by both children and adults.</li><li>Animation movie - can be made in the form of 3D or Flash-animation.</li></ul>\r\n<span style=\"font-weight: bold;\">What are the benefits of commercials?</span>\r\n<ul><li>An advertising video has the main advantage - it is an appeal directly to the audience. Today, most people pay attention only to audiovisual information, so the creation of promotional videos makes you better in the eyes of the consumer against the background of competitors;</li><li>The second advantage is brevity. Media-dependent people perceive visual information so quickly that it’s impossible to interest them in a long video. Therefore, it is necessary to invest in five to ten minutes;</li><li>The third advantage is the availability of video and audio accompaniment. In today's world, regular text advertisements are ineffective;</li><li>Accessibility - everyone has access to the Internet today, so it will be easy to find your video clip;</li><li>Developing a video requires a special creative approach.</li></ul>\r\n<span style=\"font-weight: bold;\">What makes up the cost of the video?</span>\r\nDifferent videos vary significantly in price, however, the creation of any of them requires financial investments.\r\nYou can approximately calculate the cost of a video based on the following indicators:\r\n<ul><li>the depth of study of the target audience and competitors;</li><li>number of shooting days;</li><li>the location of the shooting and the complexity of the scenery;</li><li>the presence of graphics, animation and special effects;</li><li>fees of all persons involved in the development and shooting of the video.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Video_Design.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},"wavevideo":{"id":6828,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/wave_logo.png","logo":true,"scheme":false,"title":"Wave.Video","vendorVerified":0,"rating":"0.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"wavevideo","companyTitle":"Wave.video","companyTypes":["vendor"],"companyId":9444,"companyAlias":"wavevideo","description":"<h3>A catchy thumbnail is the most effective way to get more clicks and engagement for your videos. Learn how to easily make custom video covers with Wave.video free thumbnail creator.</h3>\r\nThis incredibly easy to use online video maker is user-friendly for making eye-catching videos. Only 3 steps you can create, customize and tell story vividly. Free video clips, photos, audios, stylish fonts and powerful call-to-action is inspiring to highlight your messages. In this case, you are sure to grow social presence online. It is an awesome video maker that brings ideas to your life, giving a memorable video in just 5 minutes.<br />&nbsp;Easily create and edit videos for your social media, emails, website, and blog with just one awesome tool!<br />Enrich your content with 200M of stock videos, images and audio clips. Customize templates, style your videos, add captions, embed on your blog, drill down into video analytics and much more.\r\n<span style=\"font-weight: bold; \">Get creative video marketing ideas. </span>Always have fresh content to post on social media and beyond with the Wave.video free social calendar.\r\n<span style=\"font-weight: bold; \">Find a perfect video for your story.</span> Import your own video clips, images, and music or search the built-in stock library with 300 million assets.\r\n<span style=\"font-weight: bold; \">Easily edit and publish your videos. </span>Edit your videos with the easy and powerful video editor. Add your message and logo.\r\n<span style=\"font-weight: bold; \">Repurpose and promote your content.</span> Easily embed your videos anywhere. Fine-tune your video appearance with the customizable player.\r\n<p class=\"align-center\"><span style=\"font-weight: bold;\"><span id=\"docs-internal-guid-96b75db8-7fff-0083-36ab-c30511e006ae\" style=\"font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Wave.video Features</span></span></p>\r\n<ul><li>Ability to upload your own videos, images, audio files and stickers</li><li>Folders to organise your projects</li><li>Free library of video clips and images.</li><li>Auto-resize for 30+ video sizes</li><li>Hundreds of professional designed templates</li><li>Access to the audio library of 300,000 royalty free music and audio tracks.</li><li>Recording of voice-overs on your videos.</li><li>Add text to videos with a huge range of fonts to choose from and text animations + 350+ fonts to choose from.</li><li>Add Animated Stickers to your videos.</li><li>Easily edit and preview videos – all videos created without a watermark.</li><li>Inspirational Content Calendar Ideas.</li></ul>\r\n\r\n","shortDescription":"Online Thumbnail Maker: Create a Video Thumbnail in Minutes\r\n","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":0,"sellingCount":0,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Wave.Video","keywords":"","description":"<h3>A catchy thumbnail is the most effective way to get more clicks and engagement for your videos. Learn how to easily make custom video covers with Wave.video free thumbnail creator.