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IT outsourcing can be implemented both ways: outsides or within the country. \r\nIT outsourcing vendors can provide either a fully managed service, meaning they take full responsibility of all IT maintenance and support, or they can provide additional support for an internal IT team when needed, which is known as co-sourced IT support. A company using IT outsourcing can choose to use one provider for all their IT functions or split the work among multiple providers. \r\n<span style=\"font-weight: bold;\">Specific IT services typically outsourced include:</span>\r\n<ul><li>Application development</li><li>Web hosting</li><li>Application support</li><li>Database development</li><li>Telecommunications</li><li>Networking</li><li>Disaster recovery</li><li>Security</li></ul>\r\n<p class=\"align-center\"><span style=\"font-weight: bold; \">Reasons for Outsourcing</span></p>\r\n<span style=\"font-weight: bold; \">To Reduce Cost.</span> More often than not, outsourcing means saving money. This is often due to lower labor costs, cheaper infrastructure, or an advantageous tax system in the outsourcing location.<br /><span style=\"font-weight: bold; \">To Access Skills That Are Unavailable Locally.</span> Resources that are scarce at home can sometimes be found in abundance elsewhere, meaning you can easily reach them through outsourcing.<br /><span style=\"font-weight: bold; \">To Better Use Internal Resources</span>. By delegating some of your business processes to a third party, you’ll give your in-house employees the opportunity to focus on more meaningful tasks.<br /><span style=\"font-weight: bold; \">To Accelerate Business Processes.</span> When you stop wasting time on mundane, time-consuming processes, you’ll be able to move forward with your core offering a lot faster.<br /><span style=\"font-weight: bold; \">To Share Risks.</span> When you delegate a part of non-focus functionality by outsourcing it to a third-party vendor, you give away the responsibility and related risks.","materialsDescription":"<h3 class=\"align-center\">What are the Types of IT Outsourcing?</h3>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Project-Based Model.</span> The client hires a team to implement the part of work that is already planned and defined. The project manager from the outsourced team carries full responsibility for the quality and performance of the project.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Dedicated Team Model.</span> The client hires a team that will create a project for them, and they will work only on that project. Unlike the project-based model, a dedicated team is more engaged in your project. In this model, an outsourced team becomes your technical and product advisor. So it can offer ideas and suggest alternative solutions.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Outstaff Model.</span> It's a type of outsourcing in IT when you don't need a full-fledged development team and hire separate specialists. Sometimes the project requires finding a couple of additional professionals, and you're free to hire outstaff workers to cover that scope of work.</p>\r\n<h3 class=\"align-center\"><span style=\"font-weight: bold; \">What are IT Outsourcing examples?</span></h3>\r\nThe individual or company that becomes your outsourcing partner can be located anywhere in the world — one block away from your office or on another continent.\r\nA Bay Area-based startup partnering with an app development team in Utah and a call center in the Philippines, or a UK-based digital marketing agency hiring a Magento developer from Ukraine are both examples of outsourcing.\r\n<h3 class=\"align-center\">Why You Should Use IT Outsourcing</h3>\r\nNow that you know what IT outsourcing is, its models, and types, it's time to clarify why you need to outsource and whether you really need it. Let's go over a few situations that suggest when to opt for IT outsourcing.\r\n<ul><li><span style=\"font-weight: bold;\">You are a domain expert with idea</span></li></ul>\r\nIf you're an industry expert with the idea that solves a real problem, IT outsourcing is your choice. In this case, your main goal is to enter the market and test the solution fast. An outsourced team will help you validate the idea, build an MVP to check the hypothesis, and implement changes in your product according to market needs. It saves you money, time and lets you reach the goal.\r\n<ul><li><span style=\"font-weight: bold;\">You have an early-stage startup</span></li></ul>\r\nIt's a common case that young startups spend money faster than they get a solid team and a ready-to-market product. The Failory found that financial problems are the 3rd reason why startup fails. So it makes more sense to reduce costs by hiring an outsourced team of professionals while your business lives on investor's money. You may employ a full-cycle product development studio covering all the blind spots and bringing your product to life.\r\n<ul><li><span style=\"font-weight: bold;\">You need a technical support</span></li></ul>\r\nEven if you already have a ready solution, but it demands some technical improvements – frameworks for backend components, new language, integrations with enterprise software, UX&amp;UI design – it makes more sense to find an experienced partner. There are many functions that IT outsourcing can cover, and again it saves you the time you'd otherwise spend on looking for qualified staff.<br /><br /><br />","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_IT_outsourcing.png","alias":"it-outsourcing"},"421":{"id":421,"title":"Digital Commerce Applications","description":"E-commerce is the activity of buying or selling products on online services or over the Internet. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems.\r\nModern electronic commerce typically uses the World Wide Web for at least one part of the transaction's life cycle although it may also use other technologies such as e-mail. Typical e-commerce transactions include the purchase of online books (such as Amazon) and music purchases (music download in the form of digital distribution such as iTunes Store), and to a less extent, customized/personalized online liquor store inventory services. There are three areas of e-commerce: online retailing, electric markets, and online auctions. E-commerce is supported by electronic business.\r\nE-commerce businesses may also employ some or all of the followings:\r\n<ul><li>Online shopping for retail sales direct to consumers via Web sites and mobile apps, and conversational commerce via live chat, chatbots, and voice assistants;</li><li>Providing or participating in online marketplaces, which process third-party business-to-consumer or consumer-to-consumer sales;</li><li>Business-to-business buying and selling;</li><li>Gathering and using demographic data through web contacts and social media;</li><li>Business-to-business (B2B) electronic data interchange;</li><li>Marketing to prospective and established customers by e-mail or fax (for example, with newsletters);</li><li>Engaging in pre-retail for launching new products and services;</li><li>Online financial exchanges for currency exchanges or trading purposes.</li></ul>","materialsDescription":" <span style=\"font-weight: bold; \">5 Reasons Why E-commerce Is So Important For Your Business</span>\r\nFrom startups to small businesses right through to huge brands, there are a huge number of companies that can benefit from their own e-commerce website, where they can sell their own products or services. In today's competitive and convenience-focused society, no longer do consumers want to venture to the high street in order to buy items, instead, consumers want to shop from their own homes, making e-commerce a flexible solution for both businesses and buyers.\r\nIf you’re still on the fence about launching an e-commerce store then look no further, here are the top 5 reasons e-commerce is so important for your business and just how you can benefit from moving online this year!\r\n<span style=\"font-weight: bold; \">Can Broaden Your Brand</span>\r\nE-commerce is an ideal way you can take your brand from a traditional brick and mortar store to an innovative, well-loved brand. By offering great products 24 hours a day along with online customer service, blogs and social media, no longer is your business one singular store, with an online presence your business can be the home of your products and the general home of your business, allowing you to fully expand your product ranges without having to worry about moving locations or worrying about not being able to expand your business.\r\n<span style=\"font-weight: bold; \">It’s More Convenient</span>\r\nAn online store is available all day, every day meaning your customers can visit your store at all times, no matter what their schedule might be. These days people don’t always have the time to physically go shopping, instead more and more people are choosing to shop online to find the items they want or need and if your business can offer this for your customers there’s no you shouldn't appeal to a wider range of customers all looking for a convenient and flexible experience.\r\n<span style=\"font-weight: bold; \">Increase Your Reach</span>\r\nDue to the internet’s accessibility, millions of people across the world can view your website at any time, meaning that for those looking to expand their businesses and reach out to a larger audience, you have many more opportunities to do so. Compare the number of people you can reach through a website to the amount you can reach through a high street store or local advertising, there’s no reason you shouldn’t look at taking your business online if you’re looking to improve your reach.\r\n<span style=\"font-weight: bold; \">Gives You Marketing Opportunities</span>\r\nYour website is one of the best marketing tools your business has, not only can the use of SEO when building your site lead to more chances of your business getting found in search engines, but a huge number of marketing techniques can also work alongside your website, including pay per click advertising, your social media marketing, and your email marketing, all of which can include links back to your website.\r\n<span style=\"font-weight: bold; \">Scalable</span>\r\nAs your business grows it’s very likely you’ll want to grow your product range and your target audience, as well as develop your business for customer requirements and consumer demand. An e-commerce site lets you scale your business accordingly, allowing you to add more lines, add more payment options and even grow when you choose to ship to, without having to worry about changing your location or moving to larger premises as you might with a brick and mortar store.\r\nE-commerce offers the business a whole range of opportunities, from marketing opportunities to increase your products ranges to generating more sales and with an optimized and well-developed website, you can not only achieve these goals but also offer your customers around the clock, convenient service, that can boost your business.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Digital_Commerce_Applications.png","alias":"digital-commerce-applications"},"593":{"id":593,"title":"Mobile Software Development","description":" Mobile app development is the act or process by which a mobile app is developed for mobile devices, such as personal digital assistants, enterprise digital assistants or mobile phones. These applications can be pre-installed on phones during manufacturing platforms, or delivered as web applications using server-side or client-side processing (e.g., JavaScript) to provide an &quot;application-like&quot; experience within a Web browser. Application software developers also must consider a long array of screen sizes, hardware specifications, and configurations because of intense competition in mobile software and changes within each of the platforms. Mobile app development has been steadily growing, in revenues and jobs created. A 2013 analyst report estimates there are 529,000 direct app economy jobs within the EU 28 members, 60% of which are mobile app developers.\r\nAs part of the development process, mobile user interface (UI) design is also essential in the creation of mobile apps. Mobile UI considers constraints, contexts, screen, input, and mobility as outlines for design. The user is often the focus of interaction with their device, and the interface entails components of both hardware and software. User input allows for the users to manipulate a system, and device's output allows the system to indicate the effects of the users' manipulation. Mobile UI design constraints include limited attention and form factors, such as a mobile device's screen size for a user's hand(s). Mobile UI contexts signal cues from user activity, such as location and scheduling that can be shown from user interactions within a mobile app. Overall, mobile UI design's goal is mainly for an understandable, user-friendly interface. The UI of mobile apps should: consider users' limited attention, minimize keystrokes, and be task-oriented with a minimum set of functions. This functionality is supported by mobile enterprise application platforms or integrated development environments (IDEs).\r\nMobile UIs, or front-ends, rely on mobile back-ends to support access to enterprise systems. The mobile back-end facilitates data routing, security, authentication, authorization, working off-line, and service orchestration. This functionality is supported by a mix of middleware components including mobile app server, mobile backend as a service (MBaaS), and service-oriented architecture (SOA) infrastructure. ","materialsDescription":" <span style=\"font-weight: bold;\">What is the native app development?</span>\r\nUnlike websites and web applications, native mobile apps don’t run in the browser. You need to download them from platform-specific app stores such as Apple’s App Store and Google Play. After installation, you can access each app by tapping its respective icon on the screen of your device.\r\nNative app development requires different skills and technologies than mobile website development. You don’t have to worry about browser behavior and compatibility. You can use the native features of mobile OSs to deliver the user experience and implement the functionalities of your app.\r\n<span style=\"font-weight: bold;\">What is the difference between a native mobile app and a hybrid app?