Turn audience insights into personalized marketing with a platform that gets smarter over time. Start with your audience The more you know about your people, the smarter you can be with your marketing. With all your audience data in one place, you can create the content they’ll enjoy most.

• Marketing CRM
• Audience dashboard
• Tags
• Segmentation
• Address finder
• Personalization
• Predicted demographics

Just starting out? We’ll help you find your people. We know what it’s like to start a business with big dreams for the future. We’ll help you build your brand and grow your audience while staying true to yourself.

• Signup Forms. Use hosted, embedded, or pop-up forms to get new contacts.
• Landing Pages. Easily create pages that encourage signups and enable retargeting.
• Social posts and ads. Find new fans and build your following with ads and posting.
• Lookalike audience finder. Reach new people who are sure to love you.

Build your brand Look like the business you want to be with tools that help you show off your brand in the best light wherever it lives online.

• Domains
• Website builder
• Content studio
• Templates

Create integrated campaigns that stand out We make it easy to build, launch, and measure campaigns across channels. And with our Marketing CRM guiding your targeting, you can be sure you’re sending the right message to the right people at the right time.

• Email
• Social media
• Landing pages
• Digital ads
• Postcards
• Automations

Get smarter as you go We analyze your audience engagement to help you market smarter with each campaign. Get help from real-time reports, built-in analytics tools, and personalized recommendations on what to do next.

• Reports & analytics
• Smart recommendations
• A/B testing
• Integrations

Connect everything you use Mailchimp is even more powerful when combined with the other apps and tools you use. Connect all the data pieces to unlock more features and get more sophisticated insights.