</h3>\r\nThis incredibly easy to use online video maker is user-friendly for m","og:title":"Wave.Video","og:description":"<h3>A catchy thumbnail is the most effective way to get more clicks and engagement for your videos. Learn how to easily make custom video covers with Wave.video free thumbnail creator.</h3>\r\nThis incredibly easy to use online video maker is user-friendly for m","og:image":"https://old.roi4cio.com/fileadmin/user_upload/wave_logo.png"},"eventUrl":"","translationId":6828,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":575,"title":"Video Design","alias":"video-design","description":" A <span style=\"font-weight: bold;\">videoclip making</span> is one of the most effective means of advertising. Video production (the creation of such advertising messages) is a very complex creative process that requires the work of many specialists. Well-designed video advertising sets the company apart from the competition, emphasizes the advantages of a particular product and leads to successful business development.\r\nCreating videos is a wise and right decision to make yourself known and about your business. Today, technology is developing rapidly, therefore, to be always in demand, you need to keep up with innovations. Creating videos from videos requires certain skills and efforts.\r\nThere are several types of videos:\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Presentation.</span></span> These are videos that talk about a product, service, company, etc. Their main goal is to demonstrate the main advantages.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Image.</span></span> Such videos differ from presentation videos in that they do not sell or present anything, but only create the right image. Their main task is to evoke certain emotions associated with a product, person or company.\r\nEducational. The purpose of the video is to convey new information to the viewer or talk about certain rules. The peculiarity of training videos is that they should be as simple and clear as possible.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Viral.</span></span> Such unattractive title these videos received for the speed of distribution. By their content, viral videos attract attention and arouse the desire of viewers to distribute them further. However, the main purpose of such videos is to draw attention to information that is not directly related to the video itself and may be contained at the end of the video or in the description.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Social.</span></span> Such videos are created in order to highlight a particular social phenomenon and draw the attention of a large number of people to it. Social videos are usually designed to evoke strong emotions, often negative ones.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Video Art.</span></span> This category of videos does not have a specific purpose. Video art is pure art, so there are no rules and restrictions.\r\nTypically, promotional videos last about 30 seconds. During this time, it is necessary to attract the attention of viewers, interest them and encourage them to make a purchase. Therefore, this type of product promotion should be:\r\n<ul><li>unusual and interesting;</li><li>bright and memorable;</li><li>efficient and selling.</li></ul>\r\n<span style=\"font-weight: bold;\">Steps for creating a video:</span>\r\n<span style=\"font-weight: bold;\">Pre-production</span> - determination of goals, audience, product features, campaign budget and task completion period. At this stage, important work such as:\r\n<ul><li>video concept development;</li><li>script creation;</li><li>storyboard story;</li><li>casting;</li><li>choice of location;</li><li>selection of costumes, props;</li><li>selection of equipment for shooting;</li><li>approval of the director and cameraman.</li></ul>\r\n<span style=\"font-weight: bold;\">Production</span> - direct shooting advertising.\r\n<span style=\"font-weight: bold;\">Post-production</span> - processing the footage (editing, dubbing, mixing audio from video, adding special effects, etc.).","materialsDescription":"<span style=\"font-weight: bold;\"> What are the commercials for ads?</span>\r\n<ul><li>Video screensaver - a short plot based on 2D and 3D graphics.</li><li>Advertising plot - serves to promptly inform the audience (for example, talks about the opening of a new cafe).</li><li>A simple video clip is created using computer graphics (both two-dimensional and three-dimensional).</li><li>Production video - advertising involving actors.</li><li>Cartoon video - equally well accepted by both children and adults.</li><li>Animation movie - can be made in the form of 3D or Flash-animation.</li></ul>\r\n<span style=\"font-weight: bold;\">What are the benefits of commercials?