</span>\r\nMobile apps have two types: native and hybrid apps. At first glance, both have similar features and design but the underlying technology is different. As the name suggests, hybrid apps are a combination of web apps and native mobile apps. You can build them using web technologies: HTML, CSS, and JavaScript. You can also upload them to app stores and users can install them as native Android or iOS applications.\r\nThe main advantages of hybrid apps are portability and the simplicity of development. You only have to write the code once and your hybrid app will run on different operating systems. You can use hybrid frameworks like Ionic and Apache Cordova to create cross-platform hybrid applications. By contrast, native mobile apps have to be written in platform-specific languages such as Java, Swift, or Objective-C.\r\nNative mobile apps can access the built-in features of smartphones such as the camera and microphone by default. If you have a hybrid app you need to rely on plugins like Cordova plugins to use the native capabilities of the user’s device.\r\nHybrid apps also depend on WebViews to render their user interfaces. WebViews are in-app browsers that allow mobile applications to access and display web content. This is how Android and iOS devices are able to run hybrid apps built with HTML, CSS, and JavaScript as native mobile applications.\r\n<span style=\"font-weight: bold;\">What are the benefits of native mobile app development?</span>\r\nAlthough hybrid apps are easier and cheaper to develop, native mobile apps have many benefits, too.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Better performance</span></span>\r\nNative mobile apps directly interact with native APIs without depending on middleware such as plugins and WebViews. As there are fewer dependencies, native mobile apps are faster and more responsive than hybrid apps. This is especially important for performance-centric apps like games and graphic-heavy applications.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Consistent look and feel</span></span>\r\nAs native mobile apps are developed using native SDKs (software development kits), their UIs look consistent with their platform. This ensures a better user experience, as there are no discrepancies between the OS and app design.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Immediate access to new features</span></span>\r\nNative mobile apps can immediately access the latest iOS or Android features. As web technologies can’t directly use native APIs, hybrid apps have to wait until there’s a plugin that supports the new feature.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Better compliance with app store guidelines</span></span>\r\nBecause of their architecture, native mobile apps comply better with app store guidelines. In 2017, Apple restricted its submission guidelines. Since then, they have begun to reject apps that rely too much on WebViews, such as Ionic View that allowed developers to test their Ionic applications. As it’s likely that app stores will continue cracking down on hybrid apps, native mobile apps are also a more future-proof investment.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Mobile_Software_Development.png","alias":"mobile-software-development"},"601":{"id":601,"title":"Custom Software Development","description":" Custom software (also known as bespoke software or tailor-made software) is software that organization for some specific organization or another user. As such, it can be contrasted with the use of software packages developed for the mass market, such as commercial off-the-shelf (COTS) software, or existing free software.\r\nSince custom software is developed for a single customer it can accommodate that customer's particular preferences and expectations. Custom software may be developed in an iterative process, allowing all nuances and possible hidden risks to be taken into account, including issues which were not mentioned in the original requirement specifications (which are, as a rule, never perfect). In particular, the first phase in the software development process may involve many departments, materchode including marketing, engineering, research and development and general management.\r\nLarge companies commonly use custom software for critical functions, including content management, inventory management, customer management, human resource management, or otherwise to fill the gaps present in the existing software packages. Often such software is legacy software, developed before COTS or free software packages offering the required functionality became available.\r\nCustom software development is often considered expensive compared to off-the-shelf solutions or products. This can be true if one is speaking of typical challenges and typical solutions. However, it is not always true. In many cases, COTS software requires customization to correctly support the buyer's operations. The cost and delay of COTS customization can even add up to the expense of developing custom software. Cost is not the only consideration, however, as the decision to opt for custom software often includes the requirement for the purchaser to own the source code, to secure the possibility of future development or modifications to the installed system.\r\nAdditionally, COTS comes with upfront license costs which vary enormously but sometimes run into the millions (in terms of dollars). Furthermore, the big software houses that release COTS products revamp their product very frequently. Thus a particular customization may need to be upgraded for compatibility every two to four years. Given the cost of customization, such upgrades also turn out to be expensive, as a dedicated product release cycle will have to be earmarked for them.\r\nThe decision to build custom software or go for a COTS implementation would usually rest on one or more of the following factors:\r\n<ul><li>Finances - both cost and benefit: The upfront license cost for COTS products mean that a thorough cost-benefit analysis of the business case needs to be done. However it is widely known that large custom software projects cannot fix all three of scope, time/cost and quality constant, so either the cost or the benefits of a custom software project will be subject to some degree of uncertainty - even disregarding the uncertainty around the business benefits of a feature that is successfully implemented.</li><li>Supplier - In the case of COTS, is the supplier likely to remain in business long, and will there be adequate support and customization available? Alternatively, will there be a realistic possibility of getting support and customization from third parties? In the case of custom software, software development may be outsourced or done in-house. If it is outsourced, the question is: is the supplier reputable, and do they have a good track record?</li><li>Time to market: COTS products usually have a quicker time to market</li><li>Size of implementation: COTS comes with standardization of business processes and reporting. For a global or national organization, these can bring in gains in cost savings, efficiency and productivity, if the branch offices are all willing and able to use the same COTS without heavy customizations (which is not always a given).</li></ul>","materialsDescription":" <span style=\"font-weight: bold;\">Why is custom software such a large investment?</span>\r\nBuilding a custom web application is a time-consuming endeavor. It takes time to learn the processes of your business, to gather requirements, to flesh out your needs, and to build the software. Put simply, time is money.\r\nWhile it’s a large investment, by investing in custom software, you’ll own the code instead of having a long-term licensing agreement with another software company.\r\n<span style=\"font-weight: bold;\">How could my business benefit from custom software?</span>\r\nA custom business software solution increases process efficiency through process automation. When business processes are properly automated, they minimize the waste in time and resources that the original processes contained.\r\nThink of it this way: with software that already exists, you have to modify your process to meet software capabilities. With custom software, you can build a system around the existing processes you have in place. You took a lot of time to develop those processes, so why should you revamp your business?\r\n<span style=\"font-weight: bold;\">What is IP and how important is it that I own it?</span>\r\nIP stands for Intellectual Property. When you deal with anything creative, you have to think about copyright and the intellectual property on that work and that includes the creation of software code.\r\nThis gets back to the question of buying vs. building. If there is an existing solution that can suit your needs just fine, then it makes sense to buy, but the software developer owns the code and you are basically licensing the software from there. However, if you need a specialized solution that is customized to your needs and decide to go the custom development route, then the question of who owns the code is an important one.\r\n<span style=\"font-weight: bold;\">I’m thinking about hiring someone offshore; what should I watch out for?</span>\r\nIn short, everything. Language barriers and lack of proximity lead to breakdowns in communication and quality. Do yourself a favor and stay local.\r\nOn a related note, if you’re thinking about hiring for the position internally, think about this: it takes around three people to complete a successful custom software project. If you hire someone internally, their salary might cost what it would take to build with us, and you get a whole team when you work with us. Plus, if your software developer decides to leave, they take their knowledge with them. If one of our team members leave, our whole team shares the knowledge so you’re not left in the dark.\r\n<span style=\"font-weight: bold;\">If things don’t go well, am I sunk?</span>\r\nWe make communication and transparency are top priorities so this doesn’t happen. Right out of the gate we work hard to make sure that not only the project is a good fit, but the relationship with the client is as well. Through each step of the process and the build, we keep you in the loop weekly so you know what to expect and what is happening, but a good development company should have places in their process/relationship where you can cleanly exit. Make sure you know what the process is for leaving and what those different ‘leaving’ options are.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Custom_Software_Development.png","alias":"custom-software-development"},"615":{"id":615,"title":"Web Development","description":" Web development is the work involved in developing a website for the Internet (World Wide Web) or an intranet (a private network). Web development can range from developing a simple single static page of plain text to complex web-based internet applications (web apps), electronic businesses, and social network services. A more comprehensive list of tasks to which web development commonly refers, may include web engineering, web design, web content development, client liaison, client-side/server-side scripting, web server and network security configuration, and e-commerce development.\r\nAmong web professionals, &quot;web development&quot; usually refers to the main non-design aspects of building websites: writing markup and coding. Web development may use content management systems (CMS) to make content changes easier and available with basic technical skills.\r\nFor larger organizations and businesses, web development teams can consist of hundreds of people (web developers) and follow standard methods like Agile methodologies while developing websites. Smaller organizations may only require a single permanent or contracting developer, or secondary assignment to related job positions such as a graphic designer or information systems technician. Web development may be a collaborative effort between departments rather than the domain of a designated department. There are three kinds of web developer specialization: front-end developer, back-end developer, and full-stack developer. Front-end developers are responsible for behavior and visuals that run in the user browser, while back-end developers deal with the servers.\r\nSince the commercialization of the web, web development has been a growing industry. The growth of this industry is being driven by businesses wishing to use their website to advertise and sell products and services to customers.\r\nThere are many open source tools for web development such as BerkeleyDB, GlassFish, LAMP (Linux, Apache, MySQL, PHP) stack and Perl/Plack. This has kept the cost of learning web development to a minimum. Another contributing factor to the growth of the industry has been the rise of easy-to-use WYSIWYG web-development software, such as Adobe Dreamweaver, BlueGriffon and Microsoft Visual Studio. Knowledge of HyperText Markup Language (HTML) or of programming languages is still required to use such software, but the basics can be learned and implemented quickly.\r\nAn ever-growing set of tools and technologies have helped developers build more dynamic and interactive websites. Further, web developers now help to deliver applications as web services which were traditionally only available as applications on a desk-based computer. This has allowed for many opportunities to decentralize information and media distribution. Examples can be seen with the rise of cloud services such as Adobe Creative Cloud, Dropbox and Google Drive. These web services allow users to interact with applications from many locations, instead of being tied to a specific workstation for their application environment.\r\nExamples of dramatic transformation in communication and commerce led by web development include e-commerce. Online auction sites such as eBay have changed the way consumers find and purchase goods and services. Online retailers such as Amazon.com and Buy.com (among many others) have transformed the shopping and bargain-hunting experience for many consumers. Another example of transformative communication led by web development is the blog. Web applications such as WordPress and Movable Type have created blog-environments for individual websites. The increased usage of open-source content management systems and enterprise content management systems has extended web development's impact at online interaction and communication.\r\nWeb development has also impacted personal networking and marketing. Websites are no longer simply tools for work or for commerce, but serve more broadly for communication and social networking. Web sites such as Facebook and Twitter provide users with a platform to communicate and organizations with a more personal and interactive way to engage the public.","materialsDescription":" <span style=\"font-weight: bold; \">What is the Priority of a Web Developer?</span>\r\nTo answer the question “What is a web developer?”, we must first look at what a web developer does and how they do it.\r\nA web developer or programmer is someone who takes a web design – which has been created by either a client or a design team – and turns it into a website. They do this by writing lines and lines of complicated code, using a variety of languages. Web developers have quite a difficult job, because they essentially have to take a language we understand, such as English, and translate it into a language that a computer understands, such as Python or HTML.\r\nAs you can imagine, this can take a lot of time and effort and requires an intricate understanding of various programming languages and how they are used. Different types of developers specialize in different areas, which means that large web projects are usually a collaboration between several different developers.\r\n<span style=\"font-weight: bold; \">What Types Of Web Developers Are There?</span>\r\nUnfortunately, the question “What does a web developer do?” doesn’t have one simple answer. As noted above, there are some different types of web developers, each of which focuses on a different aspect of the creation of a website.\r\nTo understand what is a web developer it is crucial to know that the three main types of developers are front-end, back-end, and full-stack. Front-end developers are responsible for the parts of a website that people see and interact with, back-end developers are responsible for the behind the scenes code that controls how a website loads and runs, and full-stack developers do a bit of everything.\r\n<span style=\"font-weight: bold; \">Front-End Developer</span>\r\nA front-end developer is someone who takes a client or design team’s website design and writes the code needed to implement it on the web. A decent front-end web developer will be fluent in at least three programming languages – HTML, CSS, and JavaScript.\r\nHTML allows them to add content to a website while splitting it into headings, paragraphs, and tables. CSS lets a decent developer style the content and change things like colors, sizes, and borders. JavaScript allows the inclusion of interactive elements, such as push buttons. We will go into more detail about these languages later.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">So, what do web developers do when they work on the front end of a website?</span></span>\r\n<ul><li>What is a web developer responsible for is that they make sure that all of the content that is needed for the website is clear, visible, and found in the right place. In some cases front-end developers may also have content writing skills, allowing them to create the content for the website as they go.</li><li>They make sure that the right colors are in the right places, especially concerning text colors, background colors, and headers. Some of the best front-end developers are also very good designers, allowing them to tweak things as they go.</li><li>They make sure that all outbound links are correctly formatted, that all buttons work properly, and that the website is responsive and attractive. Mobile design is usually a big part of the job, while it is also important to make sure that a website will display correctly on all web browsers.</li></ul>\r\n<span style=\"font-weight: bold;\">Back-End Developer</span>\r\nWhile it may seem like front-end developers have a difficult job making sure that a website looks great, works well, and contains the correct content, back-end developers have it much worse. While front-end developers are responsible for client-side programming, back-end developers have to deal with the server-side.\r\nThis means that they have to create the code and programs which power the website’s server, databases, and any applications that it contains. The most important thing as a back-end developer is the ability to be able to create a clean, efficient code that does what you want it to in the quickest way possible. Since website speed is a major consideration when it comes to search engine optimization (SEO), it is a large factor when developing the back-end.\r\nTo fully explain what is a web developer it is essential to know that back-end developers use a wide range of different server-side languages to build complicated programs. Some of the most popular languages used include PHP, Python, Java, and Ruby. JavaScript is also becoming increasingly widespread as a back-end development language, while SQL is commonly used to manage and analyze data in website databases.\r\nSince different websites have different needs, a back-end developer must be flexible, able to create different programs, and they absolutely must have a clear, in-depth understanding of the languages that they use. This is very important to make sure that they can come up with the most efficient method of creating the required program while making sure that it is secure, scalable, and easy to maintain.\r\n<span style=\"font-weight: bold;\">Full-Stack Developer</span>\r\nIf you are looking for a quick, simple answer to the question “What is a web developer?”, then a full-stack developer is probably the closest thing that you’re going to get. Full-stack developers understand both front and back-end strategies and processes, which means that they are perfectly positioned to oversee the entire process.\r\nIn the case of small websites that don’t have a huge development budget, a full-stack developer will often be employed to build the entire website. In this case, it is extremely important for them to have a complete, in-depth understanding of both front and back-end development and how they work.\r\nLearning full-stack development techniques has a huge range of benefits, including:\r\n<ul><li>You will end up with the knowledge to be able to create an entire website on your own. This makes you a lot more employable, increasing your job security in the future.</li><li>As a full-stack developer, you will understand the connections between the front and back-ends of a website, allowing you do build efficient and effective programs for all parts of the website.</li><li>Full-stack developers are often employed to oversee large projects for big web development companies. Positions like this are likely to be paid more than standard web development positions, making them more attractive to developers. Full-stack defines what is a web developer.</li></ul>\r\nAlthough most developers start with either front or back-end specializations, there are a lot of reasons why you should consider branching out and learning both. It will make you a lot more employable, will give you a greater understanding of the whole concept of what is web development, and will make it easier for you to create entire websites on your own.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Web_Development.png","alias":"web-development"},"637":{"id":637,"title":"eCommerce development","description":" Electronic commerce is an online transaction of buying and selling products through World Wide Web-based websites and mobile applications. The examples of eCommerce business include supply chain, funds transfer, banking and electronic data interchange (EDI) and others. The electronic transactions are carried out through many eCommerce software platforms and eCommerce applications that are integrated with online websites with the help of eCommerce developers. The eCommerce applications are linked with the payment gateways for a smooth transfer of credit from one entity to another one.\r\nAn eCommerce developer is a very important role in eCommerce app development and web services to realize the power of online sales and marketing in all domains of businesses. The eCommerce developers are normally the web developers with additional exposure to the eCommerce tools and platforms commonly used in online businesses. HTML, CSS, JavaScript, Python, PHP, Ruby on Rail and related technologies are the fundamental components of eCommerce developer skills. In addition to those skills, the knowledge of eCommerce software platforms and API integration is very important for a good eCommerce developer resume.\r\nA good eCommerce website should be highly professional looking with great features and intuitive interface for the checkout process. This is only possible with the help of professional eCommerce developers. You need to evaluate a lot of things before you decide to hire eCommerce developers such as the backend technologies of your website, type of eCommerce, a domain of business, type of database and many others. Once you have decided about all these things, you need to match the eCommerce web developer resume, which is under consideration, with those factors to find a good eCommerce developer.","materialsDescription":" <span style=\"font-weight: bold;\">Why is it important for business owners to create an eСommerce site?</span>\r\nToday, people have very less time to purchase items, by going to physical stores. They prefer to browse their mobile devices or PC and shop online. Having an e-commerce site for your business will help you to capture this market base and keep your customers informed about all your latest products and services.\r\n<span style=\"font-weight: bold;\">How can I choose the best platform for my eСommerce business website?</span>\r\nBefore getting started with your eСommerce web development, consider the few fundamentals that can help to choose the best platform. Always consider the items that you are selling. Some eСommerce platforms can handle inventory tracking and multiple product options while some others will not. Consider the design options, payment gateways, the security of the site, integration with other tools, features and pricing before finalizing on the platform.\r\n<span style=\"font-weight: bold;\">How should I promote my eСommerce site?</span>\r\nThere are various ways to do this and the first thing to do is to promote the site to all the customers. This will help to increase your customer base. Your website address should be present in every advertisement that your company invests in. Register with the search engines and optimize your website as this will affect the traffic of your site.\r\n<span style=\"font-weight: bold;\">What are the important things that can turn browsers into buyers?</span>\r\nCreate your site so that it is much more oriented towards sales rather than marketing. Let your visitors see your products immediately instead of hiding them behind lots of marketing copy. Make a page that reads the terms and conditions as it will offer a professional look. Provide your contact details and explain your return policies, security, encryption methods, and payment options.\r\n<span style=\"font-weight: bold;\">How to create an impressive website?</span>\r\nThe beauty of a site lies in the way it operates and how user-friendly it is.&nbsp; Ensure that your site is fast, easy to use, professional and attractive. Also, make sure that you are able to fulfill the orders very promptly without any delay. In case you are unable to offer the service, make sure that your customer is informed about it via email.\r\n<span style=\"font-weight: bold;\">What are the security risks that are involved with eСommerce sites?</span>\r\neCommerce website owners should always keep in mind the three dimensions of security - confidentiality, integrity, and availability. Business owners should develop a good strategy that can help to make the site and transactions secured. To avoid any hackers gain access to important confidential data, include encryption methods for any data transactions.\r\n<span style=\"font-weight: bold;\">Is there any limit on the size of my product or customer database?</span>\r\nNo, as such there are no limits on the size. The biggest benefit of having an online store is that you can add unlimited products and catalogs and at the same time you can grow your customer base as you require.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_eCommerce_development.png","alias":"ecommerce-development"},"649":{"id":649,"title":"QA - Quality assurance","description":" <span style=\"font-weight: bold; \">Quality Assurance (QA)</span> is defined as an activity to ensure that an organization is providing the best possible product or service to customers. QA focuses on improving the processes to deliver Quality Products to the customer. An organization has to ensure, that processes are efficient and effective as per the quality standards defined for software products. Quality Assurance is popularly known as <span style=\"font-weight: bold; \">QA Testing. </span>\r\nQA establishes and maintains set requirements for developing or manufacturing reliable products. A quality assurance system is meant to increase customer confidence and a company's credibility, while also improving work processes and efficiency, and it enables a company to better compete with others.\r\nQuality assurance helps a company create products and services that meet the needs, expectations and requirements of customers. It yields high-quality product offerings that build trust and loyalty with customers. The standards and procedures defined by a quality assurance program help prevent product defects before they arise.\r\n<span style=\"font-weight: bold; \">Quality assurance utilizes one of three methods:</span>\r\n<span style=\"font-weight: bold; \">Failure testing, </span>which continually tests a product to determine if it breaks or fails. For physical products that need to withstand stress, this could involve testing the product under heat, pressure or vibration. For software products, failure testing might involve placing the software under high usage or load conditions.\r\n<span style=\"font-weight: bold; \">Statistical process control (SPC),</span> a methodology based on objective data and analysis and developed by Walter Shewhart at Western Electric Company and Bell Telephone Laboratories in the 1920's and 1930's. This methodology uses statistical methods to manage and control the production of products.