</span>\r\n<ul><li>An advertising video has the main advantage - it is an appeal directly to the audience. Today, most people pay attention only to audiovisual information, so the creation of promotional videos makes you better in the eyes of the consumer against the background of competitors;</li><li>The second advantage is brevity. Media-dependent people perceive visual information so quickly that it’s impossible to interest them in a long video. Therefore, it is necessary to invest in five to ten minutes;</li><li>The third advantage is the availability of video and audio accompaniment. In today's world, regular text advertisements are ineffective;</li><li>Accessibility - everyone has access to the Internet today, so it will be easy to find your video clip;</li><li>Developing a video requires a special creative approach.</li></ul>\r\n<span style=\"font-weight: bold;\">What makes up the cost of the video?</span>\r\nDifferent videos vary significantly in price, however, the creation of any of them requires financial investments.\r\nYou can approximately calculate the cost of a video based on the following indicators:\r\n<ul><li>the depth of study of the target audience and competitors;</li><li>number of shooting days;</li><li>the location of the shooting and the complexity of the scenery;</li><li>the presence of graphics, animation and special effects;</li><li>fees of all persons involved in the development and shooting of the video.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Video_Design.png"},{"id":890,"title":"Presentation Software","alias":"presentation-software","description":"<span style=\"font-weight: bold;\">Presentation software</span> is a category of application software that is specifically designed to allow users to create a presentation of ideas by stringing together text, images and audio/video. The presentation tells a story or supports speech or the presentation of information.\r\nPresentation software can be divided into business presentation software and general multimedia authoring software, but most presentation software applications already provide tools that allow users to create both professional-looking business presentations and general multimedia presentations.\r\nPresentation software is also known as <span style=\"font-weight: bold;\">a presentation program.</span>\r\nPresentation software is generally used for creating slideshows that display information. The software has <span style=\"font-weight: bold;\">three main components:</span>\r\n<ul><li>&nbsp;&nbsp;&nbsp; Text editor for inputting and formatting text</li><li>&nbsp;&nbsp;&nbsp; Facility for inserting graphics and other multimedia files</li><li>&nbsp;&nbsp;&nbsp; Slideshow system for displaying the content</li></ul>\r\nBefore the advent of presentation software, presenters commonly used an easel to hold posters that contained illustrations to support the report or a slide projector to display graphics printed on a transparent plastic film. These methods were inflexible; for example, changing small things in the printed materials used could result in mismatched graphics or illustrations, sometimes requiring redoing the entire thing. With presentation software, not only authoring but also correcting illustrations can be done easily. ","materialsDescription":"<p class=\"align-center\"><span style=\"font-weight: bold;\">Why is a Good Presentation Software Important?</span></p>\r\nOftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest. You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand. This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.\r\nA great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.\r\n<span style=\"font-weight: bold;\">In addition to usability, below are more benefits a good presentation software can bring to your organization.</span>\r\n<ul><li><span style=\"font-weight: bold;\">Consolidation of information. </span></li></ul>\r\nA great slide deck combined with quality content is often one of the best single sources of sales information in your company.\r\nMost sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.\r\nThis means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.\r\n<ul><li><span style=\"font-weight: bold;\">Mobility for reps on the go. </span></li></ul>\r\nIf your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.\r\nHaving the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.\r\n<ul><li><span style=\"font-weight: bold;\">Consistency across the team.</span> </li></ul>\r\nMost presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform, means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.\r\n<ul><li><span style=\"font-weight: bold;\">Rapid content personalization. </span></li></ul>\r\n<span style=\"font-weight: bold;\"></span>Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.\r\nWith a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.\r\n<ul><li><span style=\"font-weight: bold;\">Firsthand feedback from prospects.</span></li></ul>\r\n There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.\r\nA good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated. \r\nA great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. 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