\r\n<span style=\"font-weight: bold; \">Total quality management (TQM),</span> which applies quantitative methods as the basis for continuous improvement. TQM relies on facts, data and analysis to support product planning and performance reviews.\r\n<span style=\"font-weight: bold; \">Quality assurance in software.</span> Software quality assurance&nbsp; management (SQA) systematically finds patterns and the actions needed to improve development cycles. Finding and fixing coding errors can carry unintended consequences; it is possible to fix one thing, yet break other features and functionality at the same time.\r\nSQA software has become important for developers as a means of avoiding errors before they occur, saving development time and expenses. Even with SQA processes in place, an update to software can break other features and cause defects - commonly known as bugs.\r\n\r\n","materialsDescription":"<h1 class=\"align-center\"> Differences between Software testing and SQA services</h1>\r\n<ul><li><span style=\"font-weight: bold; \">SQA tools</span></li></ul>\r\n- Is about engineering process that ensures quality\r\n- Involve activities related to the implementation of processes, procedures, and standards.\r\n- Process focused \r\n- Preventive technique\r\n- Proactive measure\r\n- The scope of software quality testing tools applied to all products that will be created by the organization\r\n<ul><li><span style=\"font-weight: bold; \">Software Testing</span></li></ul>\r\n- Software Testing is to test a product for problems before the product goes live\r\n- Involves actives concerning verification of product Example - Review Testing\r\n- Product focused\r\n - Corrective technique\r\n- Reactive measure\r\n- The scope of Software Testing applies to a particular product being tested\r\n<h1 class=\"align-center\">Manual QA testing services Vs Automated Quality Assurance Testing</h1>\r\nSoftware testing is a huge domain, but it can be broadly categorized into two areas: manual testing and automated testing. Both of them can be used to achieve the best results, but it is always worth knowing the difference between the two. Each testing type – manual and automated – comes with its own set of advantages and disadvantages. \r\nYou can choose between manual and quality assurance testing services based on a variety of factors. These include:\r\n- Project requirements\r\n- Timeline\r\n- Budget\r\n- Expertise\r\n- Suitability<br /> \r\n<ul><li><span style=\"font-weight: bold; \">Manual Testing &nbsp;&nbsp;&nbsp; </span></li></ul>\r\n<span style=\"font-weight: bold; \">Exploratory Testing:</span> This scenario requires a tester’s expertise, creativity, knowledge, analytical and logical reasoning skills. With poorly written specifications and short execution time, human skills are a must to test in this scenario.\r\n<span style=\"font-weight: bold; \">Ad-Hoc Testing:</span> It is an unplanned method of testing where the biggest difference maker is a tester’s insight that can work without a specific approach.\r\n<span style=\"font-weight: bold; \">Usability Testing:</span> Here you need to check the level of user-friendliness and check the software for convenience. Human observation is a must to make the end user’s experience convenient.\r\n<ul><li><span style=\"font-weight: bold; \">Quality Assurance automation tools</span></li></ul>\r\n<span style=\"font-weight: bold; \">Repeated Execution:</span> When you need to execute a use case repeatedly, automated testing is a better option.\r\n<span style=\"font-weight: bold; \">Regression Testing:</span> Automated automated QA software is better here because the code changes frequently and the regressions can be run in a timely manner\r\n<span style=\"font-weight: bold; \">Performance:</span> You need an automated QA testing software when thousands of concurrent users are simulated at the same time. Additionally, it is a better solution for load testing.\r\n\r\n","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Quality_assurance.png","alias":"qa-quality-assurance"},"665":{"id":665,"title":"User Interface Development","description":" User interface design (UI) or user interface engineering is the design of user interfaces for machines and software, such as computers, home appliances, mobile devices, and other electronic devices, with the focus on maximizing usability and the user experience. The goal of user interface design is to make the user's interaction as simple and efficient as possible, in terms of accomplishing user goals (user-centered design).\r\nGood user interface design facilitates finishing the task at hand without drawing unnecessary attention to itself. Graphic design and typography are utilized to support its usability, influencing how the user performs certain interactions and improving the aesthetic appeal of the design; design aesthetics may enhance or detract from the ability of users to use the functions of the interface. The design process must balance technical functionality and visual elements (e.g., mental model) to create a system that is not only operational but also usable and adaptable to changing user needs.\r\nInterface design is involved in a wide range of projects from computer systems, to cars, to commercial planes; all of these projects involve much of the same basic human interactions yet also require some unique skills and knowledge. As a result, designers tend to specialize in certain types of projects and have skills centered on their expertise, whether it is a software design, user research, web design, or industrial design.","materialsDescription":" <span style=\"font-weight: bold;\">What is a Graphical User Interface?</span>\r\nThe graphical user interface, developed in the late 1970s by the Xerox Palo Alto research laboratory and deployed commercially in Apple’s Macintosh and Microsoft’s Windows operating systems, was designed as a response to the problem of inefficient usability in early, text-based command-line interfaces for the average user.\r\nGraphical user interfaces would become the standard of user-centered design in software application programming, providing users the capability to intuitively operate computers and other electronic devices through the direct manipulation of graphical icons such as buttons, scroll bars, windows, tabs, menus, cursors, and the mouse pointing device. Many modern graphical user interfaces feature touchscreen and voice-command interaction capabilities.\r\n<span style=\"font-weight: bold;\">How Does a Graphical User Interface Work?</span>\r\nGraphical user interface design principles conform to the model–view–controller software pattern, which separates internal representations of information from the manner in which information is presented to the user, resulting in a platform where users are shown which functions are possible rather than requiring the input of command codes. Users interact with information by manipulating visual widgets, which are designed to respond in accordance with the type of data they hold and support the actions necessary to complete the user’s task.\r\nThe appearance, or “skin,” of an operating system or application software may be redesigned at will due to the nature of graphical user interfaces being independent from application functions. Applications typically implement their own unique graphical user interface display elements in addition to graphical user interface elements already present on the existing operating system. A typical graphical user interface also includes standard formats for representing graphics and text, making it possible to share data between applications running under common graphical user interface design software.\r\nGraphical user interface testing refers to the systematic process of generating test cases in order to evaluate the functionality of the system and its design elements. Graphical user interface testing tools, which are either manual or automated and typically implemented by third-party operators, are available under a variety of licenses and are supported by a variety of platforms. Popular examples include: Tricentis Tosca, Squish GUI Tester, Unified Functional Testing (UFT), Maveryx, Appium, and eggPlant Functional.\r\n<span style=\"font-weight: bold;\">Graphical User Interface Examples</span>\r\nSketchpad, believed to be the first graphical computer-aided design program, was developed in 1962 by Ivan Sutherland while he was at MIT, and consisted of a light pen that enabled users to create and manipulate objects in engineering drawings in real-time with coordinated graphics.\r\nModern operating systems and graphical user interfaces are incorporated into nearly every interactive application, such as ATMs, self-service checkouts, airline self-ticketing and check-in, video games, smartphones, and desktops. Some popular, modern graphical user interface examples include Microsoft Windows, macOS, Ubuntu Unity, and GNOME Shell for desktop environments, and Android, Apple's iOS, BlackBerry OS, Windows 10 Mobile, Palm OS-WebOS, and Firefox OS for smartphones.\r\n<span style=\"font-weight: bold;\">Advantages of Graphical User Interfaces</span>\r\nThe advantage of a graphical user interface is a stark improvement in useability for the average person. The features of a graphical user interface leverage familiar metaphors, such as drag-and-drop for transferring files, and use familiar icons, such as a trash bin for deleted files, creating an environment in which computer operations are intuitive and easily mastered without any prior practice or knowledge of computing machinery or languages. Graphical user interface applications are self descriptive, feedback is typically immediate, and visual cues encourage and steer discoverability.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_User_Interface_Development.png","alias":"user-interface-development"},"717":{"id":717,"title":"Consulting","description":" Even large international companies often face difficulties in their work. This may be due to both external factors and internal problems. Most often, problems arise because of price fluctuations in the market, the appearance or departure of a competitor, but firms also have difficulties with the relations themselves between employees within the enterprise. Because of this, there is no opportunity and strength within the company to fight for their survival, therefore an excellent solution, in this case, would be to use consulting services.\r\nConsulting is a type of service, which essentially means consulting. One company or person provides services in solving certain problems to another company.\r\nThe issues that can be solved with the help of consulting are very diverse. Sometimes it can be a whole complex of tasks, and sometimes it is provided only in a narrow area. For example, accounting consulting is the involvement of a specialized company or employee to solve accounting problems. That is why, when they talk about the concept of consulting, there is no clear definition.\r\nConsulting services are the solution of organizational or managerial tasks within a firm with the help of external specialists. Professional consultants in a particular area are invited to work at a company. Experts evaluate the condition, see the cause of the problems and create a system for solving these errors.\r\nThe company turns to consulting, not only in the case when experiencing difficulties in development. Often the manager decides on the expansion, so an urgent need to increase the number of specialists. But even if hiring them to work, then it will be necessary to spend more months on training, control over the execution of tasks, and only after that set challenging tasks for them. And in a developing company there is not so much time.<br />Consulting firms are specialized companies that provide consulting services. There can work a staff of staff who simultaneously collaborate with different organizations.","materialsDescription":" <span style=\"font-weight: bold;\">What are the types of consulting services?</span>\r\nThere are basic types of consulting services:\r\n<link https://roi4cio.com/en/categories/category/it-Consulting/ - external-link-new-window \"Opens internal link in current window\"><span style=\"font-weight: bold;\">IT consulting</span></link> is one of the newest and most sought-after types of consulting in Ukraine. This advice and assistance in the field of information technology. In fact, IT-consulting solves all the issues related to the Internet and information business processes.\r\n<span style=\"font-weight: bold;\">Marketing consulting.</span> Not all companies can afford to open a marketing department or hire a professional employee who will solve these issues. And today it is necessary to engage in advertising, because this is the only way to stay on the market and be a leader. In many cases, marketing consulting services are provided along with IT consulting.\r\n<span style=\"font-weight: bold;\">Legal consulting</span> is related to the solution of current tasks that are related to the state law. This will allow to properly evaluate the activities of the company and make the most profitable decisions. Legal advice is especially important during the expansion of the enterprise when it is necessary to open new branches or enter into agreements with intermediaries and suppliers.\r\n<span style=\"font-weight: bold;\">Financial consulting</span> - services that are associated with the effective management of funds, the distribution of the budget within the company, as well as proper external investments.\r\n<span style=\"font-weight: bold;\">Personnel consulting</span> assumes the establishment of internal relations between employees, the selection of new professionals who will meet the requirements of the company.\r\n<span style=\"font-weight: bold;\">Who is engaged in consulting services?</span>\r\nThe task of consultants consulting firms include:\r\n<ul><li>Search for problems within the company.</li><li>Analysis of the enterprise.</li><li>Development of strategies and programs to solve the problems found.</li><li>Advice on any issues: management, accounting, logistics, finance, etc.</li></ul>\r\nConsultants have all the necessary knowledge to help small, medium or large businesses solve problems and quickly adapt to a constantly changing market or regularly growing competition.\r\nIn particular, consultants of consulting companies have the following knowledge:\r\n<ul><li>computer science (computer skills and various software);</li><li>marketing and advertising;</li><li>finance and accounting;</li><li>sales and management;</li><li>logistics and investment.</li></ul>\r\nThey must also understand personnel issues, environmental issues, as well as computer technology, basic software and more.\r\n<span style=\"font-weight: bold;\">When it is advisable to resort to consulting services:</span>\r\n<ol><li>If there are disagreements between partners in the business regarding the further development of the company, production, marketing, investments, etc.</li><li>When a business is in a critical situation, for example, on the verge of bankruptcy or bankruptcy, and the manager or entrepreneur is not able to solve the problems and save the company.</li><li>With the expansion of the business and its scaling. When work is planned on other regions of the country or even entering the international market.</li><li>When you need to find fresh ideas for the rapid promotion of a new service, product or product.</li><li>When the need arises to conduct an audit of a business to understand how effective it is and what are the future prospects in the current state of affairs.</li><li>When you plan to sell a business and you need to check all the important points.</li><li>In the absence of new ideas for the promotion of business, products, services or goods. Or to develop a new product, instead of an outdated or lost consumer demand.</li></ol>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Consulting.png","alias":"consulting"},"718":{"id":718,"title":"IT Consulting","description":" In management, information technology consulting (also called IT consulting, computer consultancy, business and technology services, computing consultancy, technology consulting, and IT advisory) as a field of activity focuses on advising organizations on how best to use information technology (IT) in achieving their business objectives.\r\nThe IT consulting industry can be viewed as a Four-tier system:\r\n<ul><li>Professional services firms which maintain large professional workforces and command high bill rates.</li><li>Staffing firms, which place technologists with businesses on a temporary basis, typically in response to employee absences, temporary skill shortages and technical projects.</li><li>Independent consultants, who are self-employed or who function as employees of staffing firms (for US tax purposes, employed on Form W-2), or as independent contractors in their own right (for US tax purposes, on &quot;1099&quot;).</li><li>Information Technology security consultants</li></ul>\r\nThere are different reasons why consultants are called in:\r\n<ul><li>To gain external, objective advice and recommendations</li><li>To gain access to the consultants' specialized expertise</li><li>Temporary help during a one-time project where the hiring of a permanent employee(s) is not required or necessary</li><li>To outsource all or part of the IT services from a specific company.</li></ul>\r\nThere is a relatively unclear line between management consulting and IT consulting. There are sometimes overlaps between the two fields, but IT consultants often have degrees in computer science, electronics, technology, or management information systems while management consultants often have degrees in accounting, economics, Industrial Engineering, finance, or a generalized MBA (Masters in Business Administration).\r\nAccording to the Institute for Partner Education &amp; Development, IT consultants' revenues come predominantly from design and planning based consulting with a mixture of IT and business consulting. This is different from a systems integrator in that you do not normally take title to product. Their value comes from their ability to integrate and support technologies as well as determining product and brands. ","materialsDescription":"<span style=\"font-weight: bold; \">Who is an information technology (IT) consultant?</span>\r\nAn information technology consultant is a third-party service provider who is qualified to advise clients on the best use of IT to meet specific business requirements. IT consultants may work with a professional IT consultancy firm or as independent contractors. They may conduct a business needs assessment and develop an information systems solution that meets the organization's objectives.\r\nSome information technology consultants emphasize technical issues while others help organizations use IT to manage business processes. Still others specialize in a specific IT area such as information security.\r\nIT consultants need a deep knowledge of both business and information technology. A bachelor's degree in management information systems, computer science, or information science is the typical path into a technical consultancy career. IT certifications supplement this foundation with specialized technical training. Information technology degree and certification programs are available online to accommodate working IT professionals.\r\n<span style=\"font-weight: bold; \">What are the prerequisites and major obstacles?</span>\r\nOnce a business owner defined the needs to take a business to the next level, a decision maker will define a scope, cost and a time-frame of the project. The role of the IT consultancy company is to support and nurture the company from the very beginning of the project until the end, and deliver the project not only in the scope, time and cost but also with complete customer satisfaction.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">Project scoping and planning</span></span>\r\nThe usual problem is that a business owner doesn't know the detail of what the project is going to deliver until it starts the process. In many cases, the incremental effort in some projects can lead to significant financial loss.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">Business process and system design</span></span>\r\nThe scope of a project is linked intimately to the proposed business processes and systems that the project is going to deliver. Regardless of whether the project is to launch a new product range or discontinue unprofitable parts of the business, the change will have some impact on business processes and systems. The documentation of your business processes and system requirements are as fundamental to project scoping as an architects plans would be to the costing and scoping of the construction of a building.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">Project management support</span></span>\r\nThe most successful business projects are always those that are driven by an employee who has the authority, vision and influence to drive the required changes in a business. It is highly unlikely that a business owner (decision maker or similar) will realize the changes unless one has one of these people in the employment. However, the project leadership role typically requires significant experience and skills which are not usually found within a company focused on day-to-day operations. Due to this requirement within more significant business change projects/programs, outside expertise is often sought from firms which can bring this specific skill set to the company.\r\n<span style=\"font-weight: bold;\">What are the skills of IT-consulting?</span>\r\nAn IT consultant needs to possess the following skills:\r\n<ul><li>Advisory skills</li><li>Technical skills</li><li>Business skills</li><li>Communication skills</li><li>Management skills</li><li>Advisory language skills</li><li>Business and management language skills</li><li>Technical language skills</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_IT_Consulting.png","alias":"it-consulting"},"721":{"id":721,"title":"Business Consulting","description":"Business consulting is a type of services related to the preparation of recommendations for the achievement of set goals in economic activity.\r\nBusiness consulting may include not only consulting support but also the implementation of management decisions. A business consultant is included in the search for the best, optimal ways of getting out of a situation that requires outsourcing support.\r\nExperts in the field of business consulting are attracted if companies need external evaluation for further development or to develop a short-term and long-term strategy.\r\nThe result of the work is consulting on business consulting, as well as the development and forecasting of the company-employer.\r\nAs part of business consulting, the following services are usually provided:\r\n<ul><li>drawing up business plans;</li><li>вrawing up marketing plans;</li><li>marketing consulting.</li></ul>","materialsDescription":" Business consultants almost never use the word &quot;problem&quot;; instead, they talk about opportunities to enhance value. Ask any consultant what they do, and they'll likely say &quot;I'm in the solutions business.&quot; Despite criticism that's sometimes leveled at business consultants, they truly can add value to your middle market company, but you need to know when and why to use them. There is a huge range of business issues that consultants can provide solutions for, and different types of consultants bring different ideas to the table.\r\nConsultants come in many forms. Most businesses are familiar with the &quot;big four&quot; audit firms: PricewaterhouseCoopers, Deloitte, Ernst &amp; Young, and KPMG. These big-name firms are most likely out of a midmarket business's price range, which will lead midsized companies to work with smaller boutique firms and even individual experts for hire.\r\n<span style=\"font-weight: bold; \">Types of Consultants:</span>\r\nBusiness consultants can generally add value in five major areas of your middle market business:\r\n<ol><li><span style=\"font-weight: bold; \">Management and strategy.</span> Qualified consultants should have a deep understanding of your particular market and bring the best practices from your industry (or even other industries) to your company. If you're looking to expand your markets geographically, extend your product portfolio, reorganize your middle market company to promote efficiency and cost-effectiveness, buy out a smaller competitor, or increase your overall capabilities, then hiring an experienced management/strategy consultant can make perfect sense. Firms such as McKinsey &amp; Company are famous for helping clients develop and execute better strategies.</li><li><span style=\"font-weight: bold; \">Operations.</span> Want to improve the quality and efficiency of your production processes? An operations consultant such as Accenture can help you create and implement a new way of doing just that. Some consultants specialize in business process re-engineering, meaning that they come in and map out your existing processes, analyze opportunities for reducing the number of steps in that process while maintaining quality, and re-engineer your processes in a way that reduces steps and costs. Other consultants are experts in quality control systems and can help you make changes that will reduce defects.</li><li><span style=\"font-weight: bold; \">IT.</span> This is a fast-growing area for consulting, as the demands of new technology are impacting middle market companies every day. Whether you need to develop a new system or integrate your old systems so that they work together, an IT consultant can help. IT consultants such as IBM will enhance your capabilities and also make your IT more flexible in meeting the dynamic needs of internal and external customers.</li><li><span style=\"font-weight: bold; \">HR.</span> Need to improve the overall satisfaction of your employees, recruit top talent, and retain your top performers? HR consultants such as Hay Group specialize in developing compensation strategies that align with your overall business goals, training, and developing your people in areas such as business communication and leadership. They can help you improve performance-related feedback and evaluation to your team, making your employees work smarter.</li><li><span style=\"font-weight: bold; \">Marketing.</span> Whether you need a new logo for your company, a new market position for one of your brands, or a new social media strategy to interact with your customers, marketing consultants can help. Consultants such as The Boston Consulting Group can offer you a creative spark when your own people have run out of ideas, letting you see what other companies have done to attract more customers.</li></ol>\r\n<span style=\"font-weight: bold;\">Reasons for Hiring a Consultant</span>\r\nNow that you know the major types of consultants, why would you need to hire one? Here are five common reasons:\r\n<ol><li><span style=\"font-weight: bold; \">Rent a brain.</span> You don't have the human resources you need because some internal person has quit or your head count has been slashed, so hiring a consultant for a project or on a temporary basis can fill the gap until a full-time internal person is found. You won't have to make a consultant a full-time employee, so breaking off the relationship is relatively easy and cost-effective.</li><li><span style=\"font-weight: bold; \">Manage change (and take the heat).</span> Consultants are experts at fostering change in organizations, so if your midsized company is rife with internal squabbling concerning imminent changes, bringing in a consultant can break the logjam. Consultants know that they're often brought in for political cover and will shoulder blame for unpopular changes such as reducing head count and other cost-cutting measures.</li><li><span style=\"font-weight: bold; \">Teach and implement best practices.</span> Consultants are often the leading experts in the fields they work in. They not only have academic and theoretical expertise, but they've also worked directly with leading companies to implement change. If you want best practices in areas such as IT and management, then consultants are the best source available. Why try to invent a best practice when consultants have already implemented some with multiple clients?</li><li><span style=\"font-weight: bold; \">Infuse creativity.</span> Consultants have a fresh perspective on your business, so having an outsider come in and offer ideas can be tremendously helpful. Sometimes your in-house people are too close to your company and don't have the perspective to examine the bigger picture within your market, but consultants can share valuable insights that boost your internal creative thinking.</li><li><span style=\"font-weight: bold; \">Deliver training.</span> You can hire a consultant to share knowledge about almost anything. Consultants are born trainers, so they're a natural choice to do a training course or day-long presentation for your company in almost any area. A good consultant blends theory and practice, and this can deliver high value to your midmarket company.</li></ol>\r\nConsultants can obviously be expensive, and you need to carefully weigh the costs and benefits. Only you know the particular needs of your midsized firm, but chances are that a consultant can help turn those needs into highly beneficial solutions.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Business_Consulting.png","alias":"business-consulting"},"795":{"id":795,"title":"Marketing - software","description":"The departments of marketing companies use marketing software to market actively on various web channels via websites, email, social networks, and to automate daily tasks. The benefit here is this type of software allows you to personalize diverse marketing campaigns.\r\nThere are main types of marketing software such as advanced marketing automation, workflow automation, and marketing intelligence. The essential features of marketing software are: analytics, social media marketing, email marketing, team collaboration, phone call tracking, lead scoring and nurturing.\r\nMarketing solutions can be used by companies of all sizes and in all sectors, and they are most welcome in small-scale teams that wish to simplify the process of running challenging marketing campaigns.","materialsDescription":" <span style=\"font-weight: bold;\">What is marketing software?</span>\r\nMarketing software refers to tools that help businesses successfully execute campaigns, tap into their target markets and convert leads into sales. Companies, regardless of size, can benefit from marketing tools, allowing them to maximize their resources and get rid of repetitive tasks. They are also very useful in expanding businesses’ reach and allow companies to focus on more pressing matters.\r\n<span style=\"font-weight: bold;\">Why Use Marketing Software?</span>\r\nWhy to use marketing software, you might ask. Whether you are looking for ways to better manage your marketing campaign, make the most out of your resources, or improve your lead nurturing process, having good marketing software is a great way to improve your operations. Here are some of the advantages of marketing software:\r\n<ul><li><span style=\"font-weight: bold;\">Reduces Tedious Tasks.</span> If we focus on the definition of marketing software, we should be able to conclude that it is meant to eliminate repetitive duties that take up a huge fraction of your daily routine. Tasks such as compiling your clients’ information, sending emails to your leads, and scheduling the posting of content can be time-consuming and while they are important, they leave you with little time to focus on tasks that demand your immediate, undivided attention. By utilizing content marketing systems, resource optimization programs, and other marketing software; you can eliminate the hassle of juggling everything manually, allowing you to delegate more important responsibilities to your staff.</li><li><span style=\"font-weight: bold;\">Streamlines Marketing Efforts.</span> Marketing campaigns require the simultaneous use of multiple channels to communicate with your target audience.&nbsp; Marketing software solutions are designed to help you coordinate various programs in a single, easy-to-manage platform. This means you no longer have to jump from system to system to execute your campaign seamlessly. Most of these applications also offer a full suite of tools that let you manage content, nurture leads, and measure your campaign efforts accurately, promptly, and efficiently.</li><li><span style=\"font-weight: bold;\">Improves Accountability.</span> When it comes to monitoring or analyzing lead conversions and marketing campaigns, accountability plays an important role. With the use of marketing software, you can eliminate the risk of human error and make sure you get all the statistics you need at a glance.</li><li><span style=\"font-weight: bold;\">Makes Customer Management Easier.</span> Developing relationships with potential clients at each phase of the sales process is crucial to helping your business thrive. However, this is not as simple as convincing prospects to purchase products or keeping them posted on your offers. Attracting and retaining clientele are extensive processes wherein you must pinpoint the people who will most likely need your services, listen to their concerns, and respond to them on time every time they contact you. By using a CRM software or lead nurturing system, you can effortlessly schedule email campaigns, reply to leads promptly, build a better online presence, and keep tabs on current customers.</li><li><span style=\"font-weight: bold;\">Document Progress Faster.</span> Tracking your leads, resources, content, and campaign success rates may sound easy at first, but it won’t be as simple when you are dealing with multiple campaigns, handling hundreds of customers, and creating an extensive amount of content all at the same time. Using marketing systems, your company can become more agile in its varied campaign initiatives. You can quickly create accurate progress reports that help you assess the effectiveness of your strategies and determine how to improve them in the future.</li></ul>","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Marketing_software.png","alias":"marketing-software"}},"branches":"Information Technology","companyUrl":"https://lenal.eu/","countryCodes":["UKR"],"certifications":[],"isSeller":true,"isSupplier":true,"isVendor":true,"presenterCodeLng":"","seo":{"title":"LENAL","keywords":"","description":" LENAL is a complete digital production working on and through the Client’s business for the full cycle of the product construction.\r\nWe are a team of young professionals, who are always on the edge of the newest technologies and approaches, always thinking ab","og:title":"LENAL","og:description":" LENAL is a complete digital production working on and through the Client’s business for the full cycle of the product construction.\r\nWe are a team of young professionals, who are always on the edge of the newest technologies and approaches, always thinking ab","og:image":"https://old.roi4cio.com/uploads/roi/company/LENAL_logo.jpg"},"eventUrl":"","vendorPartners":[],"supplierPartners":[],"vendoredProducts":[{"id":2670,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/LENAL_logo.jpg","logo":true,"scheme":false,"title":"LENAL Software Development","vendorVerified":0,"rating":"1.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"lenal-software-development","companyTitle":"LENAL","companyTypes":["supplier","vendor"],"companyId":4811,"companyAlias":"lenal","description":"LENAL has been turning ideas into leading products for 10 years.\r\nWe are a team of young professionals, who are always on the edge of the newest technologies and approaches, always thinking about how to implement your ideas in the best way and, most important, which of those ideas will really work for your business and how we can shape them together.\r\nGoing from a small web shop on the last 3 years we have established the shape and form of who we are: one of the best e-commerce productions in Ukraine, having most interesting and big cases on the market coming to us for the expertise and quality.\r\nWe provide full cycle service to help you stay on top of the digital production curve.\r\nWhether you have a business needing a solution planned and performed or just looking for a technology partner to boost your development, we have all needed to solve both challenges. Just take a look at which area interests you most at the moment.\r\n<span style=\"font-weight: bold; \">Areas of our expertise:</span>\r\n<span style=\"font-weight: bold; \">E-commerce</span>. Interacting with the users and making sure they get the most out of the platform or app.\r\n<span style=\"font-weight: bold; \">Marketplaces.</span> Knowing all the specifics and most effective practises are our armory.\r\n<span style=\"font-weight: bold; \">Media projects.</span> Handling big media storages and knowing how to work with newsfeeds and data.\r\n<span style=\"font-weight: bold; \">Corporate websites and services.</span> Featuring best of the organizations and driving users to the right action.\r\n<span style=\"font-weight: bold; \">B2B systems.</span> Ensuring smooth and effective cooperation between business in any way possible.\r\n<span style=\"font-weight: bold; \">Service platforms.</span> Interacting with the users and making sure they get the most out of the platform or app.\r\n<span style=\"font-weight: bold; \">BigData &amp; Highload.</span> Analysing data in any shape and manipulating various operations through difficult server structures.\r\n<span style=\"font-weight: bold; \">Terminal applications development.</span> Bringing a whole new experience to the users, while optimizing processes and<br />resources.\r\n<span style=\"font-weight: bold; \">Niche solutions.</span> Digging deep into a specific sphere, analysing the users’ behavior and innovating digital presence.\r\n<span style=\"font-weight: bold;\">How we work:</span>\r\n<span style=\"font-weight: bold;\">Outstaffing</span>\r\nYou have an idea to be brought into life? Our team has full cycle development capabilities to make things happen. Your project is under control and, by using Scrum, we will make sure you are deeply involved in the process and kept on track with the advances.\r\n<span style=\"font-weight: bold;\">Outsoursing</span>\r\nDo you need additional resources to your team or want to create a new one for long term? We can arrange desired experts on-the-fly fully dedicating them to your project. You can directly manage the developers and QA or also get a PM within our staff.","shortDescription":"LENAL is a complete digital production working on and through the Client’s business for the full cycle of the product construction.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":18,"sellingCount":1,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"LENAL Software Development","keywords":"","description":"LENAL has been turning ideas into leading products for 10 years.\r\nWe are a team of young professionals, who are always on the edge of the newest technologies and approaches, always thinking about how to implement your ideas in the best way and, most important,","og:title":"LENAL Software Development","og:description":"LENAL has been turning ideas into leading products for 10 years.\r\nWe are a team of young professionals, who are always on the edge of the newest technologies and approaches, always thinking about how to implement your ideas in the best way and, most important,","og:image":"https://old.roi4cio.com/fileadmin/user_upload/LENAL_logo.jpg"},"eventUrl":"","translationId":2671,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":601,"title":"Custom Software Development","alias":"custom-software-development","description":" Custom software (also known as bespoke software or tailor-made software) is software that organization for some specific organization or another user. As such, it can be contrasted with the use of software packages developed for the mass market, such as commercial off-the-shelf (COTS) software, or existing free software.\r\nSince custom software is developed for a single customer it can accommodate that customer's particular preferences and expectations. Custom software may be developed in an iterative process, allowing all nuances and possible hidden risks to be taken into account, including issues which were not mentioned in the original requirement specifications (which are, as a rule, never perfect). In particular, the first phase in the software development process may involve many departments, materchode including marketing, engineering, research and development and general management.\r\nLarge companies commonly use custom software for critical functions, including content management, inventory management, customer management, human resource management, or otherwise to fill the gaps present in the existing software packages. Often such software is legacy software, developed before COTS or free software packages offering the required functionality became available.\r\nCustom software development is often considered expensive compared to off-the-shelf solutions or products. This can be true if one is speaking of typical challenges and typical solutions. However, it is not always true. In many cases, COTS software requires customization to correctly support the buyer's operations. The cost and delay of COTS customization can even add up to the expense of developing custom software. Cost is not the only consideration, however, as the decision to opt for custom software often includes the requirement for the purchaser to own the source code, to secure the possibility of future development or modifications to the installed system.\r\nAdditionally, COTS comes with upfront license costs which vary enormously but sometimes run into the millions (in terms of dollars). Furthermore, the big software houses that release COTS products revamp their product very frequently. Thus a particular customization may need to be upgraded for compatibility every two to four years. Given the cost of customization, such upgrades also turn out to be expensive, as a dedicated product release cycle will have to be earmarked for them.\r\nThe decision to build custom software or go for a COTS implementation would usually rest on one or more of the following factors:\r\n<ul><li>Finances - both cost and benefit: The upfront license cost for COTS products mean that a thorough cost-benefit analysis of the business case needs to be done. However it is widely known that large custom software projects cannot fix all three of scope, time/cost and quality constant, so either the cost or the benefits of a custom software project will be subject to some degree of uncertainty - even disregarding the uncertainty around the business benefits of a feature that is successfully implemented.</li><li>Supplier - In the case of COTS, is the supplier likely to remain in business long, and will there be adequate support and customization available? Alternatively, will there be a realistic possibility of getting support and customization from third parties? In the case of custom software, software development may be outsourced or done in-house. If it is outsourced, the question is: is the supplier reputable, and do they have a good track record?</li><li>Time to market: COTS products usually have a quicker time to market</li><li>Size of implementation: COTS comes with standardization of business processes and reporting. For a global or national organization, these can bring in gains in cost savings, efficiency and productivity, if the branch offices are all willing and able to use the same COTS without heavy customizations (which is not always a given).</li></ul>","materialsDescription":" <span style=\"font-weight: bold;\">Why is custom software such a large investment?</span>\r\nBuilding a custom web application is a time-consuming endeavor. It takes time to learn the processes of your business, to gather requirements, to flesh out your needs, and to build the software. Put simply, time is money.\r\nWhile it’s a large investment, by investing in custom software, you’ll own the code instead of having a long-term licensing agreement with another software company.\r\n<span style=\"font-weight: bold;\">How could my business benefit from custom software?</span>\r\nA custom business software solution increases process efficiency through process automation. When business processes are properly automated, they minimize the waste in time and resources that the original processes contained.\r\nThink of it this way: with software that already exists, you have to modify your process to meet software capabilities. With custom software, you can build a system around the existing processes you have in place. You took a lot of time to develop those processes, so why should you revamp your business?\r\n<span style=\"font-weight: bold;\">What is IP and how important is it that I own it?</span>\r\nIP stands for Intellectual Property. When you deal with anything creative, you have to think about copyright and the intellectual property on that work and that includes the creation of software code.\r\nThis gets back to the question of buying vs. building. If there is an existing solution that can suit your needs just fine, then it makes sense to buy, but the software developer owns the code and you are basically licensing the software from there. However, if you need a specialized solution that is customized to your needs and decide to go the custom development route, then the question of who owns the code is an important one.\r\n<span style=\"font-weight: bold;\">I’m thinking about hiring someone offshore; what should I watch out for?</span>\r\nIn short, everything. Language barriers and lack of proximity lead to breakdowns in communication and quality. Do yourself a favor and stay local.\r\nOn a related note, if you’re thinking about hiring for the position internally, think about this: it takes around three people to complete a successful custom software project. If you hire someone internally, their salary might cost what it would take to build with us, and you get a whole team when you work with us. Plus, if your software developer decides to leave, they take their knowledge with them. If one of our team members leave, our whole team shares the knowledge so you’re not left in the dark.\r\n<span style=\"font-weight: bold;\">If things don’t go well, am I sunk?</span>\r\nWe make communication and transparency are top priorities so this doesn’t happen. Right out of the gate we work hard to make sure that not only the project is a good fit, but the relationship with the client is as well. Through each step of the process and the build, we keep you in the loop weekly so you know what to expect and what is happening, but a good development company should have places in their process/relationship where you can cleanly exit. Make sure you know what the process is for leaving and what those different ‘leaving’ options are.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Custom_Software_Development.png"},{"id":32,"title":"IT outsourcing","alias":"it-outsourcing","description":"<span style=\"font-weight: bold; \">IT outsourcing</span> is the use of external service providers to effectively deliver IT-enabled business process, application service and infrastructure solutions for business outcomes.\r\nOutsourcing, which also includes utility services, software as a service and cloud-enabled outsourcing, helps clients to develop the right sourcing strategies and vision, select the right IT service providers, structure the best possible contracts, and govern deals for sustainable win-win relationships with external providers.\r\nOutsourcing can enable enterprises to reduce costs, accelerate time to market, and take advantage of external expertise, assets and/or intellectual property. IT outsourcing can be implemented both ways: outsides or within the country. \r\nIT outsourcing vendors can provide either a fully managed service, meaning they take full responsibility of all IT maintenance and support, or they can provide additional support for an internal IT team when needed, which is known as co-sourced IT support. A company using IT outsourcing can choose to use one provider for all their IT functions or split the work among multiple providers. \r\n<span style=\"font-weight: bold;\">Specific IT services typically outsourced include:</span>\r\n<ul><li>Application development</li><li>Web hosting</li><li>Application support</li><li>Database development</li><li>Telecommunications</li><li>Networking</li><li>Disaster recovery</li><li>Security</li></ul>\r\n<p class=\"align-center\"><span style=\"font-weight: bold; \">Reasons for Outsourcing</span></p>\r\n<span style=\"font-weight: bold; \">To Reduce Cost.</span> More often than not, outsourcing means saving money. This is often due to lower labor costs, cheaper infrastructure, or an advantageous tax system in the outsourcing location.<br /><span style=\"font-weight: bold; \">To Access Skills That Are Unavailable Locally.</span> Resources that are scarce at home can sometimes be found in abundance elsewhere, meaning you can easily reach them through outsourcing.<br /><span style=\"font-weight: bold; \">To Better Use Internal Resources</span>. By delegating some of your business processes to a third party, you’ll give your in-house employees the opportunity to focus on more meaningful tasks.<br /><span style=\"font-weight: bold; \">To Accelerate Business Processes.</span> When you stop wasting time on mundane, time-consuming processes, you’ll be able to move forward with your core offering a lot faster.<br /><span style=\"font-weight: bold; \">To Share Risks.</span> When you delegate a part of non-focus functionality by outsourcing it to a third-party vendor, you give away the responsibility and related risks.","materialsDescription":"<h3 class=\"align-center\">What are the Types of IT Outsourcing?</h3>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Project-Based Model.</span> The client hires a team to implement the part of work that is already planned and defined. The project manager from the outsourced team carries full responsibility for the quality and performance of the project.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Dedicated Team Model.</span> The client hires a team that will create a project for them, and they will work only on that project. Unlike the project-based model, a dedicated team is more engaged in your project. In this model, an outsourced team becomes your technical and product advisor. So it can offer ideas and suggest alternative solutions.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Outstaff Model.</span> It's a type of outsourcing in IT when you don't need a full-fledged development team and hire separate specialists. Sometimes the project requires finding a couple of additional professionals, and you're free to hire outstaff workers to cover that scope of work.</p>\r\n<h3 class=\"align-center\"><span style=\"font-weight: bold; \">What are IT Outsourcing examples?</span></h3>\r\nThe individual or company that becomes your outsourcing partner can be located anywhere in the world — one block away from your office or on another continent.\r\nA Bay Area-based startup partnering with an app development team in Utah and a call center in the Philippines, or a UK-based digital marketing agency hiring a Magento developer from Ukraine are both examples of outsourcing.\r\n<h3 class=\"align-center\">Why You Should Use IT Outsourcing</h3>\r\nNow that you know what IT outsourcing is, its models, and types, it's time to clarify why you need to outsource and whether you really need it. Let's go over a few situations that suggest when to opt for IT outsourcing.\r\n<ul><li><span style=\"font-weight: bold;\">You are a domain expert with idea</span></li></ul>\r\nIf you're an industry expert with the idea that solves a real problem, IT outsourcing is your choice. In this case, your main goal is to enter the market and test the solution fast. An outsourced team will help you validate the idea, build an MVP to check the hypothesis, and implement changes in your product according to market needs. It saves you money, time and lets you reach the goal.\r\n<ul><li><span style=\"font-weight: bold;\">You have an early-stage startup</span></li></ul>\r\nIt's a common case that young startups spend money faster than they get a solid team and a ready-to-market product. The Failory found that financial problems are the 3rd reason why startup fails. So it makes more sense to reduce costs by hiring an outsourced team of professionals while your business lives on investor's money. You may employ a full-cycle product development studio covering all the blind spots and bringing your product to life.\r\n<ul><li><span style=\"font-weight: bold;\">You need a technical support</span></li></ul>\r\nEven if you already have a ready solution, but it demands some technical improvements – frameworks for backend components, new language, integrations with enterprise software, UX&amp;UI design – it makes more sense to find an experienced partner. There are many functions that IT outsourcing can cover, and again it saves you the time you'd otherwise spend on looking for qualified staff.<br /><br /><br />","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_IT_outsourcing.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]}],"suppliedProducts":[{"id":2670,"logoURL":"https://old.roi4cio.com/fileadmin/user_upload/LENAL_logo.jpg","logo":true,"scheme":false,"title":"LENAL Software Development","vendorVerified":0,"rating":"1.00","implementationsCount":0,"suppliersCount":0,"supplierPartnersCount":0,"alias":"lenal-software-development","companyTitle":"LENAL","companyTypes":["supplier","vendor"],"companyId":4811,"companyAlias":"lenal","description":"LENAL has been turning ideas into leading products for 10 years.\r\nWe are a team of young professionals, who are always on the edge of the newest technologies and approaches, always thinking about how to implement your ideas in the best way and, most important, which of those ideas will really work for your business and how we can shape them together.\r\nGoing from a small web shop on the last 3 years we have established the shape and form of who we are: one of the best e-commerce productions in Ukraine, having most interesting and big cases on the market coming to us for the expertise and quality.\r\nWe provide full cycle service to help you stay on top of the digital production curve.\r\nWhether you have a business needing a solution planned and performed or just looking for a technology partner to boost your development, we have all needed to solve both challenges. Just take a look at which area interests you most at the moment.\r\n<span style=\"font-weight: bold; \">Areas of our expertise:</span>\r\n<span style=\"font-weight: bold; \">E-commerce</span>. Interacting with the users and making sure they get the most out of the platform or app.\r\n<span style=\"font-weight: bold; \">Marketplaces.</span> Knowing all the specifics and most effective practises are our armory.\r\n<span style=\"font-weight: bold; \">Media projects.</span> Handling big media storages and knowing how to work with newsfeeds and data.\r\n<span style=\"font-weight: bold; \">Corporate websites and services.</span> Featuring best of the organizations and driving users to the right action.\r\n<span style=\"font-weight: bold; \">B2B systems.</span> Ensuring smooth and effective cooperation between business in any way possible.\r\n<span style=\"font-weight: bold; \">Service platforms.</span> Interacting with the users and making sure they get the most out of the platform or app.\r\n<span style=\"font-weight: bold; \">BigData &amp; Highload.</span> Analysing data in any shape and manipulating various operations through difficult server structures.\r\n<span style=\"font-weight: bold; \">Terminal applications development.</span> Bringing a whole new experience to the users, while optimizing processes and<br />resources.\r\n<span style=\"font-weight: bold; \">Niche solutions.</span> Digging deep into a specific sphere, analysing the users’ behavior and innovating digital presence.\r\n<span style=\"font-weight: bold;\">How we work:</span>\r\n<span style=\"font-weight: bold;\">Outstaffing</span>\r\nYou have an idea to be brought into life? Our team has full cycle development capabilities to make things happen. Your project is under control and, by using Scrum, we will make sure you are deeply involved in the process and kept on track with the advances.\r\n<span style=\"font-weight: bold;\">Outsoursing</span>\r\nDo you need additional resources to your team or want to create a new one for long term? We can arrange desired experts on-the-fly fully dedicating them to your project. You can directly manage the developers and QA or also get a PM within our staff.","shortDescription":"LENAL is a complete digital production working on and through the Client’s business for the full cycle of the product construction.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":18,"sellingCount":1,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"LENAL Software Development","keywords":"","description":"LENAL has been turning ideas into leading products for 10 years.\r\nWe are a team of young professionals, who are always on the edge of the newest technologies and approaches, always thinking about how to implement your ideas in the best way and, most important,","og:title":"LENAL Software Development","og:description":"LENAL has been turning ideas into leading products for 10 years.\r\nWe are a team of young professionals, who are always on the edge of the newest technologies and approaches, always thinking about how to implement your ideas in the best way and, most important,","og:image":"https://old.roi4cio.com/fileadmin/user_upload/LENAL_logo.jpg"},"eventUrl":"","translationId":2671,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":601,"title":"Custom Software Development","alias":"custom-software-development","description":" Custom software (also known as bespoke software or tailor-made software) is software that organization for some specific organization or another user. As such, it can be contrasted with the use of software packages developed for the mass market, such as commercial off-the-shelf (COTS) software, or existing free software.\r\nSince custom software is developed for a single customer it can accommodate that customer's particular preferences and expectations. Custom software may be developed in an iterative process, allowing all nuances and possible hidden risks to be taken into account, including issues which were not mentioned in the original requirement specifications (which are, as a rule, never perfect). In particular, the first phase in the software development process may involve many departments, materchode including marketing, engineering, research and development and general management.\r\nLarge companies commonly use custom software for critical functions, including content management, inventory management, customer management, human resource management, or otherwise to fill the gaps present in the existing software packages. Often such software is legacy software, developed before COTS or free software packages offering the required functionality became available.\r\nCustom software development is often considered expensive compared to off-the-shelf solutions or products. This can be true if one is speaking of typical challenges and typical solutions. However, it is not always true. In many cases, COTS software requires customization to correctly support the buyer's operations. The cost and delay of COTS customization can even add up to the expense of developing custom software. Cost is not the only consideration, however, as the decision to opt for custom software often includes the requirement for the purchaser to own the source code, to secure the possibility of future development or modifications to the installed system.\r\nAdditionally, COTS comes with upfront license costs which vary enormously but sometimes run into the millions (in terms of dollars). Furthermore, the big software houses that release COTS products revamp their product very frequently. Thus a particular customization may need to be upgraded for compatibility every two to four years. Given the cost of customization, such upgrades also turn out to be expensive, as a dedicated product release cycle will have to be earmarked for them.\r\nThe decision to build custom software or go for a COTS implementation would usually rest on one or more of the following factors:\r\n<ul><li>Finances - both cost and benefit: The upfront license cost for COTS products mean that a thorough cost-benefit analysis of the business case needs to be done. However it is widely known that large custom software projects cannot fix all three of scope, time/cost and quality constant, so either the cost or the benefits of a custom software project will be subject to some degree of uncertainty - even disregarding the uncertainty around the business benefits of a feature that is successfully implemented.</li><li>Supplier - In the case of COTS, is the supplier likely to remain in business long, and will there be adequate support and customization available? Alternatively, will there be a realistic possibility of getting support and customization from third parties? In the case of custom software, software development may be outsourced or done in-house. If it is outsourced, the question is: is the supplier reputable, and do they have a good track record?</li><li>Time to market: COTS products usually have a quicker time to market</li><li>Size of implementation: COTS comes with standardization of business processes and reporting. For a global or national organization, these can bring in gains in cost savings, efficiency and productivity, if the branch offices are all willing and able to use the same COTS without heavy customizations (which is not always a given).</li></ul>","materialsDescription":" <span style=\"font-weight: bold;\">Why is custom software such a large investment?</span>\r\nBuilding a custom web application is a time-consuming endeavor. It takes time to learn the processes of your business, to gather requirements, to flesh out your needs, and to build the software. Put simply, time is money.\r\nWhile it’s a large investment, by investing in custom software, you’ll own the code instead of having a long-term licensing agreement with another software company.\r\n<span style=\"font-weight: bold;\">How could my business benefit from custom software?</span>\r\nA custom business software solution increases process efficiency through process automation. When business processes are properly automated, they minimize the waste in time and resources that the original processes contained.\r\nThink of it this way: with software that already exists, you have to modify your process to meet software capabilities. With custom software, you can build a system around the existing processes you have in place. You took a lot of time to develop those processes, so why should you revamp your business?\r\n<span style=\"font-weight: bold;\">What is IP and how important is it that I own it?</span>\r\nIP stands for Intellectual Property. When you deal with anything creative, you have to think about copyright and the intellectual property on that work and that includes the creation of software code.\r\nThis gets back to the question of buying vs. building. If there is an existing solution that can suit your needs just fine, then it makes sense to buy, but the software developer owns the code and you are basically licensing the software from there. However, if you need a specialized solution that is customized to your needs and decide to go the custom development route, then the question of who owns the code is an important one.\r\n<span style=\"font-weight: bold;\">I’m thinking about hiring someone offshore; what should I watch out for?</span>\r\nIn short, everything. Language barriers and lack of proximity lead to breakdowns in communication and quality. Do yourself a favor and stay local.\r\nOn a related note, if you’re thinking about hiring for the position internally, think about this: it takes around three people to complete a successful custom software project. If you hire someone internally, their salary might cost what it would take to build with us, and you get a whole team when you work with us. Plus, if your software developer decides to leave, they take their knowledge with them. If one of our team members leave, our whole team shares the knowledge so you’re not left in the dark.\r\n<span style=\"font-weight: bold;\">If things don’t go well, am I sunk?</span>\r\nWe make communication and transparency are top priorities so this doesn’t happen. Right out of the gate we work hard to make sure that not only the project is a good fit, but the relationship with the client is as well. Through each step of the process and the build, we keep you in the loop weekly so you know what to expect and what is happening, but a good development company should have places in their process/relationship where you can cleanly exit. Make sure you know what the process is for leaving and what those different ‘leaving’ options are.","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_Custom_Software_Development.png"},{"id":32,"title":"IT outsourcing","alias":"it-outsourcing","description":"<span style=\"font-weight: bold; \">IT outsourcing</span> is the use of external service providers to effectively deliver IT-enabled business process, application service and infrastructure solutions for business outcomes.\r\nOutsourcing, which also includes utility services, software as a service and cloud-enabled outsourcing, helps clients to develop the right sourcing strategies and vision, select the right IT service providers, structure the best possible contracts, and govern deals for sustainable win-win relationships with external providers.\r\nOutsourcing can enable enterprises to reduce costs, accelerate time to market, and take advantage of external expertise, assets and/or intellectual property. IT outsourcing can be implemented both ways: outsides or within the country. \r\nIT outsourcing vendors can provide either a fully managed service, meaning they take full responsibility of all IT maintenance and support, or they can provide additional support for an internal IT team when needed, which is known as co-sourced IT support. A company using IT outsourcing can choose to use one provider for all their IT functions or split the work among multiple providers. \r\n<span style=\"font-weight: bold;\">Specific IT services typically outsourced include:</span>\r\n<ul><li>Application development</li><li>Web hosting</li><li>Application support</li><li>Database development</li><li>Telecommunications</li><li>Networking</li><li>Disaster recovery</li><li>Security</li></ul>\r\n<p class=\"align-center\"><span style=\"font-weight: bold; \">Reasons for Outsourcing</span></p>\r\n<span style=\"font-weight: bold; \">To Reduce Cost.</span> More often than not, outsourcing means saving money. This is often due to lower labor costs, cheaper infrastructure, or an advantageous tax system in the outsourcing location.<br /><span style=\"font-weight: bold; \">To Access Skills That Are Unavailable Locally.</span> Resources that are scarce at home can sometimes be found in abundance elsewhere, meaning you can easily reach them through outsourcing.<br /><span style=\"font-weight: bold; \">To Better Use Internal Resources</span>. By delegating some of your business processes to a third party, you’ll give your in-house employees the opportunity to focus on more meaningful tasks.<br /><span style=\"font-weight: bold; \">To Accelerate Business Processes.</span> When you stop wasting time on mundane, time-consuming processes, you’ll be able to move forward with your core offering a lot faster.<br /><span style=\"font-weight: bold; \">To Share Risks.</span> When you delegate a part of non-focus functionality by outsourcing it to a third-party vendor, you give away the responsibility and related risks.","materialsDescription":"<h3 class=\"align-center\">What are the Types of IT Outsourcing?</h3>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Project-Based Model.</span> The client hires a team to implement the part of work that is already planned and defined. The project manager from the outsourced team carries full responsibility for the quality and performance of the project.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Dedicated Team Model.</span> The client hires a team that will create a project for them, and they will work only on that project. Unlike the project-based model, a dedicated team is more engaged in your project. In this model, an outsourced team becomes your technical and product advisor. So it can offer ideas and suggest alternative solutions.</p>\r\n<p class=\"align-left\"><span style=\"font-weight: bold; \">Outstaff Model.</span> It's a type of outsourcing in IT when you don't need a full-fledged development team and hire separate specialists. Sometimes the project requires finding a couple of additional professionals, and you're free to hire outstaff workers to cover that scope of work.</p>\r\n<h3 class=\"align-center\"><span style=\"font-weight: bold; \">What are IT Outsourcing examples?</span></h3>\r\nThe individual or company that becomes your outsourcing partner can be located anywhere in the world — one block away from your office or on another continent.\r\nA Bay Area-based startup partnering with an app development team in Utah and a call center in the Philippines, or a UK-based digital marketing agency hiring a Magento developer from Ukraine are both examples of outsourcing.\r\n<h3 class=\"align-center\">Why You Should Use IT Outsourcing</h3>\r\nNow that you know what IT outsourcing is, its models, and types, it's time to clarify why you need to outsource and whether you really need it. Let's go over a few situations that suggest when to opt for IT outsourcing.\r\n<ul><li><span style=\"font-weight: bold;\">You are a domain expert with idea</span></li></ul>\r\nIf you're an industry expert with the idea that solves a real problem, IT outsourcing is your choice. In this case, your main goal is to enter the market and test the solution fast. An outsourced team will help you validate the idea, build an MVP to check the hypothesis, and implement changes in your product according to market needs. It saves you money, time and lets you reach the goal.\r\n<ul><li><span style=\"font-weight: bold;\">You have an early-stage startup</span></li></ul>\r\nIt's a common case that young startups spend money faster than they get a solid team and a ready-to-market product. The Failory found that financial problems are the 3rd reason why startup fails. So it makes more sense to reduce costs by hiring an outsourced team of professionals while your business lives on investor's money. You may employ a full-cycle product development studio covering all the blind spots and bringing your product to life.\r\n<ul><li><span style=\"font-weight: bold;\">You need a technical support</span></li></ul>\r\nEven if you already have a ready solution, but it demands some technical improvements – frameworks for backend components, new language, integrations with enterprise software, UX&amp;UI design – it makes more sense to find an experienced partner. There are many functions that IT outsourcing can cover, and again it saves you the time you'd otherwise spend on looking for qualified staff.<br /><br /><br />","iconURL":"https://old.roi4cio.com/fileadmin/user_upload/icon_IT_outsourcing.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]}],"partnershipProgramme":null}},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"implementations":{"implementationsByAlias":{},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"agreements":{"agreementById":{},"ids":{},"links":{},"meta":{},"loading":false,"error":null},"comparison":{"loading":false,"error":false,"templatesById":{},"comparisonByTemplateId":{},"products":[],"selectedTemplateId":null},"presentation":{"type":null,"company":{},"products":[],"partners":[],"formData":{},"dataLoading":false,"dataError":false,"loading":false,"error":false},"catalogsGlobal":{"subMenuItemTitle":""}}